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8/11/2019 Merchandising Marks & spencers india
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Qunheat 8 @ksgmbc Feragkclmsmcd
Qunfmttel tb 8 Zrb`. CetgrkvktgmLkte 8 ;:;::7dbt mctb k
hbmct vecture wmtg ^eimkcae retkmi
F&Q aurrectiy gks >1stbres
Mclmk ms tge fbst mfpbrtkct fkroet`br mts sustkmcknie
nusmcess prkatmaeckfel 'Zikc K'
Fkros & Qpecaers
Qburae
gttp8//abrpbrkte.fkroskclspecaer.abf/pikc-kgttp8//li`prbfeckle.abf/sgbpLetkmis.ksp2ml60&aktml60
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Nrmtmsg-cess ms ks skieknie ks ever mc kcy pkrt b` tge wbril
- Qteve ^bwe, exeautmve lmreatbr kt F&Q.
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@br yekrs, F&Q fkroetmcd pgmibsbpgy wks
smfpie8
Zrbluae gmdg qukimty prbluats ucler k
reabdcmsel nrkcl ckfe kt k``brlknie (nut
cbt agekp) prmaes, kcl klvertmse tgrbudgwbrl-b`-fbutg.
Zbsmtmbcmcd
Qburae
Fkros & Qpecaer - \ge Fkroetmcd Qbamety
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Abcsufer Zrbie
Upper fmllie aikss tb Gmdg aikss b` tge sbamety
Kdel netweec >5-55 yekrs
Tmiimcdcess tb pky `br qukimty , kcl ms nrkcl abcsambus .
Pkiues tge nrkcl & tge servmaes neybcl tge puragkse.
Lesmdcs fktter ks lbes tge abf`brt.
Qburae
Qurvey - Lmsgk Qbbl
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=
Obrkfkcdkik
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Mctrbluatmbc
\ge `mrst `ikdsgmp stkclkibce stbre mc Qbutg Mclmk, bpecel mc Kprmi>:;1.
\ge stbre mc Nkcdkibre prbvmles ekag aibtgmcd nrkcl mts bwc
lmstmcat ibbo kcl mlectmty.
Efpibyee prb`mie
Lgruvk Lkrsgkc ms tge aurrect abfferamki fkckder kt Fkros kcl
Qpecaer, Obrkfkcdik stbre. Ge gks neec k pkrt b` tge abfpkcy smcae
tge mcaeptmbc, >:;1. Ge gekls tge skies kcl bperktmbcs tekf. Ge
akc ne abctkatel kt - +=; =01>1=0=::.Qburae
gttp8//www.nbilsoy.abf/mcsyca/im`e/>:;1/fkros-kcl-specaer-nkcdkibre-:1>70=.gtfi
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Feragkclmsmcd Fmx
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PkrmetyKppkrei & Nekuty
NrekltgNrkcls
LeptgQOUs ,Pkrmktmbcs &
@knrmas
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K feragkclmsmcd strktedy mc wgmag k retkmierstbaos k ikrde cufner b` lm``erect prbluats.
-Mcvestbpelmk
\ge qukimty br stkte b` nemcd lm``erectbr lmverse
-Bx`brl Lmatmbckry
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Tbfecs wekrFecs wekr
Omls wekr Imcderme
Nekuty &@rkdrkcaes
Kppkrei
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Feragkclmse Qgkre
Omls wekr ms aurrectiygbils 5% feragkclmsesgkre kt tge stbre
Tgmie nekuty &`rkdrkcaes gks k fere 1%sgkre
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;4
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Nrekltg
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\ge cufner b` kssbrtfects mck speam`ma aktedbry
-^etkmi Mclmk
Nemcd mctecse mc sabpe ny mffersmcd
ybur nusmcess mctb kc mclustry br prbluataktedbry.
-Fkroetmcd Qpbt
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\ge abre nrkcl tgkt F&Q nedkc wmtg,mt ms tgefbst weii reaemvel & weii ocbwc kfbcdst mts mcgbuse nrkcls .
Gmdg prmael kppkrei nrkcl wmtg kttectmbc tbletkmi tb dmve k Lesmdcer ibbo.
Tmtg Imfmtel F&Q kmfs tb oeep k speamkimselabiieatmbc wmtg kttectmbc dmvec tb Gmdg @ksgmbckcl exaiusmvmty .
Zureiy Aksuki wekr `br Tbfec wmtg efpgksmsbc tge prmamcd wgmag ms k``brlknie kcl styimcd
wgmag ms fmcmfkimstma
Tbfecs Tekr
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\ge nrkcl `ektures tge seksbcs oey trecls,per`eatiy elmtel tb dmve kspmrktmbcki yetkttkmcknie styie wkrlrbne.
\ge nrkcls , gere `bauses bc smdckture &
exaiusmve abctefpbrkry styies.
Qfkrt & aksuki aibtgmcd kmfel kt k ybucd eldystyie.
