THE STATE’S MOST INFLUENTIAL PARENTING & LIFESTYLE BRAND

MEDIA GUIDE 2019

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PrintNew Jersey Family 345,000Raising Teens 103,000NJ Baby 97,000Big Book of Education 103,000Big Book of Camp 103,000

njfamily.comUnique Visitors 5,206,422Page Views 6,345,563

ADVERTISING WITH NEW JERSEY FAMILY

We are the ONLY audited parenting publication serving nine New Jersey counties. Find us at libraries, doctor’s offices, childcare centers, supermarkets, summer camps, private schools, rec centers, retail stores and in many other locations.

Google Analytics annual figures

READERSHIP

AUDIENCEDigital

9,165,422TOTAL REACH:

3CIRCULATION VERIFICATION COUNCIL (CVC) READERSHIP AUDIT 2018

OUR ARE...

25% AGES 0-245% AGES 2-479% AGES 5-1227% AGES 13+

THEIR ARE...

92% FEMALE96% AGES 25-5492% COLLEGE-EDUCATED87% HOMEOWNERS

19% $75,000-$99,00031% $100,000-$149,00016% $150,000-$199,00020% > $200,000

THEIR HOUSEHOLD IS...

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IN 2019, OUR READERS WILL

77% KIDS’ PROGRAMS

53% SUMMER CAMP

86% ENTERTAINMENT

75% CHILDCARE

52% HEALTH CLUB MEMBERSHIPS

86% DINING

68% VACATIONS

37% AUTOMOBILES

78% PRIVATE EDUCATION

31% COLLEGE SAVINGS PLAN

84% WOMENS’ CLOTHES

61% FURNITURE

40% HOME IMPROVEMENT

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WE PUBLISH FIVE ZONED EDITIONS, DISTRIBUTED IN NINE COUNTIES IN NORTH AND CENTRAL NEW JERSEY. OUR STRATEGIC DISTRIBUTION AT 2,300+ HIGH-TRAFFIC AUDITED LOCATIONS GUARANTEES YOUR AD WILL BE SEEN BY OUR READERS.

YOU CAN FIND US AT LIBRARIES, DOCTOR’S OFFICES, CHILDCARE CENTERS, SUPERMARKETS, SUMMER CAMPS, PRIVATE SCHOOLS, RECREATIONAL CENTERS, RETAIL STORES AND IN MANY OTHER LOCATIONS.

NEW JERSEY FAMILY READERSHIP:

Philadelphia

New York City

Mercer

Somerset

Union

EssexMorris

Passaic

Bergen

Hudson

Monmouth

Sussex

Hunterdon

Warren

Middlesex

Ocean

Burlington

Atlantic

Cumberland

Salem

Gloucester

Camden

Cape May

DistributionCirculation CENTRAL JERSEY ZONE

ESSEX ZONE MORRIS ZONE

NORTH JERSEY ZONE UNION ZONE

Distribution includes portions of these counties.

(Includes portions of Hunterdon and Monmouth)

(Includes portions of Sussex and Warren)

CIRCULATION VERIFICATION COUNCIL (CVC) READERSHIP AUDIT 2018 /

GOOGLE ANALYTICS

345,000

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NJFAMILY.COM IS THE LEADING ONLINE DESTINATION FOR NJ PARENTS.

EVERY YEAR, WE HELP MORE THAN 5.9 MILLION PARENTS STAY IN THE KNOW.

MORE THAN 70% OF OUR TRAFFIC IS VIEWED ON A MOBILE DEVICE.

WITH A 31% INCREASE IN UNIQUE VISITORS OVER THE PAST YEAR, OUR SITE IS EXPERIENCING EXPLOSIVE

ENGAGEMENT

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THE BEST PART OF

WITH US?

WE HAVE MORE THAN 80,000 ENGAGED FOLLOWERS!

@njfamilymag

@newjerseyfamily

/ NewJerseyFamily

/ NewJerseyFamily

/ RaisingTeens / NJBaby

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More than 28,000 subscribers

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njfamily.com

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Directories

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OPPORTUNITIES

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PRINT GUIDE PERKSHIGHLY-TARGETED CONTENT LONGER SHELF LIFE INCLUSION IN THE GUIDE’S DIRECTORY LISTINGS

ANNUAL PRINT GUIDES IN OUR MAGAZINE ARE MUST-HAVES FOR EVERY NJ PARENT

JANUARY: ANNUAL INDEPENDENT SCHOOL GUIDE FROM K-12

Private School Guide

FEBRUARY: SPECIAL CAMP PROFILE SECTION (INSIDE BIG BOOK OF CAMPS)

[Meet the Camp]

JUNE: SPECIAL MEDICAL/DENTAL PROFILE SECTION

[Meet the Doctor]

AUGUST: SPECIAL SCHOOL PROFILE SECTION (INSIDE BIG BOOK OF EDUCATION)

[Meet the School]

DECEMBER: ANNUAL LIST OF MOST-RECOMMENDED PEDIATRIC PROFESSIONALS

NJ’s Favorite Kids’ Docs

APRIL: READERS SHARE THE LAWYERS THEY RECOMMEND

NJ’s [Best Lawyers for Families]

MEET THE

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MARCH + OCTOBERREADERSHIP: 103,000HELPING PARENTS NAVIGATE THOSE CHALLENGING YEARS

