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7/27/2019 [Media] Evaluation of Three Music Magazines
1/1
Annie-May Dundas
Evaluation of music magazine covers
The magazine Rolling Stones specifically
focuses on main pop & rock icons. This magazinesmast-head is dominantly blocked by the
magazines medium-close up (slightly verging on
long shot) cover image of Amy Winehouse. The
fact that the image overlaps the mast-head
suggests the intended demographical group
(probably aged 16-25+) will be drawn to the
image rather than the title of the magazine. The
magazine plug isnt a bribe nor offer, however the
Giuliani: Worse than Bush immediately shows
rebellion In the sense that whatever thecontents of the topic are about; it is outspoken
and bad. This naturally intrigues the audience to
want to buy the magazine.
The barcode and cover lines are placed in a
very unusual way. Due to the barcode and the
main cover line & cover lines being on the left
the way that the marketers would shelve it. It will be a magazine that is hard to recognise
Therefore a possibility that not many people will want to buy it. However, due to the main cover line
being Amy Winehouse, the reader should be able to subconsciously recognise her name without
having to see the whole thing (which then leads to people buying it, so the magazine did have goodintentions to lay it out the way they have done so). The Strapline consists of all the titles of the
music icons that I presume will be featured in this issue. The colours of the font have been depicted
from Amy Winehouses blue bra, her thick black eyeliner and black hair & the red shirt from her
tattoo.The magazine Classic Fm has a very crisp,
clean mast-head. The masthead covers the top
of Myleenes head; however it doesnt dominate
the medium close-up image of her that is the
featured image. The plug is placed in the very
top, left-hand corner of the magazine with a
selling bribe of a Free CD & also another freeguide inside the magazine when the magazine is
purchased. This magazine has a puff which is a
statistical which has a psychological impact
Should the reader be psychologically intrigued to
buy this magazine because of feeling that it
becomes theirfavourite magazine? The colours of
the font stem from the colours of the dominant
free CD at the bottom left of the magazine (I
didnt have to point that out, its hard to miss).
Black, white & (dominantly) red. The cover linesare very submissive to the main cover line
which is a quote from an article in the magazine.
This attracts the demographical (middle aged)
The masthead of this rock themed magazine
is very obvious yet slightly disrupted by the
feature image of the Green Day band. The
main cover line is the name of the band with
a little quote about their album; this main
cover line becomes a mini-masthead itself dueto its brightness and semi-dominance of the
page! The plug is fixated in the bottom right
hand corner along with the barcode. The plug
itself has an unusually large sized font to
enthuse the number of free posters which are
included in this magazine. Usually an audience
would expect to see the number 3 because
its someone installed into our expectations
The fact that its five gives a bonus type
feeling to the buyer. The strapline is a list ofdifferent bands featured In this issues
magazine this appeals to a range of people in
the demographic group of adolescents, who
perhaps do NOT like Green Day but like
Fightstar. The cover lines are all in capital
letters and mainly followed by an exclamation
The barcode seems to be embedded in the magazine with all these big cover lines and
bright colours however due to the dark backgrounds the white dominantly stands out. I
think the reason for it being on the right wasnt thought through because most of the eye-
catching things that would be on show on the shelf so the price would not be there making
it hard for the buyer to know; However they couldve cunningly and deliberately put the
barcode on the right knowing that with enough eye-catching and exclusive cover lines and
images, the buyer would want to buy it no matter what the price is; rather than someone