Managed by koolivoo

koolivoo

AN OPPORTUNITY TO PARTNER IN

DESTINATION CANADAGrow your business by partnering in high quality marketing assets branded for your use.

2013

WE INSPIREpeople to make their travel dreams come true.

DESTINATION CANADA | 2013-14

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WEBELIEVE

Travel is a business of dreams, when you target travellers’

your profits growASPIRATIONS

When you deliver authentic, memorable

you foster enormous brand loyaltyEXPERIENCES

When you

your strategy, objectives, values and resources,you gain a significant competitive advantage

CONNECT

The Internet has made travel a commodity. On most travel websites, price and availability override just about everything else, including quality, service and brand image. But when people take a holiday, they’re not buying commodities. They’re buying a life-changing event.

That’s where Koolivoo comes in.

We create strategies and resources that aim squarely at travellers’ aspirations. Our products encourage travellers to see your services as tickets to adventure, relaxation and rejuvenation.

And when you sell dreams rather than commodities, your only limits are travellers’ imaginations.

For more information go to our Corporate brochure.

http://bitly.com/koolivoo_brochure

The world’s travellers are getting richer. They will pay more to fulfil their travel

aspirations—but less if they perceive travel as just a commodity.

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Your challenge is to convert new and existing clients who are generally interested in destinations into paying travelling clients. In each step of the purchase cycle, you need to engage clients and inspire them to use your services.

White labelled resources add punch to this process.

TRAVELPURCHASE CYCLE

We can stimulate client’s ultimate purchases and travel through a variety of resources, each leveraging touchpoints within the cycle.

Our assets allow for cost-effective marketing, reducing risk and the initial outlay of resources whilst increasing return on investment.

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Effortlessly create your significant marketing assets

By providing an extensive range of product, tour packages, rail holidays, and independent fly drive itineraries the Destination Canada program appeals and inspires customers with various budgets to consider Canada for their personal life-enrichening journey.

Koolivoo’s innovative strategy delivers a turnkey solution to the cost equation. By working collaboratively with numerous global tour operators, Koolivoo manages both offline and online marketing assets with minimal costs to each company.

A vital component of this is the production of a high quality end user publication that demonstrates the unique cultural and authentic experiences which Canada has to offer.

Destination Canada is a fresh and new presentation of Canada designed to inform, stimulate and motivate travellers to include Canada into their future travel schedule. Partners are confident in marketing to their target audience base as they have significant resources (publication and products) to entice and convert the enquiries.

THE TURNKEY SOLUTION

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Connect your brand to the white label resource and build distinction and meaning. Affect consumers’ choices and create lasting engagement and loyalty.

Detail your quality, credibility and personal values to foster a client connection.

Tailor your communica-tions to your audience.

Participate in the resource-planning process to ensure your preferences are included. Add your preferred itineraries in your custom pages.Include your rates, value

add and other unique information.

Brand Services Languages Products

Rates

You are

so customise—advance your brand valueUNIQUE

Our customisation allows you to enhance your brand capital, by:

1. Presenting your capabilities, services, and preferred itineraries and supplier products

2. Incorporating copy in your language, your rates, currencies and value adds.

We “white label” marketing assets for use by partner tour operators, travel agents and wholesalers throughout the world.

We do all the costly grunt work in production, printing and delivery.

WHITE LABEL RESOURCES

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Publications Microsites Tablet Brochure Video Brochure

TOUCHPOINTS

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These are just some of the benefits of working with Koolivoo. Let us help you take your business to the next level, painlessly and profitably.

Other destination brochures include:Destination AfricaDestination Australia and New ZealandDestination Latin AmericaDestination USA

These promotional materials drive revenue and help you build your brand, so you must invest in them to maintain your competitive position and grow.

However, you don’t need to invest a lot. By leveraging our expertise, software and supplier contacts, we produce comprehensive, high-quality publications and supporting online content for much less than you would pay to produce them yourself.

Many of our partners have told us it’s expensive and time consuming to produce mainstream destination brochures and supporting online content promoting superior hotels, tours, attractions, and other products and services.

High quality. Low costs. Expert service. Meaningful results.

DESTINATION CANADA

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One of the world’s largest growing industries is Tourism. In 2011, Statistics Canada reported that Canada’s tourism industry saw major growth, which significantly contributed to Canada’s economy. Here’s a snapshot of Canada’s tourism for 2011.

• Total tourism gross domestic product (GDP) reached $31.3 billion.

