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Membership Membership RetentionRetention
District 6840 Membership District 6840 Membership CommitteeCommittee
May, 2011May, 2011
Membership TrendsMembership Trends
Ten years ago, Rotary International Ten years ago, Rotary International had about 1.2 million membershad about 1.2 million members
Membership TrendsMembership Trends
Ten years ago, Rotary International Ten years ago, Rotary International had about 1.2 million membershad about 1.2 million members
Today, Rotary International has Today, Rotary International has about 1.2 million membersabout 1.2 million members
Membership TrendsMembership Trends
Ten years ago, Rotary International Ten years ago, Rotary International had about 1.2 million membershad about 1.2 million members
Today, Rotary International has Today, Rotary International has about 1.2 million membersabout 1.2 million members
In those 10 years, Rotary In those 10 years, Rotary International has added about 1.2 International has added about 1.2 million new membersmillion new members
That means…That means…
We’ve added 100% to our rolls in the We’ve added 100% to our rolls in the last 10 years.last 10 years.
We’ve turned over every bit of that We’ve turned over every bit of that membership gain.membership gain.
If we had a 50% retention rate, we’d If we had a 50% retention rate, we’d have membership of over 2 million.have membership of over 2 million.
WHY DID WHY DID YOU JOIN YOU JOIN ROTARY?ROTARY?
And more importantly, And more importantly, why are YOU still here?why are YOU still here?
Three reasons for joining Three reasons for joining RotaryRotary
FellowshipFellowship
FellowshipFellowship ““Rotary is one of the best sources of Rotary is one of the best sources of
establishing friendship because it establishing friendship because it offers an occasion to know people, offers an occasion to know people, and once we know people, generally and once we know people, generally we learn to like them.” -- we learn to like them.” -- PRIP PRIP Armando de Arruda Pereira at the at the 1941 Convention, Denver, USA, USA
"The foundation upon which Rotary "The foundation upon which Rotary is built is friendship; on no less firm is built is friendship; on no less firm foundation could it have stood.“ -- foundation could it have stood.“ -- Paul P Harris, 1935, "This Rotarian Age "Paul P Harris, 1935, "This Rotarian Age "
Three reasons for joining Three reasons for joining RotaryRotary
FellowshipFellowshipBuild your businessBuild your business
Building BusinessBuilding Business From the beginning, Rotary was seen as a vehicle From the beginning, Rotary was seen as a vehicle
to expand businessto expand business "I think that Rotary's fundamental purpose "I think that Rotary's fundamental purpose
will be with business; that civic and will be with business; that civic and charitable activities should not be charitable activities should not be discouraged, but should be given secondary discouraged, but should be given secondary consideration, not because of any lack of consideration, not because of any lack of importance, but because there are importance, but because there are specialized organizations to take care of specialized organizations to take care of their needs. Civic and charitable activities their needs. Civic and charitable activities seem to me by‑products.“ -- seem to me by‑products.“ -- Paul P. Harris in a Paul P. Harris in a message to a business round table at the 1916 message to a business round table at the 1916 convention in Cincinnati.convention in Cincinnati.
If you join Rotary just for business, it won’t If you join Rotary just for business, it won’t happen. If you’re a good Rotarian, you will get happen. If you’re a good Rotarian, you will get business from Rotary. – Neil Alford, D6840 business from Rotary. – Neil Alford, D6840 Foundation ChairFoundation Chair
Three reasons to join Three reasons to join RotaryRotary
FellowshipFellowshipBuild your businessBuild your businessServiceService
““What a privilege it is to be linked with one What a privilege it is to be linked with one hundred and fifty thousand other men of hundred and fifty thousand other men of more than eighty nations, differing in more than eighty nations, differing in languages, customs, and historical back’ languages, customs, and historical back’ grounds; and yet alike in one respect—all grounds; and yet alike in one respect—all businessmen, held together by a common businessmen, held together by a common ideal applicable to all phases of life, the ideal ideal applicable to all phases of life, the ideal which is popularly known as the ideal of which is popularly known as the ideal of service.” --service.” --Paul Harris, Paul Harris, This Rotarian AgeThis Rotarian Age
• Now 1.2 million other people• Now over 200 nations
Understanding what Rotary Understanding what Rotary accomplishesaccomplishes
In 2009, there were over 700 polio In 2009, there were over 700 polio cases in Indiacases in India
In 2010, there were less than 50In 2010, there were less than 50 So far in 2011, there have been two So far in 2011, there have been two
cases in Afghanistancases in Afghanistan So far in 2011, there have been nine So far in 2011, there have been nine
cases in Nigeriacases in Nigeria So far in 2011, there have been 40 So far in 2011, there have been 40
cases in Pakistancases in Pakistan
Realizing Rotary’s potential for Realizing Rotary’s potential for serviceservice
1.2 million members in 200 1.2 million members in 200 countries means EVERY project is a countries means EVERY project is a locallocal project project
TRF awarded $187 million in TRF awarded $187 million in program awards in the year ended program awards in the year ended June 30, 2010June 30, 2010
TRF has $658 million in net assets TRF has $658 million in net assets as of June 30, 2010as of June 30, 2010
Realizing Rotary’s potential for Realizing Rotary’s potential for service, Part IIservice, Part II
1.2 million people is the number hired by 1.2 million people is the number hired by the U.S. government to accomplish the the U.S. government to accomplish the 2010 census2010 census
1.2 million is the number of employees of 1.2 million is the number of employees of Wal-Mart worldwideWal-Mart worldwide
1.2 million is the population of Dallas, TX1.2 million is the population of Dallas, TX If 1.2 million Rotarians average 40 hours If 1.2 million Rotarians average 40 hours
a year in Rotary service it totals 48 million a year in Rotary service it totals 48 million hours, or over 23,000 man-years.hours, or over 23,000 man-years.
At minimum wage, that is almost $350 At minimum wage, that is almost $350 million in service contributed by Rotariansmillion in service contributed by Rotarians
What this all means for What this all means for membershipmembership
Remember when we asked why you Remember when we asked why you joined? joined?
If you seek fellowship, we need you to If you seek fellowship, we need you to help provide fellowship to Rotarians.help provide fellowship to Rotarians.
If you joined seeking business, we need If you joined seeking business, we need you to give business to Rotarians.you to give business to Rotarians.
If you joined for service, we need you to If you joined for service, we need you to serve. Envision a project, take it on, find serve. Envision a project, take it on, find your resources, and achieve the goal.your resources, and achieve the goal.
Rotary begins and ends with Rotary begins and ends with the member. What each club the member. What each club becomes is dependent on the becomes is dependent on the
sum of its members’ sum of its members’ contributions. Whatever contributions. Whatever
your goal, Rotary can help your goal, Rotary can help you achieve it.you achieve it.
HoweverHowever, , Rotary is a Rotary is a vehicle. vehicle.
You’ve got to You’ve got to turn the key turn the key and drive it.and drive it.