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HCL Global Consumer Services Practice“Business Aligned sourcing Partner”
Sanjeev Nikore,Senior Corporate VP & President,Consumer and Manufacturing services
November 30th2010 | The Grove | Watford, UK
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CSP’s
Breaking Down “Consumer Services”
The Consumer Business
Community Platform ProvidersE-Bay, MySpace, Face book, Yahoo
Retail & eCommerceWal-Mart, GSI, Lowe’s, Office Depot
Media Content Creators & ProvidersNBCU, Fox, Paramount, EMI
Communication Platform & Cable Providers
AT&T, Cablevision, TMobile
Hospitality & GamingIntercontinental, IGT, WMS Gaming
Consumer Product Goods & ServicesDr Pepper, US Foods, Performance
Food Group
Publishing Content Creators & ProvidersPearson, Readers Digest, Marvel Comics
Convergence Technology Providers
Sprint, Nokia, Comcast
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Over 20+ Large and 100+ Growth category Consumer Services Clients being supported through delivery Centers in Noida, Chennai, Bangalore, Calcutta, Beijing, Krakow, Sao Paulo and US Capability in Cary, NC
Over 17000+ Technology & Domain consultants*30/70 Functional/Technology skill base
Average Large Deal (>10M) Size- $18.3M
Customer Satisfaction Rating 2009-2010 – 6 .3/ 7
Customer Retention Rate- 99%
HCL Consumer Services – A Perspective
Key Highlights
At 27% of the Total HCL revenues, Consumer Services is the largest vertical group
Consumer Services constituted nearly 40% of HCL’s total wins over the last 15 months (wins by TCV)
17000+ Technology & Domain consultants working with customers across the world
We have expertise in 90+ Consumer Services Business Processes
All figures in $M
FY 09 FY 10
540 715
Our Growth Trajectory
4
HCL Consumer Services – Selective Large Deals over Last 2 yrs
Media & Entertainment
$866M+ from select large deals over last 2 years
Representative clients include a Leading Education Publisher, Lottery Gaming Company, Global Music Recording Label, Large Broadcaster, Leading Magazine Publisher & more
Retail & CPG
$635M+ from select large deals over last 2 years
Representative clients include a Leading US Beverage Brand, one of the Largest Food Services companies, Leading Specialty Retailer, F500 Home Improvement Retailer, Leading General Merchandise Retailer
Telecom
$500M+ from select large deals over last 2 years
Representative clients include a Leading US based Telecom Services providers, Largest tier 1 CSP in Europe
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Retail & CPG
Media &Entertainment
ConsumerElectronics
Telecom
Industry Convergence
Mega Trend: Physical location will become irrelevant as Global markets migrate to the digital space
Illustration: Amazon.com, Coke in the UK
Mega Trend: User Gen content and the Long Tail rule
Illustration: Twitter
Mega Trend: The Device is now a platform. The most open, scalable, inclusive platform will win
Illustration: iPhone App Store, the Kindle ecosystem
Mega Trend: The Digital Home (or Office) is the gateway to the connected universe
Illustration: Verizon FiOS Project
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The 1on1 Marketplace evolution
The Consumer
Anytime, Anywhere, Anydevice
Virtual Office
Web Research
Networking
Mobility
Collaboration
Career
Shopping
Lifecycle
Learning
Fun
Travel
Socializing
Entertainment
@ Work @ Home
Trad
ition
al
Music, Movies, Books
Consumer Goods
Retailing
Information
Data and Voice Services
Leisure & Games
Traditional
Customer Relationship
Digital Supply Chain
Business Analytics
Integrated Marketing
eCommerce
Consumer TouchpointsBusiness Processes Goods & Services
The Changing Consumer Business Landscape
7
Key Investments
1. Industry Lab Initiatives
2. Vertical Solutions Groups (VSG)
3. Onsite (Geo) Practice Head
4. Internal MV-Specific Research Groups
We got organized in Microvertical Groups….
Other Initiatives
1. External ‘Advisory’ research – Domain Specific
2. ‘Product Company’ Partner Program
3. ‘Customer Councils’ & ‘External Advisors’
4. Value portal
2007 – HCL Consumer Services Microvertical Journey Starts
Telecom Media & Entertainment Retail and CPG
Communication Service Providers
Network & Equipments
Wireless OEMs
Publishing & BIS
Studios, Music & Broadcasting Networks
Cable - MSO
Gaming & Hospitality
Specialty Retail
Grocery Chains
Food & Beverages
Quick Service Restaurants
…And made the right investments
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HCL Industry Solution Labs
IPs & Frameworks
HCL has set up the Consumer Services Industry Labs with the objective to commercialize innovations & exhibit Thought Leadership
Media & Entertainment
Content 2.0
Integrated Media Asset Centered Transformation (IMPACT)
Social Networking Platform
iTransform
Content on Demand
Integrated Marketing Solutions
Ad Minister
Digitale
Visualization – Universal Browser
Artist 360º
D2C (Direct-2-Consumers)
Intelligent Crawling Technology
Universal content Migrator
Retail & CPG
Unified Apparel Model
Pre-Production Optimization
EmpoweRetail (MS Dynamics based Customer Loyalty Solution)
Last Mile Replenishment
Rx Modernization framework
Test Factory in a Box - Retail
Track N Trace (perishables)
Mobility platform
Multi-Channel product evaluation framework
Analytics frameworks – Market Mix Modeling, Market Basket Analysis, Test & Learn, Propensity to Buy modeling
CXO Dashboard
Telecom
Usage Monitoring & Accounting System (UMAS) – Enterprise billing solution
Telecom Operations Efficiency Enhancer (Toɳe) Framework
Wireless Field force management solution
Test Automation Framework (TAF)
Wireless Service Delivery Platform
SIP Stacks
SOHO Gateway
QoS Policy Tool
Mobile Simulator Tool
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HCL Consumer Services – A Differentiated Team Structure
Aligned to work with sales team to drive domain led discussions with ClientValue add to our existing engagements to support Client Business Initiatives
HCL CS Sales Org Structure
DemandCreation
Engagement Managers
IT AlignedSales Managers
Business AlignedSales Managers
Focus on Billing, CSAT, increasing Cross sell coefficient by involving the
IT & Business Aligned Sales to existing customers
Business and process oriented sales managers who will drive core
Demand Creation efforts through proactive business solutioning in set
of hi growth accounts
Traditional sales managers including the horizontal teams Focused on
driving horizontal(ADM, EAS) focused sales for a set of
accounts
Industry/ Domain Partners
Vertical Solutions Group
Focused on building thought leading Solution FrameworksWork on various bids to differentiate our offerings by making it more aligned to the Domain
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TechnologyStrategies for Business
Transformations
Long Term Value
Cost Market Value
Type
of R
elat
ions
hip
Outsourcing Cost reductions through labour arbitrageQuality & consistency of serviceImproved flexibility
Value-sourcingValue-based commercialsCapital expense amortizationStrategic initiative for cost leadershipImproved focus on core operations
Preferred Supplier
ROI
Carve-outsVendor InvestmentsCapital inflowMax re-badging RightShore delivery model
Partner
Vendor
HCL enable increased cost savings YOY and provide up the value chain relationship benefits as a partner.
