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MicroStrategy Mobile Healthcare Provider Solutions
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Business Intelligence Solutionsfor Healthcare Providers
MOBILE INTELLIGENCEMOBILE INTELLIGENCE
2
Leader in Business Intelligence for Over 20 Years
Business Intelligence (BI)
The process of transforming raw data into meaningful information to enable more effective business insight and decision-making
MicroStrategy, Incorporated (NASDAQ: MSTR)
• Founded in 1989
• Leading independent business intelligence software vendor
• Over 1 million business users at over 3,000 organizations
• Direct operations in 42 cities in 23 countries around the world
• Over 50 patents pending or issued
3
Leader in Business Intelligence for Healthcare Providers
8 of the 10 Top Global Healthcare Companies use MicroStrategy
MicroStrategy Supports Over 200 Healthcare Companies Worldwide
• TheAdvisoryBoardCompany• AlertLifeScience(eMR)• AmerisourceBergen• BCMinistryofHealth• CanadianInstituteforHealthInformation• CancerCareOntario• ConsortiumHealthPlans• CVSCaremark• EuropeanMedicinesAgency• FraserHealthAuthority• IMSHealth• MedAssets• NationalInstitutesofHealth• Novation• Premier,Inc.• SaintElizabethHealthCare• Scott&WhiteMemorialHospital• Solucient• SDIAnalytics• SuncoastSolutions• TheUniversityofTexas,M.D.AndersonCancerCenter• VisitingNurseServiceofNewYork• WakeMedHealth&Hospitals
4
Healthcare Provider Customer Success Stories
Benchmarking for Hospitals to Assess Relative Performance and Improve Processes
Premier Inc. operates one of the leading healthcare purchasing networks and the nation’s most
comprehensive repository of hospital clinical and financial information. Premier currently uses
the MicroStrategy Business Intelligence Platform™ to offer its member hospitals compara-
tive healthcare information services to help drive performance improvements. MicroStrategy
supports a wide range of Premier data applications, including ClinicalAdvisor™, a clinical
efficiency and quality performance benchmarking application. Hospitals use ClinicalAdvisor to
access critical performance measures against comparative benchmarks to help make data-
driven decisions to improve processes and performance in their organizations.
Improving Patient Flow.Accessing Critical Data for Grants and Clinical Studies
Dana-Farber Cancer Institute is a principal teaching affiliate of the Harvard Medical School and
is among the leading cancer research and care centers in the United States. Dana-Farber will
use MicroStrategy for its clinical operations reporting application, which will be used by clinic
managers, nurses, disease program administrators, and schedulers to improve their ability to
manage patient flow through clinical areas, reduce wait times, optimize clinical processes like
pharmacy dispenses and medical records management, and monitor staffing levels. Clinical
research assistants, statisticians, doctors, and clinical researchers will use the MicroStrategy-
based clinical research reporting application for insights into data that will help them write
research papers and grants, identify patients for clinical studies, and better understand
treatment outcomes.
Identifying Trends in Quality of Care for 3.3 Million Home Care Visits Annually
Saint Elizabeth Health Care is a Canadian not-for-profit charitable organization with a team
of approximately 4,000 health professionals that deliver 3.3 million home care visits annually.
SEHC plans to use MicroStrategy’s Dynamic Enterprise Dashboards™ and reporting capabilities
to monitor key performance indicators tied to the organization’s corporate strategies. SEHC’s
leadership, including vice presidents, managers, and supervisors, plans to use the dashboards
for greater insights into clinical, client, and administrative data. With MicroStrategy, SEHC
personnel can quickly identify trends in the quality of care across all programs and caregivers.
DANA-FARBERCANCERINSTITUTE
Using MicroStrategy Mobile to Reduce Hospital Supply Costs Significantly
Founded in 1998, Novation is the leading health care supply contracting company for more
than 25,000 members of VHA Inc. and the University HealthSystem Consortium (UHC), two
national health care alliances, and 5,500 members of Provista, LLC. Based in Irving, Texas, Nova-
tion acts as the supply contracting company for VHA and UHC member organizations to help
them manage and reduce supply costs. In July 2010, Novation delivered VHA PriceLYNX to VHA
members, a price bench-marking application for the iPhone and iPad. With the app, member
hospitals have a clear view of their supply chain on-the-go, as well as graphical snapshots of
pricing information hospital buyers need to make smart purchases. After a year in use, VHA
members have realized an average annual savings of more than $4 million per facility.