• $79 billion in tourism revenues (up 8% over 2010)

• $15.1 billion spending from overseas travellers (up 1.8% over 2010)

• International travelers took 15.6 million overnight stays

Canada is actively expanding upon their tourism efforts at both the national and provincial level. In additional to the national programs initiated and promoted by the Canadian Tourism Commission (CTC) each province has independent marketing budgets to support tourism for their region. The CTC continues to increase their focus on international tourism and has invested in the emerging markets of Brazil, China, India, Japan, Mexico, and South Korea - and they continue to develop the markets of Australia, France, Germany and the United Kingdom.

The target audience for Destination Canada is international travellers who are first time visitors, seasoned travellers and repeat travellers. These visitors represent the hundreds of millions of households with $50,000 to $1 million in net income.

DESTINATION CANADA

JONVIEW CANADA: RECEPTIVE SPECIALIST WITH GLOBAL VISION Jonview Canada has been servicing the travel needs of the world’s Tour Operators, Travel Agents and travelers for over 30 years. Today more than 250,000 passengers from Europe, Latin America, Asia and the South Pacific annually enjoy our selection of products from across Canada – all supported by our dedicated, multi-lingual customer care services. As a subsidiary of the Transat family of travel companies, Jonview Canada is part of the nation’s largest hospitality group.

• An industry leader in providing à la carte products: hotels, transfers and sightseeing tours (for independent travellers)

• A proven specialist in customized group travel for business clients and special interest groups

• Custom itinerary and documentation services supporting tailored Canadian travel products

• Robust online booking system enables immediate confirma-tions of all products and services, including the delivery of Dynamic pricing for FIT Hotels, launching in fall 2012.

UNIQUELY CANADIAN PRODUCTS We feature an extensive collection of programmes for independ-ent and group travellers, showcasing Canada’s cosmopolitan cities and dramatic natural wonders.

• Jonview Canada has built strong supplier partnerships en-suring reliable inventory at the best value to our clients

• Over 1400 Canadian hotel partners, with most properties featuring multiple room types

• Scheduled and private transfers in all major city centres

• Over 200 fly/drive itineraries – each fully flexible on-line

• More than 300 city, adventure and rail packages

• Over 200 activities, sightseeing tours and adventure excursions across Canada

• Operate 26 escorted coach tour itineraries, in multiple languages.

• Extensive ski and winter activity programme, featuring ho-tels, transfers, lift passes in 14 Canadian ski resorts plus non- ski winter packages in four provinces.

EXCLUSIVE CANADIAN PARTNER

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Yukon Territory

NorthwestTerritories

Nunavut

BritishColumbia

Alberta

Saskatchewan

Manitoba

Ontario

Quebec

Newfoundland & Labrador

New Brunswick

Prince Edward Island

Nova Scotia

G r e e n l a n d

A l a s k a( U S A )

C a n a d a

U n i t e d S t a t e s o f A m e r i c a

Arct ic Ocean

Atlant ic Ocean

Beaufort Sea

Baf�n Bay

Labrador Sea

Hudson Bay

Great Bear Lake

Great Slave Lake

VictoriaVancouver

CalgarySaskatoon

Winnipeg

Regina

Quebec CityFrederiction

St John’s

Ottawa

Whitehorse

Edmonton

Toronto

Montreal

St. John

Moncton

Goose Bay

Iqaluit

Yellowknife

Halifax

Charlottetown

Hudson Strait

Davis Strait

Province or Territory

C o u n t r y

Capital City

National Capital

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CENTRAL CANADA Manitoba - Winnipeg Ontario - Toronto, Ottawa Quebec - Montreal, Quebec City

In the heartland of Canada’s two European founding cultures, French and English traditions come together in an unforgettable landscape of countless lakes and dramatic Canadian Shield granite. Like a voyageur of old, dip your canoe paddle into a serene river shaded by maple trees vivid with gold and scarlet autumn leaves. Slip into the timeless, carefree culture of cottage country, where the most pressing question of the day may be what is on the menu for dinner. In Toronto or Montreal, linger over tantalizing dishes with their roots in Africa, South America, Asia or the Caribbean. Strike up a conversation in a gallery-café and discover that your companion is the artist who painted the striking works for sale. Find yourself photographing polar bears on the shore of Hudson Bay one day and touring an awardwinning winery a few days later.