Innovative Relationship Models for IT+Business Transformation
Starting your Business Aligned Journey with HCL
Leave & Layer
Building the right Middleware Strategies
Replatform for Growth
Replatforming to new systems
Re-Engineer for Cloud
Moving to Public or Private Cloud based or Shared systems Models
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Business Aligned Sourcing with HCL Consumer Services
Business Aligned Sourcing PartnerHCL Consumer Services
Consumer Businesses
Consumer Evolution
The 1on1 Marketplace
Business Transformation Total IT Transformation
HCL is committed to help customers through large IT sourcing transformation journey by demonstrating Flexibility in business & commercial models –these initiatives while optimizing the operations and creating savings also aid in creating time and resources for new business initiatives
Through Business Services we can bring about End to End Business Process & Technology efficiencies
HCL excels in situation where it is required to work with clients on defining the business problem and creating the technology led strategies to support change the business initiatives
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40+ Processes and 4500+ FTEs covering processes including
Concept to Marketing, Order Management & Provisioning, Customer Support, AR, Tech Helpdesk, Remote Testing, Directory Listing
The Largest Tier 1 CSP in EuropeHCL in TelecomLeading offshore IT service provider in Telecoms
10000+ technology & domain consultants
Satellite service provider business experience & Rich product engineering heritage
Enabled 50+ patents on the most relevant next generation networking technologies
Partner for customer experience & Innovation
Selective Clients:
End to End transformation – Telecom
Business Services
Application Custodian Integrated Support which includes Technical Services and Help Desk Support ServicesHCL implemented TOηE solution to provide Application Custodian service – End-to-end ownership of client application landscape
IT Services
Paradigm shift on focus from Reactive resolution to proactive monitoring Enhanced customer experience along with significant operations costs reduction. Achieved through proactive monitoring and implementation of Best Practices
Infrastructure Services
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End to End transformation – Retail & CPG
Variety of process managed including Order Processing . Follow-up, Customer Service. Virtual Warehousing, Order Management, SKU Harmonization, Track & Trace Support , Returns Management Order accuracy rate >99%
Strong 3600+ resource base –Domain experts and technical consultants
9 of the Top 50 Retailers are HCL Clients
Strong COE’s for JDA, MS Dynamics, Oracle, SAP, Manhattan and Retail & CPG Industry IP/Frameworks
Dedicated Retail & CPG Solution Group enabling domain focused collaboration and sharing of industry best practices
Repository of Benchmarked Retail and CPG Business Processes
Selective Clients:
Business Services
More than $50M benefits realized through business process re-engineering & consolidation of business systems“Cost-To-Serve” real-time order sourcing optimization with constraint modeling Integration of PoS and AC Neilson data to drive brand and segment penetration
IT Services
Datacenter monitoring and management – Servers, Storage & Backup, Database, Helpdesk, Desktop support, Networks and Security ManagementConsolidation & Standardization across the globe
Infrastructure Services
US Based Global Leader in Office SuppliesHCL in Retail & CPG
One of the largest Beverage Companies in the World
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End to End transformation – Media & Entertainment
Leading worldwide media company providing integrated marketing solutions for the Fashion, Life Sciences and Powersports industriesHCL in Media &
Entertainment
Fastest growing industry segments in HCL over last 3 years
Micro-verticalization strategy for deeper domain understanding
Leadership position in select micro verticals of Publishing, BIS , Music & Gaming
Industry Solution Labs and IP development in Media Verticals
4,000+ Technology & Domain consultants
Selective Clients: End to End ADM Services Delivery Structures for all Global TeamsRebadging of 100+ Client Employees at US, Europe & LA
IT Services
Helpdesk Support across 35 countriesWintel server consolidation & UNIX rationalizationExchange ConsolidationConsolidation & Standardization across the globe
Infrastructure Services
A Leading Magazine Publishing Company with publications in more than 70 Countries and a global circulation of 17 million, making it the largest paid circulation in the world
Global Premedia (BPO) consolidation in 25+ countries in 12 weeks.End to End Pre-Press, Advertisement and creative Designing, Pagination, Website Editing & Publishing, Outbound & Inbound Telemarketing
Business Services