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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 1 Level 5 Diploma in Business Enterprise Qualification Specification

Level 5 Diploma in Business Enterprise - EBMA€¦ · WHY LEVEL 5 DIPLOMA IN BUSINESS ENTERPRISE Level 5 Diploma in Business Enterprise offers and provides careers related guidance

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Page 2: Level 5 Diploma in Business Enterprise - EBMA€¦ · WHY LEVEL 5 DIPLOMA IN BUSINESS ENTERPRISE Level 5 Diploma in Business Enterprise offers and provides careers related guidance

EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 2

Table of Contents

Qualification Overview ........................................................................................................................... 3 Recognition, Equivalence and Certification ............................................................................................ 4 Why Level 5 Diploma in Business Enterprise .......................................................................................... 5 Qualification Key information ................................................................................................................. 6 Course Structure ..................................................................................................................................... 7 Entry Requirement .................................................................................................................................. 8 Requirements for the learner – registration ........................................................................................... 9 Requirements for the centre ................................................................................................................ 10

Resources .......................................................................................................................................... 10 Head of the Centre Roles and Responsibilities ................................................................................. 10 Centre Contact / Coordinator Roles and Responsibilities................................................................. 10 Internal Quality Assurer (IQA) Roles and requirements ................................................................... 11 Assessors’ Roles and Requirements .................................................................................................. 12 Assessing Learners’ Evidence ............................................................................................................ 12 Teachers’ Roles and Responsibilities ................................................................................................ 14 Teachers’ Requirements ................................................................................................................... 15

Assessment ........................................................................................................................................... 16 Enquiries and Appeals ........................................................................................................................... 17 Qualification Syllabus ............................................................................................................................ 19

Unit 01: Entrepreneurship, Enterprise and Creativity ...................................................................... 20 Unit 02: Influences on Organisational Growth and Development ................................................... 23 Unit 03: Venture Management: Growing a Business ....................................................................... 26 Unit 04: Marketing for Growth Organisations .................................................................................. 28 Unit 05: Developing and Launching a New Business ........................................................................ 31 Unit 06: Social Enterprise and Third Sector Organisations ............................................................... 33

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 3

QUALIFICATION OVERVIEW

The Qualification provides comprehensive coverage of the issues, challenges and disciplines growth organisations or business start-ups face. Learners who want to make a success of their own business venture or to develop their skills in promoting or creating growth in organisations will gain significantly from this qualification.

The inspired student or entrepreneur will gain valuable insights into the characteristics, skills, resources and tools required to drive a growing organisation or business start-up forward. Learners will be required to be proactive and engage with businesses that have growth strategies or start-ups with ambition. Learners will be expected to create ideas and plans that support their personal business goals or those of organisations that they are involved with.

The Qualification will also require learners to make judgements and provide creative and practical solutions and ways of responding to organisational challenges and problems. An action based approach will be sought and learners who have strong motivation to progress in their chosen career and business pathway will gain significantly from the qualification.

The Level 5 units are also designed to dove-tail into a top-up undergraduate year at a UK University.

The programmes offered provide the opportunity for individuals to forge a career in business by seeking a greater knowledge and understanding industry, and to support the individual’s development into senior positions. The course aims for the following:

1. To enable Learners to apply analytical and evaluative techniques to business in private and

public sectors

2. To enhance analytical and evaluative skills relating to business across a number of industries

3. To develop the Learner’s ability to recognise and reflect on the process of personal learning

and development which facilitates the enhancement of key personal, sociable and other

transferable skills

4. To encourage the Learner’s self-reflection, analytical, intellectual and transferable skills

The overall learning outcomes for this qualification are:

1. To understand and apply the principles of leadership in a business environment

2. Review and apply the principles of business management within industry

3. To understand and apply the principles of management in a specific environment

4. To improve the employability of learners by allowing them to explore the relationship be-

tween management theories and their practical application in the business world.

5. Analyse problem solving techniques specific to business and industry

6. Select, collate, review and analyse information form a wide range of sources

7. Effectively use verbal and communication skills

8. Work independently and as part of a team

9. Manage one’s own personal development and growth

These are the overall learning outcomes in line with foundation degree equivalences.

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 4

RECOGNITION, EQUIVALENCE AND CERTIFICATION

The Qualification has been accredited to the Regulated Qualification Framework (RQF) and each

Qualification has its own unique Qualification Accreditation Number (QAN). This number will appear

on the learner’s final certification document. Each unit with the Qualification has its own RQF code.

The QAN for this qualification as follows:

QUALIFI Level 5 Diploma in Business Enterprise (601/6050/0)

Level 5 Diploma in Business Enterprise is equivalent the UK Bachelor foundation degree.

Upon successful completion of six modules, learners will be awarded Qualifi Level 5 Diploma in Business Enterprise.

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 5

WHY LEVEL 5 DIPLOMA IN BUSINESS ENTERPRISE

Level 5 Diploma in Business Enterprise offers and provides careers related guidance and support to students which are

Positive, constructive and helpful

Practical

Realistic

Impartial and client centred

Progression to the Level 6 Diploma in Business Administration.

Progression to the UK BA/BSC (Honour) degree Top Up – Final Year.

Graduate can utilise these skills to find a good and well paid job in all areas of management and administration.

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 6

QUALIFICATION KEY INFORMATION

Qualification Identification:

Qualification title: QUALIFI Level 5 Diploma In Business Enterprise (VRQ)

Qualification Number: 601/6050/0

Level:

Qualification Level: 5

Qualification Framework: Regulated Qualification Framework (RQF)

Qualification Sub-Level: None

Size:

Total Credits: 120

Total Qualification Time (TQT): 1200 Hours

Guided Learning Hours (GLH): 600 Hours

Minimum credit to be achieved at, or above, the level of the qualification: 120

Sector Subject Area:

Sector Subject Area: Business Management

Assessment:

Grading Type: Pass/Fail

Assessment Methods: Practical Demonstration/Assignment

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 7

COURSE STRUCTURE

Learners need to complete six units to achieve the full Level 5 Diploma in Business Enterprise. Total Qualification Time (TQT) to complete the full qualification is 1200 hours. While, Guided Learning Hours (GLH) refers to the amount of study undertaken by learners under the direction of their tutors and it includes tutorials, seminars, workshops, directed research, project or assignment. There are 600 Guided Learning Hours for the Level 5 Diploma Business Enterprise.