5
Healthcare Provider Customer Success Stories
Flexible Reporting for Cost-Containment Solutions
Formed in 1976 and based in Tampa, Fla., PMSI-Tmesys is the one of the nation’s leading
providers of cost-containment solutions for pharmacy and specialty services in the workers’
compensation and catastrophic injury markets. PMSI-Tmesys clients can generate user-
friendly reports on medications prescribed to a particular claimant, top-prescribed drugs, top
dispensing pharmacies, and payer-specific savings, among other criteria. Using MicroStrategy,
the users have the flexibility to drill down into the data, analyze it, export it, customize it, and
present it in a number of different ways. Previously, PMSI-Tmesys clients received monthly
reports via e-mail, with little control over the frequency and appearance of the reports.
Offering Transparency intoMedicare Spending Data on 40 Million Hospital Admissions
The new information dashboard recently launched by the Centers for Medicare & Medicaid
Services (CMS) is powered by MicroStrategy. The new CMS dashboard offers an exciting tool
in support of President Obama’s initiative for transparency and open government. In addition
to providing the American public with detailed insights into Medicare spending, the dashboard
data can be used by government and industry to assess health care policies, improve the
management of health care, and identify areas for change. With data from over 40 million
Medicare hospital admissions, the dashboard enables the public to view the relationships
between cost and volume of Medicare admissions by State, starting in January 2006. Every
month, the data will be updated with nearly one million more admissions.
Improved Planning, Lowering Emergency Wait Times By 18%
Cancer Care Ontario, a non-profit government health care agency is piloting MicroStrategy
mobile for planners and decision makers. Summary system-level performance information
delivered to key stakeholders enables them to make planning and funding decisions that
ultimately improve the lives of patients. Working closely with government, CCO has been able
to reduce emergency wait times by 18% since 2008.
Enhanced Visibility Into Financial, Operational, and Clinical Performance
The Advisory Board Company is the leading worldwide health care research and professional
services firm serving more than 2,600 hospitals and health systems. The Advisory Board
provides multiple, hosted business intelligence applications, each focusing on a distinct area
critical to hospital margin and clinical improvement and each leveraging the Advisory Board’s
deep industry expertise. There are currently thousands of individual users – from CFOs to
business analysts – accessing the applications on a daily basis.
6
Solutions for Healthcare Providers
Improve Your Financial Health With Billing, Cash, and Remittance Analytics
Financial leaders in most health systems struggle to
understand the factors contributing to revenue leakage.
The variance between gross and net revenue can be
staggering. Forecasting cash flow and estimating financial
reserves on accounts receivable is a daunting task without
strong reporting capabilities in place. CFOs and revenue
cycle leadership must be on the same page to monitor
and analyze the financial metrics that contribute to
net revenue.
With MicroStrategy’s business intelligence platform
harmonizing your billing, cash, and remittance data,
you can monitor and forecast financial performance more
effectively. Mobile dashboards allow your executives to
stay in touch with recent developments in the revenue
cycle at all times. Physicians can be included in the
dialogue as they can share a secured view of their
own financial performance. What-if scenarios can help
leadership understand the impact of contractual or
process improvements.
Revenue Cycle Intelligence
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Solutions for Healthcare Providers
Leverage Your EHR Data for Meaningful Use and More
The attention currently focused on electronic health
records (EHR) is largely driven by the financial
incentives associated with ARRA and HITECH for the
meaningful use of an EHR by 2015. However, hospital
leaders and healthcare providers are finding that
achieving meaningful use can be complicated if the
analytic tools within their core EHR systems are not up
to the task. Moreover, many hospitals have more than
one EHR, rendering the embedded meaningful use
reporting capability less valuable because it is not able
to integrate data from other systems. With that in
mind, Lancet Healthcare Solutions and MicroStrategy
have developed a meaningful use solution that
provides healthcare organizations with reports and
highly visual dashboards that provide an at-a-glance
view of where they are and where they need to be to
achieve meaningful use.
In addition to monitoring outcomes and evaluating
progress on meaningful use goals across their
organization, executives and physicians can also
leverage their integrated EHR data for quality of care,
pay for performance, and patient safety initiatives.
Pay for Performance, Meaningful Use
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Solutions for Healthcare Providers
Understand Channel Value, Usage, and Optimization
Care management programs are created to
appropriately manage health resources and improve
member wellness. Health plans, or health insurance
payers, need to understand how to measure the
processes of care, how these processes impact the
outcomes of care, and how both of these match up
to the number of resources being consumed.
Successful care management programs depend
on a health plan’s ability to connect data across
organizational boundaries and turn it into actionable
insights for employees tasked with launching care
management programs.
