Capacity Building and Training

Program facilitates individuals,

groups, and organizations to

strengthen their capabilities to

identify, plan and meet

developmental changes.

Being committed to its mission

of providing the most

responsive credit to the most

number of SMEs, it had been

NPFC’s dedication to regularly

sponsor Capacity Building and

Training Programs for its clients

in Manila and recently in Cebu.

In partnership with Lendahand,

NPFC was able to organize a

Capacity Building on Product

Development for Market

Updating which aimed to

contribute greatly to the

efficiency and effectiveness of

its client’s business.

Capacity Building Report

Manila - June 5, 2014 / Cebu - June 26, 2014

PRODUCT DEVELOPMENT FOR MARKET UPDATING

IN PARTNERSHIP WITH

Capacity Building

FOR NPFC Clients

Jasmin Beato and Danica

Jane Basa, (NPFC Interns)

served as the masters of

ceremony for the training

in Manila last June 5,

2014.

The training in Cebu

which was conducted

last June 26, 2014 was

hosted by Trisha Joy

Caluma (NPFC Credit

A s s . ) a n d J u l i o

Ilustrisimo (NPFC Credit

Officer)

EMCEES

DESIGN

WORKSHOP

TOPICS:

Design Trends 2015 - Home Decors - Gifts - Fashion Accessories

Christmas Décor Trends 2014-2015

The said training focused on

innovating the existing

products of the clients into

new products in line with the

Design Trends for 2015 and

Christmas Décor Trends for

2014 and 2015. The same

seminar topic and activity

was also conducted in NPFC’s

branch in Cebu.

P A G E 2

CEBU

Morning Session

Design Workshop Objectives:

Identify Industry Specific Trends

To provide a new product either from initial conception or modification of product.

Identify the feasibility of the new product design

Ms. Viña Roy discussing each

of the lined up topics with

c o r r e s p o n d i n g v i s u a l

presentations in order for the

clients to further visualize

the trends they can acquire

for their business. What Ms.

Viña presented were all

interesting and caught the

attention of the participants

to try the trend that fits their

business.

MANILA

Product Sample Sketching

Part of the morning session is the

activity where the clients were

asked to make rough sketches of

their products to be presented to

the speaker during the one-on-one

consultation. Participants were

also requested to bring actual

product samples of their business

for the possible innovation and

improvement suggestion during the

design workshop.

Design Trends 2015

According to Ms. Viña, the design trends of

the future will be divided into two opposing

innovative forces. The first one is the desire

to look forward and propagate advancements

in these times of fast living while the other

one is the relevance of the renewal of the

past traditions in our quest for authenticity.

Christmas Trends 2014-2015

The speaker also explained what themes, colors,

materials and shapes will be the trend this coming

Christmas up to 2015. She said, from modern to

nostalgic, the spectrum for Christmas trends cover

a range of themes that will surely appeal to

different markets.

P A G E 3

CEBU

Afternoon Session

MANILA

Each of the participants was given ample time to have a one-on-one consultation with Ms. Viña

regarding the sketches they made or the products they brought along. The speaker looked at the

client’s ideas and gave suggestions on how they can improve and innovate their existing products.

Adapting the new trends and developing new products can result in an increase in the sales of the

business or expand the market it caters.

Consultation

P A G E 4 P A G E 5

VIÑA DOMINGO-ROY PRODUCT DESIGNER

420-B Bulalakaw St., 1550 City of Mandaluyong, Philippines 1550 (+63) 0917 5363023 - vina_domingo@yahoo.com

Website Portfolios: www.coroflot.com/vina_domingo_roy - www.behance.net/vinaroy

Product Design Summary

Global Experience - Award winning design professional with global experience in twelve coun-tries: Bangladesh, France, Germany, India, Indonesia, Malaysia, Nepal, Philippines, Sri Lanka, Thailand, United States of America, and Vietnam.

Product Categories - Experience includes the design of Home Décor, Fashion Accessories, Christmas Trim, Furniture and Soft Home products and packaging bought by Pier One, Crate and Barrel, Pottery Barn, Ten Thousand Villages, TraidCraft USA, SERVV, and various European and

Asian retailers.

Fair Trade/Sustainable - Extensive global work with Fair Trade organizations and mentoring its members. This includes building business skills and entrepreneurship in the villages along with the hands-on development of saleable products, oftentimes made of sustainable materials such as

bamboo, abaca, acacia wood, coconut, fibers, and other recyclables.

Graphic Design - Visual Merchandising and Graphic Design skills have included logo development,

marketing brochures, trend reports, and compelling trade show booth designs.

International Internships - International design experience derived from working on short term projects and taking courses in various countries such as Germany, India, Sri Lanka, China, the Phil-ippines, Australia, and Taiwan. Has built a more global understanding of various materials, factory capabilities cultural taste, and product needs.