It is expected that a learner will need to complete following TQT against each unit to complete the full Level 5 Diploma in Business Enterprise.

Unit Code Unit Title TQT Credits

A/507/1619 Entrepreneurship, Enterprise and Creativity 200 20

M/507/1620 Influences on Organisational Growth and Development 200 20

T/507/1621 Venture Management - Growing a Business 200 20

A/507/1622 Marketing for Growth Organisations 200 20

F/507/1623 Developing and Launching a New Business 200 20

J/507/1624 Social Enterprise and Third Sector Organisations 200 20

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 8

ENTRY REQUIREMENT

The Qualifications have been designed to be accessible without artificial barriers that restrict access and progression. Entry to the Qualifications will be through centre interview and the candidates will be expected to hold the following:

• Learners who have passed Level 3 Diploma in Business Innovation and Entrepreneurship can progress onto this diploma through Level 4 Certificate in Business Management. or

• Learners who possess Qualifications at Level 4 and/or; • Learners who have work experience in the business sector and demonstrate ambition with

clear career goals;

In certain circumstances, students with considerable experience but no formal Qualifications may be considered, subject to interview and being able to demonstrate their ability to cope with the demands of the programme.

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 9

REQUIREMENTS FOR THE LEARNER – REGISTRATION

Registration is a process where a learner intends to complete units towards the achievement of qualification. We look forward to welcoming you as a registered student of our qualification. It is your responsibility to ensure that you are a 'registered candidate'. Who are registered candidates? You are a registered candidate only if:-

• EBMA allocates you a unique registration number

And your registration information is verifiable online. How to become a registered candidate? If you are not a registered candidate, you should consider yourself as ‘High Risk’ category learner with lots of disadvantages as compared to Registered Candidate. Therefore, you should register yourself as soon as possible by submitting Registration Form and supporting documents to EBMA. Follow simple steps:-

• Download Learner Registration Form

• Complete all sections and submit to [email protected] Can I get registration via my study centre? Yes, your centre is fully authorised to register you with EBMA. However, it is your responsibility to ensure that you are a registered candidate and your registration details are verified online. When to Register? You can register yourself before starting EBMA course with approved centre or during your study with approved centre. If you delay your registration, you may pay an extra fee to register yourself with EBMA or we may not accept your registration. Register Online You can register Online by visiting the page http://www.ebma.org.uk/apply-for-registration.html

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 10

REQUIREMENTS FOR THE CENTRE

Resources Centres should provide following resources to learners:

Study resources to learners e.g. Journals, Articles, EBooks, and Study Handbooks.

Suitable premises or online learning, teaching and assessing platform

Career guidance and advice.

Head of the Centre Roles and Responsibilities

This section gives details of the requirements and responsibilities of each role involved in the

assessment and examination process. You will need to identify suitable member of staff to fill each

role described below:-

The head of centre is the person responsible for ensuring that the overall management of the centre including services, reputation, and maintaining the quality assurance standards of qualifications and assessments.

Head of centre must have a secure email address to login to web-portal and for all corre-spondence with .

Head of the centre is responsible to ensure that the centre will demonstrate its on-going ful-filment of the centre recognition criteria over time and across all qualifications. Centres will be given the opportunity to present evidence of the on-going suitability and deployment of their processes and systems to carry out the required functions as per centre agreement. The centre agreement clearly explains the centre role to maintain compliance with centre agreement.

In the case of suspected malpractice or maladministration, the head of centre must report incident to at the earliest opportunity all suspicions or actual incidents of malpractice.

Centre Contact / Coordinator Roles and Responsibilities

The Centre coordinator is responsible for ensuring that the management, administration and quality

assurance systems for all qualifications and assessments are properly maintained throughout the

centre and that communication between and centre is efficient and effective. Centre coordinator

must have a secure email address to login to web-portal and for all correspondence with . Centre

coordinator must inform about any changes within the Centre.

The person undertaking this role:-

Have relevant experience and expertise in assessment management and quality assurance;

Possess the necessary authority and time to ensure that management, assessment, admin-istration and internal quality assurance procedures are implanted correctly and consistently across the centre;

Have a regular contact with teachers, assessors and internal moderators;

Liaise closely with staff members within the centre to provide guidance and instructions provided by ;

Inform for any risk that could have an adverse effect in the delivery of qualifications and as-sessments;

Register learners with in accordance with registration policy;

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 11

Ensuring invoices are paid within agreed terms;

Ensuring centre staff attend standardisation events and participate in Continuous profes-sional development trainings.

Sufficient and effective support is available to centre staff (e.g. teachers, assessors and moderators) for the confirmation of decisions of assessors and internal moderation;

Ensuring appropriate record is maintained within the centre to comply with centre agree-ment and to facilitate on-going awarding organisation visits.

Ensuring security arrangements for confidential information are accordance with security policy.

Ensure administration of assignments are accordance with instructions for coursework;

Ensure certificates issued by are securely stored prior to issue to learners;

Ensure all general correspondence with is disseminated promptly to all relevant people within the centre.

Internal Quality Assurer (IQA) Roles and requirements

Internal Quality Assurers must have a secure email address to login to web-portal and for all

correspondence with .

Internal Quality Assurers will monitor assessment activities and provide feedback to assessors,

coordinate standardisation and provide guidance to assessors.

