Lincolnshire Pride Media Pack

Lincolnshire Pride is always looking for innovativeways to ensure our advertisers’ marketing is seen by as many of the county’s wealthy residents as possible.

Our latest improvement is ‘Lincolnshire Pride: The Digital Editions,’ which will ensure your advertising reaches more of our target audience and provides a new platform to the readership of our powerful, existing, printed magazine.

A digital edition is one that can be seamlessly and automatically downloaded, then read on the latest portable devices like iPads and iPhones.Readers pay online and can purchase ongoing subscriptions that can be read anywhere.

Devices like iPads and e-readers are considered to be essential gadgets among younger affluent professionals.

The electronic format will ensure your advertisingreaches an even wider audience than before byappealing to our younger readers.

Advertising in our Digital Editions can be included at no extra cost, and requires no effort on your part— we’ll take care of everything.

It is, and always will be, crucial to Lincolnshire Prideto present our advertisers with the latest marketingopportunities, keeping your business ahead of thegame by taking advantage of new technology and latest marketing techniques.

We are acutely aware that technology can be a formidable ally to traditional media and we areextremely proud to be the first county magazine toembrace this marketing opportunity.

With our lavish magazine, a feature-rich website, andnow our cutting-edge Digital Editions, your marketingportfolio is complete. Our cross-media marketing solution enhances the return on your investment.

Whilst Lincolnshire Pride is keen to be at the forefrontof new technology, rest assured, though, we will continue to produce our high quality magazine withits established and loyal readership.

Pages of Media Pack_Layout 1 15/12/2010 14:40 Page 1

As the sun rises, theLincolnshire Pride team

is hard at work


Lincolnshire Pride is highly regarded in the circles of high society.

Publications develop their readership by creating an editorial agenda that is both

interesting and informative to the reader. A dynamic publication that contains luxury

million pound homes, high society events, executive cars and gourmet restaurants for

example will naturally attract readers who are interested in those subjects.

Lincolnshire Pride is the only high society magazine in the county. It’s the most

actively marketed and of course it oozes quality, whether you study the imaginative

photographs, the engaging editorial or simply the feel of the magazine in your hand.

The publication is bright, modern, up-to-date and beautifully designed.

We believe we publish the highest quality magazine in the county

- but we’ll let you be the judge of that!

“I’ve signed up a client today from Lincolnshire Pride. I’m taking on another, and I’ve just had a call from a third who

wants to speak to me... You get what you pay for and I am payingfor pure gold and diamonds with you... thankyou so much!”

Rachel Martin, Purple Angel Capital, Sleaford

WelcomeDISCOVER WHY LINCOLNSHIRE

PRIDE IS SO REFRESHING...


Circulation for the January Edition

SOLD IN...

Newsagents - Supermarkets - Train Stations -Selected Garden Centres - Garage Forecourts

POSTED TO...

Our subscribers - Lincolnshire Millionaires - Successfulprofessionals who earn at least £100,000* - People who movehome within Lincolnshire - New residents to Lincolnshire* We source our mailing list from credit scores compiled from 13

different financial intermediaries including four of the large highstreet banks as well as credit card, mortgage and loans companies.

DELIVERED TO...

Golf Clubs - Major Hotels - Estate Agents for Distinctive HomesShow Homes of Select Developments

REGULAR MONTHLY DISTRIBUTION

LincolnshirePrideT H E H I G H S O C I E T Y M A G A Z I N E

OUR READERS ARE...

SPECIAL ADDITIONAL CIRCULATION THIS MONTH

GETTING MARRIED

GOLFPLAYERS

BRIDES ANDGROOMS-TO-BE

NEW LINCOLNSHIRERESIDENTS

HEALTH SPAVISITORS

LINCOLNSHIREMILLIONAIRES

SHOPPERS INSLEAFORD

POSTED TO...Homes of distinction worth between £500,000 and £1.5mDoctors’ Surgeries - Hairdressers - Beauty Salons - Health Spas

DELIVERED...Throughout SLEAFORD in cafes, restaurants, waiting rooms,fashion boutiques HANDED OUT AT ...Selected Wedding Fairs throughout Lincolnshire


Main Features for the January Edition

Information correct at time of going to press. Please note the feature list, front cover designs and circulation are subject to change.


