A Message fromPeter F. Huntpage 2

Career Developmentpage 3

News Aroundthe Regionspage 7

The official newsletter of HUNT Real Estate Corporation May/June 2016 | Issue 79

The New look ofHUNTrealestate.comby Dan Mirsky, Director of Marketing

Just like every property needs updating every once in awhile,

we’ve been hard at work renovating our home at

HUNTrealestate.com to modernize its features and increase its

visibility and value to you and your customers. We’re thrilled

to announce that our first phase of enhancements are now

complete and launched! Here are just a few of the updates

we’ve made:

We Replaced the Electrical

We have rewired the internal mechanics of our website by uti-

lizing Responsive Design. This means that no matter what

device you’re using to access HUNTrealestate.com (desktop

computer, smartphone or tablet), visitors will have a consistent

and seamless viewing experience.

Along with the release of our Responsive Design site, we are

now directing all mobile website visitors to our main

HUNTrealestate.com site. Previously, smartphones users

were sent to our separate huntrealestate.mobi mobile site, pow-

ered by VoicePad. What you’ll notice with this change is that

you will likely receive more lead inquiry phone calls from Lead-

Router, which will be generated whenever someone inquires

about your listing on the HUNT website. If you get a call

from (970) 660-5323 -- answer the phone...it’s a lead

calling you! We highly recommend programming this num-

ber into your phone.

(NOTE: VoicePad will still be used for a yard sign inquiries via

the HUNT Hotline.)

Newly Designed Property Details pages featuring larger

property photos and more in-depth and useful community

data, including:

• School rankings

• Community data

• “What’s Nearby” with Yelp integration

• Market Trends localized by the ZIP Code of the

property you’re viewing

We’ve completely retooled our Search Engine Optimiza-

tion to make the HUNT website even more prominent on all

continued on page 6

The Value of a Coach

Recently I was asked who in my life, beyond my parents,

was my “mentor” growing up and through college. Im-

mediately, my memory took me back to organized sports

and my coaches. I could even recall specific locker room

chats verbatim. The advice and guidance I received

help shape who I am and remains with me, even in

today’s contexts. There were others involved in this dis-

cussion and each had similar stories involving sports

coaches and/or teachers who said things or guided them

in ways that significantly improved their performance.

Can you think of someone in your life who had such im-

pact?

I have said many times that a main reason for this Com-

pany’s existence is to improve the productivity of every-

one associated with us. As we were planning for this

year’s Mid-Year Leadership Conference, we contem-

plated how we could better equip everyone on our Lead-

ership Team to more effectively deliver on this reason

for being. You may have noticed that on May 26th your

Branch Director was gone for the entire day. I asked

everyone to commit that day to an in-depth study of

“coaching”. Guided by experts from ERA, Shannon

Poser and Melody Bohrer, we studied the science and

practice of “integrity coaching”. We are now engaged

in eight weekly sessions during which we continue our

study and share real live experiences so that everyone on

our Team can truly help our people at all levels develop

their full potential.

Some Agents are now working with coaches outside of

our Company making a relatively large investment in

this experience. I know that this investment encourages

these Agents to derive as much as possible out of a reg-

ular coaching exchange. Because of the size of the in-

vestment, this opportunity has been limited to some of

our top-performing Agents.

Through your Company’s investment in training and

development of our Leaders, we are now able to

offer a true and proven coaching system to ALL

HUNT Agents. But this is not for everyone. If you

are interested in achieving more in your professional ca-

reer in real estate, please take the initiative and seek out

your Branch Director as your coach. At the very least,

you will learn about your what coaching really is, the

“power of congruence”, the “service-profit chain”, and

your and your Leader’s behavioral style.

So, what is the value of a Coach? The presti-

gious Harvard Business Review cites the fol-

lowing statistics about Agents or Employees

who work with a coach: 1) they outperform

their peers by 27%; 2) they apply more discre-

tionary effort by 18%; 3) they are significantly

more engaged by 25%; and they are less likely

to leave their current position by 25%! Enough

evidence of the value to you?

No other company in any Region we serve of-

fers this service to its Agents--at no cost.

Please--stop in to see your Branch Director

today and begin this career-changing experi-

ence.