Internal moderators are expected to provide appropriate feedback to assessors whether unit

assessed are:

Authentic:- the work is learner’s own work;

Valid: the evidence meets all assessment criteria and all learning outcomes;

Reliable: evidence is consistent and generates outcomes that would be replicated were the assessment repeated;

Current: up to date evidence is used;

Sufficient: enough work is available to justify credit value and to enable assessors to make a consistent and reliable judgements about learner’s achievement;

Comparable: evidence is comparable in standard between assessments within a unit or qualification, between learners of the same level, between different assessors, site/centres and comparable over time;

Manageable: the assessment places reasonable demands on learners;

Fair and minimises bias: assessments are fair to all learners irrespective of their characteris-tics (age, gender, race etc.).

Internal moderators must meet the following requirements –

Demonstrate sufficient and current understanding of the qualifications to be internal mod-erated, and know how they are applied in the relevant sector area(s) concerned, to the satis-faction of . Moderators must demonstrate occupational competence in all the mandatory units and a significant proportion of the optional units in qualifications.

Internal moderators must have one of the following qualifications:- o D34/V1 o Level 4 Award in the Internal Quality Assurance of Assessment Process and Practice o Level 4 Certificate in Leading the Internal Quality Assurance of Assessment Processes

and Practice.

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 12

Demonstrate their continuing professional development to ensure they are up to date with moderation practices in their sector and developments in the qualifications they moder-ate/verify.

Have a thorough understanding of the National Occupational Standards for the qualification at the unit(s)/level(s) they are moderating.

Assessors’ Roles and Requirements

• The primary role of assessors is to assess learners’ performance and/or related knowledge in a range of tasks and to ensure that they competence/knowledge demonstrated meet the requirements of standards.

• Assessors’ must have a secure email address to login web-portal. • Assessors must have following occupational competence –

o Provide current evidence of competence, knowledge and understanding in the areas to be assessed, to the satisfaction of . This will normally be achieved through demonstrating competence in the role which is to be assessed, which may be rec-orded in organisation training records. Alternatively, this can be demonstrated by relevant experience and continuing professional development which may include achievement of qualifications relevant to the areas being assessed.

o They must have an accredited assessor qualification e.g. A1, D32 and/or D33 or re-lated qualification in assessment that has been mapped to the national occupational standards for assessment.

o Demonstrate their continuing professional development to ensure they are up to date with assessment practices in their sector area of expertise and developments in qualifications they assess.

o Have full and current understanding of the units of assessment and requirements of the qualifications being assessed.

Assessing Learners’ Evidence

The Assessor will make valid assessment judgement on learners’ work according to the ex-pectations from a learner for RQF assessment at a particular level. Assessors will record their judgements using the Unit Assessment Form.

Each unit is made of learning outcomes and assessment criteria. The centre will apply a range of assessment methods to require the learner to produce the evidence to meet all as-sessment criteria in a unit. Once the learner will produce evidence, the Assessors will make judgements that learner has fully achieved/not achieved (on the basis of Pass/Fail criteria) the expected assessment standard specified by the assessment criteria related to the learn-ing outcomes in a unit of ’s qualification.

The RQF Level Descriptors enable the achievement to be located at a particular level i.e. the expected assessment standard specified by the assessment criteria related to the learning outcomes in a unit of qualification at a particular level. The level descriptors are divided into two categories –

o knowledge and understanding; and o skills.

To assess the learners’ work, the Assessor must make valid assessment judgement that the learners meet/not meet the expected assessment standard specified by the assessment cri-teria related to the learning outcomes at a particular level. Such expectations from learners for RQF assessment are as below -

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 13

At RQF Level 5:

In each learning outcome at RQF Level 5, the Assessor’s judgement must be based on the

learner’s following demonstration:-

Knowledge descriptor

(the holder…) Has practical, theoretical or technological knowledge

and understanding of a subject or field of work to

find ways forward in broadly defined, complex con-

texts.

Can analyse, interpret and evaluate relevant infor-

mation, concepts and ideas.

Is aware of the nature and scope of the area of study

or work.

Understands different perspectives, approaches or

schools of thought and the reasoning behind them.

Skills descriptor (the

holder can…) Determine, adapt and use appropriate methods,

cognitive and practical skills to address broadly de-

fined, complex problems.

Use relevant research or development to inform ac-

tions.

Evaluate actions, methods and results.

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 14

Teachers’ Roles and Responsibilities

Teacher roles are to prepare learners for the assessment for a qualification, engage learners with

classroom and group discussion or presentation, and motivate them.

Teachers are responsible for ensuring that:-

They are qualified to deliver units/qualification.

They have teaching related qualification.

Obtain guidance, feedback and support from to provide extra ordinary guidance to learners.

Visit centre portal on daily basis to see any instructions, and to obtain any guidance or sup-port for effective delivery of qualifications.

Plan the delivery of unit/qualification to meet eh needs of leaners and syllabus outcome.

Design lecture and use information technology tools in the development of slides, notes or handouts.

Provide guidance to learners about the assessment of units/qualification.

Be familiar with the centre policies and procedures.

Do not discriminate learners during centre internal assessment or marking of assignment.

Make sure that learners’ performance is updated in learner logbook accurately and fairly.

Liaise with centre assessors and internal moderator to ensure that learners’ assessment meets the requirements of and to provide constructive and supportive feedback to learners so that they meet the assessment standards.

Prepare lesson plan and scheme of work to ensure that relevant topics are covered while teaching learners.

Make sure that learners are aware about the reasonable adjustment or special consideration policies and procedures that they will not be given any disadvantage during their assess-ment.

Encourage learners to register with on time.

Do not perform malpractice or maladministration activity within centre which can create risk for qualifications.

Attend meeting of teachers or assessors within centre and provide feedback to .

Provide feedback to about units/qualification.

Do not discriminate learners and provide equal opportunity to all learners during your teach-ing activities within the centre.

Report any malpractice or maladministration activity going on within the centre to .

Attend training sessions/programmes provided by for your continuous professional devel-opment.

Liaise with centre staff (i.e. head of centre) for resources for the delivery of units/qualifications.

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 15

Teachers’ Requirements

We expect teachers to be occupational competence to teach qualifications.

