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AHGZ – Allgemeine Hotel- und Gastronomie-Zeitung
MEDIA KIT
2019
Micky Rosen and Alex UrseanuManaging Director Gekko Management
and “HOTELIER DES JAHRES 2018”
Title Portrait
Sources: 1 AHGZ-Leserstruktur-Analyse, Czaia Marktforschung GmbH, 2015 2 Leistungsanalyse Hotel-Fachmedien, Immediate GmbH 20183 IVW 11/2018 4 own information, subscriber list, December 2018
EXCELLENT REASONS FOR THE AHGZ■ ■■ AHGZ is the only weekly newspaper for the hotel and restaurant industry in Germany
■ ■■ More than 98 % of AHGZ-subscribers are in a leadership position1
■ ■■ AHGZ is the most widely read and most important trade journal in the hotel sector 2
■ ■■ More than 1,000,000 page impressions and 500,000 visits per month3
■ ■■ More than 38,000 newsletter recipients every weekday (AHGZ am Morgen)4
■ ■■ High-class events with attractive sponsoring possibilities e.g. HOTELIER DES JAHRES, Deutscher Hotelkongress & HotelExpo, Nacht der Sterne etc.
62 % from
hotel business,
70 % from
gastronomy
1 Leistungsanalyse Hotelfachmedien, Immediate GmbH, 2018
Titelporträt, Auflage und Verbreitung
Circulation analysis per issue, annual average, 01.07.2017–30.06.2018
Printed circulation: 14,988
Actually distributed copies: 14,680
Paid circulation: 9,044
Subscription copies: 7,339
Gasthöfenicht sterne-klassifiziert
***************
0,03,0
43,0
35,0
3,0
16,0 16,0
Kategorie
Nielsen I
Nielsen II
Nielsen IIIa
Nielsen IIIb
Nielsen IV
Nielsen V
Nielsen VI
Nielsen VII
Foreign countries 1,5 %230
Mecklenburg-Western Pomerania, Brandenburg, Saxony-Anhalt 4,1 %595
Saxony, Thuringia 3,0 %445
Berlin 4,9 %725
Schleswig-Holstein, Hamburg, Bremen, Lower Saxony 14,0 %2,061
North Rhine-Westphalia 15,6 %2,284
Hesse, Rhineland-Palatinate,Saarland
Baden-Württemberg
2,154 14,7 %
19,8 %2,905
Bavaria 22,4 %3,281
Weitere Gastronomie Catering, Gemein-schaftsverpflegung
GastronomieHotels mit Gastronomie
54,0
30,0
16,0
8,5
70,0
62,0
0 10 20 30 40 50 60 70 80
Others
Catering
Gastronomy
Hotel business 62 %
60 %
10 %
18 %
2 AHGZ-Leserstrukturanalyse, Czaia Marktforschung GmbH, 2015
Actually distributed copies: 14,680
Multiple mentions
Gasthöfenicht sterne-klassifiziert
***************
0,03,0
43,0
35,0
3,0
16,0 16,0
Kategorie
Nielsen I
Nielsen II
Nielsen IIIa
Nielsen IIIb
Nielsen IV
Nielsen V
Nielsen VI
Nielsen VII
Foreign countries 1,5 %230
Mecklenburg-Western Pomerania, Brandenburg, Saxony-Anhalt 4,1 %595
Saxony, Thuringia 3,0 %445
Berlin 4,9 %725
Schleswig-Holstein, Hamburg, Bremen, Lower Saxony 14,0 %2,061
North Rhine-Westphalia 15,6 %2,284
Hesse, Rhineland-Palatinate,Saarland
Baden-Württemberg
2,154 14,7 %
19,8 %2,905
Bavaria 22,4 %3,281
Weitere Gastronomie Catering, Gemein-schaftsverpflegung
GastronomieHotels mit Gastronomie
54,0
30,0
16,0
8,5
70,0
62,0
0 10 20 30 40 50 60 70 80
Others
Catering
Gastronomy
Hotel business 62 %
60 %
10 %
18 %
The AHGZ – Allgemeine Hotel- und Gastronomie-Zeitung is the only weekly newspaper for the hotel and restaurant business in Germany and the most widely used trade journal for the hotel industry.1
Next to the newspaper, the AHGZ offers a website with the highest page impressions for the industry, the daily newsletter AHGZ am Morgen, a weekly newsletter especially for the gastronomy and an e-paper. Furthermore, the AHGZ offers special supplements and top-ranking events for the target audience.
The AHGZ is the perfect choice to guarantee full exposure for your marketing activities across all channels.