A message from Peter F. Hunt Chairman & CEO

2

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Career Developmentby Bob Scholz, Director of Training

In an effort to always update and grow, HUNT ERA has now enhanced it’s partnership with David

Knox productions. We have, and continue to be, the training company! That reputation has just taken

a leap forward.

The professional real estate practitioner today, like the consumer, has changed. Agents want to fit training

into their tight schedules. The national and even local trend has been toward on-line and on-demand

training. HUNT ERA has been working on this need for several years and is now in a position to help

our agents learn while they earn!

The success of the company’s I CAN training webinars has taught us a few things and created the seed

for the next level of training at HUNT ERA.

We have launched a new platform for on-line and on-demand video training through our partnership

with David Knox. You are aware that as a HUNT ERA professional, you have access to over 400 David

Knox videos through Agent Achieve. Now you can access the HUNT ERA library of videos through

the Knox platform.

As of this writing, we are revising and uploading the HUNT ERA training series. This on-line video li-

brary will be searchable and, like the David Knox videos, include all related materials and worksheets.

The Titles will include HREC so our agents can simply search for HREC if they want a list of all our

materials and videos.

In addition, Career Development is working with David Knox in developing a startup and accountability

program that will assist new agents in starting their career here at HUNT ERA.

We are not only on the cutting edge but have moved training to the next level with the establishment of

the new on-line and on-demand video training.

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Agents of the Month

Buffalo February MarchAkron Marge Tuerk Cheyanne SeelauAmherst Kelly Poulos Judy Jack LewisBuffalo Metropolitan Susan Foster Ellen DalyEast Aurora Rosa McCabe Todd AichingerHamburg Melissa Weidner Timothy DomanskiKenTon Kelly Limina Karen Loffredo (Prezioso)Lancaster Bill Severyn Jenny GerhardtLewiston Cyndi Van Dusen Cyndi Van DusenLockport Chari Himmelsbach Dianne ShawOrchard Park Anna Marie Falkner Ryan DaleyWest Seneca Jason Jurek Dennis DargavelWheatfield Jennifer Schreckengost Mark LemkeWilliamsville-Clarence Jim Hoffman Amy MayfieldWilliamsville Village Enas Latif Bonnie Clement

RochesterBrighton-Pittsford Richard Testa Larry MagguilliCanandaigua Sandi Van Camp Sandi Van CampGreece Dick Lippa Rich OrczykPerinton John Denniston John DennistonWebster Vince LoCastro Vince LoCastro

Central & Northern NY/Carthage WatertownCamillus Dave Manzano Sr. Jeanine VolpeCazenovia Jill Benson Theresa BillyChittenango Stephen Laureti Robert FreunschtClinton Mindy Bradley & Jim Lenahan DeWitt CNY Key Team Chip HodgkinsLiverpool Robert Joeckel Autumn StarrManlius Judy Winslow The Gaulin TeamOneida Mary Pat Adams Jeanette DenneyWatertown Doris Olin Shirley Litz/Deborah ManningCicero MariRae Dopke Shane Tibbitts

Capital DistrictSaratoga Springs Donna Martin Ray HendersonLoudonville Chris Maddalone Dan LesageGlens Falls Jen Ball Jen BallSlingerlands Sandy Evans Sandy Evans

ArizonaTempe Ken Mayer Mary MontagueScottsdale Bill Drevyanko Natasha Tomlinson

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Buffalo April MayAkron Cheyanne Seelau Joe MatusekAmherst Paul Marsh Judy LewisBuffalo Metropolitan The Rob Blake Team Will AbelsEast Aurora Erik Jensen Steve StarkeHamburg Millie Blasz Achtyl Mark BostaphKenTon Kim Nemeth Mark BrylinskiLancaster Jeanine Kacala Ed & Ann DunningLewiston Barb Kivi Heather GouthroLockport Lou Faery Patricia KennedyOrchard Park Ryan Daley Geralyn BonillaWest Seneca Janice Mroz Cynthia StachowskiWheatfield Mark Lemke Jennifer SchreckengostWilliamsville-Clarence Michael Burke Sharon FrisicaroWilliamsville Village Enas Latif Joe Matusek

