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Hsieh, Hsi-Yang

HHY portfolio

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Page 1: HHY portfolio

Hsieh, Hsi-Yang

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PTC Heater(China)

4 Commodity

Quatz TuTuTuTuTTTTuTubebbbbbbb HHHHHHHHeaeeaeaeaeeee tter (China)

Quatz Tube Heater (Japan)

Bathroom Heater (France)

Humidifi er (Korea)

20111 SSS Summer Product20111 SSSSummer Product(China)(China)

Conditioner FanConditioner Fan(China)(China)

32Reserch

50Case

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Fan Plate(Korea)

Fan Contral Panel(Korea)

Presure Cooker Contral Panel(China)

Anatomy of Art

Figure Casting

Public Art

FRP

82Exhibition

72Technique

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COMMODITY

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6 Hsieh, Hsi-Yang

PTC HeaterPTC Heater

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PTC Heater 7

Target Market: China

Client: Airmate

Model: HP2007

According to the winter 2010

Heater series’ style in Airmate, the

shape was designed to be simple

and dainty with vivid color. This

heater observes IP21 (Ingress

Protection Level) and is supposed

to be operated in the bathroom.

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8 Hsieh, Hsi-Yang

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10 Hsieh, Hsi-Yang

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PTC Heater 11

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12 Hsieh, Hsi-Yang

*Intercepted from the Internet

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PTC Heater 13

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14 Hsieh, Hsi-Yang

Quartz Tube Heater

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Quartz Tube Hearter 15

Target Market: China

Client: Airmate

Model: HQ813

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16 Hsieh, Hsi-Yang

Visual focus

For inclination angleAccording to Safety Standards

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Quartz Tube Hearter 17

Corrosion for Leather texture

Electroplate for Metal textureSimulate an image of boutique.

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18 Hsieh, Hsi-Yang

Simple and fl at

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Quartz Tube Hearter 19

6~7ْAngle of inclination

For inclination angleAccording to Safety Standards

Handle

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20 Hsieh, Hsi-Yang

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Quartz Tube Hearter 21

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22 Hsieh, Hsi-Yang

Commodity

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Quartz Tube Hearter 23

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CeramicCeramic

TubeTube

HeaterHeater

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Quartz Tube Hearter (Japan) 25

Ceramic

Tube

Heater

Target Market: Japan

Client: ZOIZUMI

Model: KEH-0801, KEH-0802

The assignment was specifi c. In this

case, my challenge was integrating

all the demands and presenting the

advantages and disadvantages to the

client.

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26 Hsieh, Hsi-Yang

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Quartz Tube Hearter (Japan) 27

Comparison sheet of the

p o s i t i o n a r r a n g e m e n t

between the tank, heating

t u b e , t h e g a p , a n d

appearance

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28 Hsieh, Hsi-Yang

Decomposing for engineers

According to UL 94 Flammability Ratings V0, this part was claimed to be metal.

Ornamental dot

Conceal the fl aws of mold. Dec rease the e f fec t o f p las t i c condensation

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Quartz Tube Hearter (Japan) 29

Rendering picture by C4D

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30 Hsieh, Hsi-Yang

Removable tank

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Quartz Tube Hearter (Japan) 31

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RESEARCH

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34 Hsieh, Hsi-Yang

Key points of the research Airmate’s 2010 commoditiesFrame of the research

This research is mainly aimed at two principle goals. One is the Product Identify (PI) which started on summer

2010 commodities. One is decreasing the prime cost of conditioner fan – the main commodity in summer.

I have been involved in the PI research since winter 2010 commodities. While Airmate has gone through OEM

and is engaging in ODM, we exerted to address a conspicuous fi gure of our products.

Besides, since Airmate has delivered several remarkable conditioner fans, in summer 2010, it focused on the

market of economical conditioner fan. Thus, the prime cost became the essential issue. We examined the

