Introduction to Copyright Management

Principles & IssuesCCM 100

Instructor: Lesley Ellen Harris, Copyrightlaws.comSLA Click University

Certificate in Copyright Management: Principles & Issues

Scenario

• Your boss asks you to write a Copyright Compliance Manual. How do you start to prepare a practical, hands-on manual to be used by your fellow employees?

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Who Are We?

• Domestic• Global

• Profit and nonprofit

• Need answers• Gaining expertise• Educate others

• Sharing text + images

• Licensing content

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Recurring Themes in CCM 100

• The meaning of copyright management• Librarian as “no” person (should be “know”

person)• Frustrations• Correcting misinformation and myths• Too many gray areas• Education

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To begin…

• Focus

• Organize

• Plan

• Be knowledgable

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Defining Copyright Management

• Understanding use of content in your org. (permissions, licenses, CCC, etc.)

• Anticipating copyright situations• Answering everyday questions• Developing expertise• Managing day to day copyright issues

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• Tracking queries and permissions• Knowing when to seek legal advice• Copyright educ’n (constant!)• Copyright compliance (minimizing risks)• Developing written guidelines and policies• Undertaking a copyright audit

Be Proactive!

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Case Study: Pitching Compliance

• Financial• Ethical

– Do you walk the walk?• Legal• Managerial• Confidence level

– “Confusion and anxiety” of staff - Gayle

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Question: Understand/Define/Refine Your

Role• Do you wrestle with copyright issues every

day?• At least some responsibility (pitch need for

compliance)• Librarian/non-lawyer may take the lead on the non-

legal side• Librarian/non-lawyer is part of a copyright

management team• Day-to-day = librarian?• Gray areas, license drafting = lawyer?

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Question: Misinformation + Gray Areas

• Complete this sentence:– I found an image on Google…– Author never replied…– There’s no copyright symbol…– It’s educational use…– It’s licensed through a database…– Copyright owner will never find out…– It’s just for internal use…

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Question: Def’n of Copyright Management

• Have your own personal definition of copyright management

• Refine the definition so it is concise and specific• Return to that definition when you need guidance

and feel lost within the various stages of managing copyright

Case Study: Demand Letter to Remove Image From Site

Active

• Verify status of image• Contact lawyer?• Valid claim?• Remove?• Send letter?• Ignore?• Document the “case”

from beginning to end

Proactive

• Teachable moment• Process for clearing

rights• Database of rights• Education of copyright

and permissions procedure

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The Journey to Managing Copyright…

• It is a journey; one step at a time• Move forward (manage copyright from today

onwards)• Begin with a definition of copyright management

in general• Analyze how you can manage copyright in your

organization• Consider your organization’s policy towards risk

management in general

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On Your Way…

• Colleagues ASK questions• Colleagues GO TO you• Budget for education, resources, time• Developing a network of copyright people• Support to manage copyright, develop a

copyright policy, spread the copyright message

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What’s Next?• Discussion list• Quiz opens• Digital Space remains

open• 24 months to complete• Discount to register for

Certificate• Each course is unique• Clicku@sla.org

• 31 Jan, CCM 300 Global• 21 Feb, CCM 200 U.S.• 18 March, CCM 400

Digital• 10 April, CCM 500 Library• 2 May. CCM 800

Authors+Publishers• 7+8 June in-person in San

Diego: CCM 700 + 800• U.S. Copyright Office visit

Fall 2013

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Checklist/Blueprint for Managing Copyright