LTLittle Tikes

Corporate Design Manual

Table of Contents1. Introduction 3.2. Coporate Identity 5. Logo 6.

Colors 8.

Introduction

1. Introduction

The design manual was created to formulate the guidlines for the Little Tikes design brand. It has been proven that the brand for the company is its most valued component, as this gives the backbone for the corporation. Customers value a brand that is both true to its ori-gins and consistent with the time as this creates the trust between con-sumer and company.

Corporations must also differentiate itself from other companies and brands, as we must stand out above the rest. The dynamic, unique, and current design of a companys logo is its best chance to be distin-guished among the rest.

Introduction

Corporate Identity

2. Corporate Identity LogoLogo

The Little Tikes Logo should be used at a business level on all letterheads, business cards, advertising, and toys.

Specific examples on how to use the logo are described on the following pages.

Corporate Identity Logo

LTLittle Tikes

Shape

LTWordmark

2. Corporate Identity Logo

No maximum size is defined for the usage of the logo. however, to ensure the clarity, the mnimum width should be no less than 0.5”.

LTLittle Tikes

LTLittle Tikes

LTLittle Tikes

2” -->

1.50” -->

0.75” -->

2. Coporate IndentityColors

The Little Tikes coporate colors are teal, orange, purple and white. Make a combination with a multiple transparency between them.

LTLittle Tikes

Logo ReversedThe logo or symbol may be reversed on any background color provided.

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Little Tikes

LTLittle Tikes

designs