We are happy to provide you with an individual proposal!
Volume/Year 119th volume 2019
Publication frequency weekly (every Saturday)
Subsciption price € 87 each trimester VAT includedGeographical distribution analysisPortion of actually distributed copies
Subscriber analysis2
1 05.01.2019 27.12.2018 @ Horecava, Amsterdam, 07.–10.01.2019 @ Heimtextil, Frankfurt am Main, 08.–11.01.2019
2 12.01.2019 03.01.2019 Special: Hoga CD: 03.01.2019
@ HOGA, Nürnberg, 13.–15.01.2019
3 19.01.2019 10.01.2019der hotelierCD: 27.12.2018
Shopping Guide
@ Bathroom & sanitary (der hotelier) @ Hotel cosmetics & guest supply (der hotelier)
@ Internationale Grüne Woche, Berlin, 18.–27.01.2019 @ Gastro Tek, Kalkar, 21.–22.01.2019
4 26.01.2019 17.01.2019 @ Breakfast & brunch @ Bread & pastries
@ Christmasworld, Frankfurt am Main, 25.–29.01.2019 @ SIRHA, Lyon, 26.–30.01.2019
5 02.02.2019 24.01.2019
@ Deutscher Hotelkongress & HotelExpo, Berlin, 04.–05.02.2019 @ Hotelier des Jahres, Berlin, 04.02.2019 @ Fruit Logistica, Berlin, 06.–08.02.2019
6 09.02.2019 31.01.2019 Küche & Mehr Pork
@ Ambiente, Frankfurt, 08.–12.02.2019 @ Nordgastro & Hotel, Husum, 11.–12.02.2019 @ Biofach, Nürnberg, 13.–16.02.2019
7 16.02.2019 07.02.2019DAS AWARD-MAGAZIN DER AHGZ | 2019 CD: 11.01.2019
@ Sylt Gastro Messe, Westerland, 18.–19.02.2019
8 23.02.2019 14.02.2019
9 02.03.2019 21.02.2019 Special: ITBCD: 21.02.2019 @ Outdoor gastronomy @ ITB, Berlin, 6.–10.03.2019
10 09.03.2019 28.02.2019 Special: InternorgaCD: 14.02.2019
11 16.03.2019 07.03.2019 Special: Pro WeinCD: 07.03.2019
@ Internorga, Hamburg, 15.–19.03.2019 @ Gastro Vision, Hamburg, 15.–19.03.2019 @ Pro Wein, Düsseldorf, 17.–19.03.2019
30th anniversary
Special: Deutscher Hotelkongress & HotelExpo CD: 06.12.2018
Editorial Calendar
No. Publication Date
Closing Date Highlights Food & Beverage Equipment & Technology Industry Events
5
12 23.03.2019 14.03.2019
CD: 15.02.2019
Küche & Mehr Creative vegetarian cuisine
@ Furnishing & concepts (HOTELDESIGN) @ Textile trends (HOTELDESIGN) @ Furniture (HOTELDESIGN)
@ Gast, Klagenfurt, 24.–26.03.2019
13 30.03.2019 21.03.2019der hotelierCD: 11.03.2019
Shopping Guide
@ Housekeeping (der hotelier)
@ Beauty, Düsseldorf, 29.–31.03.2019 @ Gast+Küche, Passau, 01.–02.04.2019
14 06.04.2019 28.03.2019 @ Sources of supply: cash & carry, delivery services, online, purchasing companies
@ FIBO intern. Leitmesse für Fitness, Wellness & Gesundheit, Köln, 04.–07.04.2019
15 13.04.2019 04.04.2019 @ Hotelsoftware
16 20.04.2019 11.04.2019 @ Ice cream, dessert & pastry
17 27.04.2019 18.04.2019 der hotelierCD: 08.04.2019
@ Better sleep: bed, mattress, frame & co. (der hotelier)
18 04.05.2019 25.04.2019
19 11.05.2019 02.05.2019 Küche & Mehr Wine trends
20 18.05.2019 09.05.2019 @ Kitchen technology: Dishwashers & cleansing agents
21 25.05.2019 16.05.2019der hotelierCD: 06.05.2019
Shopping Guide
@ Coffee & tea (der hotelier) @ Coffee machines (der hotelier)
22 01.06.2019 22.05.2019 @ Digitalization in hospitality & gastronomy
23 08.06.2019 30.05.2019 Das Magazin rund um die erste Mahlzeit des Tages | 2019
FRÜHSTÜCKCD: 02.05.2019
@ Mineral water, juices & co.