RochesterBrighton-Pittsford Rich Testa Esther KrakowerCanandaigua Sandi Van Camp Sandi VanCampGreece Richard Orczyk Rich OrczykPerinton Patricia Claus John DennistonWebster Vince LoCastro Vince LoCastro

Central & Northern NY/Carthage WatertownCamillus Joy Bush Beth LostyCazenovia Thomas Tait Thomas TaitChittenango Julie Kielbasa Robert Freunscht, Virgina MannClinton Mindy Bradley and Jim Lenahan DeWitt CNY Key Team Jean HillLiverpool Autumn Starr Barb FrankManlius Gaulin Team Judy WinslowOneida Sharon Kimball Mary Pat AdamsWatertown Jill Rosette Jill RosetteCicero Kay (Kathi) Carapella Shane Tibbitts

Capital DistrictSaratoga Springs Erin Miller Judy VigorLoudonville Ken Champagne Denise KarabinGlens Falls Jen Ball Jen BallSlingerlands Sandy Evans Sandy Evans

ArizonaTempe MaryMontague Mary MontagueScottsdale Barbra Larkin Natasha Tomlinson

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the major search engines. This means those looking for

local real estate companies, listings and neighborhood in-

formation will find HUNT at or near the top of the

search results - which will ultimately drive even more traf-

fic and leads to you and your listings.

Put on a Fresh Coat of Paint

Take a look at our updated homepage and you’ll see

a rotation of community imagery from all over New York

State. We’ll be refreshing these images regularly.

For those of you in our Arizona offices, you now

have your own HUNT Real Estate site with Ari-

zona specific imagery, listings and local information. It

can be found at HUNTrealestateAZ.com.

We Did a Bit of Spring Cleaning

We’ve organized and revised a number of our pages

under the Services menu, such as our Buying and Selling

pages. This makes our site easier for our customers to

navigate to find exactly what they’re looking for.

We will be making updates to other pages across our site

in the coming weeks, including the incorporation of

videos across our site. Stay tuned for more details to

come!

We hope you enjoy these exciting changes to the HUNT

website...and this is only the beginning, as we plan to con-

tinually enhance and update our home to make it the

only place buyers and sellers turn to for all of their real

estate and homeownership needs.

The New look ofHUNTrealestate.comcont.

by Dan Mirsky, Director of Marketing

Program the following numbers into your phone:

Your Regional HUNT Hotline Number

LeadRouter # -- (970) 660-5323

HUNT Lead Response Team # -- (716) 880-1511

If you get a call from one of these #’s, answer your phone…

It’s a LEAD calling you!

7

Arizona proudly announces the grand opening of its new satellite branch Cave Creek

and welcomes to the team MariaElena Rizzo and Thomas Fulton of the Fulton-Rizzo

Team. Welcome to HUNT!

West Seneca had an amazing turn out for our second year completing our

Habitat for Humanity Day!! The great thing was that we were able to go back to

the same house we started with last year and finish it. We spent the day finishing up the

landscaping in the front and rear yard. We might be biased but it has the best curb

appeal on the street!

From: Greg Maher, Chief Financial Officer

I am very proud and happy to report that Alain Levesque, Corporate Account-

ing Administrator for HUNT Real Estate Corporation has earned his Mas-

ter of Business Administration from NIAGARA UNIVERSITY, with a

proficiency in Accounting in early May. He earned this additional degree all the while

doing a great job for HUNT during the day. He then dedicated his nights and week-

ends studying and working hard to achieve his MBA and also to graduate at or near

the top of his class! Please join me in congratulating Alain on a job well

done!

News Around the Regions

Arizona

Buffalo/Niagara

Dennetta Stikkel, an agent from our Hamburg

branch held an open house every day for an

entire month in April.

With any career as an independent contractor the

start up is the hardest part. In real estate it's finding

clients and expanding your sphere of influence. This

can be a daunting task when you have little experience

and are competing with a large amount of seasoned

agents. After attending a seminar by David Know at the Albright Knox Gallery

I left feeling inspired by a story he told about an agent Bob Wolfe. This agent

moved to California where he had no COI, had an open house every day for a

year and sold $30 million in real estate. I knew it wasn't possible for me to have

one every day but even months later I found myself telling this story at a dinner

party. Finally I decided I couldn't do a year but I could do a month. April had

no holidays and exactly 30 days and so the 30 day open was officially on its

way. Bob Wolfe called me. He is the agent from the story David Knox told us

who did the year of open houses in California. I told him many people thought

I was crazy for doing this and this was his response (which I found very moti-

vating), “Let them think you're crazy. Only you are in control of your

own success".