EXCLUSIVE HOMESENGLISH GARDENS

LINCOLNSHIRE NEWSA LA CARTE DININGLUXURY MOTORINGFASHION & BEAUTY

HIGH SOCIETY EVENTS

JANUARY ISSUE 102I F YOU’RE PROUD OF L INCOLNSH IRE , R EAD L INCOLNSH IRE PR IDE

£3.50

WRAP-UP IN WINTER Fashion, Food, Homes & Gardens and High Society Events Everything you need for a real winter wonderland

WRAP-UP IN WINTER Fashion, Food, Homes & Gardens and High Society Events Everything you need for a real winter wonderland

EducationThis month we profile independent schools and nurseries toallow parents seeking the best education for their children tomake an informed decision. Editorial and advertising workalongside one another to provide a valuable insight as towhat each establishment offers.

Society WeddingsCelebrating the county’s most elegant brides with the best ideas for individual, tasteful weddings anywhere in the county. Our feature is timed to perfectly coincide withChristmas engagements and Valentine proposals. With theend of the Christmas season, January is when brides beginplanning their wedding.

New Year, New YouThe perfect marketing tool for health and fitness oriented businesses, spas and salons. Our readers love being pampered, and January represents the perfect opportunity for a post-Christmas pick-me-up. It’s also the time health and fitness businesses gain new clients, so we’ve timed ourfeature perfectly to reach your target audience.

Luxury Soft FurnishingsIn January attention once again turns to the home. Our feature on luxurious soft furnishings for the home willbring warmth and style into our readers’ drawing rooms,bedrooms and dining rooms. If you’re in the soft furnishingstrade, January’s Lincolnshire Pride will provide ample opportunity for you to show off your most exclusive ranges.


Circulation for the February Edition

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OUR READERS ARE...


BUYING EXPENSIVE CARS

LADIES WHOLUNCH

EXECUTIVECAR BUYERS

HOTELGUESTS

HOUSEBUYERS

SUCCESSFULPROFESSIONALS

SHOPPERS IN LOUTH

POSTED TO...

Accountants’ and Solicitors’ reception areasDentists’ Surgeries and Restaurants

DELIVERED...

Throughout LOUTH in cafes, restaurants, waiting rooms, fashionboutiques and quality homes

To High Quality Motor dealerships


Main Features for the February Edition




HIGH SOCIETY EVENTS

JANUARY ISSUE 78N E W S I Z E - N E W L O O K - N E W P R I D E

NEW YEAR, NEW YOUPOSITIVE CHANGES FOR 2009

£3.50




HIGH SOCIETY EVENTS

FEBRUARY ISSUE 103I F YOU’RE PROUD OF L INCOLNSH IRE , R EAD L INCOLNSH IRE PR IDE

£3.50

assionFOR FASHION, FOR FOOD, FOR LIFEThis month: High Society Events, Countryside, Food

P“ ”

Executive MotoringJust in time for March’s number plate change, we present aroundup of the season’s most anticipated motors from prestige brands. Editorial coverage within the edition on yourbrand and on recently facelifted models will ensure that bothyour volume sellers and prestigious models are well-promoted.

Romantic RestaurantsJust in time for Valentine’s Day, we present our selection ofthe finest eating out establishments for romantic meals. Our restaurant features use crisp, high quality images of food and compelling copy to demonstrate to our readersexactly the quality of dining they can expect when they visityour restaurant.

Women in BusinessPages profiling businesswomen across the county alwaysprove popular. The features are available to those with independent businesses whose companies warrant a moredetailed explanation of their unique selling points. You canexplain specialist products and services, talk about the success of your business, and reveal its plans for the future.

Luxury BathroomsElegant bathrooms in which to relax and ready oneself for anevening out are a must. Our feature aims to demonstrate howa once undervalued room has become a haven away fromdaily stress and will show off the latest technology anddesign concepts from companies who create just such rooms.



Circulation for the March Edition

SOLD IN...


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DELIVERED TO...




OUR READERS ARE...


FASHION CONSCIOUS

OWNERS OF PRESTIGIOUS HOMES

FASHIONFOLLOWERS

SUCCESSFULBUSINESSMEN

HOUSEBUYERS

SOLICITORS &ACCOUNTANTS

HOMELOVERS

POSTED TO...

