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7/29/2019 International HR
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Friedrich-Alexander-Universitt Erlangen-NrnbergBetriebswirtschaftliches Institut
Lehrstuhl fr Betriebswirtschaftslehre,
insbesondere Internationales Management
Prof. Dr. Dirk Holtbrgge
Consequences of transnational strategies for IHRM practices.Evidence from German MNCs
Dirk Holtbrgge
Alex T. Mohr
Working Paper 1/2004
Prof. Dr. Dirk Holtbrgge,Lehrstuhl fr Internationales Management, Universitt Erlangen-
Nrnberg, Lange Gasse 20, 90403 Nrnberg, Tel.: (0911) 5302-452, e-mail:[email protected], http://www.im-fau.de
Dr. Alex T. Mohr, Bradford University, School of Management, Emm Lane, Bradford, BD9 4JL,UK, Tel. 44(0) 1274 234353, e-mail: [email protected], http://www.brad.ac.uk/acad/management/external/peopleatmohr.php
mailto:[email protected]://www.im-fau.de/http://www.im-fau.de/mailto:[email protected]7/29/2019 International HR
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Consequences of transnational strategies for IHRM
practices. Evidence from German MNCs
Abstract. This paper analyses the consequences of multinational corporations (MNCs) move
towards integrated transnational networks (ITNs) which leads to an increase in the
interdependency of organizational entities. We suggest that this increased interdependency
requires new ways of coordination that change the nature of international human resource
management (IHRM) practices in MNCs. In this paper, we present a framework that addresses
these effects and empirically test it using data from a questionnaire survey among 142 overseas
subsidiaries of German MNCs. The findings suggest that shifts towards integrated transnational
networks have consequences for the use and design of a number of IHRM instruments. We
conclude by discussing the implications of our findings for IHRM practitioners and scholars.
Introduction
The globalization of markets and the growing international competition require companies to
fundamentally rethink their traditional (international) strategies. Multinational Corporations
(MNCs) can no longer limit their attention to merely managing the growth of foreign activities.
To an ever-increasing extent they have to cope with, and economize on rapidly changing
economic, competitive, legal, political, and cultural conditions in the environments they operate
in. These developments have rendered traditional international strategies inadequate for
maintaining or achieving global competitiveness. In response, many MNCs have decided to
integrate their domestic and foreign operations into a transnational strategy. The core idea of
this strategy is to simultaneously exploit three main sources of competitive advantage:
economies of scale, economies of scope, and location economies (Ghoshal, 1987). Exploiting all
of these dimensions simultaneously, however, requires changes to the way MNCs organize and
manage their globally dispersed operations. Instead of treating subsidiaries as a portfolio of
largely independent companies, they now need to be regarded as differentiated and integrated
elements of a complex configuration of value creating activities across national borders (Porter,
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1986). The resulting interdependency among the (sub-) units of the MNC implies that individual
subsidiaries, which have hitherto only been responsible for their position in their local market
(atomistic perspective), increasingly have to contribute to improving the competitive position of
the MNC as a whole (holistic perspective). From an organizational point of view, the concept of
transnational strategy is associated with a high need for cross-border co-ordination between
interdependent domestic and foreign operations. According to Bartlett and Ghoshal (1998), this
can most efficiently be ensured by establishing integrated transnational networks (ITNs). ITNs
are created by substituting decentralized decision processes for hierarchical control of
headquarters over subsidiaries abroad. While in hierarchical organizations structural and
technocratic instruments can be used ITNs require different co-ordination and control
mechanisms that guarantee the integration of globally dispersed activities. More specifically,
coordination in ITNs has to rely mainly on informal, soft and personnel instruments (Harzing,
1999, Martinez and Jarillo, 1989). The international human resource management (IHRM)
function can be seen as the main provider of these soft coordination instruments and its
importance has therefore increased significantly (Harvey, et al., 2001). Thus, the process of
globalization and the associated shift in strategies changes the role and content of IHRM and
brings it closer to the strategic core of business (Pucik, 1992). We suggest that changes in the
strategic orientation of MNCs as reflected in increased levels of interdependencies between
organizational (sub-) units will thus manifest themselves in changes in the use and nature of
specific IHRM instruments. We suggest that the following four IHRM tasks, in particular,
contribute to the co-ordination of globally dispersed activities in MNCs: the international
transfer of managers; theprovision of management training; the use ofinternational teams; and
the design and implementation of performance evaluation and reward systems. Through these
four functions, IHRM can support the development and functioning of an integrated network on
strategic, organizational and individual levels.