K `resg aksuki abiieatmbc mcspmrel ny tge Ekstabkst imvmcd `bausmcd bc vmctkde ikml nkao ibbo
Abbi , vmctkde mcspmrel pmeaes , tgkt arekte k
reikxel & kutgectma ibbo.
Fecs Tekr
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Mt gbsts mtefs sumtknie `br wbfec kdel1:-
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Omls Tekr
\ge lesmdcs kre nrmdgt & gkrlwekrmcd , wgmagkre per`eat tb stkclmcd up `br kcy kfbuct b`^budg & tufnie.
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Nekuty
Aurrectiy retkmimcd `rkdrkcaes kcl k vkrmety b` arekfs & ibtmbcsucler > mc gbuse nrkcls -Kutbdrkpg & Zeruck
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Bnsbiete Nrkcls
Nmd & \kii- Qpeamkiiy-prbpbrtmbcel `br nmd kcl tkii fec &tge kppkrei nrkcl ms cb ibcder nemcd retkmiel mc tge Mclmkcstbres.
Nekuty- Aurrectiy stbaoel mc stbres , tge skie & sgkre b`sgei` lmspiky ms sibwiy neabfmcd bnsbiete.
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@knrmas
F&Q uses qukimty `knrmas `br mts kppkrei imce. Mt mcaiules8
Abttbc
Pmsabse-abttbc
ImcecQmio
Tbbiiecs
Iyark
Qktmc
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Leptg
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Zrbluat leptg ms tge cufner b` ekag mtef brpkrtmauikr styie b` k prbluat bc tge sgeives.
Zrbluat leptg ms kisb ocbwc ksprbluat
kssbrtfect brferagkclmse leptg.
-Fkroetmcd Qpbt
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Mc wbfecs wekr, ;< pmeaes b` ekag feragkclmse ms stbaoel kt tge stbre.;) Tbfecs aksuki kcl `brfki tbps Qmzes mcaiule Q F I WI WWI
But b` tgese smzes, WI kcl WWI seii tge fbst.
>) \rbusers smzes stbaoel mcaiule 0-7 (Q) ;:-;> (F) ;< (I) ;5 (WI) ;7 (WWI)
But b` tgese smzes, tge smzes tgkt seii tge fbst kre ;0 & ;7.
Tbfecs Tekr
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Qtyies & Aktedbry
Tbfecs Tekr
Aksukis\bps
Hekcs\reddmcds
QomrtsLresses
@brfkis\rbusers
QgmrtsNikzers
@brfkis\rbusers
QgmrtsLresses
Tbbiiecs
AksukisHekcs\bps
Lresses
@brfkis\rbusersQgmrts
Aksukis\rbusersHekcs
HkaoetsLresses
\bps
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Fecs Tekr
\ge stbre stbaos ;< pmeaes b` ekag feragkclmse.;) Aksuki kcl `brfki sgmrts Qmzes mcaiule
Q (< pmeaes) F (> pmeaes) I (< pmeaes)
WI (> pmeaes)But b` tgese smzes, Q kcl I seii tge fbst.
>) \rbusers- tge stbre oeeps stbao b` smzes
1: 1> 1< 10 17 ,1
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Qtyies & Aktedbry
Fecs Tekr
AksukisZbib sgmrts
HekcsQgbrts
@brfkis\rbusers
QgmrtsNikzers
\mes
@brfkis\rbusers
Qgmrts\mes
Tbbiiecs
AksukisZbib Qgmrts
Agmcbs\rbusersHkaoets
AksukisZbib Qgmrts
AgmcbsQgbrts
Hkaoets
Aksukis\ QgmrtsQgmrts
Agmcbs
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Omls Tekr
\ge omls wekr seatmbc b` tge stbre ms bce b` tgemr sfkiieraktedbrmes b` kppkrei feragkclmse. \gey stbao smzes8
;-> 1-:::-7:::
;5::-5:::
;5::-0:::
;:::-::->:::
Zrmamcd
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Kssbrtfect Qtrktedy
CkrrbwK. Qpeamkimst Mfkde
N. Austbfer brmectel
kpprbkagA. Efpgksms bc Kppkrei
Aktedbry
L. >:::->:;< 8 Qibwdrbwtg b` expkcsmbc
LeepK. Leptg mc QOUs tb
prevect sgbrt`kii b`
stbaoN. Pkrmktmbcs ks per
abcsufer prb`mie &kspmrktmbcki fkroet
A. >:::->:;< - Lesmdc
& letkmi agkcde
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TbfecsFecsOmlsImcdermeNekuty
Qkies Abctrmnutmbc (Zer Teeo)
@mdures mc Ikogs
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Kckiysms b` Qtrktedy
Abst tb `mii
Nmii tb `mii\ge stkr nrkcl b` nbtg Fec kcl Tbfecs kppkrei mc Fkros kclQpecaer msF&Q Abiieatmbc.
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@uture
Fkros & Qpecaer gks pieldel tb fkoe Mclmk mts nmddest fkroet
butsmle tge UO
F&Q wkcts tb gkve 7: stbres mc Mclmk ny >:;0, abfpkrel tb tge
:;:;0
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[ & K
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\gkco ybu