Homes of distinction worth between £500,000 and £1.5m

Accountants’ and Solicitors’ reception areasHairdressers - Beauty Salons - Health Spas

HANDED OUT BY...Fashion Boutiques throughout the county


Main Features for the March Edition




HIGH SOCIETY EVENTS

MARCH ISSUE 104I F YOU’RE PROUD OF L INCOLNSH IRE , R EAD L INCOLNSH IRE PR IDE

£3.50

FashionSpring Style — create a great look this season

Outfits, Accessories and Cosmetics, all youneed to look good and feel great...!

Also in this edition:High Society EventsFood and DrinkThe Countryside

Spring FashionUsing our fashion features, we consistently champion independent fashion retailers across the county and producewell-designed features to showcase the brands that provemost popular with your customers. We understand your market, we understand your customers, and we know how to help you gain the most from your marketing with the additional support of the publication’s quality editorials.

Luxury FoodLincolnshire’s provision of the finest, freshest food is one of its most admired traits. March’s Lincolnshire Pride will advisereaders where to find well-stocked farm shops, luxurious delicatessens and artisan food producers to ensure the county’s best food is well-promoted.

ConservatoriesMarch’s edition of Lincolnshire Pride will promote substantial,luxurious conservatories and will enable anyone seeking toimprove and extend their home to find the inspiration and independent suppliers they need to do so.

Health and BeautyThis month we ensure readers can find health and beautytreatments to complement their new outfits. The publicationwill also feature quality cosmetics to ensure we can not only recommend professional treatments but also raise the profile of the brands you stock for clients to use at home too. This means we support your business and promote the products you use when you market your business alongsideour health and beauty advice.



Circulation for the April Edition

SOLD IN...


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OUR READERS ARE...


GARDENING ENTHUSIASTS

COUNTRYSIDEFOLK

GOLFPLAYERS

HOMEMOVERS

NEW LINCOLNSHIRERESIDENTS

AIMING FORPERFECTION

SPORTENTHUSIASTS

POSTED TO...

Homes of distinction worth between £500,000 and £1.5mDoctors’ and Dentists’ Surgeries, Health Spas and Beauty Salons

DELIVERED TO...

Squash Clubs - Polo Clubs - Riding Schools - Equestrian Centres

HANDED OUT AT...

Garden Centres throughout the County


Main Features for the April Edition




HIGH SOCIETY EVENTS

APRIL ISSUE 105I F YOU’RE PROUD OF L INCOLNSH IRE , R EAD L INCOLNSH IRE PR IDE

£3.50

howersShowersS “ ”“ ”Little AprilLittle April

Shelter from the rain with fashion, localrestaurants, celebrities and lots more...

In the GardenOur readers’ homes typically feature ample grounds and well-maintained gardens. This edition will ensure your customers have all of the information they require to createthe garden of their dreams and ensure it looks great throughout the year. We’ll ensure your customers have information on your best products and services.

Golf SpecialTee off in Lincolnshire with a superb round-up of the mostprestigious golfing venues around the county. We meetLincolnshire golf professionals and find out where to go forthe best ‘apres-tee’... we also seek out the latest golf gadgetsand sportswear too!

EquestrianLincolnshire’s countryside is close to the heart of practicallyall Pride readers. April’s edition will concentrate on promoting the county’s equestrian centres and equine specialists. Designed to promote the countryside and equestrian pursuits alike, if you’re in the industry, there aretruly convincing reasons to advertise in this issue.

TablewareA superb dinner part or afternoon tea can fall flat with terrible tableware. Fortunately, we know just where to find thebest day-to-day and dinner-party-best crockery, cutlery andaccessories for your table. No matter what the occasion,we’ll ensure you can create a table to dazzle your diners!



Circulation for the May Edition

SOLD IN...


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OUR READERS ARE...


SPA LOVERS

BUSYACCOUNTANTS

ENJOYINGSHORT BREAKS

BEINGPAMPERED

SUCCESSFULBUSINESSMEN

HOMELOVERS

GENEROUS &AFFLUENT

POSTED TO...


Hairdressers - Beauty Salons - Spas and Solicitors & Accountants

HANDED OUT AT...Hospitals throughout Lincolnshire


Main Features for the May EditionThe Good Spa GuideSpas and quality independent salons have gained enormouspopularity in the past few years. Lincolnshire and the surrounding area is well-served in this respect, so in May’s edition we’re providing our readers with essential advice on choosing which of Lincolnshire’s spas to attend. If your business is health and beauty related, the Good Spa Guiderepresents a compelling feature reaching your target audience.