Although the growing importance of IHRM is widely recognized in international management
literature, prior research in this field is limited in three ways: (1) A large number of existing
studies analyze the various problems associated with the expatriation of employees (e.g. Banai,
1992, Boyacigiller, 1990, Harzing, 2001, Law, et al., 2004, Shay and Baack, 2004, Tung, 1987),
while other aspects of IHRM are discussed less frequently; (2) Most extant research in IHRM is
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directed towards operative problems associated with the implementation of HR policies under
different environmental conditions, while the increasingly important strategic aspects of IHRM
have received only scant scholarly attention (for exceptions see Harris and Holden, 2001, Richey
and Wally, 1998, Wolf, 1997); (3) Prior studies usually focus on IHRM practices in certain
countries or regions, such as the Asia-Pacific Rim (e.g. Bae, et al., 2003, De Cieri and Dowling,
1997, Rowley, et al., 2004), Mexico (e.g., Gomez, 2004, Paik and Teegarden, 1995) or Eastern
Europe (Fey, et al., 2000, Holtbrgge and Welge, 1998, Weinstein and Obloj, 2002) while
MNC-wide issues are addressed only rarely. Our study contributes to closing these gaps by
empirically analyzing how the implementation of integrated networks and the increasing
interdependency of subsidiaries influence IHRM practices in MNCs. The paper proceeds as
follows. The ensuing section presents our conceptual framework and discusses our hypotheses
based on a brief review of the relevant IHRM literature. We then outline the measurement of our
variables and the sample used for testing our framework. The ensuing section presents and
discusses our findings. Finally, a conclusion summarizes the implications of our study and points
out its limitations.
Framework and Hypotheses
The main characteristic of ITNs is the increased interdependency between differentiated (sub-)
units of the MNC as activities and resources are integrated regionally or even worldwide
(Bartlett and Ghoshal, 1998). This increased interdependency will require changes in IHRM
practices in as far as they can contribute to efficiently cope with, and exploit the benefits arising
from this interdependency. Previous studies have shown that several areas of IHRM contribute to
the co-ordination of globally dispersed activities of MNCs. These include staffing (e.g., Harzing,
2001), (intercultural) training (e.g., Earley and Peterson, 2004), the use of international teams
(e.g., Harvey and Novicevic, 2002), and performance evaluation and reward systems (e.g.,
O'Donnell, 2000). Based on the arguments of these studies, we expect the following functions to
be influenced by the degree to which MNCs have implemented integrated network structures.
Recruitment and selection of subsidiary managers.
Training of subsidiary managers.
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Use of international management teams at subsidiary level.
Performance evaluation and reward systems applied to subsidiary managers.
The following chart shows our conceptual framework, which includes the effects of a move
towards an ITN on these four areas of IHRM as well as three control variables. Below we willdiscuss each of the influences in turn.
Figure 1. Conceptual framework
Recruitment and selection of subsidiary managers
We suggest that the selection of adequate subsidiary managers is important for the co-ordination
of an integrated network. Thus, if our basic assumption is correct, the degree to which an ITN is
implemented will be reflected in the criteria used for the selection of subsidiary managers. In si-
tuations of complex material and organizational interdependencies among the (sub-) units of a
MNC, managers need to have specific experience that allows them to take into account the trans-
national perspective in managing their subsidiary and coordinating the cross-border configura-
tion of value activities. First, we suggest that the integration of a subsidiarys operations into the
overall cross-border configuration of value activities of the MNC requires managers to be able to
manage input relationships and output relationships with other sub-units of the MNC in various
Choice of subsidiary managers
International experience of subsidiarymanagers
Number of horizontal rotationssubsidiary managers
% of third country nationals (TCN)
Use of international managementteams on subsidary level
Training of subsidiary managers
Degree of implementation of an integratednetwork
Resource interdependencieso Input Interdependencies
o Output Interdependencies
Control variables
Importance of subsidiary
Cultural distance between home andhost country
Size of subsidiary
Performance evaluation and rewardsystems
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countries. The closer this interaction, the more important it is for a manager to be able to effi-
ciently deal with, and economize, on the differences between different countries in which the
MNCs subsidiaries are located. We suggest that a managers ability to meet this requirement in-
creases with his/her international experience and internationally experienced managers will
therefore be more likely to head highly interdependent overseas subsidiaries. Thus we expect,
that
H1a: The higher the interdependencies of a foreign subsidiary with other (sub-)
units of the MNC, the greater will be the international experience of the subsidiary
manager.
