LG FLATRON 홈페이지 구축 제안서

  • View
    201

  • Download
    9

Embed Size (px)

DESCRIPTION

LG FLATRON . . . . LG FLATRON . . . . 1. Internet 2. Web Site 3. Web CI 4. Netizen Royalty 5. 99 KNP Report . 1. . - PowerPoint PPT Presentation

Transcript

  • LG FLATRON

    .

    .

    . LG FLATRON

    .

    .

  • 1. Internet

    2. Web Site

    3. Web CI

    4. Netizen Royalty

    5. 99 KNP Report

  • 1. Internet End User Power , End User .

    / Rich Media

    Solution /Rich Experience

  • 2. Web Site 95 Digital , Community CRM MKTG E-Biz .

    Possession & Potal & Community CRM & E-biz

    Communication Interactive

    Member Ship

    Event & Promotion Web CI

    Community Member Ship CRM

    E-Commerce Site DesignContentsDesignContentsMemberCommunityWeb CI DesignContentsMemberCommunityE-Commerce

  • 3. Web CI Web Factor, Web .

  • 4. Royalty Promotion , Communication . CRM

    , , (Web CI, UI) 2 .-

    -

    - , Decision Tree ( : 99 KNP )

    --76.8%-86.7%X73.9%X70.6%XX52.6%

  • 5. (99 KNP Report) > > > >

    , Netizen . 0.703(26.536)*0.573(20.436)0.498(16.580)0.613(22.552)0.608(21.999)0.686(19.449)0.580(13.949)1.000(40.573)1.000(48.352 ) * , (t -value)( : 99 KNP )

  • 1.

    2. -

    3. - View Sonic

    4. - NEC

    5. -

  • () * : [Recommend]1Identity2Main Menu3Main image4Sub Menu5Description

    U I LAYOUT CONTENTS E-BIZ 1-3-5-2-4, FAQDriv, , X [ENG] 1-2-3-4-5, / FAQ SOS Hotline Drive Shopping mall SONY 1-2-3-4-5, / FAQ PDF Drive ONEC 1-2-3-4-5, / FAQ Drive , OVIEWSONIC 1-3-2-4-5, / FAQ / Drive AWARD PDF OL G [ENG]3-5-2 X

  • ( -SyncMaster)

  • (View SONIC) Navigation layout, Design Simple, Neat . PDF [ ]

  • (Nec)

  • 1. LG FLATRON -

    2. LG FLATRON -

    3. LG FLATRON - Contents/

  • LG Flatron - LG Concept , Total Communication ., LayOut UI Path Finder() Design Concept Color, Image Web CI Communication E-biz Concept

    Contents

    Community

    Commerce

    Customization5C Global Biz

  • LG - CI | Main | Main Copy | Main Color, Sub Color | Bar | Font ,, | UI LG Electronics . Design Concept 1LG Flatron Site Identity .Main Sub Page Design, Global (www.flatron.com) site Identity . Color, Image 2 , LG Flatro color main CI 3 , CI Flatron , ,

  • LG - LG | Customer Support | E-Biz .MAINWORLD WIDEADVANTAGETECHNOLOGYFLATRON CRT TERMINOLOGY MinimizationPerfectly FlatViewable area0.23mm PitchColor PurityComparisonsFlat TubeProcessHi-Lb MQ GunAnalysisW-ARAS coatingBackgroundGOOD CHOICEE-mail

    Needs

  • 1. Concept

    2. -

    3. Domain Name

    4. Target

    5. Web CI UI

    6. Contents

    7.

    8.

  • ConceptBusiness | Contents & Design | ()System LG Flatron MNT Global Business BRAND WEB CI LG Flatron MNT On-line Business Products, Customer Support, CRM , B-B UI, Contents | UI Functionality Easy Maintain Template ( ) CMS Interface UI

  • - LG Flatron

    WEB CI &ContentsEasy Management DB System

    B-BB-C

  • On-line Business ,, ,LG Flatron monitorWEB SITE E-MAILWEB SITENEWSE-MAILINTERNET PHONEFAX+LG Flatron =CREDIBILITY,ROYALTY +E-CATALOG ->E-BIZ

  • Domain multi-Channel , Domain Ghost Domain Mixing .

    LG Electronics inc.LG Flatron Monitor Domain DomainGhost Domain www.lge.com www.lge.co.kr www.lgelectronics.com www.flatron.com

    flatron.lge.com flatron.lgelectronics.com

    www.studioworks.com

    studioworks.lge.com studioworks.lgelectronics.com

  • Target WEB CI Core Target (Dealer, Big Buyer) | Sub Target (Netizen) Contents .