County Show PreviewMay represents the beginning of Lincolnshire’s county showseason. To celebrate, we provide a comprehensive guide to theshows you need to attend whether you’re seeking a day offamily fun, shopping for luxury goods, or professional productsfor your farm or stables. Our guide champions Lincolnshire’sbest shows and covers events from May to September.

Swimming Pools, Spas and Hot TubsOutdoor installations of swimming pools, hot tubs, spas andsaunas are becoming increasingly popular, and with largergardens, our readers can easily accommodate these. In May’s Lincolnshire Pride we provide readers with adviceand suggestions for installing and designing the perfect poolor hot tub for all year round relaxation.

Al Fresco DiningAs the better weather compels our readers to enjoy the countryside, our May edition is an ideal time to feature restaurants with outdoor dining facilities for relaxed diningwith friends. Our Al Fresco Dining feature will ensure yourbusiness reaches precisely this market... our readers appreciate quality dining and love spending time with friends.



Circulation for the June Edition

SOLD IN...


POSTED TO...



DELIVERED TO...




OUR READERS ARE...


LINCOLNSHIRE SHOW VISITORS

COUNTRYSIDEFOLK

HOMEMOVERS


EQUESTRIANFANATICS

GARDENLOVERS

BEINGPAMPERED

POSTED TO...

Hairdressers - Beauty Salons - Health Spas and Dentists’ Surgeries

HANDED OUT AT...

The Lincolnshire Show to thousands of attendees


Main Features for the June Edition




HIGH SOCIETY EVENTS

JUNE ISSUE 107I F YOU’RE PROUD OF L INCOLNSH IRE , R EAD L INCOLNSH IRE PR IDE

£3.50

Lincolnshire Show 2011The 127th

What’s Inside this Issue?

• High Society Events Across Lincolnshire...• Quality Fashions from Independent Retailers...• Countryside & Farming Issues and News...• The Best Lincolnshire Food and Drink...• Executive, Prestige and 4x4 Motoring...

Out of HoursLincolnshire’s businesspeople do like to relax away from theirdesks... and do so in a variety of different ways! This monthwe find out about the unusual, quirky or just plain daringhobbies that some of Lincolnshire’s most notable business-people have... you never know what happens Out of Hours!

Open FarmsA relatively new phenomenon, Lincolnshire’s farmers have, inrecent years, been encouraged to open their gates to thepublic with a series of Open Farm days. A great opportunityfor people to gain a real understanding of just how muchwork goes into feeding the country, we go behind the scenesat participating farms.

Summer FashionJune represents our midsummer fashion edition, so if you’re an independent fashion retailer or if you sell accessories or jewellery, June’s fashion editorial on high-summer trends is the perfect vehicle in which to publicise your business.

Furnishing Your HomeOur June edition will also provide inspiration for creating elegant drawing rooms, comfortable snugs, beautiful diningrooms and luxurious bedrooms. With furnishings for eachroom, and a wealth of ideas, we’re confident that anyonelooking to market their business to potential customers withlarge disposable incomes and beautiful country properties willfind their perfect target market here.



Circulation for the July Edition

SOLD IN...


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OUR READERS ARE...


HECKINGTON SHOW VISITORS

NEWLYWEDS


GETTINGBETTER

SOLICITORS’CLIENTS

HOTELGUESTS

REGULARDINERS

POSTED TO...


Restaurants throughout the County

Doctors’ Surgeries - Solicitors’ waiting areas

HANDED OUT AT...

The Heckington Show to thousands of attendees andHospitals throughout Lincolnshire


Main Features for the July Edition




HIGH SOCIETY EVENTS

JULY ISSUE 108I F YOU’RE PROUD OF L INCOLNSH IRE , R EAD L INCOLNSH IRE PR IDE

£3.50The 2010Heckington Show

“A Celebration of the Countryside...”Also in this issue: Food & Drink, Fashion, Local Celebrities

Summer WeddingsThere’s nothing like pleasant weather for discovering thecounty’s best wedding venues and planning the perfect wedding day, so in July we’ll ensure our readers can do just that. Our wedding feature will ensure that anyone in thewedding industry can reach brides and grooms across thecounty to ensure couples see your products and know about your services.