The Care Management application integrates data
from member healthcare encounters to establish
coordination and integration of care delivery
programs. It provides a single source of member
health data regardless of geography and delivers
on member expectations of an integrated health
care experience.
Care Management
In addition, the Care Management app provides health plan management a view into the
effectiveness of care management programs. Users can quickly analyze:
• Program Identification and Stratification
• Outcomes and ROI measures
• Program Adherence
9
Solutions for Healthcare Providers
Engage Your Patients with Mobile Apps and Quality Scores
The measurement and publication of hospital and
physician quality scores is here to stay. Patients are
growing more savvy as consumer-directed health plans
are forcing them to consider the cost of their elective
healthcare decisions. Specialized apps, which compare
physicians based on quality scores and clinical outcomes,
provide insight to patients and ultimately affects their
decisions. Take control of the market by engaging
members with mobile applications, including “find a
doctor” capabilities. These physician locator tools can
include cost and quality scores embedded in a geo-spatial
view inside the app.
MicroStrategy’s Hospital Quality Comparison application
utilizes quarterly data, as published by the U.S. Dept of
Health and Human Services (DHHS), and provides analysis
of US hospitals across three areas:
• Standards Compliance
• Outcomes of Care
• Patient Experience
Users can quickly find hospitals near them, see their latest
scores, and compare hospitals at a state and national level
to become more informed healthcare consumers and
improve the quality of their care.
Hospital Quality Comparison iPad 1:55 PM 100%
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The MicroStrategy Difference
The MicroStrategy Platform is Uniquely Suited to Meet the Complex and Varied Needs of the Healthcare Industry
The MicroStrategy Difference
MicroStrategy Healthcare Solution Map
Physician/ Hospital Solutions Planning Solutions Execution Solutions
Patient Solutions
Procedure Cost Forecasting
Find a Doc
Health Risk Assessments
Research & Trials
Wellness Programs
Social Networking
Personal Health Records
Hospice & Long Term Care
E-Billing
Patient Education
Accountable Care Organization
Appointments & Scheduling
Nurse Call Center
Patient Sat./ Surveys
Patient Portal
Visiting Nurse Service
Electronic Medical Records
Supply Chain AnalyticsReferral Management RAC & AppealsMeaningful Use
ReportingMedicare Cost Reporting Billing & Collections
Clinical Research Fraud & Abuse DetectionHealth Info Exchange
Budgeting & PlanningContract Management Grants & FundingMedication
Reconciliation
Surgery AnalyticsAccess to Care/ Com. Benefit
Revenue Cycle AnalyticsDoctor Quality Reporting Labor Force Optimization Quality & Safety
Corporate Solutions
GAAP Financial Reporting
Regulatory / Compliance
Enterprise Risk Management
Real Estate PlanningCorporate
Performance Management
HR / ITPR / Investor
RelationsAccounting
11
Why Do Tier One Healthcare Providers Turn to MicroStrategy?
Only MicroStrategy Meets the Unique Regulatory, Privacy, and DataVolume Requirements of the Healthcare Industry
on the fastest, most robust BI platform...
Industrial StrengthHigh Performance Delivered Even at
the Highest Scale
Non-stopOperations
In-memoryPerformance
HighestScalability
CompleteSecurity
to complete any type of analysis...
All Styles of BIEvolving Requirements Fully Supported Out-of-the-Box
PredictiveAnalytics
Dashboards
Reporting
Alerts&Monitoring
Analysis
when and where you need it.
All InterfacesInformation Delivered Where
and When Users Need It
Mobile
Card Home
Welcome Joyce L. Fowler
Consolidated Balance:
See card details1 card close to limit
Next Payment Due:Due Date:
$ 6,798.11$ 1,699.53
April 15, 2010
Summary as of April 1, 2010
PayBill
7 charges in this periodLarge Charges
Spend by expense category
Rewards Information
Special offers just for you
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Channel Overview
Web
Catalog
<15k0
20,000,000,000
450,000,000
400,000,000
350,000,000
300,000,000
250,000,000
200,000,000
150,000,000
100,000,000
50,000,000
0
40,000,000,000
60,000,000,000
80,000,000,000
100,000,000,000
15k-25k 25k-50k 50k+
50+
Total Visits
Top Buyers
Request Visits
Under-drivenPurchases
Offer-drivenPurchases
16-25
25-35
35-50
Off-Price Stores
Traditional Full
Price Stores
Trend and per-Channel Ranking Current, Last, Last Year’s Quarter
City
Location Income
<15k
15k-25k
25k-50k
50k+
<15k
15k-25k
25k-50k
50k+
3.92%
3.92%
3.93%
3.79%
3.00%
3.09%
3.00%
2.99%
54.34%
54.32%
54.25%
47.79%
39.69%
39.67%
39.67%
36.45%
Current Conversion % Other Conversion % Other Trend
Rural
Series: Repeat VisitsCategory: 20092Value: 348,604,353
Series: WebCategory: RevenueValue: 186,810M
Desktop
January 6, 2006
Page 1 of 2
Web
Printers
6/15/2009
Turn large amounts of complex data into a single
version of the truth...