Dedicating 2 hours a day for 30 days isn't as out of the box as it sounds. That's

60 hours which some people work in 1 week. My goal from this was to stand

apart from my competition and put my name out there. Also to gain more

knowledge of what works and doesn't work in open houses. Varying different

times and days and keeping track of the clientele was the key to making this a

success. There's no reason open houses need to be on set days or set times. If

you're having showings during the day, chances are you will get clients at an

open house as well. At the end of the 30 days I made some money and picked

up quite a few clients but most importantly I learned more in 30 days than I

have in a year. The advice and knowledge I gained from my fellow agents as

well as David Knox and Bob Wolfe has made this experience worth every

minute and I don't plan on stopping anytime soon. See you at my next open

house!

News Around the Regions cont.

Buffalo/Niagara

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9

While attending our Metropolitan Branch's Summer

Celebration, I had a conversation with a newer mem-

ber of our Leadership team about the upcoming Cor-

porate Challenge. I shared how anxious I was, as just

a few years ago I would have never believed I would

be a participant. Many of you know that my personal

journey began for mental wellness. The physical

strength and stamina is truly an added bonus. How-

ever, up to this point not one of my personal accom-

plishments came close to running three and a half miles. And, at the time of

this conversation (two days before the event), I still had not been able to make

it past the three mile point while training at home. She listened intently as I

went on and on about how much this would mean to me, all the while she her-

self had several “real” marathons under her belt. Before leaving, she encour-

aged me and gave me hope.

The crowd was unbelievable at Delaware Park and shortly after the start, I

stopped paying attention to my surroundings. As expected, the fatigue turned

extreme at about two and a half miles. When I made it past the blue and while

number three I began to question if I would make it. Suddenly, I heard a voice

shout “Sarah!” To my left was Susan Ballard, who already crossed the finish

line, came back to look for me and run the last half mile together. She remem-

bered how much that finish line meant to me and somehow knew I would need

that last little “push.”

I have known Susan for less than a year. What she did for me that evening is a

memory that I will cherish forever. It is sometimes the smallest pieces of kind-

ness, support and care that go the longest way. This, HUNT Real Estate, is who

we are. Susan, from the bottom of my heart, thank you. You gave me one more

reason to say “ I love this company.”

Sarah Klaiber

Business Development Manager

News Around the Regions cont.

Buffalo/Niagara

10

We have a New Addition to the Rochester Management

Team! Charles “Chip” Murphy has joined HUNT

Leadership and is the new steward of the Greece Office as

well as our Hornell/Alfred Offices. Chip in his own words:

"I am thrilled with the opportunity to apply my passion and

strategic sales experience to this leadership role within

HUNT, further contributing to their established, client-fo-

cused reputation in the Rochester and Southern Tier re-

gions,” said Murphy. “With their abundance of innovative

tools and training systems unlike those of any other real estate

company, I'm confident that our agents are positioned to be the most successful profes-

sionals in the industry. I look forward to building upon the strong foundation of HUNT

while we expand our footprint and continue to provide quality service to our customers

and clients." Welcome Aboard Chip!

The Color Run! A group of agents and family members ran a 5K for cancer on May

21st. Jim Sauer of the Brighton-Pittsford office labeled the team Sauer Power! All agents

made it to the finish line (some were pretty sore the next day) and a great time was had

by all!

The Rochester Region is focusing their efforts to facilitate additional social and charitable

activities in the local community. Agents will be Building a House with Habitat for Hu-

manity on July 14th and 21st! Spots filled up fast for the event. As a result, we scheduled

2 days and have 4 teams signed up. We look forward to scheduling many other activities

throughout the summer!

Rochester

News Around the Regions cont.

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News Around the Regions cont.