A second IHRM instrument that may be used to promote a transnational orientation of subsidiary
management are systematic international job rotations (Feldman and Thomas, 1992). It has long
been recognized that the international transfer of managers can serve as an important mechanism
of coordination, although the focus of the argumentation has traditionally been placed on the
coordination between a specific subsidiaries activities and HQ activities, rather than on coordi-
nation between various/all sub-units of the MNC (Edstrm and Galbraith, 1977). Horizontal
rotations of managers among different national sub-units may facilitate the coordination of
MNCs in a number of ways (Ensign, 1999). They allow managers to gain experience with, and
knowledge about the operations of other MNC subsidiaries which can be assumed to be
conducive to managing the complex interdependencies that characterize ITNs. According to
Athanassiou and Nigh (2000: 472) such experiences allow subsidiary managers to acquire tacit
knowledge of the MNCs overseas activities and, thus, [] to make sense of the attributes
which make these activities similar to, different from, and interdependent with the MNCs
activities in other international markets. Horizontal rotations can also help to establish personal
contacts between managers from different cultural and organizational backgrounds and promote
their mutual understanding, trust and commitment. Moreover, communication problems can be
reduced and a worldwide corporate identity can be promoted. These effects of horizontalrotations are particularly relevant for highly integrated MNCs in which as argued above -
hierarchical coordination is less effective. We expect that subsidiary managers need to have
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experiences in different subsidiaries in order to understand the interdependencies between
different subsidiaries and contribute to the coordination in ITNs. Thus, we hypothesize:
H1b: The higher the interdependencies of a foreign subsidiary with other (sub-)
units of the MNC, the higher will be the likelihood of horizontal rotations ofmanagers.
Our third argument builds on the insight that top management positions in foreign subsidiaries do
not necessarily have to be filled with nationals from the home country of the MNC (ethnocentric
policy) or with nationals from the host country (polycentric policy), but may also be staffed with
third-country nationals (geocentric policy) (Perlmutter, 1996). Coming from neither the cultural
background of the parent company culture nor from that of the subsidiary, third-country
nationals are expected to be more sensitive, more flexible, and more creative in dealing with the
complex interdependencies created by ITNs. Third-country nationals can also be assumed to
have a lower level of loyalty to either the home country or the host country as compared to home
or host country nationals respectively. They can thus be expected to be more loyal to the overall
MNC. The importance of these characteristics and thus use of TCNs as subsidiary managers can
be expected to increase with the degree to which a MNC has moved towards an ITN. Thus, we
formulate the following hypothesis.
H1c: The higher the interdependencies of a foreign subsidiary with other (sub-)
units of the MNC, the higher will be the use of third-country nationals as subsidiary
managers.
In addition to the size of the subsidiary as a control variable, we include the importance of the
subsidiary and the cultural distance between the HQ home country and the subsidiarys host
country (see our framework in chart 1). We expect the importance of the subsidiary to have a
direct influence on the IHRM areas addressed in hypotheses H1a to H1c. As regards the selection
of the managers, the need for internationally experienced managers, for managers with
experience in other subsidiaries of the MNC, and for managers from third countries increases
with the importance of a subsidiary in the ITN. We also include cultural distanceas a control
variable, since we expect it to affect two of our dependent variables. First, we suggest that
managers with international experience are preferred in subsidiaries located in countries with a
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large cultural distance to the home country of the MNC (Harvey, et al., 2001). Whereas it can be
argued that cultural distance does not require managers to have experience in other subsidiaries
(horizontal rotations), we also assume that cultural distance makes it more likely that third
country nationals will be chosen to head the respective foreign subsidiary.
