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#ATPCOelevate
Predefined price points with dynamic price adjustments
Industry Overview: Simplified Model for Dynamic Pricing
Dual RBD
Capability to increase price points by requiring inventory in 2 different RBD
QuantumPricing
More frequent updates based on automated price determination and upload APIs
DPE PredefinedPricing
DPE determines optimal price from a set of defined (pre-distributed) prices
DPE GeneratedPricing
DPE determines optimal price and adjusts pre-distributed price
Min/MaxPricing
Airlines distribute a min/max range, eliminatingthe need topre-distribute individual prices
Bid Pricing
Airlines link their Revenue Management systems directlyto price determination
Predefined price points with dynamic availability
Fully dynamic price determination
OptimizedPricing
AdjustedPricing
ContinuousPricing
#ATPCOelevate
Predefined price points with dynamic price adjustments
Industry Overview: Simplified Model for Dynamic Pricing
Dual RBD
Capability to increase price points by requiring inventory in 2 different RBD
QuantumPricing
More frequent updates based on automated price determination and upload APIs
DPE PredefinedPricing
DPE determines optimal price from a set of defined (pre-distributed) prices
DPE GeneratedPricing
DPE determines optimal price and adjusts pre-distributed price
Min/MaxPricing
Airlines distribute a min/max range, eliminatingthe need topre-distribute individual prices
Bid Pricing
Airlines link their Revenue Management systems directlyto price determination
Predefined price points with dynamic availability
Fully dynamic price determination
NEW Dynamic Pricing Engine Implementation Guide
Dual RBD Implementation Guide
Industry Discovery -Be a part of building the future of pricing
OptimizedPricing
AdjustedPricing
ContinuousPricing
#ATPCOelevate
Seller
Aggregator
Airline
ReceiptOffer
Shop Order
OfferManagement
OrderManagement
Reservations
Product Delivery
Revenue Accounting
TicketingAvailability
Products
Prices
Servicing
Schedules
NDC Processing Flow* and Dynamic Pricing Approaches
*Adopted IATA’s NDC processing flow
#ATPCOelevate
Seller
Aggregator
Airline
ReceiptOffer
Shop Order
OfferManagement
OrderManagement
Reservations
Product Delivery
Revenue Accounting
TicketingAvailability
Products
Prices
Servicing
Schedules
NDC Processing Flow* and Dynamic Pricing Approaches
Dynamic Pricinghappens here
*Adopted IATA’s NDC processing flow
#ATPCOelevate
Seller
Aggregator
Airline
ReceiptOffer
Shop Order
OfferManagement
OrderManagement
Reservations
Product Delivery
Revenue Accounting
TicketingAvailability
Products
Prices
Servicing
Schedules
NDC Processing Flow* and Dynamic Pricing Approaches
Utilize and interact with current
infrastructure
Dynamic Pricinghappens here
*Adopted IATA’s NDC processing flow
#ATPCOelevate
Seller
Aggregator
Airline
ReceiptOffer
Shop Order
OfferManagement
OrderManagement
Reservations
Product Delivery
Revenue Accounting
TicketingAvailability
Products
Prices
Servicing
Schedules
*Adopted IATA’s NDC processing flow
NDC Processing Flow* and Dynamic Pricing Approaches
Utilize and interact with current
infrastructure
Dynamic Pricinghappens here
Interoperable• Service across any
channel• Calculate taxes and fees• Recognize and collect
correct revenue• Comply with government
and regulatory requirements
• Support codeshare and interline
#ATPCOelevate
Dual RBD Validation5 RBDs (B, M, Q, W and X) can deliver nine price
points by reserving two RBDs (X and W) for secondary validation of the booked RBD
Optimized Pricing: Live
Success Story
AZ implements dynamic pricing in 4 months, driving revenue and giving consumer greater choice
Usage
35 airlines Live7.5+% of fares in ATPCO
database
#ATPCOelevate#ATPCOelevate
Open ItemsLast Seat Availability (within cabin) involving the trigger class
• Status• Discussions are on-going within the industry on resolution• Industry solutions proposed, airline input required
#ATPCOelevate
Getting Started
Set up internal infrastructure
Forecast optimization (with real-time fares)
Talk to ATPCO
#ATPCOelevate
Two DPE Solutions
DPE Predefined Price
Predefine and distribute all possible price points
Price is only valid when received from the airline’s DPE
DPE Generated Price
DPE adjusts price at shopping (no predefined price points)
Price is distributed at sale time for downline processing
(e.g., revenue accounting)
Pre-distribute
Post-distribute
What’s Common?
