Mixpanel Integration into

Xactly Express Application

Siddarth Asokan

Agenda

• Products of Xactly Corporation

• Sales Compensation

• Introduction to Express

• Saas

• Salesforce Platform

• Software used

• Mixpanel

• Features of Mixpanel

• Demo

• Questions

Xactly Corporation

Products

Incentives

Incent Express

Incent Pro Incent

Enterprise

Objectives Insights

Sales Compensation

• Sales compensation pay programs reward sales

personnel for achieving sales objectives

• These performance earnings often represent a

significant portion of the salesperson’s total earnings;

• Purpose of sales compensation:

- Align salespeople's efforts with company objectives

- Reward sellers for outstanding results while conversely providing limited earnings for poor performers

- Keep sales personnel focused on achieving goals

Introduction to Express

• Features:

- Seamless integration with CRM and accounting

systems

- Simple plan setup and management

- One-click commission calculations

- Commission estimator

- Built-in gamification features such as profiles, leaderboards, levels, badges, and more.

SalesRep Dashboard

Saas

• What is Saas?

• Is Salesforce a Paas?

-Salesforce.com's Force.com

• Characteristics of Saas model:

Multitenant Architecture

Easy Customization

Easy Access

Paas

• PaaS applications always has the latest features without

constant upgrade pain.

• Eliminates the expense and complexity of evaluating,

buying, configuring, and managing all the hardware and

software needed for custom-built applications

Software used

• Mixpanel is similar to Google Analytics

• The only differences are:

- Google Analytics emphasizes page view tracking

- Mixpanel emphasizes on event tracking

- Mixpanel also provides real-time analysis and visitor

retention analysis which google does not provide

- Mixpanel has improved funnel analysis

Mixpanel Trends

Mixpanel Funnels

Mixpanel Notifications

Mixpanel flow

Demo

Questions?