producing process thoroughly to fi gure out

Airmate Summer 2011 Commodity Research

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2011 Summer Product 35

Assigned key points

Traits of Airmate commodities in 2010

Product Identify of other brands

Theme of 2010 commodities – Simple but Luxury

Method of developing products in 2010

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36 Hsieh, Hsi-Yang

Contemporary trend of Conditioner Fan

Extending traits, according to Conditioner Fan

Cover for outlet - dustproof

Shape • Element

Trend

Key points of traits

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2011 Summer Product 37

Temperate wind

Compositions table of Simple but Luxury

Top tank – convenient for operating

Apply Airmate’s Commodities to the table

Removable tank

Factor of Simple but Luxury

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38 Hsieh, Hsi-Yang

Decrease the prime cost of Conditioner Fan

Examples of Texture substitute

Frame of decreasing method

Examples of Material substitute

Side inlet – able to approaching the wall

Examples of Texture substitute

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2011 Summer Product 39

Substitute – Color, Pattern, Texture, Material

Prime Cost - Consult with veterans in different fi elds

Examples of Color substitute

Process of analyzing prime cost

Substitute – substitute part of the product to make diverse appearances

Concerned point of each substitute

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40 Hsieh, Hsi-Yang

Possible ways of compartmentation

2011 Products

Arrangement of compartmentalizing

Key points of the research

Contemporary method of compartmentalizing

Summary of prime cost analysis

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2011 Summer Product 41

Estimate

Proposal

Feasible meansAdvantages and Disadvantages

Key points of Airmate 2011 Conditioner Fan Refer to proposal of Conditioner Fan in page 42~49

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42 Hsieh, Hsi-Yang

According to the research in page 34~41

Conditioner Fan is an appropriate commodity

for staff and workers in China. It can be adopted

all the year round while it possesses functions

including fan, heater and humidifier. Since

there is usually no air conditioner in a rental

house for staff and workers in China, a portable

conditioner fan is more favorable.

With the information from sales and the former

research, I delivered this proposal.

Conditioner Fan

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Conditioner Fan 43

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44 Hsieh, Hsi-Yang

Compartment

Compartment

Compartment

Compartment

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Conditioner Fan 45

Possible shapes of extending models Compartment

Extend the shape to the Cooling Fan

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46 Hsieh, Hsi-Yang

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Conditioner Fan 47

Compartment

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48 Hsieh, Hsi-Yang

Electric control panel Mechanism control panel

Shape Color

Alterability

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Conditioner Fan 49

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CASE

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52 Hsieh, Hsi-Yang

Bathroom

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Bathroom Heater 53

Heater

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54 Hsieh, Hsi-Yang

Target Market: France

Quality Requirement: High

Quantity: Few

Bathroom heater is a unique product in France , operating

in bathroom. It is also called “Towel Heater”. People turn

it on when showering in winter for a cozy temperature;

meanwhile, the heater warms up the towel. After showering,

people can be wrapped in dry and warm towel.

BathroomHeater

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Bathroom Heater 55

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56 Hsieh, Hsi-Yang

Humidifier

Target Market: Korea

The only appointment of this case was “humidifi er”.

The client had no idea about this case.

According to the target market what our customer

was familiar with and the general aesthetic of

Korean, I inserted some of my own concepts and

proposed to customer. In addition, I made each

proposal could be amended to either intellectual

model or classic model, providing an alternative

choice.

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Humidifi er 57

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58 Hsieh, Hsi-Yang

handle

transparent

outlet

translucentthe water level is visibal but the mechanism won't be

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Humidifi er 59

outlet

window for water level

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60 Hsieh, Hsi-Yang

(up) handle for tank(down) outlets rank in loop for emitting the fog daintily

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Humidifi er 61

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62 Hsieh, Hsi-Yang

Pressure Cooker Contral Panel

Pressure Cooker Pressure Cooker Contral PanelContral Panel

Target Market: China

Client: Airmate

Model: CI40DM-Z

I n C h i n a , c u s t o m e r s

i nc l i ne to a p ressu re

cooker looking versatile

with abundant functions.

And the text size on the

panel is supposed to be

large for being visible.

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● ● ● ● ● ● ● ● ● ● ● ● ● ●

Pressure Cooker Contral Panel 63

List “Control-display” table,

clarifying the issue.

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FowchartProvided for engineer

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Pressure Cooker Contral Panel 65

Corresponding fi gure of buttons, LED, and display

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66 Hsieh, Hsi-Yang

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Pressure Cooker Contral Panel 67

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Fan Plate

Target Market: KoreaModel: S355KT3, S443KT3, S450KT3Quantity: Great

Fan plate is a challenge for any fresh designer of Airmate. While the main manufacture is

fan, Airmate launches immense quantity of new fanes for both domestic and international

markets. However, developing work would not take place so often. Most of the time, we

just changed part of the fan, like plate, for a new appearance.