CANADA’S REGIONS & GATEWAYS

ATLANTIC CANADA Newfoundland and Labrador - St. Johns , Goose Bay New Brunswick - St. John, Moncton Nova Scotia - Halifax Prince Edward Island - Charlottetown

Historic lighthouses casting their beams over rocky coasts slick with sea spray. Tiny pubs where fiddlers keep things lively until the wee hours. And lobster so fresh it was swimming in the ocean this morning. The charms of Canada’s Atlantic provinces are timeless, and the variety in these four friendly provinces is astonishing. Meet hardy fishermen in remote settlements on the rugged coast of Labrador or sip a fragrant espresso in Halifax’s Historic Properties. Touch the ancient remnants of Viking settlements at L’Anse aux Meadows in Newfoundland or tap your toes at an Acadian festival in New Brunswick. Inhale the rich scent of apple blossoms as you cycle along a quiet recreational path in Prince Edward Island or relish the freedom of the road on the winding curves of Cape Breton’s dramatic Cabot Trail.

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NORTHERN CANADA Yukon Territory - Whitehorse Northwest Territories - Yellowknife Nunavut - Iqaluit

Above you, the sky is putting on a show no pyrotechnics expert could begin to rival. Jewel-like tones of emerald and purple pulse against the inky night sky. You are hundreds of kilometres from the nearest city and an infinite distance from the world you know. Here on the edge of the Arctic Circle, people live by the traditions that have sustained them in this harshly beautiful environment for hundreds of years. And on this unforgettable journey, you have the chance to share this legacy. Taste the rich flavour of caribou. Celebrate the brief but spectacular Arctic summer, when the landscape blooms with lichen and tiny flowers, and arctic hares bound away from your footsteps. Meet Inuit elders and soapstone carvers. Shout with delight as you guide a dog team or drive a snowmobile. Encounter a land unlike any other you have ever visited.

WESTERN CANADA British Columbia - Vancouver, Victoria Alberta - Calgary, Edmonton Saskatchewan - Regina, Saskatoon

Rocky peaks dusted with snow pierce the clear blue sky. It is hard to conceive that nature can be so vast and so unspoiled -but believe it. From the golden wheat fields of the prairies and the undulating foothills of the Rockies outside Calgary, to the isolated Queen Charlotte Islands on the edge of the Pacific Ocean, Western Canada is blessed with immense scenic riches. Hike across an ancient glacier, along the shore of an aquamarine alpine lake or through forests resonant with birdsong. Sip fine wines in a vineyard café in the Okanagan Valley or go horseback riding on country trails at a guest ranch. Explore Canada’s only desert. And when you have had your fill of nature – if that is possible – enjoy the urban pleasures of bustling Calgary, friendly Edmonton, elegant Victoria and dynamic Vancouver.

Discover a diverse land with distinct regions that present appealing options for summer and winter activities for travelers seeking that truly exceptional experience. Destination Canada has 4 distinct regions offering several gateways to explore the country and to immerse into an unforgettable journey.

DESTINATIONCANADA

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Canada is blessed with an astounding diversity of geography and nature. Activities and adventurous pursuits range from heart-pounding to relaxing and are easily accessed throughout the country. Published packages include:

• Wildlife viewing• Orcas and Grizzlies• River rafting• Wilderness Lodges• Heli Hiking• Polar Bear viewing• Canoeing and kayaking• Mountain Lodges• Skiing• Snowmobiling• Horseback riding and ranch activities

Flydrives are self driving, touring holidays that explore various regions of Canada in easy to drive segments. These road trips commence in all of the major gateways across Canada affording the independent traveller a pre-arranged itinerary with guaranteed hotel reservations. The routings have been planned carefully to combine a mixture of sightseeing and relaxation for durations of 7 to 21 days. The itineraries can easily be modified, or ‘flexed’ to accommodate individual travelers’ tastes. Flydrive tours include a comprehensive Road Book with directions, helpful hints, and detailed itineraries. A further unique feature for each itinerary is a pre-bookable activity package that features a selection of activities appropriate to the itinerary and region.

ADVENTURE FLYDRIVES

• Great Parks of The West • Whales Bears and Vancouver Island• Western Wonders• Yukon and Alaska Explorer

Sample itineraries include:

• Lakes and Bays of Ontario• Route des Voyageurs• Tides and Parks of Atlantic Canada

DESTINATIONCANADA

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Mini Packages are short visits, based in Gateway Cities. They also demonstrate the proximity of nature to our urban centres by combining a city and resort experience. These packages include unique culinary, cultural, adventure and educational experiences and the must see tours and sites for Canada’s gateway cities.