24 15.06.2019 06.06.2019 Küche & MehrBarbecue
@ Hotelimmobilien-Kongress, Juni 2019
New!
Top 200 Ranking: Individual hotels with highest turnover (der hotelier)
Top 80 Ranking: the best hotel restaurants
Editorial Calendar
25 22.06.2019 12.06.2019
CD: 17.05.2019
@ Design of sanitary and bath-room facilities (HOTELDESIGN) @ Light and facility technique (HOTELDESIGN) @ Heating, climate & aeration (HOTELDESIGN)
@ Deutscher Hotelimmobilien- Kongress, Hotel Andaz München, 24.–25.06.2019 @ CeBIT, Hannover, 24.–28.06.2019
26 29.06.2019 19.06.2019 der hotelierCD: 11.06.2019
@ Tabletop: china, glas, cutlery, textiles (der hotelier)
@ Tendence, Frankfurt am Main, 29.06.–02.07.2019
27 06.07.2019 27.06.2019 @ Kitchen cleaning & hygiene
28 13.07.2019 04.07.2019 @ Oil & fat, spices & dressings
29 20.07.2019 11.07.2019 Shopping Guide
30 27.07.2019 18.07.2019 der hotelierCD: 08.07.2019
@ Technology in front and back-office (der hotelier)
31 03.08.2019 25.07.2019 @ Snacks & fingerfood
32 10.08.2019 01.08.2019 @ Kitchen technology: cooking & tempering
33 17.08.2019 08.08.2019
34 24.08.2019 15.08.2019der hotelierCD: 05.08.2019
Shopping Guide
@ Wellness (der hotelier)
35 31.08.2019 22.08.2019 Küche & MehrBread: new ideas
36 07.09.2019 29.08.2019 @ Work wear
37 14.09.2019 05.09.2019 Special: südback CD: 22.08.2019
@ Hoteldesign & Technik Kongress, Hotel Krønasår, Europa-Park Rust, 19.–20.09.2019
Top 50 Ranking: hotel cooperations (der hotelier)
No. Publication Date
Closing Date Highlights Food & Beverage Equipment & Technology Industry Events
7
38 21.09.2019 12.09.2019 der hotelierCD: 02.09.2019
@ Breakfast as a sales driver (der hotelier) @ Tables, chairs & more
@ südback, Stuttgart, 21.09.–24.09.2019 @ CMS, Berlin, 24.–27.09.2019
39 28.09.2019 19.09.2019 @ Ice cream, dessert & pastry for the winter season
40 05.10.2019 25.09.2019 @ Coffee & tea @ Coffee machines @ Anuga, Köln, 05.–09.10.2019 @ Finale Koch des Jahres, Köln, 07.10.2019
41 12.10.2019 02.10.2019
@ Frozen food
Küche & MehrCatering ideas
@ GastroTageWest, Essen, Oktober 2019
42 19.10.2019 10.10.2019
CD: 13.09.2019
@ Hotel laundry: trends, products, laundry, care @ Room design and noise protection (HOTELDESIGN) @ Spa and sanitary (HOTELDESIGN) @ Fire protection (HOTELDESIGN)
43 26.10.2019 17.10.2019 der hotelierCD: 07.10.2019
@ Hotel-TV & entertainment (der hotelier) @ Planning & development of restaurant facilities
44 02.11.2019 24.10.2019 Special: Alles für den Gast
Küche & MehrRed wine cuvee from Germany
45 09.11.2019 31.10.2019 DAS MAGAZIN FÜR HAUSDAMEN & ROOMSERVICE | 2019
CD: 11.10.2019
@ Alles für den Gast, Salzburg, 09.–13.11.2019
46 16.11.2019 07.11.2019 Shopping Guide @ Cash systems & accounting
47 23.11.2019 14.11.2019TOP 100
DAS MAGAZIN MIT DEN TOP-THEMEN DES JAHRES FÜR HOTELIERS UND GASTRONOMEN 2019
CD: 17.10.2019
48 30.11.2019 21.11.2019 der hotelierCD: 11.11.2019
@ Seafood @ Events, weddings, catering & banquet business (der hotelier)
49 07.12.2019 28.11.2019 Küche & Mehr Christmas dinner
50 14.12.2019 05.12.2019
51/52 21.12.2019 12.12.2019 Newsletter fitting to special topic in AHGZ. Further information on page 16.
