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Streamline your process to maximize your return
Having a successful mortgage business is not just about marketing and generating
leads.
Your ability to close the loans efficiently and timely can be the difference in getting
additional referrals or not
Map out your process
Having a clear and precise map of everything that needs to happen to close efficiently takes the guess work out of it. Allows you to excel the client and realtors
expectations EVERY TIME
Start with a Mind PurgeWhat has to happen for every single
loan
Lead receive
d
Application
DOC’s
Update CRM
DU
Processing
Meet conditions
Appraisal
Clear to Close
Post Close
Don’t leave out the details
Map out a process for the details of each step
Lead ReceivedLead In(app)
Application
Welcome Email
Disclosure
Doc Request
Pre-Approval
Status Update
Submit
ProcessingMap this out even if you don’t do your
own
Submit to Processor
Status Update all
Audit File Compliance Check
Prep for UW
Address any issues
Advise any issue
Ensure contract received
Submit to Underwritin
g
Contract receivedOrder
Appraisal
Order Title
HOI status check
Status Update
Intro to Sellers Agent
ApprovalReview for
issues
Problem solve for delays
Borrower Conditions Lock rate
Status Update
Compliance check Re-submit
Clear to CloseStatus Update
Schedule close with
Title
Order DOCS Status Update
Call Borrower with date and Tame of close
Get closing gift
Post closeThank you
letters
Testimonial request
Update status in CRM
Needs assessment
with non referring agent
Email Surveys
Add borrower to long term
follow up
Identify the time table
Identify how much time each piece of your process will take in the typical
transaction. This will allow you to set the proper expectations with your clients
and partners, as well as allowing you to automate some of your follow up
Lead received to pre-approval 5 days
Pre-Approval to Contract 2 days
Approval to Under Wrtiting 2 days
Conditions met to Re-submit 2 days
Re-Submit to Clear to Close 1 day
Simplify Your stepsCombine steps that are similar
to limit the number of times you must touch a file
Are there steps that someone else can do for you?
Make your mapCreate a flow sheet, map,
diagram of your steps making sure that each step is shown
when it has to happen
Include who is responsible for each step and how long that step is
expected to take
Your process should be something anyone could pick upand know what has to happen
and when to close a loan
Having a plan mapped out is essential to creating a WOW factor
with clients and realtors.
Clients get a stress free mortgage experience and are glad to tell their friends family and co-workers
Realtors get happy buyers who are glad to tell their friends family and co-workers what a great
home buying experience they had
Having a plan mapped out means that YOU have an easy to follow plan that happens every time. The plan creates happy clients and realtors and equals
more referrals for you.
Less time figuring out what to do with each loans equals more time to develop relationships with more partners
www.facebook.com/MortgageMastermindGroup