Well Maybe Not So Wrong…

Looking Back -- How We’ve Evolved This Past Year

Internal Evolution•Modified Catalog utility to allow for new Fitness Catalog.•Updated billing structure to allow for multiple catalog licenses.•Added FTP access for vendors to “drop-off” large sets of product data.•Updated Merchant notes for client service team to keep better tabs on clients.

NowBefore Next

Mobile Browser Evolution

URL Evolutiona.k.a Search Friendly Urls

Google Calendar Evolution

Highly Evolved Catalog Filtering

Catalog Syndication Evolving Outside of Our Own Templates

Evolution of Site Search

New G3 Template Platform

• Easier for 3rd party designers to customize our client sites. – Reduces the chances of local designers from

pulling clients away from our service.• $$$ - Additional revenue source– Easier to deliver customization services.

• Easier for us to create new templates.– More new templates creates an opportunity to

retire older legacy templates.

G3: Natalie (default)

G3: Natalie (custom example 1)

G3: Natalie (custom example 2)

G3: Natalie (custom example 3)

Evolving Content Management Tools Save Time(New Home Page Highlights to be released next week )

Tabbed Browsing

Drag-and-Drop

Multi-Select

Dynamic Folders

Advanced Search

Highlight Status

Evolving Catalog Category Tools

• Custom content at the top of key categories.• Related items applied at the category level.• Single product in multiple catalogs or

categories.• Simplified category structure.• Flexible category management tools. Change

category names and order while maintaining relationship to library catalog.

New Category Settings – Add Intro Text to Important Categories

Category Intro Text example

New Category Settings – Default Related Items per Category

New Category Settings – Default Related Items per Category example

New Category Settings – One Item In Multiple Categories

Simplified Library Category Structure – Customizable By Merchant

The Road Ahead• New Home Page Highlights• Customizable Categories• Guest Checkout• Shipping Weights &

Dimensions• Catalog on Mobile Devices• Customizable Categories• Attaching Images to Variations• New Zoom Image Utility

• Improved Store Locator• Comparison Shopping Tool• Shipping /Tracking Integration• Updated Page Editor• Local Delivery Options for

Fitness Products• And Much More…