    Core Target(Reseller, Dealer) LG Flatron Global Buyer | Dealer - ID/PASS . | Support On-Line - | Demo | Sub Target(Netizen) LG Potal Customer Support CRM MKTG DB Event | Promotion

  • Web CI UI CI & BI1LAYOUT & NAVIGATION2LG : LG Flatron : : Flatron Rolling . Mode : 800*600 (No Frame)Main,Sub Color | Text Color | BG Color | Font,,color | Needs - Quick : , Down Load, Contact us Quick | Copy | | Award Main Sub Simple - Sub Title - Sub Path Finder Footer Up Icon Index Icon

  • Contents 3AWARD 4EVENT / AD5 AWARD AWARD MENU , Award News

    EVENT, Promotion , , , AD A/S , FAQ , Q&A PDF Utility Drive Quick 1 Needs - , Down load, Where to Buy 2 LG

  • Easy Management DB System DB Contetns Up-Date Loss LG MNT Contents Web Up-Date DBWarp MediaLG MNT WebmasterLG MNT System

  • Main-----------------Product indexDown LoadWhere to buyAwardNews LetterOn-Line RegisterQuick MenuCRM Menu

    HomeFlat TechProductsCustomerSupportPR RoomContact UsSite Map

    Flatron TFT LCD

    Studio Works

    Flatron Demo Flatron - Inch - Inch

    TFT-LCD - Inch - Inch

    Studioworks - Inch - Inch Down Load - Software - (PDF) - Catalog (PDF) -

    FAQ - FLATRON - TFT LCD - Studioworks

    Where to buy

    Where to Service

    Warrenty

    Tech Support (On-Line) New Release

    Award

    AD Review - TV - Paper Purchae

    Product info

    Where to Buy

    Promotion

    Tech Support

    Software Related

    Where to service

    Y2K

    Catalog

  • - Main

    MainQuick Menu Product Index - Maping , . Product Pick Up - : - : - : - : 1 LG , . Down Load - Drive Down load . Where To Buy - LG / Dealer | Reseller . Award - LG . Quick ,

    1. Depth .

    2. .CRM Menu News Letter - E-Mail , LG mail . On-Line Register - LG On-Line DB E-mail , .1

    LG Benefit ,

    DB DB .

  • - Flat Tech Home > Flat TechLG MNT , LG .

    FlatTechFlatron TechLG FLATRON MNT . Visual Text . TFT LCDTechLG TFT-LCD .

    StudioworksTechLG .

  • - ProductsHome > Products > Products Category > MDLLG Potal , Needs .

    FlatTechFlatron1. : - 2. Needs Potal . - (,,, ) - Award - - AD ( TV, Papers ) - Feature - Specifiaction - Y2K - Accessories - (PDF) - Catalog (PDF) - Down load - FAQ - Press Release - - Tech Support (E-Mail) - Where to Buy - Where to Service DB

    - : DB - : HTML TFT LCDStudioworks

  • - Customer SupportHome > Customer Support > Support "" Support .

    CustomerSupportDownLoad1. Software, , Catalog, 2. , Catalog PDF 3. Searh On-Line Register - Software .--------------------------------------- End User -- Dealer, Reseller - , LG ------------------------------------- DB PGM

    - : DB - : HTML FAQ1. Flatron, TFT-LCD(StudioWorks), Convention Type , 2. Search 3. E-mail FAQ , FAQ .TechSupport1. DB2. E-Mail FAQ .3. CRM - , FAQ - " " Warrenty1. , Whereto Buy1. LG MNT LG 2. Dealer,Reseller End User ( Conflict ) Whereto Service1. LG MNT AS LG Network

  • - PR RoomHome > PR Room > LG PR . Award AD , .

    PRRoomNewsRelease1. LG , LG .2. - , . - DB , HTML PGM

    PGM Award1. LG Symbol , , .AD Review1. LG Paper , .

  • " CRM " [ ]

    (, , ) [ / ]

    Benefit LG MNT Contents [ ]

    / Target 1:1 , PR E-Mail Push Response Target - E-Mail

  • Web Site Title, Description, Keyword , , , PR

    Yahoo, Altavista, Excite, Lycos, Hotbot, InfoSeek, WebCrawer, AOL NetFind, GoTo.com, Snap, LookSmart . '95 Yahoo . - monitor . GroupMailing List DejaNews , MNT MNT PC On-Line / Off-Line DB

  • Log , Tracking Contents LG Contents Up-Date , Contents

    , , * PR 1. Web Log Tool - WebTrends AccessWatch

    2. - WebTrend

    3. - AccessWatch * LG MNT , * Contents Error Error * .

  • SCHEDULE : 2

    1WEEK2WEEK3WEEK4WEEK5WEEK6WEEK7WEEKPROJECT MANAGINGPLANSTORYBOARD DESIGNINTERFACE 2D3DEDITORIALA/V EDITINGANIMATIONPROGRAMD.B DESIGNMODULEAPPLICATIONMULTIMEDIA PGRDEBURGING / MASTERINGPRESENTATION

  • BUDGET : ,

    ()()PROJECT MANAGEMENT11.54,000,0006,000,000PLANNER11.54,000,0006,000,000DEVELOPMENTDESIGN2D GRAPHIC21.54,000,00012,000,0003D GRAPHICANIMATION(GIF/FLASH)11.54,000,0006,000,000A/V EDIT

    PROGRAMDB 21.54,000,00012,000,000APPLICATION11.54,000,0006,000,000CORDING11.53,000,0004,500,000MODULE21.54,000,00012,000,000TOTAL91.564,500,000

    CRM