Training of Subsidiary Managers
As has been shown above, ITNs are characterized by a high degree of interdependency between
the various units of the MNC and subsidiary managers are required to balance the needs for local
responsiveness, global efficiency, and world-wide learning (Bartlett and Ghoshal, 1998, Greger-
sen and Black, 1992, Prahalad and Doz, 1987). Subsidiary managers may, for instance, be ex-
pected to take decisions that are sub-optimal on the subsidiary level but enhance the global effi-
ciency of the ITN (Roth, et al., 1991). Therefore, subsidiary managers have to overcome their
predominant orientation towards local conditions and develop a holistic perspective of the objec-
tives and conditions of the overall MNC (Pucik, 1992). While still being commitment to local
operations, subsidiary managers need to show a high level of commitment to a MNC-wide
perspective.
These are new challenges and not part of the traditional job descriptions of subsidiary managers
and additional training is required to allow managers to carry out these tasks efficiently and thuscontribute to the co-ordination of ITNs. Besides knowledge of the political, economic and cultur-
al conditions of other countries, which positively affects cross-border interactions, we suggest
that the increased interdependencies of MNC (sub-) units increases the importance of managers
skills to efficiently interact across borders. Experiential intercultural training in particular has
been argued to reduce cognitive and emotional barriers of cross-border interactions and thus pro-
mote the relational aspect of communication (Cushner and Brislin, 1997, Gudykunst, et al.,
1996, Landis and Bhagat, 1996). As these interactions are crucial for the working of ITNs we ex-
pect that the need for such training rises with the implementation of integrated network struc-
tures. However, as opposed to country-specific cultural training usually provided for managers
assigned to a specific country we suggest that the implementation of an ITN requires the provi-
sion of general cross-cultural training. This enhances the fundamental awareness of cultural dif-
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ferences and allows subsidiary managers to consider influences from other parts of the MNC in
their decisions, and vice versa. Again, we expect these skills to increase in importance with the
level of a subsidiarys interdependence with other sub-units of the MNC. Thus, we hypothesize:
H2: The higher the interdependencies of the subsidiary with other (sub-) units ofthe MNC, the higher will be the intensity of general cross-cultural training of
subsidiary managers.
As was the case for our first set of hypotheses, we include the importance of the subsidiary, the
cultural distance between home and host country, as well as the subsidiary size as control
variables. Important subsidiaries play a particular role for the overall strategy of the MNE in a
particular functional, regional, or product area. These can, for instance, be centres of excellence
commissioned with the global leadership for R&D. Because of this importance for the MNC, it is
likely that only the most capable managers will be put in charge. We therefore expect the
demand for subsidiary managers with cross-cultural competences to increase with the importance
of the subsidiary. It can also be argued that the larger the cultural distance between the subsidiary
and the headquarters, the higher will be the intensity of culture-specific training of subsidiary
managers instead of general cultural training. Thus, we expect an influence of cultural distance
on the level of general cross-cultural training.
International Teams
According to Bartlett and Ghoshal (1998) the requirements of the ITN cannot be met by
individual managers; rather managers have to work together in international teams to ensure an
MNCs global efficiency, local responsiveness, and its world-wide learning ability. Teams
consisting of managers from different cultural backgrounds can facilitate the decentralized
coordination of globally dispersed activities and enhance the self-organizing abilities of MNCs
(Govindarajan and Gupta, 2001, Harvey and Novicevic, 2002, Phillips, 1994). By combining theunique individual perspectives of their members, culturally heterogeneous teams are able to deal
with greater organizational complexity and diversity (Snow, et al., 1996). Furthermore, multiple
perspectives of team members are more likely to reflect the multiple perspectives needed to
ensure responsiveness, efficiency, and worldwide learning. Host country nationals may, for
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instance, act as proponents of efficiency whereas host country nationals make sure that the full
benefits of responsiveness can be reaped. Moreover, international teams foster global learning
and the sharing of best-practices across the MNC since they enhance the transfer of managerial
and technical knowledge and its synergetic combination and socialization across national borders
(Holtbrgge and Berg, 2004, Nonaka and Takeuchi, 1995). Similarly, international teams are
often suggested as important mechanisms for transferring and deploying tacit knowledge across
national borders (Athanassiou and Nigh, 2000, Subramaniam and Venkatraman, 2001).
