Guide To Working With Virtual Modeling Agencies

How to find and hire the right virtual models for your catalog.

Benefits of Hiring Models

• At least one sale of all new products• Reviews left for all products modeled• Time saved during working hours• Professional appearance for the catalog

Problems With Models

• Bad graphics• Instructions not followed• Late turn-in or not turning in of work at all

(being stood up or taken advantage of)• No communication from models• Difficult to work with (insisting on a certain

payment, only wearing certain sizes, etc.)

Common Misconceptions About Models

• All the same• Never listen• Spoiled, greedy, selfish, etc.• Push-overs, beneath devs and can be

treated poorly• Think too highly of themselves• Nothing but trouble-makers

Bad Ad Examples

Good Ad Examples

Proper Training

Proper training is key to a good foundation for a great modeling career. A well-rounded education will benefit all involved in the modeling industry, from the models themselves to the designers to the customers that see the final product page.

Finding The Right Models

• Don’t give up.• Don’t be afraid to be picky.• Present yourself professionally.• Ask for portfolios.• Require new models to purchase the first

few jobs to prove themselves.• Ask other clients for their testimonials

Finding the Right Agency

• Professionalism• Family atmosphere• Activity• Working threads • Public office or other room/world/island

dedicated to the agency’s work• Make contracts with models, NOT

agencies.

Needed Information

• Preferred body type and accessories• Ad size• Icon needed• Logos and/or backgrounds they will need• Time frame/deadline• Preferred style• File preference (gif, png, jpg, etc.)

Payment of Models

• Make sure you can afford the models before you hire them.

• Currency should be according to your budget and their skill level.

• Gifting should be appropriate to the job size and something they will enjoy (such as an item from their wish list).

Photo Shoot Procedures• Give clear instructions before, during, and

after the shoot.• Replace any models that are unreliable.• Pay the models promptly so there is no

misunderstanding that you did not appreciate the work they provided.

• Send reminders if necessary (know your models and set appointments accordingly).

Beware the Free Agent and the Rogue Agency

• Be very cautious of anyone that approaches you at random looking for a job.

• NEVER sign a contract with an agency, always with the model, if a contract is needed.

• NEVER pay the agency for work the model provided. Always pay the model.

In Conclusion• Communication and Professionalism are key

factors.• Payment is negotiable, and don’t be afraid to

state what you want for their price.• Insist that your prospective models have a

portfolio for you to look at.• Treat the models with the same respect and

dignity that you expect from them.• Remember that models are people too, and

have a real life way from the computer, just like you do.

Community Staff Involvement

• Help center• Dedicated staff• Registered agencies• Group moderation by staff• Modeling charter requirement