Stately HomesThe summer months provide a wealth of special events at thecounty’s stately homes. From Burghley House to BelvoirCastle, and from Grimsthorpe to Doddington, with Lincoln Castle and Normanby Hall thrown in for good measure, we’ve lots of ideas for family days out in July!

Cosmetic TreatmentsWith cosmetic dentistry, botox and surgery now increasinglycommon, and with summer holiday season approaching,July’s edition of Lincolnshire Pride will explore a range oftreatments available in the county for anyone seeking toboost their confidence and look great during high-summer.

Stunning KitchensThe kitchen is the centre of the home, and the companieswe’ll showcase in this edition will provide ideas for how tocreate kitchens that adapt well to family life and look great in our readers’ larger period properties. Whether they’re seeking a modern or traditional kitchen, a complete redesignor those essential finishing touches and new appliances, wewill ensure our readers have all of the contacts they need.



Circulation for the August Edition

SOLD IN...


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OUR READERS ARE...


REVESBY COUNTRY FAIR VISITORS

BEINGPAMPERED

EQUESTRIANFANATICS

REGULARDINERS

BEAUTY SALONVISITORS

GARDENLOVERS

COUNTRYSIDEFOLK

POSTED TO...

Hairdressers - Beauty Salons - Health Spas and Dentists’ Surgeries

HANDED OUT AT...

The Revesby Country Fair to thousands of attendees andRestaurants throughout the County


Main Features for the August Edition




HIGH SOCIETY EVENTS

AUGUST ISSUE 109I F YOU’RE PROUD OF L INCOLNSH IRE , R EAD L INCOLNSH IRE PR IDE

£3.50

BurghleyThe 2011

orse TrialsHExclusive: Event Preview and interview with Burghley’s VIPs

The international sporting

event that brings £20m of

revenue to the county each

year and attracts over

500,000 people...

Back to BurghleyThis month we head Back to Burghley in order to preview nextmonth’s exciting, high-profile equine event. Burghley’s HorseTrials is a phenomenally important event in the equine calendar, and one that generates Lincolnshire £20m of revenue throughout its four days.

Executive and Prestige MotorsIn anticipation of the forthcoming number plate change, andat a time when consumers seek advice on the most desirablemodels, we feature the facelifted ranges and motoring newsof dealerships across Lincolnshire as well as premium motoring brands for those seeking executive or sporting models or rugged off-road vehicles.

Country CraftsAlso in this edition, we profile arts and crafts courses beingorganised across Lincolnshire. Country skills are making afashionable resurgence, and whether you’re seeking to gainskills in kitchen gardening, smallholding, baking, knitting, or candle making, we can recommend a venue for you.

Barbecue CultureThere’s nothing better than long, lazy evenings with friendsenjoying warm summer evenings. We recognise that barbecueseason is important to garden centres, suppliers of outdoor furniture, and local food producers, and this month inspirereaders to create a better class of barbecue for relaxedevenings in Lincolnshire’s best back gardens.



Circulation for the September Edition

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OUR READERS ARE...


SOCIAL BUTTERFLIES


SOLICITORS &ACCOUNTANTS

PROUDPARENTS

BRIDES ANDGROOMS-TO-BE

FASHIONFOLLOWERS

HOMEMOVERS

POSTED TO...

Hairdressers - Beauty Salons - Health Spas and Dentists’ Surgeries -Squash Clubs - Polo Clubs - Riding Schools - Equestrian Centres -Accountants’ and Solicitors’ reception areas

HANDED OUT AT...

Private Schools for their open days and to customers of FashionBoutiques, also handed out at wedding fairs across the county


Main Features for the September Edition




HIGH SOCIETY EVENTS

SEPTEMBER ISSUE 110I F YOU’RE PROUD OF L INCOLNSH IRE , R EAD L INCOLNSH IRE PR IDE

£3.50StunningFashions...

Fantastic Fashions for

Autumn and Winter

seasonal colours, great outfits

for seasonal parties, and

all of the cosmetics, shoes,

handbags and accessories

you’ve ever wanted...

Autumn FashionSeptember’s edition publicises new collections from European fashion houses, with editorial designed to supportand promote the county’s independent fashion retailers. With free copies for your most loyal customers, if you’re an independent boutique, September’s edition of LincolnshirePride will reach your target audience brilliantly.

