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Job Search Master Class
Copyright © 2020 by DM Consult, LLC. All Rights
Reserved.
Job Search Master Class®The only online job search skills workshop that guides
Veterans, Military Spouses and the general public to obtain meaningful civilian employment and financial stability.
Dana Manciagli, President and FounderDanaManciagli.com
[email protected] | 206.849.1000
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Innovating with Technology, Delivering Jobs
Plus a scalable team of:• Developers• Researchers• Program Managers• Learning & Development Experts
© 2020 DM Consult LLC
Courses are co-designed with a civilian-side hiring manager job search expert
and a Board of Advisors of Veterans and Military Spouses.
Brief Background of Dana Manciagli, President
◼ Most recent: Ex-Microsoft Executive (GM, Worldwide Sales, 12 years)
◼ 30+ years as a hiring manager; Sales & Marketing Exec (IBM, Kodak, start-ups)
◼ Award-winning author of Cut the Crap®, Get a Job!
◼ Built Job Search Master Class® for Veterans, Military Spouses, utilized worldwide.
◼ Proven success: Thousands have taken Job Search Master Class® with a 90% success rate. *
◼ Awarded Top 10 Career Expert in the U.S.
◼ Forbes Coaches Council – Career and Job Search Expert
*based on opt-in information from participants
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What a Ride!
© 2020 DM Consult, LLC
Corporate World30 Years
Book, Blog: Content!
Speaker and Private Coach
Online Courses
011314(C) Dana Manciagli 2014
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Highlight: Moved to Hong Kong!
• The conversation with my manager•Agreement with my
husband• Enjoying the adventure –
learning new cultures.
Microsoft – 2002 - 2013
Networked to get in
Took on huge challenges
Established strong senior supporters
…but not all perfect!
011314(C) Dana Manciagli 2014
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What a Ride!
© 2020 DM Consult, LLC
Corporate World30 Years
Book, Blog: Content!
Speaker and Private Coach
Online Courses
Connect with me everywhere!
DanaManciagli.com
DanaManciagli
#DanaManciagli
DanaManciagliCareerCoach
CutTheCrapGetAJob
082113 8
30+ years Sales and Marketing Executive
“The Jillian Michaels of Job Search, Careers and Networking”
My New Introduction – “Take the Position”
(C) Dana Manciagli 2014
AS FEATURED IN:
Pitched a national column
and got it! 2 years weekly
“Career Mojo” in 42 cities
MY FIRST LESSONS AS A SOLOPRENEUR:
011314(C) Dana Manciagli 2014
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▪ Be an Action Junkie▪ Have a Business Model▪ Invest with a Purpose▪ Measure Results▪ Stop What’s Not Working▪ Double Down
▪ Watch the “Shoulds” and Squirrels
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Let’s Talk Income!
© 2020 DM Consult, LLC
Can you fill in the blank? “What is Your Business Model”? (“How do You Make Money”?
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What a Ride!
© 2020 DM Consult, LLC
Corporate World30 Years
Book, Blog: Content!
Speaker and Private Coach
Online Courses
SPEAKING
• Learned the “businessof”
• Built the content, website, marketing
• Started small and raised my rates
• $100K annual and climbing
PRIVATE COACHING
• Awkward at first
• Built a framework
• Raised fees per demand
• Enjoyed it!
• Still doing it now
• Just not scalable
• Constant BizDev
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Two Business Models – 50%/50%
© 2020 DM Consult, LLC
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Then…Life Happened
© 2020 DM Consult, LLC
© 2020 DM Consult, LLC 15
16© 2020 DM Consult, LLC
Recover Year: 2015, Jan – DecLiving with CancerWhat Next?The Search for Choices Began
17© 2020 DM Consult, LLC
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Next Business Models
© 2020 DM Consult, LLC
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What a Ride!
© 2020 DM Consult, LLC
Corporate World30 Years
Book, Blog: Content!
Speaker and Private Coach
Online Courses
Doing Something I Knew Nothing About
011314(C) Dana Manciagli 2014
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• Took an Online Course on How to Build an Online Course
• Became a Maniacal Learner & Doer• Invested…and invested…and I’m still
investing!• Built a Plan – Executing the Plan!• Continuous experimenting, plenty of
belly flops
Business to Consumer (B2C)
• Lots of technology
• Content, content
• Social Media Advertising
• Webinars to Sell
• List-building
• Ongoing attention
Business to Business (B2B)
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Build, build build
© 2020 DM Consult, LLC
◼ Landed a credible customer: Course provider for Microsoft and other organizations
◼ Various Pricing Models for B2B
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What’s HOT Now?
© 2020 DM Consult, LLC
➢ My “Work of Compassion” – In-Kind Donations
➢ Sponsorships by Major Corporations
➢ Private Label
➢ Online Universities
➢ The Federal Government
➢ State Governments
23© 2020 DM Consult, LLC
• 11
Different
Courses
• Over 1,000
consumers
• Updating
Content
• So many
legs!
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B of A Branding on Every Course Page
© 2020 DM Consult, LLC
✓ Prominent brand presence
✓ Every page features your brand
✓ Lifetime access – brand credit unlimited
✓ Can add company content to the course
Job Search Master Class
Copyright © 2020 by DM Consult, LLC. All Rights
Reserved. 26© 2020 DM Consult, LLC
Stephanie, thank you for letting me share!
Dana Manciagli, President & Founder
Job Search Master Class®
Ph: 206.849.1000 [email protected]
Seattle, WA DanaManciagli.com
LinkedIn URL