RESPONSIVERIGHTRAPID

Understand the impact of offline advertising on all customer acquisition channels

Manage and optimize media, offer and even script decisions using real-time transaction data

Evaluate the impact of spends by channel and media outlet for smarter real-time targeting and campaign optimization

Gain a performance snapshot and actionable campaign recommendations on the go with iScore

As online marketing becomes more sophisticated, the challenge of tying sales to specific media placements or advertising channels is increasingly difficult. Ignite integrates all on and offline transaction data with media sources to provide clients with a true picture of which media channels introduce, influence and ultimately close customers. This end-to-end view allows marketing customers. This end-to-end view allows marketing dollars to be optimized and the most effective acquisition channels can be emphasized in real-time. Improve media performance through smarter, in-campaign decisions.

M e d i aH o u n dD A T A S H E E T