Teachers must hold qualification and training:-

A postgraduate degree in a relevant subject sector (or equivalent)

Membership of a relevant professional body or relevant teaching qualification.

Teachers must hold following experience:-

Must have suitable expertise to deliver a relevant subject.

Previous teaching experience.

Experience of enhancing learners experience in the relevant subject.

An ability to support students throughout their journey towards the achievement of the qualification.

Relevant industry, management or commercial experience;

Teachers must hold following knowledge, awareness and ability-

Knowledge of Regulated Qualification Framework or equivalence;

Knowledge of Equal Opportunity Issues;

Ability to use MS Office applications such as Excel, PowerPoint and word.

Commitment to team working and able to motivate others.

Excellent organisational and administrative skills.

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 16

ASSESSMENT

• The methods for assessing student performance can be broadly summarised under coursework by following instructions for coursework. Both categories of assessment tool have particular functions within the learning experience of students and can be used to evaluate different aspects of learning outcomes.

• Learners are required to develop an assignment of each unit. Assignments are important part of learners’ work at the Centre. There are strict rules about:-

o plagiarism – using another person’s words out of a book/ journal article/ conversa-tion/ lecture without formally acknowledging it,

o referencing - how to reference and refer to another person’s work in your written work so you avoid plagiarism,

o word length of essays and reports, o Presentation and style of a report, including the style of language used, and o Learners are required to sign a declaration of authentication to confirm that the

work is their own and that any assistance given and/or sources used have been acknowledged.

• All learning outcomes must be assessed using assignment appropriate to the assessment of knowledge, understanding and skills. The Qualifications within this suite are vocational be-cause they support a Learner's career progression. Assessments will contain a question strand for each of the given unit’s Learning Outcomes. The assignment tasks will address the LO (Learning Outcome) and AC (Assessment Criteria) requirements. Within assignments there will always be requirements for Learner’s to engage with important and relevant theo-ry that underpins the subject area

• There must be valid, sufficient, and authentic evidence of all the assessment criteria. • Submitted assignments should be marked by an assessor. In order to pass a unit, a learner

must achieve 40% marks in each assignment. • Assessors must plan, gather and then assess learner’s evidence according to RQF level de-

scriptors’ requirements and on the basis of Pass/Fail criteria. These should be made availa-ble for internal moderation to the centre Internal Quality Assurer (IQA).

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 17

ENQUIRIES AND APPEALS

EBMA is committed to ensure all Learners are provided with fair assessment, accurate and correct results. This policy aims to support those who wish to raise an enquiry or make an appeal. This policy applies to Learners and Centres and it is to be used in the following circumstances:

to enquire about results of assessments;

to enquire about decisions on Reasonable Adjustments and Special Considerations;

to enquire about decisions and any actions to be taken following a malpractice or maladministration investigation.

A Learner or Centre must initially follow the Enquiry process. If dissatisfied with the result of an Enquiry they may then pursue an Appeal.

Both Learner and Centre Enquiries and Appeals are taken seriously by .

We will

Acknowledge Enquiries within 5 working days after the Enquiries Form has been received at ’s office; and issue an invoice.

Do all necessary checks and reply to any Enquiries within 15 working days of receiving an Enquiry.

Accept an Appeal from an individual Learner or a Centre after the Enquiries process has been completed.

Acknowledge an Appeal within 5 working days after the Appeal Form and fee has been received at ’s office; and issue an invoice.

Investigate the Appeal and reply with the outcome within 20 working days.

We will consider an appeal based on:

the enquiry process that has been completed;

the grounds for the appeal provided by the Centre or Learner;

the timescale of the application.

We will

Provide reason(s) for an appeal if it is rejected.

Amend original results or decisions where appropriate, informing the Learner and Centre.

Review Centre arrangements where appropriate.

Please note that the findings of ’s appeal process will be final. If you are a Learner Enquiries and appeals about any of the above matters should be raised in the first instance with the Centre following their Enquiries and Appeals policy and procedure. If you are a Centres

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 18

You must

Have an Enquiry and Appeals policy and procedure.

Give Learners a copy of the Centre’s Enquiries and Appeals Policy.

Investigate and report on any Enquiries or Appeals from Learners.

Make sure that the result and advice given to the Learner is accurate and complete.

If a Centre finds an incorrect result has been given they must tell .

Centres must keep information and evidence on Enquiries and Appeals and provide this when asked for by . A Centre may also make an Enquiry for themselves or on behalf of a Learner(s). The Enquiry Form must be used. Complaints If the individual Learner or Centre is dissatisfied the Appeal process they should follow ’s Complaints Procedure.

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 19

QUALIFICATION SYLLABUS

Level 5 Diploma in Business Enterprise is a 120-credit programme comprising six units. All units in

the qualification have a standard format. The unit format is designed to give guidance on the

requirements of the qualification for learners, assessors, tutors, and those responsible for

monitoring standards. Each unit has following sections;

Unit aim:

Aim indicates the general direction or orientation of a unit, in terms of its content and sometimes its

context within a programme.

Unit level:

Level describes of what a learner is expected to achieve at the end of a level of study. Levels are

hierarchical stages that represent increasingly challenging learning to a learner.

Guided learning hours:

Guided learning hours (GLH) are defined as all the times when a tutor, trainer or facilitator is present

to give specific guidance towards the learning aim being studied on a programme. This definition

includes lectures, tutorials, and supervised study in; for example, open learning centres and learning

workshops. It also includes time spent by staff assessing learners’ achievements.

Unit code:

Each unit is assigned a unique code that appears with the unit title of the qualification.

Credit value:

All units have a credit value. The minimum credit value that may be determined for a unit is one, and

credit can only be awarded in whole numbers. Learners will be awarded credit for the successful

completion of whole units to achieve the qualification.

Learning outcomes

These are statements of what a learner is expected to know, understand or be able to do at the end

of the unit and of how that learning will be demonstrated. Unlike aim, they are couched in terms of

what the learner is expected to learn.

