IMA EUROPE INTRODUCTION

A welcome to prospective and new members from EMEAVersion 6

Incentive Marketing Association – background

• IMA (Incentive Marketing Association) started as US based non-profit organisation with over 500 members

• the world’s leading voice in the incentive marketplace

• provides education and information services, edits publications, organizes conferences and seminars, represents the incentive sector to the media, promotes investigation and acts as a public relations conduit for members

Incentive Marketing Association Europe – our purpose

• IMA Europe is the four year old arm of the IMA, with the main purpose of building European wide awareness and growth of the incentive industry

• IMA Europe will help your business to grow and become more profitable, through networking, best practice, education and friendship

Incentive Marketing Association Europe – our mission

At the IMA Europe it is our mission to:• promote the harmonisation,

recognition and development of the incentive industry

• show best practice and seek to raise and maintain industry standards by sharing knowledge, experience, legislative and financial constraints and guidelines.

• help to build a greater understanding of incentive marketing in Europe and the rest of the world via its umbrella organisation, IMA – US.

IMA Ireland Mission

To be the industry voice for the Motivational Rewards and Incentive Marketing profession in Ireland .

We will provide education, knowledge building and networking opportunities for our members from a national and international perspective.

We will provide an active program of events for members in support of the above within Ireland and Europe.

We will be a representative voice for the Gift Card industry in Ireland for members involved in that area.

Our Ireland Council includes incentive industry experts

Chairman IMA Europe - Ireland• Jock Jordan, Chairman (Group Sales Director One4all)

Vice Chairman, IMA Europe - Ireland• Phil Mooney, Vice Chairman (Corporate Incentives Manager - Arnotts Group)

IMA Europe - Ireland Council• Ann Lyons, Managing Director, Gift Innovation Ltd• David Walsh, Group Retail Manager - One4all Group• Gary Purcell, Managing Director, AllGo Incentives • Sharon Mohan, Arnotts Group• Declan Byrne, IMA Europe Council member

Phil Mooney – Vice ChairJock Jordan - Chairman

Our Objectives

• To carry out the objectives of IMA Europe within the Ireland market and to bring the benefits of IMA Europe experience to its Irish members.

• The Ireland Council will initially focus on the following tasks;– Provide an active networking community for Incentive and Motivation practitioners, HR

Managers, Marketers and end users in Ireland.– Provide 4 Ireland based member events where we will provide case studies in best

practice in Motivational & Incentive Management, international speakers and network building opportunities.

– Recruitment of members from the Incentive Industry, Marketing and HR professions to the organisation.

– Introduction of the IMA Europe Diploma In Motivation education program to its membership.

– Bring access for members to a further 4-6 IMA Europe events outside of Ireland

Who should consider membership?

• HR managers who are responsible for the design and implementation of Staff Motivation, Reward and Incentive programs.

• Marketing professionals tasked with consumer recruitment, customer retention and incentivisation.

• Industry practitioners and agencies engaged in supporting, supplying or educating motivation and incentive programs.

• Retailers and program managers involved in the Gift Card industry

Being a member of the IMA Europe offers many benefits.

The following are key benefits to members:

• Promoting Incentives• Increased staff & customer engagement• Industry Insights• Networking• Open door policy• Members Meetings• Sharing Best Practice• Education and Data• Research and Development• Discounts

You can find further information about the membership benefits on our website:

http://www.imaeurope.com/member-benefits/benefits-overview/

You can find further information online.

For further information about the IMA Europe please use one of the following channels:•Website: www.imaeurope.com•LinkedIn: IMA Europe Council•Twitter: www.twitter.com/IMAEurope

It is easy to become a member.

If you would like to become a member or receive more information about us there are two ways to do so:•Just contact us on michelle@imaeurope.com or by phone on +44 1709303113•Join us at one of the next members meetings. Even if you are not a member (yet) potential members can attend the meetings free of charge and get to know the IMA Europe.

You can find the information on our events page:

http://www.imaeurope.com/about/events/