All Data SourcesAccessing All Enterprise Data
DataMarts
DataWarehouses
Salesforce.com
Spreadsheets,TextFiles
OracleEssbase
MicrosoftAnalysisServices
Mu
lti-Dim
ensio
nal
Datab
asesR
elation
alDatab
asesO
peratio
nalD
atabases
12
The Platform for Healthcare Business Intelligence
MicroStrategy’s Extensive Platform Experience Conveys Directly to Mobile BIThe MicroStrategy platform is built on one unified, organically-
developed architecture. This platform provides a number of critical
capabilities to ensure that it is truly enterprise-class:
Rapid Development and Deployment using WYSIWYG point-
and-click design in the MicroStrategy integrated development
environment.
High Scale and High Performance across user scale, data scale,
and application scale on the fastest, highest performing business
intelligence server.
Economies of Scale as the system grows with the minimum
number of IT personnel and the fewest servers.
‘Write once, run anywhere’ Flexibility from a single service-
orientated architecture to satisfy multiple devices and clients
without additional integration or device-specific translation.
Openness and Extensibility via MicroStrategy’s SDK and
extensive library of APIs.
Secure Data Access Model designed to provide robust data
protection using a full range of technologies and security models.
Comprehensive Administrative Control consistent with
mission-critical system operation.
Unmatched Analytical Power against entire data warehouses
using data mining, predictive, statistical, financial, and
mathematical analyses.
MicroStrategy Mobile Business IntelligenceFASTER TO DEVELOP – Quickly design apps that offer a superior user experience, knowing that infrastructure code such as
networking, security, data management, and sensor integration is already built-in.
NO CODE REQUIRED – Customize the look, feel, and behavior of your app using an array of finely-designed, iPhone-optimized
displays and controls. MicroStrategy’s intuitive point-and-click interface makes configuration easy.
EASIER TO MAINTAIN – Accelerate deployment of new apps and stream app updates with the MicroStrategy Mobile application
platform, so users always have easy access to the latest, most up-to-date information.
Browser
Desktop / Laptop Mobile
Full Spectrum ofDeveloper Tools
Full Spectrum ofAdmin Tools
MicroStrategy
Web
MicroStrategy
Intelligence Server
MicroStrategy Transaction Services
MicroStrategy
MobileWeb
Professional
DesktopDesigner
EnterpriseManager
CommandManager
ObjectManager
IntegrityManager
Architect
Databases TransactionalApplications
WebsiteContent
CubeDatabases
SDK
Office
xx
x
Portals
x
Windows iPad
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BlackBerryiPhone
13
Mobile Intelligence for the iPhone®, iPad®, and BlackBerry
Native App Experience
Purpose-built, workflow-driven apps that quickly and
easily guide users through their data to discovery,
analysis, or decision. Apps fully leverage mobile device
capabilities, including the multi-touch interface,
sensors (GPS or camera), communications (voice,
email, text), and more.
Enterprise Grade
Designed to deliver the higher levels of performance
and scalability demanded by mobile apps.
MicroStrategy delivers in-memory, multi-level caching,
ROLAP analytics, robust security, easy extensibility,
and comprehensive administration features designed
for enterprise deployments.
Fast to Develop
Fast, code-free app development via MicroStrategy’s
metadata-driven, point-and-click paradigm. Build rich,
interactive BI apps in just days. Speed deployment
by building once and deploying across platform to
iPhone, iPad, BlackBerry, browsers, Microsoft Office,
or portals.
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14
Visualize Patterns and Trends in Your Data
Time Series
Visualizations
An Extensive Library of Graphs
BubbleChart BoxPlot
BarandLineChart
AreaandLineChart
WaterfallChart
3DBarGraph
Histogram
GanttChart
RadarChart
LineChart
15
CameraSnapbarcodestouseasinputsforyouranalysis
Visual Information
Trackmedicationsandmedical supplies
Scanpatients’ identification andallergy information
Usevisualinformationinyouranalysesortoshare with patients and colleagues at the point of care
Capabilities Finally Made Possible with Mobile Technology
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Act on Information
From Insight to Action
Monitoring your organization’s performance
in the palm of your hand is a powerful
business capability. Interacting with
that information to approve requests,
submit orders, change plans, and capture
information at the moment of insight takes
that power to a new level.
