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Celebrating Years in
Since we opened our doors, business has changed. Generations have grown up. Women are more vibrant than ever. As a result, we continue to evolve our offerings each year, and this flagship year, we’re excited to introduce our new look to reflect that change.
After 20 years, we can say, we’ve done our homework and you can rely on us to bring the A-list speakers to the podium, report on the most current and inspirational success stories, partner with highly respected executive teachers and to deliver the best practises to evolve your corporate culture. We have the solutions to women’s advancement. Through print, events, social media, digital assets and multiple awards – Women of Influence is an integrated, multi-platform, powerhouse.
Are you ready?
202014
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Women need answers in order to succeed
• Advance up the corporate ladder?
• Balance family and career ambitions?
• Negotiate better compensation?
• Find my authentic leadership style in a male dominant culture?
• Tell my company when I’m ready to start a family?
• Break through the glass ceiling?
• Find my passion?
• Get on boards?
Without access to the answers, inspiring role models and a shift in corporate culture, women continue to opt-out in mass exodus on their way up the traditional corporate ladder
How do I...
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65%
35%
31%
30-49
52%
80%
51%
Corporate women
Entrepreneurs
Years old
Executives
Management
Earn over $100,000 annually
are university graduates
We own the female executive marketDEmoGrAphIcs & psychoGrAphIcs oF mEmBErs, AuDIENcE AND ATTENDEEs
Our COMMunitY:These ambitious Senior Managers all have one or more significant road block in front of them; and they need role models, and real solutions, to overcome them.
They know networking and speaking up are important, but their confidence within male dominated structures prevents them.
Young women don’t aspire to follow the female CEOs of today, they want to get ahead right now and want tactical advice on how to do it authentically.
We reach over 300,000 women in this highly niche, perfectly targeted demographic
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4/ Gender diversity & intelliGence
•Diagnostic and analysis
•Diversity strategy and implementation tools
•Workshops for all levels to shift corporate culture
•In partnership with globally renowned expert Barbara Annis & Associates
1/ Women of influence media
• magazine readers: 100,000 • community database: 55,000 • social media reach: 20,000 • Website visitors: 150,000
3/ Women of influence advancement centre
•courses, Workshops & coaching
•Executive Leadership certificate
•handpicked course facilitators from Knightsbridge, Queen’s school of Business
& Women of Influence
MEDiA EVEntS
COrPOrAtE COnSuLtinG ExECutiVE EDuCAtiOn
We provide the solutions
2/ Women of influence events
•Women of Influence Luncheon series •young Women of Influence Evening series •Global Women of Influence Dinner series
•canadian Women Entrepreneur Awards •Future Women of Influence
• Top 25 Women of Influence
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Women of Influence magazineWE INspIrE, cELEBrATE & EDucATE 100,000+ WomEN EvEry QuArTEr
ThrouGh prINT AND oNLINE vErsIoNs
high-quality, intelligent, perfect bound book
Print COMMunitY: 40,000 rEADErS• Globe and mail distribution • 40 events nationwide and in select us cities • Individual and corporate subscribers • over 20 niche professional women’s associations: - rotman Women in Business
- organization of Women in International Trade
- Women in capital markets
- young Women in Law
- Forum for Women Entrepreneurs
- canadian Breast cancer Foundation and more
MEDiA
ADVErtiSinG OPPOrtunitiES:
prINT • Dps • Full page • 1/2 page • 1/4 page • sponsored content • Advertorials
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Womenofinfluence.caMEDiA
SOCiAL MEDiA COMMunitY: 17,000 followers and growing over 2,000 connections 4,000 likes, 20,000 reach
ADVErtiSinG OPPOrtunitiES:• Digital: banner and big-box ads • E-newsletter ads or inclusions • sponsored content
Our beautiful, rebranded website features news, solutions, lifestyle, business, and advice for aspiring women. Find digital archive editions of our magazines, ticket information for events, courses and workshops.
• over 150,000 unique visitors in the last year, and an average of 12,815 unique visitors monthly
• visitors spend on average over 2 minutes on our website
• 83.8% of visitors are from canada
• 55% of visitors are female, 33.5% are between the ages of 25-34
• 47,744 email subscribers and an open rate of 21.3%
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PrEViEw
Our growing audience stays connected to Women of Influence through Preview — our refreshed monthly newsletter offering the latest news, upcoming events, magazine features and inspiration from our President Carolyn Lawrence.
ADVAnCE
With a strong focus on upcoming courses offered through our Advancement Centre, ADVANCE is a monthly email reaching our entire database. Each issue profiles an interview from one of our TOP 25 Women of Influence as well as an expert ‘how-to’ — offering insight and actions into each featured topic.