Assessment criteria

These are statements that indicate, in more detailed manner than the learning outcome, the quality

of performance that will show that the learner has reached a particular standard that is reflected in

the learning outcome.

The assessment method

The assessment method is often confused with assessment criteria. It is a task that is undertaken by

learners that is the subject of assessment. It provides the context for assessment criteria.

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EBMA©2017 – Qualification Specification for Level 5 Diploma in Business Enterprise 20

Unit 01: Entrepreneurship, Enterprise and Creativity Unit Overview and Aim

Overview

The focus for this module is to develop understanding of the role of entrepreneurial activity in new venture creation and to explore the different approaches to running a fast growth organisation. A distinction is made between the individual entrepreneur and the role of enterprise and creative thinking as a means of achieving fast growth.

The module combines the intellectual and practical skills of the learner in the understanding and critical evaluation of the entrepreneurial process, and its emerging role in new business formation and growth. It combines the twin concepts of entrepreneurship with the management of a growing business.

The module will be of interest to anyone who wishes to manage a growing organisation as distinct from working in a larger corporate business.

Module Aims

The aim of the module is to explore how and what affects entrepreneurial and enterprising activity.

Learners will gain insight into different ventures to start to help them explore their own creativity as entrepreneurs. is to explore the personal leadership and management capabilities needed to start and grow a business.

Level 5 Credit Value 20

TQT 200 Unit Number A/507/1619

Learning Outcomes The learner will

Assessment Criteria The learner can

1. Be able to understand entrepreneurial thinking and its impact on new ven-tures

1.1. Discuss entrepreneurial activity including economic, sociological, psychological, re-source and opportunity based theories.

1.2. Critique how different theories might af-fect the growth of new ventures and pro-vide examples.

2. Be able to investigate the role of the entrepreneur

2.1. Provide examples of and discuss differ-ence in entrepreneurial individuals and enterprising organisations.

2.2. Provide examples and comment on crea-tive thinking and innovation, and how both can be nurtured.

2.3. Explore and illustrate entrepreneurs in technology, family and social enterprises and how they took opportunities, devel-oped them and the impacts on those or-ganisations.

3. Be able to evaluate the role of SME’s in the economy

3.1. Evaluate the impact of entrepreneurial ventures in the economy and policies that support that activity.

3.2. Explain the different perspectives of policy makers and entrepreneurs.

Teaching and Learning Strategy

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The course combines the intellectual and practical skills of the learner in the understanding and critical evaluation of the entrepreneurial process, and its emerging role in new business formation and growth. Indicative Assessment The assessment strategy for this module is designed to test all the learning outcomes. Learners must demonstrate successful achievement of all learning outcomes to pass the module. A number of formative exercises will guide the student to evaluate and analyse appropriate knowledge of the subject matter before attempting the exam and/or summative assignment.

Number Assessment Weighting % Type/Duration/Word count (indicative only)

1 Formative exercises N/A N/A

2 Summative exercise 40% TBC

Module Pass Requirements To pass the module a 40% overall grade must be achieved. Assessment marking criteria The assessment criteria for a pass will be presented with the summative exercise. Further information and guidance on the assessment will be made available through the module tutor. Core text Learning material and content will be made available through the online learning management system. The core text for this module is: Bridge, S., O’Neill. & Martin, F. (2010) Understanding Enterprise, 4th Edition, Palgrave Macmillan Suggested Reading Indicative reading for this module includes: Coviello, N. E., McDougall, P. P., & Oviatt, B. M. (2011). The emergence, advance and future of international entrepreneurship research — An introduction to the special forum. Journal of Business Venturing, 26(6), 625–631. Thompson, J. L. (1999). A strategic perspective of entrepreneurship. International Journal of Entrepreneurial Behaviour & Research, 5(6), 279–296. Busenitz, L. (2003). Entrepreneurship Research in Emergence: Past Trends and Future Directions. Journal of Management, 29(3), 285–308. Kiss, A. N., Danis, W. M., & Cavusgil, S. T. (2012). International entrepreneurship research in emerging economies: A critical review and research agenda. Journal of Business Venturing, 27(2),

266–290.

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Thompson, J., 1999 A Strategic Perspective of Entrepreneurship, International Journal of Entrepreneurial Behaviour & Research, Vol. 5 No. 6, pp. 279-296.

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Unit 02: Influences on Organisational Growth and Development Unit Overview and Aim

Overview This module offers an overview of the “modern world” and how the individual firm, large or small, can respond positively to a global business environment. Module Aims The aim of the module is offer to learners with an insight into the socio-economic environment in which business decisions are made and the impact that the changing business environment has on fast growth organisations. The focus is on the defining the characteristics of growth organisations and how these characteristics influences the decisions taken. These decisions are viewed from a management perspective with the emphasis on the entrepreneurial teams as distinct from a traditional management structure. Learners will evaluate current day influences on organisation growth and development. The influence of ethics and culture, internationalisation and individual behaviour are considered and evaluated as to their impact on organisational development and growth.

Level 5 Credit Value 20

TQT 200 Unit Number M/507/1620

Learning Outcomes The learner will

Assessment Criteria The learner can

1. Be able to appreciate the role of eth-ics and culture and impact of corpo-rate social responsibility (CSR) on or-ganisation decisions and growth

1.1. Explain stakeholder behaviour and how that can impact on organisation growth.

1.2. Explain the balance and tensions between commercial gain and social impact and provide examples of CSR in operation.

1.3. Discuss how organisation culture and eth-ics can influence business development.

2. Be able to analyse internationalisation and its impact on organisation growth

2.1. Discuss how internationalisation can affect the management of organisations and provide some specific examples from re-search.

2.2. Evaluate how global organisations struc-tures and management can differ from those that ‘export’ only.

2.3. Critique organisations that are global businesses and identify the positive and negative factors in their approach to busi-ness and organisation.