Schema standardsProcessing flowSupport interline
DPE Airline Profile
Concept
#ATPCOelevate
Data Setup
Airline
Fares and related data (as today)
$1000
LON / NYC
Predefined Price (Solution 1)
$800
LON / NYC
DPE Airline Profile
ATPCO
Subscribers
Shopping/Pricing
Change/Refund
Revenue Accounting
Fare Management
Government Filing
#ATPCOelevate
Adjusted Pricing (NDC)
LON / NYCRoundtrip
Customer
Airline ProfileAirline
OfferManagementSystem
$1000
LON / NYC
LON / NYCRoundtrip
Customer
#ATPCOelevate
Adjusted Pricing (NDC)
LON / NYCRoundtrip
Customer
Airline ProfileAirline
OfferManagementSystem
$1000
LON / NYC
LON / NYCRoundtrip
Customer
DPEEligible for dynamic pricing
$1000
LON / NYC
#ATPCOelevate
Adjusted Pricing (NDC)
LON / NYCRoundtrip
Customer
Airline ProfileAirline
OfferManagementSystem
$1000
LON / NYC
LON / NYCRoundtrip
Customer
DPEEligible for dynamic pricing
$1000
LON / NYC
$800
LON / NYC
$800*
LON / NYCGenerated Price
Predefined Price
or
Replaces both the fare class code + amount with a pre-distributed fare class code + amount.
Adjusts the amount and there is no change to fare class code.
ATPCO
#ATPCOelevate
$800*
Offers
Adjusted Pricing (NDC)
LON / NYCRoundtrip
Customer
Airline ProfileAirline
OfferManagementSystem
$1000
LON / NYC
LON / NYCRoundtrip
Customer
DPEEligible for dynamic pricing
$1000
LON / NYC
$800
LON / NYC
$800*
LON / NYCGenerated Price
Predefined Price
or
Replaces both the fare class code + amount with a pre-distributed fare class code + amount.
Adjusts the amount and there is no change to fare class code.
ATPCO
AcceptedOffer
#ATPCOelevate
$800*
Offers
Order
Adjusted Pricing (NDC)
LON / NYCRoundtrip
Customer
Airline ProfileAirline
OfferManagementSystem
$1000
LON / NYC
LON / NYCRoundtrip
Customer
DPEEligible for dynamic pricing
$1000
LON / NYC
$800
LON / NYC
$800*
LON / NYCGenerated Price
Predefined Price
or
Replaces both the fare class code + amount with a pre-distributed fare class code + amount.
Adjusts the amount and there is no change to fare class code.
ATPCOTCN DataTicket
number, ID
AcceptedOffer
#ATPCOelevate
$800*
Offers
$800*
LON / NYC
Selected Fareto Customer
Order
Adjusted Pricing (NDC)
LON / NYCRoundtrip
Customer
Airline ProfileAirline
OfferManagementSystem
$1000
LON / NYC
LON / NYCRoundtrip
Customer
DPEEligible for dynamic pricing
$1000
LON / NYC
$800
LON / NYC
$800*
LON / NYCGenerated Price
Predefined Price
or
Replaces both the fare class code + amount with a pre-distributed fare class code + amount.
Adjusts the amount and there is no change to fare class code.
ATPCOTCN DataTicket
number, ID
AcceptedOffer
Generated Price Distribution
#ATPCOelevate
$800*
Offers
$800*
LON / NYC
Selected Fareto Customer
Ticket
Adjusted Pricing (Traditional Distribution)
LON / NYCRoundtrip
Customer
Airline Profile
ExternalShopping/Pricing System
$1000
LON / NYC
LON / NYCRoundtrip
Customer
DPEEligible for dynamic pricing
$1000
LON / NYC
$800
LON / NYC
$800*
LON / NYCGenerated Price
Predefined Price
or
Replaces both the fare class code + amount with a pre-distributed fare class code + amount.
Adjusts the amount and there is no change to fare class code.
ATPCOTCN DataTicket
number, ID
AcceptedOffer
Generated Price Distribution
AirlineGDS
#ATPCOelevate
Predefined Price
Generated Price
All content together - better analytics for internal systems
Works well for structured price points, targeted products, stretch existing capabilities
Increased data maintenance
Uses already built pricing engine to determine price (existing logic)
Works well when need to adjust price to granular level at shopping, unlimited price points
Can be more closely tied to inventory calculations done today
Must build DPE business rules and new functionality
Less transparency
Interoperable and work within existing infrastructureSupport NDC and traditional distribution
Maintain product brand and price integrity
Which DPE solution works for you?
#ATPCOelevate
S U C C E S S
• Both DPE solutions• Sabre, Farelogix, ATPCO, and multiple airlines• Proven processing flow and standards
• Confirmed “plug and play” success• Enable speedy implementation
Learn
Integrate
Launch
PILOTS
SCHEMAS
• Implementation Guide• Data Application Overview and
supporting records (Milestone 2/3)
IMPLEMENTATION PACKAGE
#ATPCOelevate
Implementation Guide
Partner with ATPCO in early exploration
Document strategies and start planning
Pilots
Launch a pilot
Test interline solutions with partners airlines
Already have a solution in play?
Work with ATPCO to identify life cycle impacts, areas of exposure, and risks
Become Part of the Solution
#ATPCOelevate
Optimized Pricing DPE Predefined Price DPE Generated Price
26
Talk to ATPCO about getting started today
Resolve fare compression issues (too many RBDs in
a class)
Increase pricing flexibility for targeted
products by stretching existing functionality
Achieve full contextual pricing flexibility while
maintaining interoperability