Format 1/3-newspaper format
2c 4c
€ 4,310 € 5,200vertical horizontal
109 × 406 282 × 135
Format 1/1-newspaper format
2c 4c
€ 9,680 € 11,900vertical 282 × 426
Format 1/1-magazine format
2c 4c
€ 6,040 € 7,300vertical 224 × 260
Format 1/4-newspaper format
2c 4c
€ 3,570 € 4,300vertical horizontal
167 × 202 282 × 101
Format 1/2-newspaper format
2c 4c
€ 6,040 € 7,300vertical horizontal
167 × 406 282 × 202
Format 1/8-newspaper format
2c 4c
€ 1,785 € 2,150corner horizontal
167 × 101 282 × 50
Format 2 × 1/2-newspaper format
2c 4c
€ 11,585 € 14,000horizontal 588 × 202
Format 1/2-magazine format
2c 4c
€ 3,245 € 3,850vertical horizontal
109 × 260 224 × 130
Statutory sales tax (VAT) where applicable will be added to the individual price.
@ Formats are measured in millimetres, width × height
@ The placement of bleed advertisements is not possible
Advertisement Formats and Rates
9
Preferred positions
Cover page: Island advertisement 110 mm width x 35 mm height 4c € 1,450 Bottom bar advertisement 282 mm width x 50 mm height 4c € 2,700
Heading advertisement 52 mm width x 39 mm height 4c € 1,050
Page 3: max. 1/2 page horizontal 282 mm width x 202 mm height 4c € 8,200
Island advertisements: Positioned in editorial section, surrounded by text
from all sides Rate/mm 1 column (52 mm): b/w: € 10,10 4c: € 15,10 Advertisement height min. 20 mm, max. 100 mm
Ear space advertisement: Positioned in editorial section, surrounded by text
from two sides Rate/mm 1 column (52 mm): b/w: € 4,95 4c: € 6,40
Supplementary Charges (subject to discounts)
Colour (Euroscale) for advertisements inferior to 100 total mm € 215 Fixed Position: 10 % on b/w rate
Top-Adresses Rate/mm 1 column (45 mm): b/w: € 4,40 4c: € 5,70
Special advertising formats upon request
Discounts Booking within 12 months provided Frequency discount rate Quantity discount rate 3 times 3 % 1.000 millimetres 3 % 6 times 5 % 2.000 millimetres 5 % 12 times 10 % 5.000 millimetres 10 % 26 times 15 % 10.000 millimetres 15 % 51 times 20 % 15.000 millimetres 20 % 20.000 millimetres 25 % Discounts granted in conjunction with „der hotelier“
Combinations are possible with „der hotelier“, HOTELDESIGN, HOUSEKEEPING and Award magazine HOTELIER DES JAHRES
Bound inserts only feasible in HOTELDESIGN, HOUSEKEEPING and Award magazine HOTELIER DES JAHRES
Loose inserts Maximum format: DIN A4 Total circulation: Weight up to 25 g € 4,750 Weight up to 50 g € 5,600 postal charges incl., prices for differing parameters available on request
Partial inserts Maximum format: DIN A4, max. weight 50 g Weight up to 25 g € 285 ‰ copy Each additional 5 g € 12 ‰ copy plus selection fee € 250 plus postal charges or shipping costs (more than 30 g)
Postal adress Westdeutsche Verlags- und Druckerei GmbH Warenannahme Akzidenz Kurhessenstraße 4–6 64546 Mörfelden-Walldorf – Industriegebiet
Delivery note: Concerns AHGZ, issue no. ... Material has to be delivered 7 working days prior to publication.
We kindly ask you to procure us with a specimen copy before place-ment of your advertisement order.
