The McKinsey 7S Framework

The 7-S model is better known as McKinsey 7-S model. This is because the two persons who

developed this model, Tom Peters and Robert Waterman, have been consultants at McKinsey &

co. at that time. They published their 7-S model in their article “Structure is not organization”

(1980) and in their books “The art of Japanese management” (1981) and “In search of

excellence” (1982).

The model starts on the premise that an organization is not just structure, but consists of seven

elements:

STRATEGY:The

direction and scope of the company over the long term.

STRUCTURE: The basic organization of the company, its departments, reporting lines, areas of

expertise and responsibility.

SYSTEMS: Formal and Informal procedures that govern everyday activity, covering everything

from management information systems, through to the systems at the point of contact with the

customer (retail systems, call centre, systems, online systems, etc).

SKILL: The capabilities and competencies that exist within the company. What it does best.

SHARED VALUES: The values and beliefs of the company. Ultimately they guide employees

towards ‘valued’ behavior.

STAFF: the Company’s people resources and how they are developed, trained and motivated.

STYLE: The leadership approach of top management and the company’s overall operating

approach.

1. STRATEGY : At SBI Mutual Fund we know that every investors has unique financial

goals and requires a different set of products.

Each scheme is managed by devising a different strategy which is reflective of the

investors profile and carries with its different risk and rewards.

2. STRUCTURE: Structure tells us in the organization who reports to whom. He / she will

do what and he / she work reported whom this all information helps to take decision making

in the organization this information consider under the structure Below diagram shows to the

organization structure

SBI MUTUAL FUND ORGANISATION STRUCTURE

MD (Mr. Deepak Kumar Chatterjee)

Chief investment officer chief marketing officer chief operating officer

(Mr.Navneet Munot) (Mr. R.S. SrinivasJain)

(Mr.K.T.Ravindran)

Risk management team National sales head Chief customer services

(Ms.Aparnanirgude) (Ms. Vinaya Datar) (Mr.C.A.Santosh)

Fund management team Regional manager Chief risk executive

(Mr.Dharmendra Grover) (Mr.Vishal Saraf) (Mr. Philippe batchenitch)

Investment research team Relationship manager & channel head

(Mr.sohini Andani) (G. Kandasubramanian)

3. SKILLS:

The company employees must to know the new technical skills like online business, &

management information system skills etc. and how to adopted that skills in the organization and

employees must to know the human & ethical skills its necessary because its tells us how to

behave with the customer in corporate word

4. STYLE:

Style includes Leadership style of top management and overall operating style of the

organization. Style impacts the norms people follow and they work and interact with each other

and with customers.

How does the top management make decisions – Participatory Vs Top Down?

How do managers spend their time in informal meetings, informal conversations, etc...?

Style of functioning

Emergency meetings are held where top management and employees collectively

participate- targets for the week is set, responsibilities are delegated, suggestions are

invited.

Personal attention to the project trainees helps in creating a good image in the eyes of the

public.

Staff has very good informal conversations that develop a sense of loyalist, motivation,

dedication within the employee

There is a good cordial relation between the management and the employees which

shows a participatory leadership style is observed

5. STAFF

The staffing procedure mainly includes how the organization has to look into its people, their

backgrounds, and competencies. Staff also includes the organization approaches to recruitment,

selection and specialization. How people are developed, how recruits are trained, socialized and

integrated and how their careers are managed.

The candidates are recruited from diverse fields of commerce like B. Com’s, MBA’s,

ICWA’s, CA’s and CFA’s great opportunity for fresher’s and post graduates are available.

They are involved in all the required meetings and activities.

The Staff are given freedom to use their innovation and creative skills.

6. System:

Systems in their frame work stands for the rules and regulations, procedures and practices that

must be allowed to carry out the tasks in the organization. A good system adds to the efficient

and effective working of the entrepreneur. Management information system helps to organization

and MIS provide the report to organization, head office easy to get the branch office daily

transaction report with the help of MIS

MIS give the various branch office report

MIS give the customer transaction data base report

Providing statement of account to the investors on request

7. Shared value:

team work, transparency, courage, integrity, trustworthiness this all are the core value of SBI

mutual fund Each individual worker hands –hand to common organization goal, crate a culture

of openness internally communicating discloser policy and standards to external word true to self

and to all our stockholder, to take the right decision without any fear or favor in the best interest

of all our stake holders The employees share responsibility and protect the company’s name

and integrity. There is no sharing of confidential/ important information with the outsiders. There

is collective responsibility and accountability on the part of its members. This can be said as the

shared values of the employees of the organization.