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Module 15 Module 15 Costs in the Long Run Costs in the Long Run 1

Module 15 Costs in the Long Run 1. Objectives:Objectives: Define long run average cost. Understand how to construct the long run average cost curve

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Page 1: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

Module 15Module 15Module 15Module 15

Costs in the Long RunCosts in the Long RunCosts in the Long RunCosts in the Long Run

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Page 2: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

Objectives:Objectives:Objectives:Objectives:

DefineDefine long run average cost. long run average cost.

Understand how to Understand how to constructconstruct the long run average the long run average cost curve.cost curve.

Define the concept of Define the concept of returns to scalereturns to scale, and , and understand how it affects the shape of the long understand how it affects the shape of the long run average cost curve.run average cost curve.

Define Define minimum efficient scaleminimum efficient scale (MES) and be able (MES) and be able

to identify the MES on a graph.to identify the MES on a graph.

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Page 3: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

Objective 1: Define long run average cost curve Objective 1: Define long run average cost curve Objective 1: Define long run average cost curve Objective 1: Define long run average cost curve

The long run is defined as the time period during which all factors of production are variable.

The relevant cost in the long runrelevant cost in the long run is the total cost of production or average total cost (ATC) if we are interested in cost per unit.

ATC or simply average cost (AC) is calculate by:

Total Cost ÷ QuantityTotal Cost ÷ Quantity

The long run average costlong run average cost curve shows the lowest cost at which a firm is able to produce a given quantity of output in the long run when all inputs are variable.

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Page 4: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

In the long run, a firm has much greater flexibility to meet its production needs. It can adjust all its inputs.

Here, we will focus on variations in plant size.

For example, suppose the Acme Box Company faces three different choices of plant sizes in the long run:

(1) a small plant, (2) a medium-sized plant, and (3) a large plant.

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Understand how to construct a Understand how to construct a long run average cost curve long run average cost curve

Understand how to construct a Understand how to construct a long run average cost curve long run average cost curve

Objective 2Objective 2

Page 5: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

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SRATC1 represents the short run average total cost curve associated with a small plant.

Once Acme builds a plant, it is locked into that specific plant size which is why the average total cost curves are labeled short run average total cost.

Objective 2: …constructing a long run average cost Objective 2: …constructing a long run average cost curvecurve Objective 2: …constructing a long run average cost Objective 2: …constructing a long run average cost curvecurve

Page 6: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

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SRATCSRATC22 represents the short run average total cost

curve associated with a medium-sized plant.

Objective 2: …constructing a long run average cost Objective 2: …constructing a long run average cost curvecurve Objective 2: …constructing a long run average cost Objective 2: …constructing a long run average cost curvecurve

Page 7: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

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SRATC3 is the short run average total cost

curve associated with a large plant.

Objective 2: …constructing a long run average cost Objective 2: …constructing a long run average cost curvecurve Objective 2: …constructing a long run average cost Objective 2: …constructing a long run average cost curvecurve

Page 8: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

Which of the three plant sizes will Acme select?

Well, that depends on the anticipated normal sustained rate of output per period.

If the expected rate of output per period is Q1 then it will select the small plant to achieve the lowest average cost.

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Objective 2: …constructing a long run average cost curveObjective 2: …constructing a long run average cost curve Objective 2: …constructing a long run average cost curveObjective 2: …constructing a long run average cost curve

Page 9: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

If the expected rate of output per period is Q2 then it will select the medium-sized plant.

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Objective 2: …constructing a long run average Objective 2: …constructing a long run average cost curvecost curve

Page 10: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

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Objective 2: …constructing a long run average Objective 2: …constructing a long run average cost curvecost curve

If the expected rate of output per period is Q3 then it will select the large plant.

Page 11: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

The long run average cost curvelong run average cost curve is derived by tracing the points that represent the lowest per-unit cost for each level of output. In the diagram below, the LRAC curve is the red scalloped curve.

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Objective 2: …constructing a long run average Objective 2: …constructing a long run average cost curvecost curve

Page 12: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

Now if there is an innumerable number of plant sizes and if it is possible for the firm to build any plant size that generates the lowest short run average total cost for any output level, then we will arrive at a smooth LRAC curve like this.

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Objective 2: …constructing a long run average Objective 2: …constructing a long run average cost curvecost curve

Page 13: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

The long run average cost curve is constructed by combining the short run average total cost curves for many, many different plant sizes so as to arrive at the lowest average cost at each level of output when the firm is free to vary its plant size.

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Objective 2: …constructing a long run average Objective 2: …constructing a long run average cost curvecost curve

Page 14: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

Define the concept of returns to scale and understand Define the concept of returns to scale and understand how it affects the shape of the long how it affects the shape of the long run average cost curverun average cost curve

The long run average cost curve is also U-shaped.

The shape of the long run average cost curve derives from a concept called returns to scale, not from the law of diminishing marginal returns.

The law of diminishing marginal returns does not apply in the long run.

Returns to scale examines what happens to average cost when a firm changes its scale of operations.

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Objective 3Objective 3

Page 15: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

Initially, as a firm increases its output, its long run average cost tends to fall. We say that the firm experiences increasing returns to scaleincreasing returns to scale or economies of scale.economies of scale.

When production displays economies of scale, its long run average cost falls as output increasesaverage cost falls as output increases and therefore, the long run average cost curve is downward sloping.downward sloping.

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Objective 3: …the concept of returns to scaleObjective 3: …the concept of returns to scale

Page 16: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

In many industries there is a wide range of output where long run average cost remains constant. We say that production displays constant returns to scaleconstant returns to scale.

Constant returns to scale occur when long-run average long-run average costs are constant as output increasescosts are constant as output increases resulting in a horizontalhorizontal long run average cost curve.

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Objective 3: …the concept of returns to scaleObjective 3: …the concept of returns to scale

Page 17: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

As firms continue to expand, they eventually experience diseconomies of scalediseconomies of scale or decreasing returns to scaledecreasing returns to scale.

Diseconomies of scale occur when long-run average costs are rising as output is increasing. Thus, the long-run average cost curve slopes upwardsslopes upwards.

One reason why diseconomies of scale arise is due to managerial inefficiency.

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Objective 3: …the concept of returns to scaleObjective 3: …the concept of returns to scale

Page 18: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

Define minimum efficient scale ….Define minimum efficient scale ….

In many industries, the long run average cost curve displays a portion of declining average cost, followed by a range of output over which average costs are constant, and ultimately a segment of increasing average cost.

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Objective 4Objective 4

At the output level where economies of scale ends and constant returns to scale start, the firm encounters its minimum efficient scale.

Page 19: Module 15 Costs in the Long Run 1. Objectives:Objectives:  Define long run average cost.  Understand how to construct the long run average cost curve

The minimum efficient scale is denoted by “a” on the graph.

The minimum efficient scale occurs at the lowest rate of output at which long run average cost is minimized.

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Objective 4: ….and be able to identify the minimum Objective 4: ….and be able to identify the minimum efficient scale on a graph.efficient scale on a graph.