Insertion Prices – Rate Card
Insertion Prices – Rate Card
Newspaper format 315 mm width x 470 mm height Type area: 282 mm width x 426 mm height Columns: Editorial section 5 columns à 52 mm width Advertising section 6 col. à 45 mm width Basis: 1/1 page = 2,556 total mm
Printing technique: Commercial web offset printing with drying (heat-set web offset) Binding technique: newspaper fold Colours: according to Euroscale Colour sequence: Black, Cyan, Magenta, Yellow Grid size: 54 lines/cm Paper: 57 g/m2, LWC Printing material: Our printing plant produces CtP (Computer to
Plate). Therefore, they exclusively work with digital data. It is a must to join a reference proof to the documents sent
Dates to consider Date of publication: weekly, every Saturday Closing date for ads: please see our editorial calendar and schedule;
cover page: 14 working days prior to publication; last page: Wednesday, 6 pm in the week before publication; job advertisements and other occasional ads: Tuesday, 6 pm in publication week
Publishing house Matthaes Verlag GmbH Ein Unternehmen der dfv Mediengruppe P.O. Box 10 31 44, 70027 Stuttgart Silberburgstraße 122, 70176 Stuttgart Phone +49 711 | 2133-0 Fax +49 711 | 2133-239 E-Mail: [email protected] Internet: www.ahgz.de
Terms of payment 3 % discount in case of payment in advance or direct debit until publication date
2 % discount in case of payment/direct debit within 10 days from date of invoice
net within 30 days from date of invoice
Agency commission: 15 % Tax ID number: DE 813954290
Bank Frankfurter Sparkasse, Frankfurt a. Main Bank Code 500 502 01 Account Number 200 139 959 SWIFT-BIC HELADEF1822 IBAN DE48 5005 0201 0200 1399 59
11
AHGZ offers you highly attractive advertisements and placements
Cover Page Title page Last page Title page Last page
Heading advertisement: 52 mm × 39 mm, 4c € 1,050 € 700
Island advertisement: 110 mm × 35 mm, 4c € 1,450 € 1,000
Bottom bar advertisement: 282 mm × 50 mm, 4c € 2,700 € 2,000
1
2
33
Statutory sales tax (VAT) will be added to all net prices.
On the last page it is also possible to place a 1/4-newspaper format. Format: 167 × 202 mm, prize: € 4,750
1
2
3
1
2
3
@ Format: First page: 282 × 360 mm Second page: 282 × 426 mm
@ 2 pages (€ 23,000,–)
@ Production through AHGZ
@ Design: Approval of AHGZ editorial staff is necessary
@ Delivery date for booking and printing data: 10 working days before publishing date
Special advertisements & preferred positions
Your advantage: Unique coverage for the hotel and gastronomy business1
At every day of the year, decision makers find up-to-date information on AHGZ.de. With its top news and the current market development, AHGZ.de is essential for people working in the hotel business and gastronomy.
The newsletter AHGZ am Morgen informs decision makers every week day about the freshest news from gastronomy and hotel business.
5 times a week, the newsletter reaches 38,000 recipients 4.
Recipients per dispatch
4 own subscriber list, December 2018 5 media information of the relevant publishing company
1 See comparison on this page 2 IVW 10/2018 3 media information of the publishing companies
AHGZ.de – the news portal with the highest reach in hotel & gastronomy industry 1
AHGZ.de is IVW-reviewed Page Impressions: 1,071,0722
Visits: 529,5632
AHGZ am Morgen – the direct way to reach decision-makers from the industry
Page impressions per month
1,071,072AHGZ.de2
272,814tageskarte.io2
144,000HOGAPAGE3
293,495FOOD SERVICE2
gastroinfoportal.de gastgewerbe-magazin.degastronomie-hotellerie.comgastrotel.desuperior-hotel.net
no information
7,998hotelundtechnik.de3
98,286tophotel.de3
Comparison of websites
Comparison of digital offers
1,395 weekly5hotelundtechnik.de
3,516 every work day5Top hotel Newsletter
10,300 every work day5Tageskarte-Newsletter
11,000 3× a week5FOOD SERVICE am Morgen
Hotel vor9
27,940 biweekly5
15,000 every work day5
gastgewerbe-magazin.de
25,000 every work day5HOGAPAGE
36,000 two times a week5
36.000 every work day4
gastroinfoportal.de
38,000AHGZ am Morgen
gastronomie & hotellerie Newsletterno information
Comparison of newsletters
13
The number one for your successful online advertising
More online formats:
@ Hockey Stick: Combination of Bigsize-Banner & Skyscraper € 5,150.–
@ Wallpaper: Hockey Stick with background color of your choice € 5,400.–
@ Flash Layer (1 week): Placement above the content in 4-party-rotation € 3,700.–
@ Banderole Ad (1 week): Placement above the content in 4-party-rotation € 3,800.–
@ Halfpage Ad (1 week): € 4,200.–
@ Content-Bühne (4 weeks): 1100 × 300 px € 10,000.–
Unless otherwise specified, rates refer to a placement of two weeks.Statutory sales tax (VAT) will be added to all net prices.
Medium Rectangle: 300 × 250 px € 4,600.–
Skyscraper: 160 × 600 px € 3,500.–
Billboard: 970 × 250 px € 9,750.–
Bigsize-Banner: 728 × 90 px € 3,350.–
Advertorial (4 weeks): € 5,750.– Picture, headline, teaser text + link to extra page in the editorial layout
1
2
3
4
5
€ 5,000.– 3 % € 10,000.– 5 % € 15,000.– 10 %
€ 23,000.– 15 %€ 30,000.– 20 % € 37,000.– 25 %
Discounts on Print ads can be transfered to online ads, but not vice versa. The lowest discount will be applied.
