“I don’t understand car jargon”

“I don’t know the features I need”

“I am not addressed because I am a woman”

“My neighbor always gets a better deal than me”

“I don’t feel comfortable shopping for cars alone”

“Safety in Numbers”

Is it feasible?

Car Shopper Buy-In

48%

Dealership Buy-In

Car DealershipLetter of Intent

Business Impact1. Financially Committed Buyers

2. Lower Customer Acquisition Cost by 60%– 5% of New Car Market….$280M Cost

Saving

Where Car Buyers Unite!

Nathaniel BoltonJohnny ChuUlrich LangeMichael LuckiOscar MoncadaSergey Znutin