Thus, in addition to the contribution that individual managers can make towards the development
of a transnational orientation, it has been argued that the implementation of ITNs requires the
intensive collaboration of managers in international decision and coordination teams. This is
expected to facilitate the coordination of geographically dispersed sub-units of MNCs organized
as ITNs. We thus expect that the move towards ITNs as reflected in growing subsidiary
interdependency increases the use of international teams and formulate the following hypothesis:
H3: The higher the level of interdependency of a foreign subsidiary, the greater
the likelihood that international teams are used at subsidiary level.
As was the case with our previous hypotheses we suggest that the importance of a subsidiary, the
cultural distance between the home country, and the size of a subsidiary can affect the use of
international management teams and include them as control variables. Since the decisions taken
by management at subsidiary level will have consequences for the overall competitive position
and/or profitability it can be expected that management teams instead of single managers are
used in order to allow for better decisions. We also expect that increasing cultural distance
between the home and host country increase the likelihood of international management teams
being employed with the purpose of taking into account different culture-bound perspectives. We
also include size as it can be expected that the likelihood of single managers being placed in
charge of a subsidiary reduces with the size of the subsidiary and teams are used instead.
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Performance Evaluation and Rewards Systems
Evaluation and reward systems are important mechanisms for implementing strategies (see, for
instance, Stredwick, 2000). Agency theory, for example, suggests that the goals of individual
managers (i.e. the agents) are not necessarily compatible with the strategic goals of the companythey work for (i.e. the principal). Thus, due to goal incongruence and self-interested behavior on
the part of the subsidiary management, the latter may take decisions that are not congruent with
those desired for the overall MNC (O'Donnell, 2000). Attempts to align these goals are made
difficult by the information asymmetry and other barriers that can exist between the principal and
the agents. Direct monitoring of subsidiary managers, for instance, in order to bring their
objectives in line with the MNCs overall objectives is difficult given the distance, national
boundaries, differences in language and culture, as well as potential national allegiances
(Milliman, et al., 1991). Alternatively, subsidiary managers and overall objectives can be
aligned by designing and implementing appropriate systems that reward managers performance
instead of monitoring their behavior (Eisenhardt, 1989). Thus, systems that link compensation
closely to corporate strategy are more adequate as they can be expected to focus the subsidiary
managers efforts on contributing to achieving the objectives of a firm (Roth and O'Donnell,
1996). While the traditional way of linking managers performance to company performance has
been to use the subsidiarys performance as an evaluation criterion, this is no longer sufficient in
MNCs moving towards an ITN. Rather, in ITNs subsidiary managers are not only responsible for
the performance of their subsidiary, but are also expected to contribute to the performance and
competitiveness of the entire MNC. Therefore, in addition to traditional subsidiary-based criteria
like the subsidiarys profit or similar measures, MNC-wide criteria must be used which reflect
the exploitation of cross-border synergies, the support of other sub-units as well as the
contribution to world-wide organizational learning (O'Donnell, 1999). We expect that the use of
such MNC-wide for evaluating subsidiary managers performance increases with increasing
interdependency of a subsidiary. Thus,
H4: The higher the level of interdependency of a foreign subsidiary, the higher
the degree to which subsidiary managers performance will be measured using
MNC-wide criteria.
