(410) 861-7727 kevin.c.thornton@gmail.com www.linkedin.com/in/kevincthornton www.kevincthornton.wix.com/mysite

Kevin C. Thornton PROFILE Creative, strategic communications professional and writer with proven ability to develop meaningful

communications that empower, inspire, inform and motivate action. Expertise in corporate communications as manager, writer, community relations lead, project manager and media spokesperson. Experience writing strategic communications plans, press releases, internal messaging, newsletters, executive communications, video scripts, social media and web copy.

EXPERIENCE Newbold Media & Comms North Bay Village, FL Communications Director 2016-present Lead writer and communications consultant for social media-focused start-up providing marketing and brand consulting services. Developing organizational website and collateral materials.

Accomplishments: • Current projects include writing patient testimonials for Baltimore-area hospital website, providing

web writing, social media and communications consulting for Florida nightclub, national marine safety company, and California-based energy services firm and Maryland-based on-line university.

Exelon Corp. Kennett Square, PA Regional Communications Manager 2012-2016 Lead communicator for New England region of national power portfolio. Responsible for all regional internal communications including writing and designing monthly electronic newsletter, web stories for corporate intranet, and messaging for regional VP. All external communications including community and crisis communications and social media channels (projects websites, Facebook, Twitter, Instagram). Also served as media relations lead and regional company spokesperson. Accomplishments: • Developed and implemented communications plan for $250M power plant expansion in Mass. • Developed successful region-specific social media presence. • Wrote and produced videos including plant expansion and annual operational

accomplishments across region. • Grew community contribution budget to $70k annual; developed relationships with New

England environmental group, senior support organization, and neighborhood associations.

Constellation Energy Baltimore, MD Corporate Comms Manager – Power Generation 2002-2012 Responsible for coordinating all internal and external communications for 32 facilities across the U.S. and Canada. Responsibilities included writing and designing weekly newsletter for 1.700 employees across US; executive communications including speechwriting; developing and implementing strategic communications for business area linking corporate strategy with operational goals. Served as media relations spokesperson for business area. Matrixed report to business area president and corporate communications. Accomplishments: • Wrote initial crisis communications plan for national portfolio of plants. • Led communications team overseeing public and community relations for successful construction

and operation start of first commercial wind farm built in Maryland. • Coordinated company’s media response to $1M environmental fine and class action lawsuit. • Created national team for communications feedback and input from employees across the country.

Baltimore Gas & Electric (BGE) Baltimore, MD Titles and responsibilities: 1990-2002

. Communications Representative Direct report to president of unregulated wholesale power and gas marketing and trading business responsible for initial development of internal and external communications plans and internal website. Coordinated with local PR firms to develop groundbreaking and community relations events for building and commercial operation of eight new national power plants across the U.S. . Nuclear Public Information Representative Developed and managed internal communications for 1,200 employees of nuclear power plant in Southern Maryland. Also served as company spokesperson on 24-hour call roster, providing media relations, press release writing, and crisis communications for gas and electric utility with 1.6 million customers.

. Writer, Editorial Services Researched and wrote articles, and provided photo and design work for two in-house publications (monthly and quarterly) for employee base of 12,000. Wrote exhibit copy for conferences and in-house communications.

Blue Cross, Blue Shield of MD Towson, MD Employee Communications Supervisor 1986-1990 Managed a staff of two with $200,000 annual budget dedicated to employee communications efforts for $2 billion health insurer with 1.5 million subscribers. Conceived and developed weekly employee newsletter and monthly sales publication, and served as senior writer for video scripts, marketing collateral, and annual report.

Bowling-Moorman Publications Dayton, OH Editor, Tipp City Herald 1983-1986 Managed seven writers, production assistants and advertising personnel in writing and producing award-winning weekly newspaper in suburban city of 30,000. Raised circulation by 25 percent.

OTHER EXPERIENCE

Walden University – freelance feature writer for alumni magazine; MCI WorldCom – VP speechwriter; FuelFund of Maryland - annual report writer; Maryland-DC Minority Development Council - speechwriter for director; Mercy Medical Center, Baltimore – web feature writing; IHI Power Services, Aliso Viejo, Calif. – collateral, web writing and communications consulting; Carroll County Times - freelance columnist; Carroll Community College - Adjunct Professor, creative writing.

SKILLS Newsletter writing and design . Media relations . Corporate spokesperson . Executive messaging and speechwriting . Video scriptwriting . Photography . Internal communications . Social media. MS Office . Adobe Photoshop . Personal blogger.

EDUCATION

McDaniel College, Westminster, MD Master of Liberal Arts (MLA)

Wright State University, Dayton, OH Bachelor of Arts, Communications