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How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

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Page 1: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo
Page 2: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

How to Maximize Your Self-Storage Technology Investment

Presented by:

Troy Brown, Owner

Troy Brown Consulting

Page 3: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

#ISSExpoinsideselfstorageworldexpo.com

Introduction

Who am I?

MIT study

Management and technology

Employees and technology

Understanding technology

Do’s and don’ts

Tenants and technology

Training

Technology tips

Return on investment

Page 4: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

#ISSExpoinsideselfstorageworldexpo.com

Who Am I?

Early start with technology

Software-publishing company

Intuit

DOJ/FBI

High-tech crime investigation association

Consulting

Storage experience

Page 5: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

#ISSExpoinsideselfstorageworldexpo.com

MIT Study

The vast majority of employees feel that keeping up with technology is critical, yet 63% said their employer was slow to act due to lack of urgency and poor communication about new tools.

Page 6: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

#ISSExpoinsideselfstorageworldexpo.com

Management and Technology

Understand why new technology is imperative.

They should know why and what they wantin new technology.

Embrace the new technology that’s made available.

Help employees understand why they need new technology.

Make employees comfortable with new technology.

Know that some employees will fight change.

Page 7: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

#ISSExpoinsideselfstorageworldexpo.com

Employees and Technology

May not understand the importance of new technology

Will always fear the worst when it comes to change

Remain in the “tech rut” as long as the employer allows it

Page 8: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

#ISSExpoinsideselfstorageworldexpo.com

Training and Technology

Wants vs. needs

Most intuitive

Shouldn’t contain multi-day training

No large user manuals

Trial period

Page 9: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

#ISSExpoinsideselfstorageworldexpo.com

The Do’s Create a small team of tech-savvy employees to assist. Involve the team early. Have a beta-test period with the team. Gather feedback. Build the technology into a daily routine quickly. Make the transition fun. Emphasize benefits.

Page 10: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

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The Don’ts

Don’t let a negative attitude toward new technology linger. Don’t pick an overly complicated technology. Don’t overlook the importance of getting employees

involved early on. Don’t punish slow-learning employees. Don’t use the “trial by fire” mentality.

Page 11: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

#ISSExpoinsideselfstorageworldexpo.com

Tenants and Technology

Let them know about the changes.

Emphasize the benefits and what the benefits are to them.

Inform them of what to expect when the change comes.

Encourage them to reach out to staff for what they don’t understand.

Send out a notice the day transition is complete.

Thank them for being patient with the transition and for being a part of it.

Teach them how to use and embrace the new technology.

Page 12: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

#ISSExpoinsideselfstorageworldexpo.com

Training Know when to train. Identify team leaders for training. Train online. Use hands-on training. Encourage the training and continuous learning.

Page 13: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

#ISSExpoinsideselfstorageworldexpo.com

Technology Tips Invest a little time and money.

Software updates

Protection

Internal computer cleaning

Restricting access

Communication

Page 14: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

#ISSExpoinsideselfstorageworldexpo.com

What’s the ROI? Increased productivity

Less complaints from staff and customers

Staff dedication to other areas

ROI isn’t always measured in dollars.

Page 15: How to Maximize Your Self-Storage Technology Investment · How to Maximize Your Self-Storage Technology Investment Presented by: Troy Brown, Owner Troy Brown Consulting . #ISSExpo

#ISSExpoinsideselfstorageworldexpo.com

Contact the Presenter

OwnerTroy Brown [email protected]

Troy Brown