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MADELINE HARRELL [email protected] • 252-267-6053 EDUCATION North Carolina State University 2011 – 2015 Major in Communication, focus in Public Relations Expected Graduation: May 2015 GPA: 3.466 PR & MARKETING EXPERIENCE Rocket Fizz Soda and Candy Shop: June 2015 – Present Create content for and manage all social media accounts (Twitter, Facebook, Instagram) Compile media lists, create and maintain relationships with media contacts and publications Media buying and event coordinating for shop events Intrepid Marketing Group: January 2015 – April 2015 Tasked with writing news releases for various clients, working promotional events for clients Transcribe media content, cold calling and pitching products to broadcast marketsusing Cision Research for current clients and potential clients and making media contact lists for clients You Call This Yoga (Nonprofit) January 2015 – April 2015 Created/edited web content for website re-launch, wrote weekly newsletter dvertised annual event, YogaFest NC, with social media networking and literature distribution The Jaxton Creative Group: January 2014 – June 2014 Tasked with brainstorming and writing copy for company website, client websites Monitored/posted to Hootsuite/Facebook/Twitter/Pinterest/Instagram accounts for thecompany and several clients, monitored social media analytics on Facebook andStatcounter Design one-sheets and fliers for company and clients, designing presentations for workshops Gained hundreds of followers for several new clients, increased organic reach on company Facebook by 200% in first week College of Natural Resources at N.C. State University: August 2012 – September 2012

MADELINE HARRELL Resume

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MADELINE [email protected] • 252-267-6053

EDUCATIONNorth Carolina State University 2011 – 2015 Major in Communication, focus in Public Relations Expected Graduation: May 2015 GPA: 3.466

PR & MARKETING EXPERIENCERocket Fizz Soda and Candy Shop: June 2015 – PresentCreate content for and manage all social media accounts (Twitter, Facebook, Instagram)Compile media lists, create and maintain relationships with media contacts and publicationsMedia buying and event coordinating for shop events

Intrepid Marketing Group: January 2015 – April 2015Tasked with writing news releases for various clients, working promotional events for clientsTranscribe media content, cold calling and pitching products to broadcast marketsusing CisionResearch for current clients and potential clients and making media contact lists for clients

You Call This Yoga (Nonprofit) January 2015 – April 2015 Created/edited web content for website re-launch, wrote weekly newsletterdvertised annual event, YogaFest NC, with social media networking and literature distribution

The Jaxton Creative Group: January 2014 – June 2014Tasked with brainstorming and writing copy for company website, client websitesMonitored/posted to Hootsuite/Facebook/Twitter/Pinterest/Instagram accounts for thecompany and several clients, monitored social media analytics on Facebook andStatcounterDesign one-sheets and fliers for company and clients, designing presentations for workshopsGained hundreds of followers for several new clients, increased organic reach on company Facebook by 200% in first week

College of Natural Resources at N.C. State University: August 2012 – September 2012Performed all PR campaign duties for Rachel Carson expert Linda Lear’s speech to commemorate the

50th publishing anniversary of Carson’s Silent Spring

Designed and distributed event posters and flyers, designed and formatted digital billboards Arranged a feature article to be printed in The Technician (University Newspaper)Wrote interview questions for Linda Lear’s interview on WKNC 88.1 DM RadioEvent tallied a turnout upwards of 400 attendees

CONTRIBUTORNCSU Department of Communication: May 2014Tasked with writing the front-page article for the NCSU Department of Communication Newsletter

Albemarle Magazine: Summer – Fall 2013Collaborated with the magazine editorInterview various local subjects to be featured in the quarterly 10,000 circulation publication The Daily Advance newspaper: November 2010Collaborated with section editor and be published in a 10,000 circulation publicationInterview various subjects for stories to be featured in the Albemarle Life section

ACTIVITIES• NHS Relay for Life Committee member, 2010-2011• Student Ambassador for the College of Humanities and Social Sciences • Member of the Wolfpack Environmental Students Association