Professional Experience

1001 Strategies Product Development Consultancy, Philippines 2002 - present OWNER A leading consulting company that focuses on product, package and graphics design; exhibition design, visual merchandising, design trends, material explorations, and production technologies development, making manufacturers competitive in the local and global markets. Successful and award-winning de-signs of home products, fashion accessories and Christmas trims sold at retailers such as Pier 1, Pot-tery Barn, Target, Crate and Barrel, and Anthropologie. Conducts design, production, and entrepreneurship related seminars and skills training/upgrading. Liaises with factory owners and buyers when developing products. Experiments with materials and technologies to introduce innovations such as the successful commercialization of converted water hyacinth, corn husk, bamboo, and coconut by-products into sheets, paper, and various semi-processed materials. Filbamboo Exponents, Inc., Philippines 2011 - present PRODUCT DEVELOPMENT DIRECTOR A manufacturer of internationally award-winning, high quality bamboo food products through an inte-grated and community-based approach to propagation, processing, production, sales, and marketing. Leads the development of product variants, package and label design, marketing collaterals, and exhi-bitions. World Fair Trade Organization-Asia (WFTO-Asia), Philippines (Secretariat) 2002 - 2010 LEAD DESIGN CONSULTANT WFTO – 90 companies and organizations aimed at improving the livelihood of producers by making them competitive in the world market through intensive design development, better production tech-niques, and entrepreneurship training. Responsible for product development, project management, and training-related activities. Developed thousands of products for more than 20 fair trade companies covering almost 50,000 artisans. Curated the WFTO-Asia Pavilion in the Bangkok International Gifts and Housewares Fair from 2003 to 2007 and other trade fairs in Germany, the Netherlands, and Hongkong. Many of the products developed cata-pulted companies into bigger commercial markets.

P A G E 5

Summary of the Activity

The objective of the capacity building is to equip NPFC’s clients with the knowledge, skills, and

abilities to achieve competence in terms of product designs which they can use to adapt in

today’s modern life. Product Development for Market Updating was not just a typical seminar

that is usually organized but it allowed the clients to gain new knowledge through an interactive

and exciting learning experience.

Participants

The design workshop in Manila was attended by 18 clients while there were 24 clients who

participated in the design workshop in Cebu. Most of the attendees were from the manufacturing

and handicraft business who found the seminar very useful to them. They even asked for an

additional time during the one-on-one consultation with the speaker to learn more about what

they can acquire and develop for their business. They were all attentive and willing to learn new

things.

Training Kit and Free CD

NPFC provided the materials

needed by the clients for the

design workshop. The training

kit included memo pads and

pencil for the activity that

required the design and

sketching skills of the

participants. Handouts and

reading materials were also

prepared, for the clients to be able to follow the flow of discussion.

The training kit also includes a free CD that contains all the topics and

trends that was discussed and presented by the speaker.

P A G E 6

Seminar Venue

The seminar in Manila was held at the 4th floor Function Room of Semicon Building in Pasig City while

the other one was held at the Diamond Hall, The Golden Peak Hotel and Suites, Cebu City. The seminar

venue was arranged in a classroom setup which is a more classical approach for seminars and training

programs where attendees need work space for notes and other activities. Snacks, drinks and coffee

were also provided for the participants of the whole day seminar.

All Out Support from the NPFC Family

The whole NPFC family in

Manila and in Cebu fully

supported the event and

were all active in helping

out and assisting all the

client’s concerns.

P A G E 7

IN PARTNERSHIP

“Product Development for Market

05 June 2014 4th Floor Function Room, Semicon Bldg.,

Recognizing Participation

To acknowledge the participation of the

clients, NPFC prepared a Certificate of

Attendance for sharing their valuable time

with the company during the Capacity

Building. NPFC also provided name tags to

easily identify the clients.

Cash Advance Liquidation Report P A G E 8

MANILA

CEBU

Negosyong Pinoy Finance Corporation

6th Floor New Semicon Building, No. 50 Marcos Highway, Pasig City

358-5779 / 710-2316 / 401-7784

info@venturesouth.ph

www.negosyongpinoy.ph

Seminar Evaluation

After the one-on-one consultation with the speaker, the participants were asked to fill out an

evaluation sheet to know their overall impression of the seminar. They have the freedom to

rate the totality of the event by shading the choices Excellent, Very Good, Good, Fair and

Poor with Excellent being the highest. The result of evaluation and feedbacks will help the

company improve future Capacity Buildings that will be organized. Both capacity buildings

held in Manila and in Cebu garnered an Excellent rating from all the clients who participated

the event.

Report Prepared By: Report Approved By:

Jasmin A. Beato Mr. Jose Rico C. Coligado

President, Negosyong Pinoy Finance Corporation