Elegant Drawing RoomsCreate beautiful rooms in which to relax with friends. Whether you’re seeking to fashion a smart drawing room or a relaxed snug in which to enjoy a good book, our guide provides readers with the ideas and contacts they need for furnishing and completing beautiful drawing rooms.

EducationIn a dedicated feature for independent schools, plus colleges and universities offering higher education, September’sLincolnshire Pride will allow you to reach proud parents and adult learners in time for the new term. A speciallyextended distribution means you’ll receive copies to distributeto parents during open days to ensure they go home with literature about your school or college.

Autumn WeddingsWeddings in Autumn make the most of rich colours and bridesand grooms-to-be are now beginning to plan their weddingfollowing summer proposals. If you’re in the wedding industry,marketing your business in this edition is essential.



Circulation for the October Edition

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OUR READERS ARE...


MEMBERS OF THE CHAMBER OF COMMERCE AND THE I.O.D.

BUSINESSMEN &BUSINESSWOMEN

HOTELGUESTS

REGULARDINERS


HOMELOVERS


POSTED TO...


Members of Lincolnshire Chamber of Commerce and The Institute of Directors

Accountants’ and Solicitors’ reception areas

Doctors’ waiting rooms and Restaurants across the county


Main Features for the October Edition




HIGH SOCIETY EVENTS

OCTOBER ISSUE 111I F YOU’RE PROUD OF L INCOLNSH IRE , R EAD L INCOLNSH IRE PR IDE

£3.50

LET’S TALKBUSINESSSTARTING YOUR OWN COMPANYNETWORKING AND FINANCEGROWING YOUR BUSINESSADVICE FROM EXPERTS YOU CAN TRUST

“”

P lus, Lincolnshire Food & Drink,

High Society Events, Countryside

Events and Lincolnshire People...

Businesses in LincolnshireOur October edition concentrates on promoting those providing business services to those in business throughoutLincolnshire. An extended circulation to Chamber ofCommerce and Institute of Directors members supplementsour regular distribution to successful professionals earningover £100,000 per year and to Lincolnshire’s millionaires.

Home OfficesThis issue’s Home Offices feature will provide readers with inspiration to design functional, comfortable home offices andluxurious studies for the county’s independent businesspeoplegrowing and managing their businesses from home.

Conferences and Business LunchesReaders can find the perfect business lunch venue, conference facility or society event venue in October’s edition. Hotels and restaurants with such facilities will love the opportunity to market their venue to the county’s professionals.

Business FashionsThis issue features luxurious tailoring and the latest Europeanfashions from the county’s independent ladieswear retailers.We’ll supplement this edition’s business features with recommendations for professional business fashions for both ladies and gentlemen with desirable accessories to create the perfect first impression.



Circulation for the November Edition

SOLD IN...


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OUR READERS ARE...


RESIDENTS OF THE CITY OF LINCOLN

BUSINESSMEN &BUSINESSWOMEN

AIMING FORPERFECTION

EQUESTRIANFANATICS

BEINGPAMPERED

SHOPPERS IN LINCOLN

GOLFPLAYERS

POSTED TO...Hairdressers - Beauty Salons - Health Spas -Doctors’ and Dentists’ waiting rooms and Hospitals - Squash Clubs - Polo Clubs - Riding Schools - Equestrian Centres

DELIVERED...Throughout LINCOLN in cafes, restaurants, waiting rooms, fashionboutiques and quality homes. Hospitals throughout Lincolnshire


Main Features for the November Edition

£3.50




HIGH SOCIETY EVENTS

NOVEMBER ISSUE 112I F YOU’RE PROUD OF L INCOLNSH IRE , R EAD L INCOLNSH IRE PR IDE

Celebrate the Season!“ ”Quality Wine, Beautiful Christmas Gifts, Fashion for Seasonal Parties, plus the very best Restaurants, Celebrities, News and High Society Events from Across Lincolnshire!

Winter FashionWith everything from warm winter clothing to special occasionwear for the season’s finest parties, if you’re a clothing retailer, you’ll love our special November focus onthe finest fashions. Also, if you stock shoes, bags, cosmeticsor other accessories for the season, you’ll find our Novemberedition will reach your pre-Christmas market perfectly.

Warm Up Your WinterHeating and lighting has become clever and fashionablerecently. In November, we profile the best brands forLincolnshire’s prestigious homes and identify suppliers of Agacookers, fireplaces, and luxury lighting to create the perfectambiance for our readers’ winter homes.