The most diffi cult part in this case was that I could not change any thing of the fan but the

plate. While fan has gone through a long history, assorted shape and design have existed.

A fresh designer is expected to bring some novel but not so unique ideas into this kind of

case. Besides, a plate is the secondary part of a fan not the principal, so it should not be

over designed but should support the principal part - the controlling panel.

Going through lots of trial and error, I decided to keep the plate “silent”. Some are

designed with very simple lines; some are designed to back up the control panel; and

some have corroded pattern on them.

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To make sure that the engineer could understand the function of each button, I

asked for help to translate all the Korean words into Simple Chinese and attached

this picture to the devolved fi le.

FanControlPanel

Target Market: Korea

Model: S450R

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Fan Control Panel 71

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TECHNIC

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74 Hsieh, Hsi-Yang

FigureCasting

I have assisted the f igure

casting work several times.

T h i s c a s t i n g r e q u i r e d a

group of proficient people to

accomplish the work effi ciently

and circumspect ly for the

save of the model. I have ever

attend works including the

face, the extremity, and the

whole body.

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Figure Casting 75

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76 Hsieh, Hsi-Yang

For the interest in anatomy of art and

reinforcing myself to be more sensible of

shape, I trained myself by clay sculpture.

I also applied this cognition to sketch for

a more precise observation of shape.

Besides the shape, I got knowledge of

our body structures. That helps me to

comprehend Human Factors Engineering

easier.

Anatomy of Art

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Anatomy of Art 77

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78 Hsieh, Hsi-Yang

Drill technique of FRP besides

school courses.

FRP

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FRP 79

Employ FRP in assignment of “Seminar on Creativity of Popular Culture”Theme: KnightProduct: HangerRemovable Hook – minimized for storeRemovable Dustproof Sheet – convenient for clean

Everyone is knight in his/her position. Suits are like the armor. When we hang our

glorious suits on this hanger, it will look like a knight in his/her armor with mantle.

Remind us the glory of our work.

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Public Art

I was involved in this project at its fi nishing stage.

It was a project of public art. The work is settled

in a park in White River Town where is famous

for water lily for dwellers to have a place to rest.

In order to communicate with dwellers, most of

the works took place at the site. Therefore, during

the work, we could interact with dwellers and

learn about their thought of the environment they

live. There were also explaining meetings with

dwellers. I did part of the works, including settling

down wires, filling concrete, and some other

fi nishing works.

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Public Art 81

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Exhibition

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Executive of Exhibition

I was appointed to be the decoration executive of graduation exhibition when I was senior. I led a group of classmates

handling two interior decorations of exhibition.

I innovatively launch a frame of task distribution. In former frame, the executive used to be both designer and supervisor,

resulting in a phenomenon that the exhibition became the executives’ own business, and other stuffs lost the passion of

attendance. At last, the executives exhausted and were exploited by the exhibition. Other members might feel kind of guilty

but didn’t know how to give a hand. However, I redistributed the duty of each member. First, I avoided the supervisor to

be the designer. My partners (the other two executive) and I took the work of supervising only, and did the communicating

work, supporting every member to participate merely in the decoration work without worrying about the business with

carpentry, the negotiation of exhibiting area, the communication with other schools and the cooperation with each subgroup.

I distributed works to every member, lessening the load of work on everyone to the least, avoiding that some took extreme

load of work while some had nothing to do. Then, everyone could also pay more attention on their graduation thesis. I

also tried to assign every task precisely, insuring that people who took the task could exactly accomplish it on time. In my

opinion, there is no inadequate co-worker but improper assignment and fail communication.

Nevertheless, I did make some faults during this task. First, I focused too much on the fl uency of work and neglected the

design, resulting in that the theme was obscure. Second, with the lack of exhibition experience in such scale, I could not

foresee problems in advance, causing some cognitive disputes on design. However, this gave me an opportunity to learn

how to deal with the mistakes.

In the whole, it was a joyful experience, and my effort got delightful feed back. I am confi dent to conduct a better exhibition

next time.

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Executive of Exhibition 85

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Hsieh, Hsi-Yang

+886 910 805035

[email protected]

No.14, Ln. 148, Ruixing St., Qianzhen Dist.,

Kaohsiung City 806, Taiwan (R.O.C.)