Old Forge Office Grand Opening

On June 2nd, HUNT celebrated the grand

opening of the newest addition to the CNY

Region, our Old Forge office at 2979 State

Route 28. Formerly Rivet Realty, this office is

located right in the main shopping district.

Even a little rain did not dampen the event,

as it was attended by Peter Hunt, local officials, media, and business owners.

The grand opening was beautifully catered by Thendara Golf Club. Looking

for a vacation home? Have a client that is? Next time you are visiting the heart

of the Adirondacks, come visit our new office in Old Forge!

Relay for Life

HUNT Camillus branch agent Sara Bostick organized a HUNT ERA Team forthe American Cancer Society’s Relay for Life for Solvay, Geddes and Westvale onJune 11th. The Relay for Life is an all-night event, raising money to help fight cancer,support and celebrate cancer survivors and those currently fighting the disease, aswell as to commemorate those friends and family members who have lost their battlewith the disease. The HUNT team raised $1,061 from private donations, playingPie Face at the event, and hosting a frozen t-shirt contest. The Relay itself raised al-most $50,000.

Bostick says, “I fully intend to participate next year and hope to increase our com-pany participation, as well as the total dollars raised… I found Relay for Life to bea fun and meaningful way to deal with an illness that has affected so many peoplewe all know and love.”

Central & Northern NY

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2016 Parade of Homes

Eight beautiful homes were showcased at CNY’s 2016 Parade of Homes, which

featured models from our HUNT ERA builders, Sciuga Custom Homes and Har-

rington Homes. The event ran from June 4-19 and was located at Crane Brook in

Manlius. Sciuga’s featured their model, The Edmonton, and Harrington Homes

featured model was The Sophia. Though brisk, the REALTOR morning was well-

attended by HUNT agents and a light breakfast was provided. Some of the décor

trends noted at the event were a return to rustic touches, and palettes of bold teals

and purples.

Rescue Mission Ride & Run 2016

For the second year in a row, HUNT had a team participate in the Rescue Mission

Ride & Run for the Rescue on June 25th at Long Branch Park in Liverpool. Ride

and Run for the Rescue is a fun family friendly event. You can run, ride or walk…

or do it all. Choose from a 2 mile family fun ride, 10 mile, 20 mile, 40 mile and 62

mile bike ride, or a 5K run. All proceeds from Ride and Run for the Rescue go to

ending hunger in CNY. Look for event photos and team donation total in our August

newsletter!

Jeanine Volpe from our Camillus Branch received an outstanding testimonial

from Karca at Worthington. "Not being from the area and being first time buyers

we had a hard time deciding on a budget and neighborhood. Luckily we had the

best realtor :) Jeanine is extremely supportive, personable, understanding, and help-

ful. She always created time and availability for us, responded swiftly and managed

to arrange viewings even on a very short notice. She is very knowledgeable about

the process and helped us in all the steps. I will definitely continue working with her,

and would highly recommend her."

Central & Northern NY

News Around the Regions cont.

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News Around the Regions cont.

We're very pleased to announce that Mary Spinelli has joined HUNT Real Estate

ERA as branch director of our soon-to-be opened branch office in Hudson

New York. Mary's responsibilities will include setting up the office, recruiting

agents and hiring support staff and will report to Dave Evans, Regional Manager

of the Capital and Central New York regions of our company.

Mary comes to HUNT with more than twenty years of residential real estate man-

agement and training experience having served as branch manager of the Saratoga

Springs NY and East Greenbush NY offices of Coldwell Banker Prime Properties

and most recently as branch manager of the Stone Ridge NY office of Coldwell

Banker Village Green. She has expertise in real estate training having served as

Director of Career Development for two years with Coldwell Banker Prime Prop-

erties.

Please join with us as we celebrate Mary's arrival at HUNT and

welcome her to our team! You can reach Mary at: 518-894-4435.

Capital Region

HUNT Mortgageby Linda Mallia, President of HUNT Mortgage

HUD Revises FHA UnderwritingGuidelines

Last September, HUD implemented some very

tough guidelines for the underwriting of student

loans. Very often student loans were structured

without a fixed repayment scheduled. This change

meant lenders were forced to use a minimum pay-

ment of 2% of the balance as the payment. Fan-

nie Mae and Freddie Mac have only required 1%

of the balance to be used. The recent HUD an-

nouncement brings FHA underwriting in line with

conventional lending underwriting guidelines by

also adopting the 1% guideline.