Discounts on display advertisement on AHGZonline and in the newsletter
5
1
1
4
2
3
Rates AHGZ.de
Become the exclusive sponsor of a theme channel on AHGZ.de
Display of your ad in your chosen news channel embedded in editorial content and without rotation.
Link to your website on the welcome page of the news channel and on every related online article site of the channel.
Size of the Content Ad: 300 x 250 px
Your benefits:
@ Exclusive display of your ad without rotation
@ Content-related targeting of your target group
@ Direct link to your website
Size and rates:
Rectangle 300 × 250 px
6 months: € 6,150.– (111,000 ad impressions guaranteed) 12 months: € 9,850.– (222,000 ad impressions guaranteed)
1
Advertise exclusively in your own theme channel
Current channels
1
Theme channels on AHGZ.de
15
AHGZ am Morgen – reach more than 38,000 recipients1 every day
2-day package Weekly package (Mon + Wed or Tue + Thu) (Mon – Fri)
Mega-Ad: 728 × 250 px € 2,500.– € 5,000.–
Advertorial: Enhanced textlink on second banner position in the newsletter: € 2,400.– €4,800.–
Medium Rectangle: 300 × 250 px € 1,900.– € 3,800.–
Content Ad: 620 × 200 px € 2,350.– € 4,700.–
More formats:
Textlink: € 1,350.– € 2,700.–
Wallpaper: Hockey stick with background-color of your choice: € 2,750.– € 5,500.–
Bigsize-Banner: 728 × 90 px € 1,950.– € 3,900.–
Skyscraper: 120 × 600 px € 2,000.– € 4,000.–
Publication frequency: 5 times a week
1
2
3
4
Statutory sales tax (VAT) will be added to all net prices.1 Source: own information, November 2018
1
2
3
4
Rates AHGZ.de
New: Your products in the AHGZ special newsletter
No. Publication date
Closing date Topics
01 31.01.2019 17.01.2019 Breakfast & brunch, bread & pastries
02 18.04.2019 04.04.2019 Hotelsoftware
03 08.08.2019 25.07.2019 Snacks & fingerfood
04 15.08.2019 01.08.2019 Kitchen technology: cooking & tempering
05 26.09.2019 12.09.2019 Breakfast as a sales driver
06 14.11.2019 31.10.2019 Housekeeping
1 Bigsize-Banner: 728 × 90 px € 1,075.–
2 Advertorial: € 1,300.–
3 Medium Rectangle: 300 × 250 px € 1,050.–
4 Skyscraper: 120 × 600 px € 1,100.–
Discount: If you book a banner in the special newsletter at the same time than an advertisement in the fitting topic in the AHGZ, you receive a 10 % discount on the newsletter price!
1
4
2
3
Special newsletter
Special- newsletter
17
New: The weekly newsletter specially for the gastronomy!
AHGZ Gastro-Woche
Sizes and rates Monthly package:
Mega-Ad: 728 × 250 px € 2,700.–
Advertorial: Enhanced textlink on second banner position in the newsletter 1: € 2,600.–
Medium Rectangle: 300 × 250 px € 2,100.–
Bigsize-Banner: 728 × 90 px € 2,150.–
Publication frequency: Once a week on saturday
Recipients: 14,700 recipients from gastronomy business 2
Prices apply to four sendings, statutory sales tax will be added to all net prices.
1
2
3
4
1 labelled as advertisement 2 own information according to subscriber list, November 2018
1
2
3
4
No. Publication date
Closing date Topics
01 19.01.2019 27.12.2018 @ Bathroom & sanitary @ Hotel cosmetics & guest supply
02 30.03.2019 11.03.2019 @ Housekeeping @ Top 80 Ranking: the best hotel restaurants
03 27.04.2019 08.04.2019 @ Better sleep: bed, mattress, frame & co.