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Again, we include the importance of the subsidiary, the cultural distance as well as subsidiary
size as control variables. It can be argued that with the increasing importance of a subsidiary its
performance becomes more important for the overall MNC and MNC-wide measures are thus
more likely to be applied to measure subsidiary managers performance. Regarding cultural dist-
ance between MNC home country and subsidiary host country we expect an influence as subsi-
diaries which operate under conditions that differ significantly from those in the home country
can be assumed to have a comparatively higher degree of autonomy to adapt to the specific local
conditions. Thus, we expect the use of local performance criteria to be more important and cul-
tural distance thus to be negatively related to the use of MNC wide-criteria. As regards the size
of the subsidiary, it could be argued that the contribution of a subsidiary to the overall MNC and
thus the need for a close link between managers performance and MNC-wide performance in-
creases with a subsidiarys size.
Method
Sample
In a first step the largest 200 German companies in terms of turnover were identified using the
Hoppenstedt Directory of German firms. From this group we eliminated companies that were
owned by a non-German parent firm in order to avoid home-country effects on our findings. Wethen deleted firms with less than eight foreign subsidiaries and a foreign share in turnover of less
30 percent of overall turnover. After applying these criteria, 60 out of the original 200 companies
remained in our list. For each of these 60 MNCs we then identified the largest 8-12 majority-
owned overseas subsidiaries using company reports and information published on the compa-
nies websites. We limited our sample to majority-owned subsidiaries in order to increase the
likelihood that the German MNCs rather than a local partner firm decided over IHRM practices
at subsidiary level. This resulted in a list of 600 subsidiaries. A three-page questionnaire was
mailed to the highest-ranking German expatriate in each of these subsidiaries. We expected these
managers to have management experience in both headquarter and the subsidiary and thus to be
knowledgeable about the issues addressed in this study. The mailing yielded 147 responses and
142 completed questionnaires (response rate of 25.4 percent). The distribution regarding industry
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and location of the 142 overseas subsidiaries in our sample is shown in Table 1. A comparison of
responding and non-responding firms concerning industry, corporate parent, and size revealed no
significant differences thus minimizing a potential non-response bias. However, regarding the
location of the subsidiaries, Asia was slightly over-represented.
Table 1. Sample characteristicsLocation
Industry WesternEurope
EasternEurope
NorthAmerica
SouthAmerica
Asia Africa PacificOcean
Total
Pharmaceuticals 2 4 2 0 5 0 0 13Chemicals 15 6 7 2 11 0 0 41
Automobiles 9 3 3 1 5 1 0 22Services 4 0 1 3 1 0 1 10Construction 4 4 2 0 2 0 0 12Capital Goods 4 3 5 1 5 0 0 18Electronics 5 0 1 0 2 0 0 8Transport 1 0 0 0 1 0 0 2
Publishing 5 1 2 0 1 0 0 9Others 2 0 1 1 3 0 0 7Total 51 21 24 8 36 1 1 142
Measures
The different IHRM policies as the dependent variables in our study were measured as follows.
Respondents were asked to indicate the number of previous assignments and the percentage of
third-country nationals in the top management team of the respective subsidiary. The use ofhorizontal rotations was gathered by asking subsidiary managers to state the location of the
former assignment. A previous assignment in a third country was regarded as a sign that
horizontal rotations are used and coded with a value of 1. If the previous assignment took place
in the home country we assigned a value of 0 instead. Although this does not take into account
the fact that some firms require a home country assignment between two overseas assignments,
for example, in order to re-familiarize the mangers with home country/company vision, we chose
this measure to keep the complexity of the questionnaire at a manageable level. The intensity of
culture-general trainingwas measured on a 5-point Likert-type scale. In order to measure the
existence of international management teams we used a dichotomous variable. We assigned a
value of 1 if the subsidiary was run by an international management team, and a value of 0 if the
subsidiary was managed by an individual.For the amount of MNC-wide rewards the respondents
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were asked to indicate the percentage of their annual bonuses which is based on the economic
performance of the overall MNC, similar to Barner-Rasmussen (2003).
The degree of subsidiaries interdependency as a proxy for a MNCs progress in implementing
an ITN was measured as the amount of resource outflows to, and resource inflows from othersubunits of the MNC. Similar to Astley and Zajac (1990) and Gupta et al.(1999) we measured a
subsidiarys interdependence with other (sub-) units of the MNC as the percentage of the
subsidiary's total cost that can be attributed to imports from, and exports to other (sub-)units of
the MNC. Whereas input interdependency relate to a subsidiarys reliance on inputs from other
(sub-) units of the MNC, output interdependencies relate to the extent to which the subsidiarys
output is used within the MNC network rather than sold off to third parties.