Seasonal Shopping GuideLuxurious Christmas gift ideas from the county’s independentretailers to promote shopping in Lincolnshire’s premium market towns and in the City of Lincoln itself.

Eating OutCatch the Christmas trade with a round up of Lincolnshirerestaurants and their party and Christmas menus in ourNovember edition. Our extended distribution will ensure themost amount of people possible will learn the reasons to dinewith you over the season, and with the season also involvingthe organisation of society events and office parties, ourEating Out section is a great place to advertise your functionroom and society event venue too.



Circulation for the December Edition



OUR READERS ARE...


GETTING READY FOR CHRISTMAS AND NEW YEAR’S EVE

BEINGPAMPERED

HOTEL GUESTSENJOYING XMAS

ENJOYINGCHRISTMAS

OWNERS OF PRESTIGIOUS HOMES

CHRISTMASSHOPPERS

BUSYSOLICITORS

POSTED TO...


Solicitors’ reception areas

Hairdressers - Beauty Salons - Health Spas

DELIVERED...Throughout BOSTON in cafes, restaurants, waiting rooms,fashion boutiques and to the county’s larger country homes

SOLD IN...


POSTED TO...



DELIVERED TO...



Main Features for the December Edition




HIGH SOCIETY EVENTS

DECEMBER ISSUE 113I F YOU’RE PROUD OF L INCOLNSH IRE , R EAD L INCOLNSH IRE PR IDE

£3.50

MerryChristmasand a Happy New Year!

In this issue: Christmas Fashion, Food & Drink, High Society Events

Christmas at HomeIn December’s edition, we provide seasonal home inspirationin the form of tasteful seasonal decorations for the home,beautiful Christmas tables and everything our readers need toenhance their luxurious country properties.

Christmas FoodLuxurious farm shops and delicatessens, specialist butchersand artisan bakers are all incredibly popular in Decemberwith Lincolnshire Pride readers, who know and appreciatequality food with values of provenance to enhance theirChristmas lunch. Specialist food producers will findDecember’s edition an invaluable way of capitalising on theChristmas trade.

Gadgets and GizmosA great marketing tool for those involved in providing TV andHome Cinema systems, technology for the kitchen & bathroomand the most desirable electronics just for fun! A superb showcase for premium-brand gadgets, which takes advantageof Lincolnshire Pride’s affluent readership.

Last Minute GiftsCapitalising on late night shopping events throughoutLincolnshire and Lincoln’s Christmas Market, we encouragereaders to enjoy the last minute build up to the season and tosupport independent retailers rather than multinationals with aselection of thoughtful gift ideas.



Lincolnshire Pride is the county’s High Society magazine,produced by an experienced team that understands how print advertising should work for its clients. Our experience in publishing is why we understand that offering a cross-media (that is, print and online)marketing solution for your business is important.

Our website was created to complement our magazine,designed to the same high standard with high qualitycontent. We’ve also made sure plenty of people visitour site which means a formidable response from your advertising — see opposite to find out more.

Our Digital Editions are high quality online versions ofour beautiful magazine that can be downloaded ontothe latest smart phones and e-readers. This can beincluded at no extra cost and with no effort on yourpart. You’ll stay ahead of your competitors by market-ing your business in a high quality magazine, on a highquality website, and in our iPad & iPhone versions —more readers for us means a better response for you.

Looking to the Future

l LincolnshirePride is the NumberOne High Society Magazine in theCounty...

l So it made sense to build the number one High Society Websitefor the County too...

l And now, with our Digital Editions,we’re once again looking to thefuture... and making sure ouradvertisers benefit from the latest,cutting-edge technology...

www.lincolnshirepride.co.uk


Just a few of the features ofwww.lincolnshirepride.co.uk

l A sample of our current edition’s quality content online....So our readers can gain a flavour of the magazine’s content and choose to purchase the magazine for themselves, increasing our circulation and, therefore, the response to your advertising.

l A huge library of images from our High Society events...Everyone loves to see the images we take at our High Society events — this section drives a huge number of affluent visitors to our website and, consequently, to your advert.

l Purchase our current edition — or subscribe online!Once we’ve given visitors a taste of our high quality content, they can purchase an annual subscription — and see your magazine advertising every month for a year!

l Forthcoming High Society eventsListing forthcoming High Society events meansvisitors to the Lincolnshire Pride website returntime and again to view forthcoming events theymay wish to attend.