3. Be able to evaluate the role of manag-ers and others on the success of or-ganisations

3.1. Analyse the impact that individuals and teams can have on a growing business.

3.2. Discuss differences between entrepre-neurial leadership and management and how that may affect growth.

Teaching and Learning Strategy This is achieved by looking best practice through the themes of Corporate Social Responsibility,

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Managing Organisational Risk and Organisational Entrepreneurs. Indicative Assessment The assessment strategy for this module is designed to test all the learning outcomes. Learners must demonstrate successful achievement of all learning outcomes to pass the module. A number of formative exercises will guide the student to evaluate and analyse appropriate knowledge of the subject matter before attempting the exam and/or summative assignment.

Number Assessment Weighting % Type/Duration/Word count (indicative only)

1 Formative exercises N/A N/A

2 Summative exercise 100% TBC

Module Pass Requirements To pass the module a 40% overall grade must be achieved. Assessment marking criteria The assessment criteria for a pass will be presented with the summative exercise. Further information and guidance on the assessment will be made available through the module tutor. Core text The text for this module is

Needle, 2010 Business in Context, Fifth Edition Cengage Suggested Reading Indicative reading for this module includes: Behn, R,. 2003) Why Measure Performance? Different Purposes Require Different Measures Public Administration Review 63 (5), 586–606 Boschee (2006), Migrating from Innovation to Entrepreneurship: How Nonprofits are Moving Toward Sustainability and Self-Sufficiency, www.socialent.org Carson, D, Cromie S, McGowen, P, Hill, J 1995 Marketing & Entrepreneurship: An Innovative Approach, Prentice Hall, p56-57 Moshirian, 2007, Globalisation, Growth and Institutions, Journal of Banking & Finance 32 (2008) 472–479 Perlmutter, 1969 "The Tortuous Evolution of the Multinational Corporation," Columbia Journal of World Business, pp. 9-18. ...

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Czinkota et al, 2005, International Business, Chap 5, The Theory of international Trade, pp148 -179, Thomson South Western Gibb, A.A. 1996, “Entrepreneurship and small business management: can we afford to neglect them in the twenty-first century business school?”, British Journal of Management, Vol. 7 No. 4, pp. 309-24. Christensen, C.M., Anthony, S.D., and Roth, E.A. 2004 Seeing What’s Next: Using Theories of Innovation to Predict Industry Change. USA: HBS Press, pp Holt, Quelch & Taylor, 2005, How Consumer Value Global Brands, Institute for Social Entrepreneurs, http://www.socialent.org/definitions.htm Kanter, R.M. 1999 ‘Change in Everyone’s Job: Managing the Extended Enterprise in a Globally Extended World’ Organizational Dynamics, 28,1, pp. 7-23. McPhee 2000, Building Capacity in Non-profit Organisations, The Urban Institution, Introduction p1

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Unit 03: Venture Management: Growing a Business Unit Overview and Aim

Overview This module focus on understanding the business development options that are available to faster growth organisations. The module borrows from the literature on strategy, marketing and entrepreneurship to identify the choices that need to be made to sustain a rapidly growing business. As well as looking at different growth models, the models look at entrepreneurial orientation and entrepreneurial learning as means of accelerating growth in smaller organisations. It also explores success and failure and how these can be measured as risk coping strategies. It is aimed at anyone who wishes to work in a growing business by developing the enterprising mindset that facilitates creative thinking. Module Aims: The aim of the module is to develop an understanding of what can drive or stifle growth. It will look at various growth and business models and how they can support development. Learners will be expected to examine and critique several different organisations.

Level 5 Credit Value 20

TQT 200 Unit Number T/507/1621

Learning Outcomes The learner will

Assessment Criteria The learner can

1. Be able to understand what can drive a growth organisation

1.1. Explain differences between ‘growth SMEs compared to ‘lifestyle businesses’.

1.2. Examine and critique organisation’s opportunities and barriers to growth.

2. Be able to assess the value of growth models and how these can be applied in a business context

2.1. Use growth models to understand and recommend options in organisations.

2.2. Determine the characteristics of growth organisations and what makes them dif-ferent to a ‘normal’ organisation.

3. Be able to appreciate differences in business models and using models to gain competitive advantage

3.1. Research and critique different business models.

3.2. Evaluate ‘value added’ business models and how this approach can support sustainable enterprise.

Teaching and Learning Strategy The course does not explicitly deal with the start-up process but looks at the more difficult challenge of reconciling growth with entrepreneurial. Case work around fast growth organisations allows learners an insight into the value of theory and models to the real world opportunities. Indicative Assessment The assessment strategy for this module is designed to test all the learning outcomes.

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Learners must demonstrate successful achievement of all learning outcomes to pass the module. A number of formative exercises will guide the student to evaluate and analyse appropriate knowledge of the subject matter before attempting the exam and/or summative assignment.

Number Assessment Weighting % Type/Duration/Word count (indicative only)

1 Formative exercises N/A N/A

2 Summative exercise 100% TBC

Module Pass Requirements To pass the module a 40% overall grade must be achieved. Assessment marking criteria The assessment criteria for a pass will be presented with the summative exercise. Further information and guidance on the assessment will be made available through the module tutor. Core text Core text will be made available through the online learning management system. The text for this module has been taken from Bridge, S, O’Neill K and Martin, F (2010), Understanding Enterprise, Fourth Edition, Palgrave. Suggested Reading Indicative reading for this module includes: Barrow, C., Burke, G., Molian, D. & Brown, R. (2005), Enterprise Development, Thomson, ISBN1-86152-989-9 Birley, S. and Muzyka, D.F. (Eds), (2000), Mastering Entrepreneurship, London, FT Prentice Hall, ISBN0-273-64928-0 Bridge, S., O’Neill, K., and Cromie, S. (2003). Understanding Enterprise, Entrepreneurship and Small Business, (Second Edition), Palgrave/Macmillan. ISBN 0-333-98465-X Burns, P. (2001), Entrepreneurship and Small Business, Palgrave ***, Publishers, Hampshire and New York. ISBN 0-333-9174-0 Deakins, D. & Freel, M. (2006), Entrepreneurship and Small Firms, 4th ed., McGraw-Hill, ISBN0-07-710826 Kirby, D. A. (2003) Entrepreneurship, McGraw-Hill. ISBN 0-07-709858-7 Stokes, D. and Wilson, N. (2006), Small Business Management and Entrepreneurship, 5th ed., Thomson Learning, ISBN1-84480-224-8 Stokes, D., & Wilson, N. (2010) Small Business Management and Entrepreneurship, 6th edition. Cengage. ISBN 978-1-4080-1799-9 Stokes, D., Wilson, N., & Mador, M. (2010) Entrepreneurship. Cengage ISBN 978-1-4080-0745-7 Storey, D. J., & Greene, F.J. (2010) Small Business and Entrepreneurship, FT Prentice Hall ISBN 978-0-273-69347-5