The importance of the subsidiary for the entire MNC as our first control variable was measured
on a single 5-point Likert-type scale from 1 (very low importance) to 5 (very high importance).
The cultural distance between Germany and the country of the subsidiary was measured using
the data provided by Hofstedes (1980) work, who found that cultures differ substantially along
the four dimensions power distance, uncertainty avoidance, masculinity and individualism. Sub-
sequently, Hofstede (2001) added the long-term orientation as a fifth dimension to his concept.
However, since the data was not available for all the countries in our study, we concentrated on
the original four dimensions. We use the index developed by Kogut and Singh (1988) which
allows to compute a composite index for each headquarters-subsidiary pair by combining the res-
pective differences along each of the four cultural dimensions. The cultural distance between
Germany, as the home country, and the respective host country was calculated using the follow-
ing equation:
/4})2/VD-{(DCD4
1i
iigijj =
=
CDj stands for the cultural distance between Germany and country j. Dij indicates the score for
host country j of the subsidiary as regards the cultural dimension i. D ij is the score for the parent
country g (Germany) on cultural dimension i. Vi is the variance of the index for cultural
dimension i. This formula corrects for the variance of each cultural dimension and averages
across the four dimensions. The higher the score, the greater the cultural distance between the
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host country of the respective subsidiary and Germany. Thesize of the subsidiary was measured
using the number of employees of the subsidiary.
Findings
Table 2 shows the means, standard deviations, and correlations among the indicator variables
used in this study. A first remarkable finding is the differentiated use of IHRM functions. On
average, the respondents have completed 1.75 previous foreign assignments prior to their current
assignment. Nearly one third of them have been appointed directly from another host country.
Contrary to the large attention this aspect receives in the literature only 4% of the subsidiaries
top management members are third-country nationals. The high degree of international
experiences may explain the fact that the intensity of culture-general training is very low (mean
= 2.39). Surprisingly, nearly two thirds of the firms use international teams to coordinate their
worldwide activities. The average percentage of managers remuneration which is based on
MNC-wide criteria is 13.6% which is slightly higher than the 10.4% that Barner-Rasmussen
(2003) found in his study of foreign subsidiaries in Finland.
A correlation analysis between the IHRM functions shows a number of statistically significant
correlations between the number of foreign assignments, the percentage of third-country
nationals, the intensity of culture-general training, the spread of international teams, and the useof MNC-wide reward criteria. Surprisingly, the percentage of horizontal rotations is negatively
correlated with all other IHRM functions. It seems that the respondents regard the first five
IHRM functions as complementary to each other and as contrary to the last one.
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Table
2.
Means,standarddeviation
sandcorrelations
Variab
les
M
ean
S.D.
1
2
3
4
5
6
7
8
9
10
1
In
ternationalexperience
1.75
1.0
4
2
H
orizontalrotations
.30
.46
-.24*
3
Thirdcountrynationals
4.08
7.3
5
.14
-.15
4
Training
2.39
1.6
6
.15
-.21
.06
5
In
ternationalteams
.73
.45
.10
-.52**
*
.21
.14
6
Performanceevaluation
13
.58
7.1
0
.26*
-.19
.13
.22
.14
7
In
putinterdependencies
20
.60
12.5
2
.20
-.03
.22
.25*
.28*
.27*
8
O
utputinterdependencies
18
.23
10.4
7
-.22
.01
-.02
.02
-.24*
-.07
-.02
9
Im
portanceofsubsidiary
2.74
1.5
5
.31**
-.53**
*
.13
.35**
.43***
.15
.09
-.01
10
C
ulturaldistance
1.97
1.0
6
-.09
.01
.00
.08
-.02
-.11
.12
-.08
-.02
11
Sizeofsubsidiary
2,4
65
4,4
35
-.12
.29*
-.16
-.32**
-.19
.15
-.14
.06
-.19
-.06
N=142
;*p