The selection of Escorted Holidays spans the country from coast to coast and the tours vary in duration from 7 to 21 days. All are guided by an experienced and knowledgeable tour director and departures are offered in several different languages. The tours include accommodation, sightseeing, some attractions and meals, and coach transportation.

Journeys by rail have been a part of the Canadian fabric since confederation. Packages featuring travel by rail, either by day or overnight, showcase most regions in Canada. Rail packages encompass spectacular scenic landscapes, unique and legendary routings and offer an unforgettable journey through Canada’s diverse provinces.

MINI PACKAGES RAIL PACKAGES ESCORTED TOURS

The escorted tours will include:• Rocky Round-up, 14 days - Vancouver/Vancouver• Rockies Trail, 10 days - Calgary/Vancouver• Canadian Contrasts, 14 days - Toronto/Vancouver with air• Canadian Trail, 14 days - Toronto/Vancouver with rail • Eastern Explorer, 12 days - Toronto/Toronto• Atlantic Maritimes Tour, 10 day - Halifax/Halifax

Sample packages include:• Montreal and the Jazz Festival• Culinary and Wine Tour of Toronto• Vancouver Nature and Wildlife• Vancouver and Victoria Experience• Calgary Stampede Extravaganza

Planned rail packages include:• Journey through the Rockies• Road, Rail and Inside Passage Cruise• Trans Canada by Rail• Capital Experience• Twin Cultures

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www.koolivoo.com.au

A few years ago, “experts” said the printed travel brochure would no longer be relevant in a world increasingly dominated by the Internet. However, it turns out that many people still prefer to lie back on the couch on a Sunday afternoon with a beautiful travel publication that inspires them to travel and helps them plan their trip.

A brand-building publication is an incredibly powerful way to convert mere interest in travel to an actual trip. The publication is your statement about your company, your destinations and what you can deliver. Clients have an enduring relationship with publications. They use them as a springboard for discussing their planned or completed trip with friends, family and colleagues. Often, the publications have pride of place on the family coffee table.

PUBLICATION

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We have developed the XML technology to deliver rich, quality product content to our partners’ websites via white labelled microsites. These microsites complement the publications’ content and allow the reader to learn about products and services in more depth. We store the content in our dynamic publishing system, Didgigo, which offers real-time information and attractively presents destination and product details, including descriptions, features, maps, images, video content and a contact mail form.

The content feeds allow you to rebrand white label data to further serve your clients online, through a stand-alone promotional option or in combination with your white label publications. The microsites and content feeds offer you an exciting way to present destinations and products online, at a fraction of the cost of developing a site on your own.

Benefits of microsites and content feeds:• Detailed product information and images• Property location maps• Destination introductions• Video content• Real-time content• No need for maintenance• Attractive, consistent presentation of products• Simple website integration

MICROSITES

Destination CanadaFor specia l ist advice & bookings ca l l +612928211 or e-mail reservations@ats-pacific.com.au

Start planning your Australia, New Zealand and Fiji Journey today, with some tempting ideas on where you an venture to and what you can do when there

Inspiration for your dream Holiday

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Nova Scotia Vancouver Quebec

PUBLICATION PRODUCTION SPECIFICATIONSDestination Canada 2013-14

Content Mediums Available

Efficient Quantities

Other Quantities Available

Approx. Delivery Date Pages Size Weight per Brochure Cover Paper Stock Text Paper Stock Binding

May 31, 2013 128 + 4 210 x 297mm portrait (A4) 0.35 kg 1/s Matt lamination on 260gsm C2S Art Board 80gsm matt art paper Notchbound

Microsite Tablet Brochure, Including Ipad App Video Brochure in English Language Voice Over$2,799 $6,499 $2,999 $1,999

2,500 Brochures 5,000 Brochures 10,000 Brochures 15,000 Brochures 20,000 BrochuresPrice per Brochure

Total Pricefor Brochures

Price per Brochure

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Price per Brochure

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Price per Brochure

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$2.12 $5,300 $1.72 $8,600 $1.47 $14,700 $1.36 $20,400 $1.30 $26,000

500 Brochures 1,500 Brochures 2,000 Brochures 3,000 Brochures 4,000 Brochures 7,500 BrochuresPrice per Brochure

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Price per Brochure

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Price per Brochure

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Price per Brochure

Total Pricefor Brochures

$5.25 $2,625 $2.71 $4,065 $2.25 $4,500 $2.02 $6,060 $1.91 $7,640 $1.63 $12,225

Terms & Conditions All prices are in US Dollars. Print prices include full customisation creative, black plate change, printing and shipping. Print prices are calculated within the bulk print run. Separate print runs will be quoted on request and attract a significantly higher rate. Shipping based on DDU (Deliver Duty Unpaid) Any Duty eg GST, VAT and other taxes are to be paid by the goods receiver. Shipping to Russia is based on CIF (Cost, Insurance and Freight Delivery Only) The delivery is to the port only with the receiver to pay for the duties and onwards transfer in the country. Tablet and Video brochure prices are a guide only.