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Unit 04: Marketing for Growth Organisations Unit Overview and Aim

Overview The key themes to this module examine the ways in which successful firms become market orientated to include becoming customer centred and creating sustainable competitive advantages. Core marketing concepts such as differentiation, value added and positioning are used to show how growth firms respond and adapt to changing market environments. This module will be of interest to anyone who wishes to explore new market opportunities, within an existing growth firms by creating a new business within a business. Module Aims The module aims to develop marketing and market research skills. Learners will develop plans for a business to enter a market. Learners will be expected to show creativity and work with their ideas as well as looking at SMEs in the marketplace.

Level 5 Credit Value 20

TQT 200 Unit Number A/507/1622

Learning Outcomes The learner will

Assessment Criteria The learner can

1. Be able to develop a critical insight in-to marketing models and marketing concepts

1.1. Illustrate how marketing in smaller organi-sations can differ from larger organisa-tions.

1.2. Critique how a small organisation can cre-ate value and differentiate themselves from competitors.

1.3. Make recommendations about how an or-ganisation can become market orientated.

2. Be able to use market research meth-ods and identify opportunities in the market

2.1. Identify opportunities in a market. 2.2. Conduct primary research into customer

demand and produce findings. 2.3. Develop a market research plan.

3. Be able to develop market entry plans and understand the influence of sup-pliers

3.1. Appreciate different routes to market and how they differ from channel manage-ment.

3.2. Produce recommendations on how a se-lected organisation might enter a new market.

3.3. Identify the influences and role of inter-mediaries and partners in supply chain.

Teaching and Learning Strategy In this module the role and characteristics of smaller firms and the way in which marketing models and marketing principles can best be applied are tested. Working in groups, learners apply marketing theories and models to better understand options for growth.

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Indicative Assessment The assessment strategy for this module is designed to test all the learning outcomes. It will include 30% group project report consisting of 2,000 and 70% individual assignment based around selected aspects of the practical application of value added to a marketing case. A number of formative exercises will guide the student to evaluate and analyse appropriate knowledge of the subject matter before attempting the exam and/or summative assignment.

Number Assessment Weighting % Type/Duration/Word count (indicative only)

1 Formative exercises N/A N/A

2 Summative exercise 100% TBC

Module Pass Requirements To pass the module a 40% overall grade must be achieved. Assessment marking criteria The assessment criteria for a pass will be presented with the summative exercise. Further information and guidance on the assessment will be made available through the module tutor. Core text Core text will be made available through the online learning management system. The text for this module has been taken from Dibbs S., Farrell O., Simkin I., Pride W. (2012), Marketing Concepts and Strategies, Cengage Suggested Reading Indicative reading for this module includes: Baker, M, 2007, Marketing Strategy and Management, Palgrave, ISBN: 9781403986276 Busenitz, L. (2003). Entrepreneurship Research in Emergence: Past Trends and Future Directions. Journal of Management, 29(3), 285–308. doi:10.1016/S0149-2063(03)00013-8 Cassia, L., & Minola, T. (2012). Hyper-growth of SMEs: Toward a reconciliation of entrepreneurial orientation and strategic resources. International Journal of Entrepreneurial Behaviour & Research, 18(2), 179–197. doi:10.1108/13552551211204210 Gilmore, A., Carson, D., Donnell, A. O., & Cummins, D. (1999). Added value: A qualitative assessment of SME marketing. Hill, K., Chernatony, L. D., Harris, F., Dall, F., & Riley, O. (2000). Added value: its nature, roles and sustainability Added value, 34(1), 39–56. Hisrich, R. D. (1992). The Need for Marketing in Entrepreneurship. Journal of Business and Industrial Marketing, Vol 7(No 3, Summer). Lambin, L., Chumpitaz, R., and Schuilin, I.,2007, Market Driven Management Strategic and Operational Marketing, Palgrave, 2nd Edition ISBN: 9781403998521

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Simpson, M., Padmore, J., & Newman, N. (2012). Towards a new model of success and performance in SMEs. International Journal of Entrepreneurial Behaviour & Research, 18(3), 264–285. doi:10.1108/13552551211227675 Soresen, H., (2012) Business Development, A Market Orientated Approach, Wiley

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Unit 05: Developing and Launching a New Business Unit Overview and Aim

Overview

The module provides an appreciation of the role entrepreneurial thinking with reference to business start-up process and the preparation of a business plan. The module looks at the ways in which successful firms research plan and test a business idea and the early stages of setting up a business.

Module Aims

The aim of the module is to better understand what makes a good business idea and how this idea can be translated into an effective business plan for a new start-up business. It offers practical insight into the business start-up process by allowing learners to finding ideas, test demand for those ideas and communicate those ideas in a business plan.

The module requires the Learner to identify and champion a business idea though the development stages, proving its viability to delivering a business plan.