Digital communication opportunities
LOCATION
Metro Toronto Convention Centre 255 Front Street West
RECEPTION 11:15am - 12:00pm
LUNCHEON 12:00pm - 2:00pm
REGISTER TODAY Buy ticket now or call 1-800-354-3303
space is limited
LOCATION
Queen’s School of Business 200 Front Street West, Suite 3020
RECEPTION 11:15am - 12:00pm
FULL DAY WORKSHOP 9:00am - 4:00pm
REGISTER TODAY Buy ticket now or call 1-800-354-3303
space is limited
By Bonnie Marcus
I’m always looking to learn more. Not only to better myself, but also to be more knowledgeable on the subjects that I coach women on, such as navigating the realities of the
workplace, building trust and influence... read more >>
Since we opened our doors, business has changed. Generations have grown up. Women are more vibrant than ever. Over the next month, we’ll be rolling out this update across all platforms — you’ll see refreshed branding at our events, in our magazine and throughout our courses and corporate consulting programs. read more >>
Are you ready?2014 MARKS THE 20TH ANNIVERSARY FOR WOMEN OF INFLUENCE
MAGAZINE FEATURE UPCOMING EVENTS
UPCOMING COURSES
EXCLUSIVE STORY
Finding Balance
Connecting with Power & Authenticity
Women & Health Panel
With Bonnie Marcus
For aspiring women that want mentors, champions and resource teams to help them succeed faster.
With Dr. Marla Shapiro
Expert insight on what every woman should have top of mind to keep her in good health.
GENDER INTELLIGENCE
INSPIRED VIEW
The advancement of women executives requires a better measure of how we define and practice gender equality.
read more >>
What do all Women of Influence have in common? Passion. These women come from all sectors, and range from emerging leaders, to senior executives... read more >>
manage your preferences >> | unsubscribe >> | privacy policy >>
© WOMEN OF INFLUENCE INC. SPEAKERS AND DATES SUBJECT TO CHANGE WITHOUT NOTICE. ALL TICKET SALES ARE FINAL.
HST # R139339899 | 355 Adelaide Street West, Suite 410 | Toronto, ON | M5V1S2 | 1-800-354-3303 | [email protected]
see all events >> | subscribe to magazine >> | view courses >> | discover consulting >>
PREVIEW
Be Informed
Be Inspired
A FIRST LOOK
AT OUR NEW LOOK!
TOP 25
2014
WOMEN OF
INFLUENCE
REGISTER TODAY $695.00 / Person space is limited
REGISTER TODAY $595.00 / Person space is limited
REGISTER TODAY $595.00 / Person space is limited
Interview by Carolyn Lawrence
“She is strong and confident, whether she’s in a room full of politicians, powerful business leaders or philanthropists.”
watch now >>
IntervIews from our upcomIng courses
claudia Hepburn
April 3, 2014
Get on Boards
April 24, 2014
BuildinG Your Personal Brand
may 8, 2014
leadinG with Your authentic self
Lisa Heidman, Three Degrees, Board & Executive Network
Mastering the strategic methodology to get on boards.
Shoana Prasad, Glenwood Consulting Group
This highly interactive work-shop is designed to help you discover, build, and leverage your powerful and authentic self.
Paula Pyne, Founder, Uplift Consulting
This highly interactive workshop is designed to help you discover, build, and leverage your true and authentic leadership style.
expert How toBrIngIng InsIgHts Into ActIon read now >>
1 - Grow your influence 2 - Focus on your authentic self 3 - Inspire greatness in others
manage your preferences >> | unsubscribe >> | privacy policy >>
© WOMEN OF INFLUENCE INC. SPEAKERS AND DATES SUBJECT TO CHANGE WITHOUT NOTICE. ALL SALES ARE FINAL.
HST # R139339899 | 355 Adelaide Street West, Suite 410 | Toronto, ON | M5V1S2 | 1-800-354-3303 | [email protected]
see all events >> | subscribe to magazine >> | view courses >> | discover consulting >>
ADVANCEBe InformedBe InspIred
MEDiA
ADVErtiSinG OPPOrtunitiES:• Big-box ad• sponsored content
number of recipients: 53,000
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Women of Influence Luncheon series
Be Inspired over Lunch
Providing access to female CEOs and role models, to hear the personal story of their professional success.
This National flagship events inspires 7,500 aspiring leaders each year.