The new guidelines go into effect July 1, 2016.

These changes were part of Mortgagee letter

2016-08 and it basically states: All student loans

must be factored regardless of payment type of sta-

tus of payments. In plain language that means

lenders must count deferred student loans into the

qualifying ratios.

The letter goes on to state lenders must use the

greater of 1% of the student loan balance or the

monthly payment as reported on the credit report.

A lower payment can be used only if it is docu-

mented on the credit report and fully amortizes the

loan over the actual term of the loan.

Lowering the requirement from 2% to 1% may

sound insignificant. However, the average student

loan is now $24,800 and factoring in $248 as a

minimum payment, rather than $496 can have a

significant impact on a borrower’s ability to qualify

for the home they desire.

Welcome to HUNT!

We would like to welcome the following newly licensed agents from across the company:

Gulab Shahani - Dewitt

Linda Lerch - Dewitt

Theodore Smith - East Aurora

Brian Leach - Hamburg

Angela Popovich - Lancaster

Alyssa Karcher - Lancaster

Michael O’Connor - Lockport

Stacey Kelso-O’Connor - Manlius

Sandra Wagner - Oneida

Ariana Grisanti - Orchard Park

Nicholas Weaver - Williamsville Village

Linda Schoelles - Wheatfield

Thomas Schepperly - Wheatfield

Jennifer Harvey - Wheatfield

Jeanne Moran - West Seneca

Edin Asipi - KenTon

Terri Budek - Amherst

Megan Gallagher - Scottsdale

Shawn Ryan - Amherst

Nickolas Malamas - Williamsville Clarence

Ann Scherrer - Williamsville Clarence

Arianna Nasca - West Seneca

Gary Tramontana - Greece

Larry Lavacque - Scottsdale

Yujia Wang - Brighton/Pittsford

Raquel Schiro - Lewiston

Viktoria Gabriel - Manlius

Thomas Willson - Chittenango

Cameron DeMar - Webster

Christopher Atkinson - Amherst

Mary Lawrence - Brighton/Pittsford

Patricia Sutliff - KenTon

Amy Bennett - Camillus

We would also like to welcome the following experienced agents fromacross the company:

Ashley Foss - Glens Falls

Kristina Fish - Glens Falls

Rebekah Dash - Lockport

James Foley - Old Forge

David Brown - Saratoga Springs

Thomas Fulton - Scottsdale

Kris Boudreau - Scottsdale

Mariaelena Rizzo - Scottsdale

Mary Spinelli - Slingerlands

Christopher Brownsey - Amherst

Lloyd Newell - Loudonville

Kurt Felgemacher - Amherst

Larry Salvato - Greece

Relocationby Mary Croglio, Director of Relocation

I heard a speaker at the America’s

Mobility Conference in May,

Jonathan Perelman, VP of

Agency Strategy and Industry

Development at BuzzFeed. His

message was “Content is king but

distribution is queen and she

wears the pants.”

As we know our communication

style and delivery is constantly

changing. Just think about how television has changed over time from

3 channels that went off the air at midnight to hundreds of options

that are available 24/7 . Today, 1 Billion people per day connect on

Facebook, people own 6 billion connected devices such as cell phones

and ipads and to put this into perspective, in comparison people own

5 billion toothbrushes. We own more connected devices than tooth-

brushes! Why are we so connected? We share to form a community

and to build a brand.

As we try to sell our services we need to make sure first we believe

in what we are selling, it needs to be meaningful to our audience, it

needs to be true to the moment and true to the mission.

As Jonathan Perelman said that day, “Simplicity is the ultimate so-

phistication”. We need to communicate our shared story, our con-

tent as he described. We are the distribution vessel. Each agent and

employee is an integral element. How strong could we be if we had

over 1200 employees and agents sharing our 105 year story in each

of our communities? People make decisions based on a combination

of trust, emotion and logic. Each time we have an opportunity to

meet with a potential client we need to use the foundation of this

company to illustrate that story. Advertisements come and go but a

story lives will lives on.