Level 5 Credit Value 20

TQT 200 Unit Number F/507/1623

Learning Outcomes The learner will

Assessment Criteria The learner can

1. Be able to demonstrate business planning skills

1.1. Develop a business plan based upon un-derstanding of its component parts.

1.2. Take a business idea and refine it to ex-ploit qualified opportunities.

1.3. Develop a schedule, budget and resource allocations for a business.

2. Be able to produce evidence of the vi-ability of a business idea.

2.1. Prove market need for a business idea. 2.2. Show how competitive advantage can be

gained for a business idea. 2.3. Identify an appropriate approach to man-

aging an enterprise based upon a business idea and plan.

3. Be able to prepare a working business model and plan

3.1. Prove market demand from customers. 3.2. Show how demand can be satisfied profit-

ably. 3.3. Create a management plan to set and run

the business.

Teaching and Learning Strategy The module offers a review of the role and format of a business plan at the start-up stage. From this, learners will be expected to develop their own business plan for a start-up. Indicative Assessment The assessment strategy for this module is designed to test all the learning outcomes. Learners must demonstrate successful achievement of all learning outcomes to pass the module. A number of formative exercises will guide the student to evaluate and analyse appropriate

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knowledge of the subject matter before attempting the exam and/or summative assignment.

Number Assessment Weighting % Type/Duration/Word count (indicative only)

1 Formative exercises N/A N/A

2 Summative exercise 100% TBC

Module Pass Requirements To pass the module a 40% overall grade must be achieved. Assessment marking criteria Assessment will be based on a range of documents generated by the groups and by each individual group member. The group elements will account for 60% of the final mark awarded to the individual, with individual assignments will comprise the remaining 40%. Further information and guidance on the assessment will be made available through the module tutor. Core text Core text will be made available through the online learning management system. The text for this module has been taken from Burns, P. (2007) Entrepreneurship and Small Business, Second Edition, Palgrave ISBN 1-4039-4733-3 Suggested Reading This module is based around a series of guides rather than the use of academic tests. Indicative reading includes: Martin, F, & Smith, R., (2010) “What is it that entrepreneurs learn from experience?” Industry and Higher Education Vol 24, No 6, December 2010, pp 505–512 by permission Birley, S & D. Muzyka, (eds.) (2000) Mastering Entrepreneurship, London, Pitman. Sahlman, W.A. (1997) ‘How to write a Great Business Plan’, Harvard Business Review, July-August. Shane, S. (2000) ‘Prior knowledge and the discovery of entrepreneurial opportunities’, Organization Science 11(4), pp. 448-469. Stevenson, H.H. and Gumpert, D.E. (1985) ‘The Heart of Entrepreneurship’, Harvard Business Review March/April, pp.85-94. Timmons, J.A. and Spinelli, S. (2003) New Venture Creation: Entrepreneurship for the 21st Century, Irwin- McGraw Hill, 6th edition.

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Unit 06: Social Enterprise and Third Sector Organisations Unit Aim Overview

This module will allow learners to understand the essence of entrepreneurship, management and leadership in social organisations and whether this differs from the same elements in any other for profit business. It concentrates on matching social goals with revenue streams to create a social organisation that is self-sufficient and can deliver services to vulnerable members of the community. Emphasis is placed on identifying new revenue streams that will ensure the independence of a third sector organisation. Consideration is also given to the role of stakeholders and how their expectation can be managed. Module Aims This module introduces the social enterprise as a sustainable business model. It explores how matching social goals with revenue streams to create a social organisation that is self-sufficient can be successful. Learners will research a range of social enterprises to obtain an understanding of the opportunities and successes of the third sector.

Level 5 Credit Value 20

TQT 200 Unit Number J/507/1624

Learning Outcomes The learner will

Assessment Criteria The learner can

1. Be able to understand the role and importance of social enterprises in the economy

1.1. Explain the objectives, organisation and features of social enterprises, and contrast them to for-profit businesses.

1.2. Evaluate the characteristics and motiva-tions of a social entrepreneur.

2. Be able to recognise successful reve-nue sources and business models used by social enterprises

2.1. Identify and support ideas for possible new revenue streams for selected social enterprises.

2.2. Analyse the management perspectives and external stakeholder perspectives of selected social enterprises and how any objections to new development might be countered.

3. Be able to identify formulae for suc-cess within social organisations

3.1. Explain how a social enterprise may be-come sustainable and provide researched examples.

3.2. Analyse how ‘blended values’ may impact the development of selected social enter-prises.

3.3. Evaluate the distinct role of ‘innovation’ in the third sector.

Teaching and Learning Strategy The focus is one the role of the social entrepreneur and what it takes to set up a not-for-profit

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organisation that supports social causes. Indicative Assessment The assessment strategy for this module is designed to test all the learning outcomes. Learners must demonstrate successful achievement of all learning outcomes to pass the module. A number of formative exercises will guide the student to evaluate and analyse appropriate knowledge of the subject matter before attempting the exam and/or summative assignment.

Number Assessment Weighting % Type/Duration/Word count (indicative only)

1 Formative exercises N/A N/A

2 Summative exercise 100% TBC

Module Pass Requirements To pass the module a 40% overall grade must be achieved. Assessment marking criteria The assessment criteria for a pass will be presented with the summative exercise. Further information and guidance on the assessment will be made available through the module tutor. Core text Core text will be made available through the online learning management system. The text for this module has been taken from Martin, F., Thompson M, (2010) Social Enterprise; Developing Sustainable Businesses, Palgrave Suggested Reading Indicative reading for this module includes: Chell, E. (2007). Social Enterprise and Entrepreneurship: Towards a Convergent Theory of the Entrepreneurial Process. International Small Business Journal, 25(1), 5–26. doi:10.1177/0266242607071779 Dees, J. G. (2001). The Meaning of “Social Entrepreneurship” Kauffman Foundation, 1–5. Piboonrungroj, P. (2012). Understanding Social Enterprise: Theory and Practice: Stead, Martine Hastings, G. (1999). A Synopsis of Social Marketing. University of Stirling, (1999). Westall, A., & Chalkley, D. (2007). Social enterprise futures, Smith Institute (pp. 2–84)