Our website has been designed to attract visitors. Why? Because the more visitors we have, the more visitors see your advertising, so our success is your success!

www.lincolnshirepride.co.ukCompleting your marketing strategy


“Lincolnshire Pride is a great magazine that appeals to a healthy cross section of people. We have receivedsignificant footfall from advertising with them.

The team at Lincolnshire Pride offers a friendly and efficient service and we are very pleased with the support that they give to local businesses...”

Emma & Matt Craven, The Grange Spa, Pointon

“I’ve had people come to see me from LincolnshirePride. They’ve said ‘I’ve already seen your work in themagazine so I’ll definitely have something without seeingyou first!’”

Tracey Cox, The Litle Chocolatier, Louth

“It makes sense for the two companies to be associatedwith each other - we're proud of our reputation and themagazine represents the pride of the county.”

Colin McGurran, Winteringham Fields, Scunthorpe

“We felt that Lincolnshire Pride Magazine provided theideal platform to reach customers who would appreciateour goals, and this has proved to be the case. We wouldnot hesitate in recommending Lincolnshire PrideMagazine for inclusion in an advertising campaign aimedat reaching a discerning audience.”

Laura Conway, Navenby Antiques Centre

“Thanks for your time, creativity and professionalism atall times!”

Andrea Maude, Maudes the Jewellers, Boston

“I've noticed that Lincolnshire Pride can be seen inwaiting rooms everywhere, which means it is seen bya wealth of people in addition to its regular audience -that can only be a good thing for advertisers!”

Reinhard Biehler, owner of Baytree Garden Centre.

“Over the years you have always gone out of your way toservice our clients’ advertising needs to their and ourcomplete satisfaction and your cost per thousandadvertising rate is highly competitive compared to similar media in other parts of the country.”

Philip Ingall, MCIM, MAA, Principal of Philip Ingall Associates.

As the sun sets, theLincolnshire Pride team

is hard at work





HIGH SOCIETY EVENTS

OCTOBER ISSUE 111I F YOU’RE PROUD OF L INCOLNSH IRE , R EAD L INCOLNSH IRE PR IDE

£3.50

LET’S TALKBUSINESSSTARTING YOUR OWN COMPANYNETWORKING AND FINANCEGROWING YOUR BUSINESSADVICE FROM EXPERTS YOU CAN TRUST

“”

P lus, Lincolnshire Food & Drink,

High Society Events, Countryside

Events and Lincolnshire People...

ARTWORKOriginated free of charge by our talented designers, or you can supply your ownquality advert. However, discounts are not available for supplied artwork.

ACCEPTED SOFTWAREApple Macintosh only. QuarkXPress to 8.5, PSD to CS4, TIFF, JPEG, EPS and PDF. Email copy to [email protected].

GUARANTEED POSITIONSPrime advertising spaces in guaranteed positions (subject to availability) include: outsideback cover, inside back cover, inside front cover and right hand pages. Reserve in advance toavoid disappointment.

www.lincolnshirepride.co.ukOur high quality website — with thousands of wealthy Lincolnshireusers — has comprehensive onlineadvertising packages. See previouspage for further details.

FULL PAGE

£855 + VAT

(with bleed)

276mm (tall) x 223mm (wide)

(without bleed)


HALF PAGE

£490 + VAT


QUARTER PAGE

£280 + VAT


CLASSIFIED1/8 page = £162 + VAT


1/16 page = £95 + VAT


DISCOUNTSBook any advert for a run of

3, 6 or 12 months and we’ll

cut these prices significantly!3 months = 10% discount6 months = 20% discount

12 months = 30% discount12 months = 50% discount (Pre-paid in full)

GUARANTEED POSITIONS+ 25% (Subject to availability,

please see below for details).

ANNUAL CHARGE

£588 + VAT

NB: Website Package isINCLUDED FREE OF CHARGE as part of a pre-paid 12 month campaign

Sizes & Prices


Lincolnshire Pride MagazineWhitespace Publishers

Elm Grange StudiosEast Heckington

BostonLincolnshirePE20 3QF

01529 469977Fax: 01529 469978

www.lincolnshirepride.co.uk

[email protected]



Documents

Lincolnshire Pride Media Pack