EVEntS
PASt SPEAkErS:AriAnnA HuffinGtOn chair, president, and Editor-in-chief, huffington post
BOnniE BrOOkS cEo, The Bay
ArLEnE DiCkinSOn cEo of venture communications and Dragon’s Den panellist
HEAtHEr rEiSMAn Founder and cEo of Indigo Books and music
MAurEEn SABiA chairman of the Board for canadian Tire corporation
kAtHLEEn tAYLOr chair, rBc Financial Group
BELinDA StrOnACH politician and philanthropist
MArGArEt AtwOOD Best-selling canadian Author
CASSiE CAMPBELL-PASCALL captain of the olympic Gold-medal Winning canadian Women’s Ice hockey Team
DEBBiE trAViS Tv personality, Interior Designer, and Former model
rOBErtA BOnDAr physician, scientist, and Astronaut
SPOnSOr BEnEfitS:• marketing: onsite, online, and via email• Exposure ($950,000 advertising in The Globe & mail and maclean’s)• promotional opportunities (samples, booths, etc)• recognition for senior executive representatives• Table at each of the 20 events each year• Access to the community database and face- to-face in 8 cities• customized campaign based on your unique objectives
NETWorKING, cLIENT ENTErTAINmENT AND INspIrATIoN For AspIrING WomEN oF INFLuENcE
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Structured “Connecting Activity” to help women meet their peers, and speakers who have had early success and high-profile careers who share tactical advice on negotiating, leadership, entrepreneurship, communication and personal branding.
young Women of Influence Evening series
Get Ahead
ADvIcE AND coNNEcTIoNs For EmErGING LEADErs
SPOnSOr BEnEfitS:1. promotional opportunities (samples, gift bags, door prizes, booths, etc) 2. Exposure ($350,000 of advertising in the National post & chatelaine)3. 4 tickets to the 10 annual events for your employees or clients4. recognition for senior executive representatives5. marketing: onsite, online, and via email6. Access to the database and live audience in Toronto & calgary 7. customized campaign based on your unique objectives
EVEntS
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SPOnSOr BEnEfitS:1. Access to the community of global senior executives 2. recognition and podium time for senior executive representatives3. marketing: onsite, online, and via email4. unparalleled business development opportunities 5. select tickets to the events for senior executives
Global Women of Influence senior Executive Dinner series
New york Toronto calgary London hong Kong Washington
PASt AttEnDEES:BOnniE fuLLEr president & Editor in chief, hollywoodlife.com
nAnDitA BAkHSHi Executive vice president, TD Bank Group & head product management, TD Bank N.A.
LinDA DESCAnO managing Director and president & cEo, Women & co., a division of citibank, N.A.
kAtHLEEn tAYLOr president and chief Executive officer, Four seasons hotels and resorts
MAriA BArtirOMO Anchor, cNBc’s “closing Bell” and Anchor/managing Editor, “Wall street Journal report
DEirDrE StAnLEY Executive vice president, General counsel Thomson reuters
ELLEn MOOrE president and chief Executive officer, chubb Insurance company of canada
BEtH HOrOwitz Board of Directors, hsBc Bank of canada
LiSA HEiDMAn, LL.B. senior client partner, North American Director, The Bedford consulting Group
CArOL StEPHEnSOn Board of Directors, General motors company
There is nothing else like this: a room full of Women of Influence–the women who have made it to the senior executive and board levels–discussing the solutions for the next generation.
These dinners are powerful forums: intimate, elegant, global and byinvitation-only to drive evolution based on the success these women have found.
EVEntS
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canadian Women Entrepreneur Awards
celebrate the Extraordinary
Shining the light on leading female entrepreneurs to help them grow: their confidence, their profile, their business, and the local and global economies.
Over 45,000 women nominated to date ranging from all ages, representing every sector of the economy, with business revenues ranging from $350,000 to over $500 million.
18 finalists and 6 winners are recognized at the black tie gala in Toronto each year.
SPOnSOr BEnEfitS:1. Table to the annual Gala2. Exposure ($350,000 of advertising in National post & proFIT magazine)3. marketing: onsite, online, and via email4. Naming rights for an Award category5. Limited promotional opportunities 6. Access to the database and face-to-face 7. customized campaign based on your objectives
EVEntS
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YOunG wOMEn Of infLuEnCE: 3 of 4 Feature positions available
wOMEn Of infLuEnCE LunCHEOn SEriES: 2 of 6 Feature positions available
SEniOr ExECutiVE DinnEr SEriES: 2 of 5 Global or North American positions available
CAnADiAn wOMEn EntrEPrEnEur AwArDS: 1 of 6 Award position available 2 supporting positions available
partnership opportunities
promotional level sponsorships (on-site sampling is available
upon request).
**Title sponsorship positions for each program are secured.
SPECiAL OPPOrtunitiES: • customized advertorial • 20th Anniversary congratulatory advertisement
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opportunities exist at all levels
Contact Carolyn Lawrence e [email protected] t 416.923.1688
EVEnt SPOnSOrSHiP: • $25,000 - $110,000
intEGrAtED MEDiA CAMPAiGn: • start at $40,000 *Integrated campaigns include substantial savings and bonuses including editorial coverage, media exposure, speaking opportunities, magazine subscriptions and overall increased value across each platform.