PRICING

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Destination Canada 2014-15

Content Mediums Available

Efficient Quantities

Other Quantities Available

Approx. Delivery Date Pages Size Weight per Brochure Cover Paper Stock Text Paper Stock Binding

May 30, 2014 128 + 4 210 x 297mm portrait (A4) 0.35 kg 1/s Matt lamination on 260gsm C2S Art Board 80gsm matt art paper Notchbound

Microsite Tablet Brochure, Including Ipad App Video Brochure in English Language Voice Over$2,883 $6,709 $3,157 $2,104

2,500 Brochures 5,000 Brochures 10,000 Brochures 15,000 Brochures 20,000 BrochuresPrice per Brochure

Total Pricefor Brochures

Price per Brochure

Total Pricefor Brochures

Price per Brochure

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Price per Brochure

Total Pricefor Brochures

Price per Brochure

Total Pricefor Brochures

$2.23 $5,575 $1.81 $9,050 $1.55 $15,500 $1.43 $21,450 $1.37 $27,400

500 Brochures 1,500 Brochures 2,000 Brochures 3,000 Brochures 4,000 Brochures 7,500 BrochuresPrice per Brochure

Total Pricefor Brochures

Price per Brochure

Total Pricefor Brochures

Price per Brochure

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Price per Brochure

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Price per Brochure

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Price per Brochure

Total Pricefor Brochures

$5.53 $2,765 $2.86 $4,290 $2.37 $4,740 $2.13 $6,390 $2.01 $8,040 $1.72 $12,900

PUBLICATION PRODUCTION SPECIFICATIONS

PRICING

Terms & Conditions All prices are in US Dollars. Print prices include full customisation creative, black plate change, printing and shipping. Print prices are calculated within the bulk print run. Separate print runs will be quoted on request and attract a significantly higher rate. Shipping based on DDU (Deliver Duty Unpaid) Any Duty eg GST, VAT and other taxes are to be paid by the goods receiver. Shipping to Russia is based on CIF (Cost, Insurance and Freight Delivery Only) The delivery is to the port only with the receiver to pay for the duties and onwards transfer in the country. Tablet and Video brochure prices are a guide only.

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Q3, 2012 Q4, 2012 Q1, 2013 Q2, 2013 Q3, 2013 Q4, 2013 Q1, 2014 Q2, 2014

JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN

DESTINATION CANADA 2013-14

DESTINATION CANADA 2014-15

CONFIRMATION CONFIRMATION

PRODUCT CONTRIBUTIONS

PRODUCT CONTRIBUTIONS

DESIGN CUSTOMISATION AND PROOF

DESIGN CUSTOMISATION AND PROOF

PRINTING AND DELIVERY

PRINTING AND DELIVERY

TIMEFRAME

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www.koolivoo.com.au

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Worldwide it is believed that the next level of competitive advantage will come from alliance companies, which excel at interconnecting their resources to their joint business objectives, vision, strategy and performance.

Koolivoo exclusively specializes in creating and implementing strategic alliances to target new evolving markets in tourism today. The art of the alliance is the strategy of maximising reach, servicing and satisfaction of target markets whilst minimising costs.

View our corporate brochure.

http://bitly.com/koolivoo_brochure

koolivoo

ABOUT KOOLIVOO

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To confirm your participation, please email or phone Julie Suehiro or Chris McKinley on the below details.

Julie Suehiro Sales and Product Manager North America

Toronto Office

phone +1-905-823-5484 skype julie.suehiro

julie.suehiro@koolivoo.com.au

Chris McKinley Director of Sales & Marketing

Level 1, 143 Lake Street Po Box 7099, Cairns 4870 Australia

phone +61 7 4041 2822 mobile +61 418 760 177

chris.mckinley@koolivoo.com.au

www.koolivoo.com.au

MORE INFORMATION