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Media Planner Reporting on best practices within the healthcare industry across Canada. 2017 www.hospitalnews.com

Media Planner - Hospital News · 11 NOVEMBER Technology in Healthcare, Patient Experience, Hospital Performance Indicators BOOKING DEADLINE: OCT 20, 2017 FINAL MATERIAL DEADLINE:

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Page 1: Media Planner - Hospital News · 11 NOVEMBER Technology in Healthcare, Patient Experience, Hospital Performance Indicators BOOKING DEADLINE: OCT 20, 2017 FINAL MATERIAL DEADLINE:

Media PlannerReporting on best practices within the healthcare industry across Canada.

2017www.hospitalnews.com

Page 2: Media Planner - Hospital News · 11 NOVEMBER Technology in Healthcare, Patient Experience, Hospital Performance Indicators BOOKING DEADLINE: OCT 20, 2017 FINAL MATERIAL DEADLINE:

34% Doctors, Nurses, Psychiatrists, Urologists, Radiologists, Scientists, Technicians, Therapists, Researchers and Support Staff.

42% Directors, Managers, Purchasing, Administrators and Associates

Why Advertise With Us?Hospital News has been publishing since 1987. We take great pride in being the voice of Canada’s healthcare industry and reporting on best practices from across our great country. Our promise, to present clear and concise editorial covering developments that affect all healthcare professionals, executives, administrators and patients.

We are committed to keeping you informed on current healthcare news, medical advancements and trends.

16% CEOs, CFOs, CIOs, Presidents and VPs

13% Supervisors, Assistants, Coordinators, Analysts and Team Leads

* 82% of ALL Senior Management in Canada’s Hospitals and Long Term Facilities Receive Hospital News every month

OVER 60,000 READERS NATIONALLY

READERSHIP DEMOGRAPHICS

Eastern Provinces 18%(QC,NB,NL,NS,PE)

Western Provinces 30% (BC,AB,SK,MB,NT,NU,YT)

Ontario 52%

Reporting on best practices has built a strong diverse and loyal readership over the past 30 years.

Hospital News is Canada’s healthcare magazine for 30 years. One of the longest standing and respected healthcare website and publications in Canada. Updated daily and published 12 times a year.

Page 3: Media Planner - Hospital News · 11 NOVEMBER Technology in Healthcare, Patient Experience, Hospital Performance Indicators BOOKING DEADLINE: OCT 20, 2017 FINAL MATERIAL DEADLINE:

Supported Columns:› From the CEO’s Desk

› Safe Medication

› Legal Update

› Technology

› Ethics

› Product Review

› Patient Safety

› Infection Control

› Evidence Matters

› eHealth

2017 Editorial Focus

Readers of Hospital News work across the healthcare industry and are not isolated to hospitals alone. Readership and distribution include:

We interact daily with the healthcare industry through:

01 JANUARYProfessional Development, Continuing Medical Education (CME), Human Resources

BOOKING DEADLINE: DEC 16, 2016 FINAL MATERIAL DEADLINE: DEC 20, 2016

04 APRILHopsital Funding, Personalized Medicine, Volunteers and Fundraising, Health Promotion

BOOKING DEADLINE: MAR 24, 2017 FINAL MATERIAL DEADLINE: MAR 28, 2017

07 JULYCardiovascular Care, Respirology, Diabetes, Complementary Health

BOOKING DEADLINE: JUNE 23, 2017 FINAL MATERIAL DEADLINE: JUNE 27, 2017

10 OCTOBERPatient Safety, Mental Health + Addiction, Research + Health Achieve Guide Supplement

BOOKING DEADLINE: SEPT 22, 2017 FINAL MATERIAL DEADLINE: SEPT 26, 2017

02 FEBRUARYFacilities Management and Design, Health Technology, Greening Healthcare, Infection Control

BOOKING DEADLINE: JAN 20, 2017 FINAL MATERIAL DEADLINE: JAN 24, 2017

05 MAYSurgical Procedures, Oncology, Pain Management, Palliative Care, Nursing Heroes Supplement

BOOKING DEADLINE: APRIL 21, 2017 FINAL MATERIAL DEADLINE: APRIL 25, 2017

08 AUGUSTPediatrics, Ambulatory Care, Neurology, Hospital-based Social Work

BOOKING DEADLINE: JULY 21, 2017 FINAL MATERIAL DEADLINE: JULY 25, 2017

11 NOVEMBERTechnology in Healthcare, Patient Experience, Hospital Performance Indicators

BOOKING DEADLINE: OCT 20, 2017 FINAL MATERIAL DEADLINE: OCT 24, 2017

12 DECEMBERYear in Review, Future of Healthcare, Accreditation, Pharmacology

BOOKING DEADLINE: NOV 24, 2017 FINAL MATERIAL DEADLINE: NOV 28, 2017

03 MARCHGermotology, Home Care, Alternate Level of Care, Rehab

BOOKING DEADLINE: FEB 16, 2017 FINAL MATERIAL DEADLINE: FEB 21, 2017

06 JUNEHealth Care Transformation, eHealth, Mobile Health, Medical Imaging

BOOKING DEADLINE: MAY 18, 2017 FINAL MATERIAL DEADLINE: MAY 23, 2017

09 SEPTEMBEREmergency Services, Critical Care, Emergency Preparedness, Infection Control

BOOKING DEADLINE: AUG 25, 2017 FINAL MATERIAL DEADLINE: AUG 29, 2017

› Psychiatric

› Universities

› Rehabilitation

› Laboratories

› Long Term Care Facilities

› Government Institutions

› Healthcare Organizations

› Retirement Homes

2017 Media Planner

Year over year growth with over 60,000 monthly circulation. Distribution

through subscription base of over 16,500 across Canada and exclusive

magazine rack distribution within Ontario hospitals. Online unique visitors

averaging +40,000/month and daily interaction with readers via social media.

Online & Magazine Circulation

To Submit Editorial:

Kristie [email protected]

Page 4: Media Planner - Hospital News · 11 NOVEMBER Technology in Healthcare, Patient Experience, Hospital Performance Indicators BOOKING DEADLINE: OCT 20, 2017 FINAL MATERIAL DEADLINE:

Printing Process: Web OffsetAds: 150 line screen

FTP access is available on requestAds can be emailed to: [email protected]

File Formats: Packaged Adobe InDesign, Hi-Res PDF

Full Banner: 96 dpi – 728px x 90px, JPG or GIFMedium Rectangle:96 dpi – 300px x 250px,JPG or GIF file format

If animating, up to 3 frames/layers, and saved as an animated GIF.

To Advertise Contact:

Denise Hodgson/Sales Representative905.532.2600 [email protected]

Stefan Dreesen/[email protected]

PRODUCTION NOTES:Images downloaded off a website are unacceptable for print.

Please include all embedded artwork files. Fonts that are not in our library will be replaced with reasonable substitutes. Please contact us for further details.

In order to provide you with the best service possible, we have established some simple guidelines to make sure that your ad gets the full attention of our production department. In order to maintain our standards, we must adhere to the deadlines and specifications set above.

610 Applewood Crescent, Suite 401 Vaughan, Ontario L4K 0E3

Telephone: 905.532.2600 Advertising x2237 | Editorial x2234Publisher 416-580-3450

Website: www.hospitalnews.com Email: [email protected]

*Please note: The live area is 8.375” WIDE X 9.805” deep**Half Page Horizontal - Bleed at the bottom and 2 sides. No bleed at the top.

Front Page Banner

Bleed Size -9.625” x 1.85“

Ad Size -8.375” x 1.228”

$3500

x3 $3150x6 $3000x12 $2700

Half Page Vertical

Bleed Size -5.35” x 11.375“Ad Size -

4.1” x 9.805”

$3175

x3 $2850x6 $2730x12 $2440

Eighth Page Dominant (1/6th)

Ad Size - 4.1” x 3.16”

$1130

x3 $1045x6 $985x12 $910

Quarter Page Vertical

Ad Size -4.1” x 4.82”

$1845

x3 $1690x6 $1610x12 $1449

Quarter Page Horizontal

Ad Size - 8.375” x 2.325”

$1549

x3 $1420x6 $1340x12 $1225

Half Page Horizontal

x3 $2490x6 $2375x12 $2140

Bleed Size - 9.625” x 5.595“

Ad Size - 8.375” x 4.82”

$2775

Full Page

x3 $3575x6 $3400x12 $3075

Trim - 9.125” x 10.875“

Bleed Size -9.625” x 11.375“

Ad Size -8.375” x 9.805”

$3950

Double Page Spread

x3 $6700x6 $6350x12 $5700

Trim - 18.25” x 10.875”Bleed Size - 18.75” x 11.375”

Ad Size - 17.5” x 9.805”

$7450

Eighth Page

Ad Size - 4.1” x 2.325”

$910

MEDIA REQUIREMENTS

MEDIA REQUIREMENTS

2017 Print Advertising Rates

2017 Online Advertising Rates

CELEBRATING 30 YEARS!Total Media Coverage - Print / Website / Social

Horizontal Banner Ads

(728x90) ................................................$695/mthMedium Rectangle Ads

(300x250) ............................................. $595/mthCustom Sponsorship Ad

(300x60) ....................................................... InquireCareer Ad Posting

(30 Days) ...........................................................$295 (15 Days) ...........................................................$145Digital Edition Notification

(Premium Full Banner 728x90) ...........................$495Health Care Products and Services Online Directory

(Basic - Logo & Website) ..............................$195/yr (Premium - +3 Pictures) ...............................$295/yr