Raising TeensJUNEREADERSHIP: 97, 000OUR GUIDE TO PREGNANCY, BABY & THE TODDLER YEARS

NJ BabyAUGUSTREADERSHIP: 103,000AN ANNUAL RESOURCE OF EVERYTHING EDUCATION

Big Book of Education

OUR SISTER

FEBRUARYREADERSHIP: 103,000AN ANNUAL RESOURCE OF EVERYTHING CAMP

Big Book of Camps

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JAN/FEB PRIVATE SCHOOLS NOV NOV DECJersey Shore Vacations; Fighting Cavities; Finding the Right Private School; Winter Break Camps; Weight Loss Strategies

Annual Private School Guide

20 28 18

BIG BOOK OF CAMPS DEC JAN ’19 JANChoosing a Camp; Special Needs; Are They Ready for Sleepaway? [Meet the Camp] Profiles

14NOV 16

9 24

FEB/MAR TRAVEL JAN JAN FEBFamily Getaways; What To Ask Your OB/GYN; Resilient Kids; Special Needs, DivorceSummer Camp Sampler

11 21 7MARCH RAISING TEENS FEB FEB MAR

Teen Moodiness; College Prep Tutoring ; What to Know About Drugs; Orthondontics 11 15 5

APRIL BEST TOWNS FOR FAMILIES FEB MAR MARTop Towns for Families Ranked; Allergies; Childcare; Autism-Friendly ActivitiesSummer Academic Enrichment Sampler

New Jersey’s [Best Lawyers for Families]

27JAN 30

7 25

MAY ME TIME MAR APR APRCosmetic Procedures; Insider Tips for Home Buying; Special Needs Therapy

Camp and Summer Program Sampler28 4 23

JUNE FAIRS & FESTIVALS APR MAY MAYBest Libraries; Parent’s Guide to Braces; Dermatologist Secrets; Ear Tube Surgery

[Meet the Doctor] Profiles

26APR 1

6 23

NJ BABY MAY MAY JUNChoosing a Pediatrician; Mommy & Me Classes; Dental Health; Finding a Daycare 8 16 10

SPACE CAMERA READY DEADLINE ART DUE DISTRIBUTION

2019 EDITORIAL

JANUARY THROUGH JUNE

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JULY/AUG SUMMER FUN MAY JUN JUNBucket List Destinations; Summer Health; Melanoma Myths; Special Needs; Kitchen Renovations; Summer Learning

30 7 24

AUGUST BIG BOOK OF EDUCATION JUL JUL SEPSTEM; Private Education; Special Needs 10 26 3[Meet the School] Profiles JUN 18

AUG/SEP BACK TO SCHOOL JUN JUN AUGMedical and Dental Checkups; ADHD; Homework Help; Mindfulness and Meditation; Last-Minute Summer Getaways Afterschool Program Sampler

20 28 8

OCTOBER HALLOWEEN AUG SEP SEPHalloween in NJ; Breast Cancer; Fall Arts; Lice; Pediatric vs. Family Dentist

Private School Previews

28AUG 28

5 23

RAISING TEENS SEP SEP OCTPaying for College; Toxic Friendships; Unmotivated Teens; Special Needs 13 20 4

NOVEMBER HOLIDAY PREVIEW SEP OCT OCTHoliday Theater; Adoption Laws; Flu Survival; Mental Illness; Girls Night Out Spots 26 3 23

DECEMBER KIDS’ HEALTH OCT NOV NOVFavorite Kids’ Docs List; Holiday Gift Guide; Starting The Summer Camp Search; Raising Healthy Eaters; What Every Stylish Mom Needs

New Jersey’s Favorite Kids’ Docs

25OCT 11

6 25

2019 EDITORIALPlannerJULY THROUGH DECEMBER SPACE CAMERA READY

DEADLINE ART DUE DISTRIBUTION

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CAMERA-READY ARTWORK MUST BE SUBMITTED TO ART@NJFAMILY.COM AND CONFIRMED/APPROVED IN ADVANCE OF PUBLICATION.

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ACCEPTED FILES: ADOBE ACROBAT (PDF), EPS, AI, JPG OR TIFF FORMAT.

RESOLUTION: MINIMUM 300 DPI.

NJ BABY width height

2-page spread live: 10.25” x 8.75”

trim: 10.5” x 9"

bleed: 10.75” x 9.25”

full page live: 5” x 8.75”

trim: 5.25” x 9”

bleed: 5.5” x 9.25”

1 ⁄2 page 4.625” x 4”

1 ⁄4 page 2.125” x 4”

width height

full page live: 7.75” x 10.625”

trim: 8” x 10.875”

bleed: 8.25” x 11.125”

1 ⁄2 page vertical: 3.625” x 9.75”

horizontal: 7.5” x 4.75”

1 ⁄3 page square: 4.9” x 4.75”

vertical: 2.33” x 9.75”

1 ⁄4 page 3.625” x 4.75”

1 ⁄6 page vertical: 2.33” x 4.75”

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DIGITAL AD

VIDEO SPECS: 300 x 250 px (SAME AS BIG BOX)

FALLBACK IMAGE: 300 x 250 px

ASPECT RATIO: 16:9

OPTIMUM LENGTH: 30 - 45 secs

ACCEPTED FILES: VIDEO: MP4 FILES ONLY FALLBACK IMAGE: JPEG, PNG, GIF

Billboard Module A

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OUR ART DEPARTMENT OFFERS DESIGN SERVICES AND PROVIDES ONE PROOF AT NO CHARGE. ALL ADS CREATED BY NEW JERSEY FAMILY ARE THE SOLE PROPERTY OF NEW JERSEY FAMILY.

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MEE T YO UR M A RK E T IN G G OA L S BY PA RT NERIN G W IT H US /// CO N TAC T M A R C Y H O L E TO N AT M A R C Y@NJFA MILY.CO M