Print MAGAzinE ADVErtiSinG: • $11,824 (4 issues yearly) • 1 Full page $3,695
ADVAnCEMEnt CEntrE: • $350 - $12,000
GEnDEr intELLiGEnCE: • Available upon request
DiGitAL ADVErtiSinG: • $5,500 (year) • 3-months $1,500 • newsletters $500-$850/month
rates
Special rates for Women Entrepreneurs & Top 25 Women of Influence
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2014 publishing schedule
COntACtS
intEGrAtED ADVErtiSinG
& MEDiA SPOnSOrSHiP
Carolyn Lawrence
president & cEo
Women of Influence Inc.
416.923.1688
EDitOr in CHiEf
Jasmine Miller
416.923.1688
DiGitAL ADVErtiSinG
Suite 66
416.628.5565 ext. 241
2014 PuBLiSHinG SCHEDuLEiSSuE SPACE CLOSinG MAtEriAL DuE On SALE
spring Jan. 15 Jan. 20 Feb. 24
summer march 31 April 14 may 12
Fall July 17 Aug. 4 sept. 4
Winter oct. 10 oct. 27 Nov. 21
ADVErtiSinG rAtES4 COLOur 1x 2x 3x 4x
Full page $3, 695 $3, 418 $3, 141 $2, 956
2/3 $3, 150 $2, 914 $2, 678 $2, 520
1/2 $2, 775 $2, 567 $2, 359 $2, 220
1/3 $1, 895 $1, 753 $1, 611 $1, 516
1/4 $1, 425 $1, 318 $1, 211 $1, 140
SPECiAL ADVErtiSinG SECtiOnS
tOP 25 wOMEn Of infLuEnCE & wOMEn EntrEPrEnEurS
Full page $3, 095
1/2 $1, 595
1/4 $995
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Technical specificationsAD SPECS
tyPe Bleed trim tyPe safety
Dps 17.25” x 11.375” 16.75” x 10.875” 16.25” x 10.375”
Full page 8.875” x 10.875” 8.375” x 10.875” 7.875” x 10.375”
2/3 (vertical) N/A 4.583” x 9.5” N/A
1/2 (horizontal) N/A 7.75” x 5” N/A
1/3 (vertical) N/A 2.166” x 9.5” N/A
1/4 (vertical) N/A 3.333” x 4.583” N/A
PrOOfinG AnD PrODuCtiOn CHArGES
PrOOfinG: please provide sWop (standard web offset press)
certified colour proofs. proofs should accompany the file and should
not be folded. contents of the package should be identified on the
outside as to the magazine name, issue and advertiser.
PrODuCtiOn CHArGES: Design and production assistance is
subject to an hourly charge plus additional stripping, proofing and
film charges. other production charges include resizing the ad to
meet our require specifications, strip- ins or deletions requested, plus
any altering of the file in order to meet bleed or trim requirements.
publisher is not liable for reproduction quality on mechanicals which
require camera work.
tECHniCAL rEquirEMEntS
BLEED: The ad must be made larger than the page size as to avoid
white edges when the book is cut.
tYPE SAfEtY: All text must be within this border to avoid being cut off.
GuttEr SAfEtY AnD CrOSSOVEr: Keep a 1.5” safety margin for live
text and crossovers for double page spreads.
fiLE tYPES: Adobe InDesign, Adobe Illustrator, Adobe photoshop,
pDF, TIFF, Eps.
iLLuStrAtOr fiLES: save Adobe Illustrator images/documents as Illustrator
Eps files, convert all fonts to outlines, and be sure to embed all images.
PDf fiLES: We strongly recommend supplying pDF F/X -1a files. All
files should be cmyK, highest resolution.
iMAGE PrEPArAtiOn: save all images as Eps, TIFF, or pDF. Avoid
using JpEG, GIF, or any other low- resolution modes. save with 8bit
mAc preview with Binary encoding.
SuBMittinG MAtEriALS
ftP infO: To upload files, log onto your file transfer client (Fetch,
cyberduck, FileZilla)
Host: ftp.womenofinfluence.ca
username: [email protected]
Password: available upon request
DiGitAL AD SPECS
ad siZe: BIG BoX: 300 x 250px LEADErBoArD: 728 x 90px
file siZe: 40kb max
file formats: gif / jpg / swf / png / 3rd party vendor / html5
animation: up to 15 sec and a maximum of 3 rotations
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to increase the performance of half of your employee base, save millions in turn over costs and get women talking about your brand?
Are you ready