04 25.05.2019 06.05.2019
@ Coffee & tea @ Coffee machines @ Top 200 Ranking: individual hotels with highest turnover
05 29.06.2019 11.06.2019 @ Tabletop: china, glas, cutlery, textiles
06 27.07.2019 08.07.2019 @ Technology in front and backoffice @ Top 50 Ranking: hotel cooperations
07 24.08.2019 05.08.2019 @ Wellness
08 21.09.2019 02.09.2019 @ Breakfast as a sales driver
09 26.10.2019 07.10.2019 @ Hotel-TV & entertainment
10 30.11.2019 11.11.2019 @ Events, weddings, catering & banquet business
@ Monthly supplement in the AHGZ
@ In newspaper format (315 × 470 mm) printed on high-quality glossy paper
@ Including the most important industry rankings: Top 80 – The best hotel restaurants Top 200 – The largest individual hotels by turnover Top 50 – The hotel companies
@ Including hands-on articles about management and specific topics, reports and interviews
der hotelier – the monthly magazine of the AHGZ full of ideas and concepts
der hotelier
Format 1/4-newspaper format
2c 4c
€ 3,665.– € 4,450.–vertical horizontal
137 × 202 282 × 101
Format 1/1-newspaper format
2c 4c
€ 10,315.– € 12,700.–vertical 282 × 426
Format 1/1-magazine format
2c 4c
€ 6,235.– € 7,500.–vertical 209 × 260
Format 1/8-newspaper format
2c 4c
€ 1,785.– € 2,200.–corner horizontal
137 × 101 282 × 50
Format 1/2-newspaper format
2c 4c
€ 6,235.– € 7,500.–vertical horizontal
137 × 406 282 × 202
Format 1-spaltig newspaper format
2c 4c
€ 3,855.– € 4,650.–vertical 65 × 406
Format 1/2-magazine format
2c 4c
€ 3,250.– € 3,900.–horizontal 209 × 130
Format 1/3-newspaper format
2c 4c
€ 4,445,– € 5.350.–horizontal 282 × 135
Statutory sales tax (VAT) will be added to all net prices.
@ Formats are listed in mm (width x height)
@ The placement of full-bleed advertisements is not possible
19
der hotelier: Advertising formats and prices
@ Fascinating reports from all over the world accompanied by spectacular photo coverage
@ HOTELDESIGN is addressed to: • persons and groups dealing with hoteldesign professionally • hotel developer and investors • hotel keeper and owner • architects, designers, project managers and construction companies
@ Photo galleries and articles also on www.ahgz-hoteldesign.de
@ Monthly newsletter with 7,000 recipients1 1 Own information, November 2018
HOTELDESIGN – the magazine for construction, design and technology
No. Publication date
Closing date Highlights
1 23.03.2019 15.02.2019 @ Furnishing and concepts @ Textile trends @ Furniture
2 22.06.2019 17.05.2019
@ Design of sanitary and bathroom facilities @ Light and facility technique @ Heating, climate and aeration
3 19.10.2019 13.09.2019
@ Room design and noise protection: Solutions for floor, wall and ceiling @ Spa and sanitary: Products, technique & trends @ Fire protection
Topics in all issues
@ Room & bathroom design @ Renovation & modernization @ Information about new products & innovations
Facts
Magazine format 220 mm width × 280 mm height
Distribution @ Inserted in AHGZ @ Additionally distributed to opinion leaders of the branch @ Distribution on events @ Displayed in renowned hotels
HOTELDESIGN
@ Combined discount with AHGZ
@ Formats are listed in mm (width x height)
@ B = Bleed format; add 3 mm on each rimStatutory sales tax (VAT) will be added to all net prices. 1 Own information, November 2018
Format 1/4-page 4c B: 4c
horizontal B: horizontal corner B: corner
175 × 55 220 × 75 83 × 114 103 × 134
€ 3,650.– € 3,825.–
Format 1/1-page 4c B: 4c
vertical B: horizontal
175 × 228 220 × 280 € 8,650.– € 9,350.–
Format 1/2-page 4c B: 4c
vertical B: vertical horizontal B: vertical
83 × 228 103 × 280 175 × 105 220 × 125
€ 5,300.– € 5,650.–
Format 1/3-page 4c B: 4c
vertical B: vertical horizontal B: vertical
53 × 228 73 × 280 175 × 70 220 × 90
€ 4,250.– € 4,500.–
Print Newsletter
21
HOTELDESIGN: Advertising formats and rates
1
3
2
4
Monthly newsletter with 7,000 recipients1.
Formats and rates:
Mega-Ad: 728 × 250 px € 700.–
Medium Rectangle: 300 × 250 px € 525.–
Advertorial: € 650.–
Bigsize-Banner: 728 × 90 px € 550.–
Rates refer to one placement.
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2
3
4
HOUSEKEEPING – the magazine for housekeepers & room service
Facts
Publication date 09.11.2019
Closing date 11.10.2019
Format 210 mm width × 297 mm height; magazin format
Type area 187 mm width × 251 mm height
Columns 3 columns; 59 mm width
Distribution Inserted in AHGZ
Reach your target group the easiest way!
