Integrated BBA Program2014 / 15

Choosing the Integrated BBA Program at the CUHK Business School means you can:

• create a f lexible curriculum based on your own interests and career objectives

• gain both broad-based knowledge and specialized expertise

• acquire soft skills through workshops

• increase competitiveness through internships and career events

• enhance global exposure through exchange programs

• tap into a network of 26,000-strong business alumni

Building a solid foundationThe Integrated BBA Program provides you a series of business foundation courses during your first two years of study. These courses, ranging from management, f inance, marketing to business law and more, allow you to discover and explore your own interests among various business areas.

Faculty Package

• Economics for Business Studies I• Economics for Business Studies II• Principles of Management

Required Courses

• Business Information Systems• Business Law• Business Policy and Strategy• Financial Management• Introductory Financial Accounting• Introductory Management Accounting• Introduction to International Business• Marketing Management• Operations Management• Organizational Behavior• Statistical Analysis for Business Decisions

Concentrating on specialized areasTo allow you to further develop and deepen your knowledge and skills in particular disciplines, Integrated BBA offers 12 concentration areas. In your third year of study, you can choose up to two concentrations and need to take at least five courses in each chosen area. The concentrations provided are:

• Business Economics• Management Information Systems• Supply Chain and Logistics Management• General Decision Sciences and Managerial Economics• General Finance• Financial Engineering• Insurance and Risk Management• Human Resource Management• Management of International Business• Marketing• Quantitative Marketing• General Business

Visit www.bschool.cuhk.edu.hk/program/ibba to read more about these concentrations.

Recommended Study Path:

Minimum number of units to graduate: 123 credits

University Core coursesFree elective courses

(39 credits)(remaining units)

Faculty Package courses Required coursesConcentration courses

Minor (optional)Second Degree Program

courses

Year 1 Year 2 Year 3

(9 credits) (34 credits)

(15-30 credits)(18-30 credits)(optional)

Year 4

The Integrated BBA (IBBA) Programoffers comprehensive exposure to all aspects of business administration, which enables you to succeed in a wide range of professions. The Program is distinctive in that it equips students with both broad-based knowledge and specialized expertise.

Maximizing potential through interdisciplinary studiesBy joining the Integrated BBA program, you can expand your studies beyond business administration through double majors, double degrees or minors, based on your interests and capabilities.

Double Majors

You can pursue double majors if you fulf ill the respective requirements of two majors within the normal period of study, including attaining the required cumulative grade point average (GPA). A double major student will be awarded a single degree with two majors, e.g. Bachelor of Business Administration (BBA) in Integrated BBA and Professional Accountancy.

Possible combinations for Integrated BBA students include:• Integrated BBA and Professional Accountancy (PACC)• Integrated BBA and Insurance, Financial and Actuarial Analysis (IFAA)*• Integrated BBA and Quantitative Finance (QFIN)*• Integrated BBA and Global Economics and Finance (GLEF)** Not applicable for student specializing in General Finance / Financial Engineering / Insurance and Risk Management

Double Degrees

You can also pursue a second degree program offered by the Faculty of Engineering or the School of Journalism and Communication, with an additional year of study on a self-f inancing basis.

• BBA-BEng in Computer Engineering• BBA-BSc in Computer Science• BBA-BEng in Electronic Engineering• BBA-BEng in Information Engineering• BBA-BEng in Mechanical and Automation Engineering• BBA-BEng in Systems Engineering and Engineering Management• BBA-BEng in Biomedical Engineering• BBA-BEng in Energy Engineering• BBA-BSSc in Journalism and Communication

Minors

You can choose to declare up to two minors. Each minor requires 18 to 30 units of courses. Course and unit exemption applies if the requirements of the minor program overlap those of Integrated BBA.

Achieving personal enrichment in co-curricular activitiesOverseas exchange

• 413 business undergraduates on exchange in 2012/13

Internship

• 80% of business students with summer, term-long or full year internship experience

Year-round experiential learning opportunities

• Career-related and soft skills enhancement workshops• Leadership training programs• Local and international case competitions and coaching• Company visits• E-Learning with career planning and personal development modules

Strong bonds with 26,000+ alumni

• Mentorship program

Student activities

• 15 student organizations at the CUHK Business School• Activities include CV workshops, competitions, company visits, and networking opportunities

The Integrated BBA Program has exposed me to all aspects of business administration, and equipped me with expertise in specif ic business areas. The CUHK Business School not only offers interactive lectures, but presents many out-of-class learning opportunities. I have honed my leadership skills as a committee member of the Society of Business Administration, broadened my horizons by studying in France as an exchange student, and gained hands-on experience as an intern in Hong Kong and New York.

“”

“

Angel Leong, Year 3

The Integrated BBA Program has exposed me to all aspects of business administration, and equipped me with expertise in speciinteractive lectures, but presents many out-of-class learning opportunities. I have honed my leadership skills as a committee member of the Society of Business Administration, broadened my horizons by studying in France as an exchange student, and gained hands-on experience as an intern in Hong Kong and New York.

“Angel Leong, Year 3

Natalie Cheng, Class of 2013”

The Integrated BBA Program has helped me lay a strong foundation in business, which has in turn made it easier for me to acquire more advanced knowledge at work.

In my penultimate year, I interned with J.P. Morgan's Investment Banking Strategy, Planning and Analysis team, where I had the chance to compile Executive Management Reports, and assist in strategy projects, including one on RMB internationalization. We were a very diverse team with members from around the world. That experience has turned me into someone who can always speak up for herself, ask the right questions, network well, and assume leadership roles.

I was thrilled to be invited back to the f irm as a full-time Analyst upon graduation!

www.bschool.cuhk.edu.hk/program/ibba

Undergraduate Of f iceCUHK Business SchoolRoom 616, Cheng Yu Tung Building12 Chak Cheung StreetShatin, New Territories, Hong Kong (852) 3943 7746 (852) 2603 5181 bba@cuhk.edu.hk www.facebook.com/CUHKBusinessUG

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# Candidates’ performance in extra elective subjects will be considered in the selection process, and bonus points will be awarded to up to two such subjects.

Subjects ChineseLanguage

EnglishLanguage Math Liberal

Studies

Best Elective

Subject #

Minimum requirements Level 3 Level 3 Level 2 Level 2 Level 3

Median of 2013 intake Level 5 Level 5* Level 5 Level 4 Level 5

Apply

Office of Admissions and Financial Aid: http://www.cuhk.edu.hk/adm

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Graduates of 2012 mainly specialize in:

Banking / Finance

Accounting / Auditing

Administration / Management

Sales / Marketing

Human Resources Management / Training

Business Consultancy

29%

14%

12%

11%

9%

6%

Career ProspectsOur graduates are employed by premier companies such as

New World GroupProcter & GambleSwire UBS And more

AdmissionJUPAS Admission (JUPAS Code: JS4202)JUPAS applicants seeking admission on the strength of their Hong Kong Diploma of Secondary Education (HKDSE) examination results can find relevant information below:

You can also apply through the JUPAS Sub-systems, including• School Principal’s Nomination Scheme• Other Experiences and Achievements in Competitions / Activities• Sports Scholarship Scheme

Non-JUPAS (Local and Non-Local) AdmissionNon-JUPAS applications will be considered on a case by case basis. For details on admission channels and admission requirements for international students, mainland students and non-JUPAS (local) students, please contact the University’s Office of Admissions and Financial Aid.