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5th HUM AWARDS
DIGITAL MEDIA PROPOSAL
ABOUT HUM AWARDS SUCCESS STORY
5th HUM AWARDS DIGITAL MEDIA ACTIVITIES
MILEAGE TARIFF
PRESENTATION CONTENT
ABOUT HUM AWARDS
The glittering awards ceremony is held every year to acknowledge and honor the contributions of actors, singers, play writers, directors and producers associated with the Network’s plays/productions along with awards in the categories of music and fashion, dubbed a roaring success by the viewers and media critics alike from its very first show.This show also includes special segments to honor all those who have played a vital role in shaping the entertainment landscape of Pakistan. The awards ceremony will feature a combination of viewer’s choice awards and categories selected by a panel of judges, comprising some of the finest names from the Pakistani entertainment industry.
HUM AWARDS 2016
EVENT : 5th HUM Awards 2017
EVENT DATES : TBA
SEATING CAPACITY : --
VENUE : TBH
Online Voting REHEARSALS Digital Lounge
Live Coverage Photo Frame Promotion on Social Media
HUM AWARDS ON DIGITAL
ONLINE VOTING
• Will conduct voting as viewer’s choice for Hum Awards.
• User can vote on Hum TV website page.
• Voting will be started 15 days before Hum Awards.
• Promote on Hum Network Fanpages, Twitter, YouTube and Dailymotion.
RESHEARSALS
• Short interviews of actors and actresses will be taken during rehearsals and upload on HDN fanapges with branding.
• Upload the rehearsals pictures with sponsor logo on hum tv website and Hum network facebook pages.
DIGITAL LOUNGE
• Streaming Live interviews through phone which will be connected with facebook fanpage.
• Live updates from red carpet.
• All bloggers and website media are available to cover this event.
• Updating live event on Hum Digital Network social media platforms.
• Pictures and clips of live event will be update of Hum Digital web properties.
EVENT COVERAGE
PHOTO FRAME
On digital lounge, we took pictures of celebrities. After or b/w the event we give them a hardcopy of photo with branding photo frame.
SOCIAL MEDIA PROMOTION
• Pre-Hype: Post image or clip 1 per day on Hum Network fanapages from previous Awards.
• On Event: More than 400 pictures will be updated on social media platforms.
• Post-Event: 1-2 post / day will be update of 4th Hum Awards in which pictures and clips are included.
5th HUM AWARDS
MILAGE ON DIGITAL
MILAGE IN DIGITAL FOR HUM AWARDS
Placement Features Likes / PTA / Avg. Eng Rate
Avg. Milage
Websiteswww.hum.tv 1,000,000 Per mnth
www.masala.tv 2,000,000 Per mnth
Hum Digital Fanpages
Humtv fanpage 5M / 10M / 3% 20,000 reach
Per postMasalatv fanpage 4M / 15M / 6% 20,000 reach
Style360tv fanpage 2.3M / 500K / 4% 20,000 reachHumAwards
fanpage160K / 35K / 2% 20,000 reach
Hum Digital Video Platforms
Ytube/Humtv 380,000 subscribersViews
per videoDmotion/Humtv 1,500,000 Followers
5th HUM AWARDS
TARIFF
PACKAGE - SILVER
COST: 400,000Exclusive of all taxes & agency commission
Platform Placement Features Mileage Eyeballs
Humtv Online voting, Promos,
rehearsals, Endorsements,
Redcarpet and live updates
Approx 700 Posts 7M
Masalatv
Style360
Hum Awards
Dailymotion & Youtube Humtv Videos 100+ Videos 2M
Duration: 30 days
PACKAGE - GOLD
COST: 800,000Exclusive of all taxes & agency commission
Platform Placement Features Mileage Eyeballs
WebsitesHum.tv Web Banners 1,000,000
Masala.tv Web Banners 1,500,000
Humtv Online voting, Promos,
rehearsals, Endorsements,
Redcarpet and live updates
Approx 700 Posts 7M
Masalatv
Style360
Hum Awards
Dailymotion & Youtube Humtv Videos 100+ Videos 2M
Duration: 30 days
PACKAGE - PLATINIUM Duration: 30 days
COST: 1,200,000Exclusive of all taxes & agency commission
Platform Placement Features Mileage Eyeballs
WebsitesHum.tv Web Banners 1,000,000
Masala.tv Web Banners 1,500,000
Humtv Online voting, Promos,
rehearsals, Endorsements,
Redcarpet and live updates
Approx 700 Posts 7M
Masalatv
Style360
Hum Awards
Dailymotion & Youtube Humtv Videos 100+ Videos 2M
Digital Corner Red Carpet
Live Streaming 500K+ 2,500+
Backdrop 100K+
Photoframe 2,500+
THANKS