MicroStrategy Transaction Services lets
people act on business information from
a mobile device such as the iPad and
iPhone, as well as from a dashboard on
any web browser.
MicroStrategy Transaction Services™
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17
Empower Your Staff to Take Action on the Move
Reviewallbusinessitemsrequiringyour
action
Deny requestsatthetapofabutton
Approve requestsbasedoninformation
presented
Reassessongoingrequestsbyaskingthe
requestorformoreinformation
Move Forward. Request Management in Real Time.
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18
Partners in Healthcare Provider Solutions
Strong Partnerships with Over 200 World-Class Providers
System Integrators
Applications
Database / Technology
Found from websiteModify PMS
PMS 200 RedPMS 424 Gray
The Data Virtualization Gold Standard
The business intelligence experts.
19
What MicroStrategy Customers are Saying: The Buzz
Reducing Hospital Supply Costs with MicroStrategy Mobile
Hospitals, under constant pressure to offset declining margins and shrinking reimbursements, now have mobile access to continually retrieve and monitor important information on supply prices, and also compare that price to market trends. From the perspective of the buyer, more actionable information means speedier analytical decisionstoservepatients,improveoperationalefficiencies,andimplement new savings opportunities. The more information a hospital has access to, the more power it has to make decisions that improve the bottom line.
- Novation
Helping Hospitals Reach Top Tier Performance
Our research shows that top performing organizations separate themselves from their peers by their ability to quickly diagnose the root cause of recurring problems and issues and spend time not on diagnosis but on driving to solutions. Our business intelligence membership programs -- which include our distinctive business intelligence tools on MicroStrategy’s platform as well as our best practice research and domain expertise to drive ongoing improvement -- really help our member hospitals reach and maintain the top tier of performance.
- The Advisory Board
Better, More Insightful Research In the Fight Against Cancer
Through our “iPort” application, powered by MicroStrategy, Cancer Care Planners, clinicians, and physicians across the province have access to a variety of standard reports which allow them to better understand cancer mortality/survival rates and projections, new causes of cancer, preventive oncology support, cancer research, quality performance, and guideline concordance. The system is enabling our personnel to deliver better, more insightful research and a higher level of care for our patients.
- Cancer Care Ontario
Actionable Information to Provide Phenomenal Care
With actionable information, our leadership will be able to better understand root causes, exceptions, and trends to help us continually improve operations to ensure performance excellence and phenomenal care.
- Saint Elizabeth Health Care
20
CopyrightInformation
AllContentsCopyright©2011MicroStrategyIncorporated.AllRightsReserved.
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Allothercompanyandproductnamesmaybetrademarksoftherespectivecompanieswithwhichtheyareassociated.Specificationssubjecttochangewithoutnotice.MicroStrategyisnotresponsibleforerrorsoromissions.MicroStrategymakesnowarrantiesorcommitmentsconcerningtheavailabilityoffutureproductsor
versionsthatmaybeplannedorunderdevelopment.
PatentInformation
Thisproductispatented.Oneormoreofthefollowingpatentsmayapplytotheproductsoldherein:U.S.PatentNos.6,154,766,6,173,310,6,260,050,6,263,051,6,269,393,6,279,033,6,567,796,6,587,547,6,606,596,6,658,093,6,658,432,6,662,195,6,671,715,6,691,100,6,694,316,6,697,808,6,704,723,6,741,980,6,765,997,6,768,788,
6,772,137,6,788,768,6,798,867,6,801,910,6,820,073,6,829,334,6,836,537,6,850,603,6,859,798,6,873,693,6,885,734,6,940,953,6,964,012,6,977,992,6,996,568,6,996,569,7,003,512,7,010,518,7,016,480,7,020,251,7,039,165,7,082,422,7,113,993,7,127,403,7,174,349,7,181,417,7,194,457,7,197,461,7,228,303,7,260,577,7,266,181,
7,272,212,7,302,639,7,324,942,7,330,847,7,340,040,7,356,758,7,356,840,7,415,438,7,428,302,7,430,562,7,440,898,7,486,780,7,509,671,7,516,181,7,559,048,7,574,376,7,617,201,7,725,811,7,801,967,7,836,178,7,861,161,7,861,253and7,881,443.Otherpatentapplicationsarepending.
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