The magazine covers reports and informa-tion concerning cleaning, housekeeping, decoration and room service.
Format1/4-Magazinformat
4c
€ 3,650.–corner horizontal
91 × 125187 × 65
Format1/1-Magazinformat
4c
€ 8,650.–vertical B:
187 × 251210 × 297
Format1/2-Magazinformat
4c
€ 5,300.–vertical B: horizontal B:
91 × 251100 × 297187 × 125210 × 148
Format1/8-Magazinformat
4c
€ 2,900.–corner horizontal
91 × 65187 × 30
Format1/3-Magazinformat
4c
€ 4,250.–vertical B: horizontal B:
59 × 251 82 × 297187 × 85210 × 105
@ B = bleed format; add 3 mm on each rim @ Combined discounts with AHGZ
HOUSEKEEPING
Technical information for print advertisements
@ PDF: We prefer files in printable PDF/X3 formats (version 1.3), with the profile PSO LWC standard
@ Software: InDesign, Illustrator, Photoshop, Adobe Acrobat
@ Please note: Files established in other programs like e.g. Corel Draw, PowerPoint and the common Office programs (Word, Excel, Publisher) cannot be processed by default. We reserve the right to charge you for handling expenses according to the time invested.
@ File output: In order to ensure a high reproduction quality of your advertisements, the compression of data is not allowed. All fonts used in the data file (valid for print and screen) have to be integrated into the file or converted into font paths. The advertisement has to be saved as an EPS or PDF file suitable for printing and has to contain all elements required for the file output.
@ Images: Minimum resolution of 300 dpi.
@ Logos: Vector graphics or line scans with minimum resolution of 800 dpi. The colour space is CMYK, the scale of reproduction 1:1.
@ E-Mail: [email protected]
@ Data carrier: CD/DVD with the common standards (ISO 9660 or Mac OS)
@ Document format: Please generate the advert in the booked format
@ Control Fax: Please always attach or send by fax a printed sample for control purposes containing relevant information on the desired size and chromaticity!
@ Contact person: In case of technical questions concerning data transfer details, please do not hesitate to contact us by phone +49 711 2133-295
Technical information for online advertisements
@ File formats: We exclusively accept advertising material in the following formats: GIF, JPG and SWF (Macromedia Flash). The SWF format (Macromedia Flash) is not allowed in the newsletter.
@ File size: The recommended size for advertising material within the AHGZ newsletter is max. 60 KB, for advertising material on AHGZ.de it is max. 120 KB.
@ Target link: A target link (to a website respectively to a redirect) has to be indicated for each advertising medium.
@ Data transfer: The necessary data have to be sent to us by e-mail at the latest five days before beginning of the campaign.
@ Redirect: Third party adserving is possible.
@ Please note: With regard to newsletter banners, as of Outlook Version 2007, only static banners can be displayed optimally.
Technical information for advertisements
Sales ManagerBavaria, Austria, Switzerland Peter GutschOffice Starnbergphone 08151 | 4464886fax 08151 | 4464887mobil 0173 | [email protected] Berlinphone 030 | 24047396
Sales ManagerBerlin, Brandenburg, Bremen, Hamburg, Mecklenburg-Western Pomerania, North Rhine-Westphalia, Lower Saxony, Saxony, Saxony-An-halt, Schleswig-Holstein, Thuringia
Jutta Friedrichsen-Devakarphone 040 | 41448-258mobil 0170 | [email protected]
Space schedulingBeate Schäferphone 0711 | 2133-363fax 0711 | [email protected]
Sales ManagerHOTELDESIGN Simone Buckinghamphone 0711 | 2133-365fax 0711 | [email protected]
Sales ManagerBavaria, Austria, Switzerland Karina Haasphone 0711 | 2133-368fax 0711 | [email protected]
General ManagerJoachim Eckertphone 0711 | 2133-245fax 0711 | [email protected]
Space schedulingCarmen Haagphone 0711 | 2133-361fax 0711 | [email protected]
Head of SalesMarc D’Addettaphone 0711 | 2133-354fax 0711 | [email protected]
Sales ManagerBaden-Württemberg, Hessen, Rhineland-Palatinate, Saarland
Christiane Mücherphone 0711 | 2133-297fax 0711 | [email protected]
Job marketphone 0711 | 2133-311fax 0711 | 2133-290e-mail [email protected]
Real estate marketphone 0711 | 2133-222fax 0711 | 2133-290e-mail [email protected]
Matthaes Verlag
Our general terms and conditions can be found online at www.english.dfv.de/service/generalterms
How to reach us
