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Multi Channel Direct Mail Solution
Sell More Vehicles Today WithSmarter Marketing Technology
888.459.3656
Perks Credit CardBuyback Letter:Hyundai
• Targetedlist,filtered income,homevalue,etc.
• Standardletter;mailedin9”x6” windowenvelope,8.5”x11”letter
• PersonalizedURLs(PURLs)
• LandingPages/SocialMedia
• InteractiveVoiceResponse(IVR) &press-to-connect“HotLeads”
• BlackBookorKBBIntegration
• DealerCRMLeadInpututilizing ADF-XMLformat
• Check-InSystemtorecordand trackshowroomtraffic
• Real-TimeAnalyticsInterface
10.25”x4.5” Window Envelope
9.5”x12.5” Letter Size
Laminated Credit Cardattached to Letter
*All prices are based on Black Book clean trade-in value, less 30 cents mileage deductions, reconditioning, trim levels and accessories. Offers cannot be combined. See dealer
for complete details. Certain restrictions apply. All offers valid until last day of sale listed on this mailer. Dealer and agency are not responsible for incorrect trade values. In the
event of a misprinted trade offer your local participating dealer will be able to give you the correct value. With the purchase of a new vehicle at MSRP. Certain restrictions apply.
See dealer for details. Copyright © 2013 Hearst Business Media Corp. ALL RIGHTS RESERVED. Black Book® is a registered trademark of Hearst Business Media Corp. Black
Book is not a participating partner in or sponsor of this event or offer. Prices are based on Black Book® (clean) trade-in value and subject to adjustment for mileage and condition.
Real-Time Analytics Interface & Tracking
See reverse for details.
TO THEORDEROF
FOR
VALUE
Dollars1234 Main St. • Anytown, USA 12345-6789
UP TO AMOUNTVOUCHER NO.
VALID DATES
***Not valid for use as money order or cashier’s check***
AUTHORIZED SIGNATURE
ABC Hyundai
We have issued you a Hyundai PERKS CARD
which will reward you with exclusive
member only benefits.*
BRING THIS CARD
TO ABC HYUNDAI TODAY.
1234 Main St.Anytown, USA 12345
CALL TOLL FREE
This is not a check.
VEHICLE YEAR:
VEHICLE MAKE:
VEHICLE MODEL:
BLACK BOOK VALUE:
BUY BACK OFFER:
Go online now to lock down this value: Or call:
and enter your activation number:
THIS IS AN EXCLUSIVE OFFER FROM: ABC Hyundai • 1234 Main St. • Anytown, USA 12345
SECURITY FEATURES INCLUDED
OFFICIAL
BUY BACK PROGRAM
OFFICIAL
BUY BACK OFFER
Dec 18 - Dec 31, 2013
<1-888-888-8888>
:123456989123:
********ECRWSS**B-015***
SEQ 12344 TR 44 PK 13John Doe123 Any Street, Anytown, USA 12345-6789
<John Doe123 Any StreetAnytown, USA 12345>
<1234567>
<1234567>
<Preferred Customer,>
<John>, <We’re contacting you because you have been identified as a
possible owner of a <Year Make Model> or a similar vehicle. This
letter is your invitation to our dealership’s exclusive Exchange
Program.>
<<Year Make Model> and a few other similar vehicles are at the
peak of their trade in value. That’s good news for you because
during this event we will give you up to 120% of current
market value* for you vehicle.>
<Why? There’s been quite a bit of demand for your <Year
Make Model>. With used car values at a near all-time high
there has never been a better opportunity for you to trade up. In
fact, because of the great rebates and super low financing rates
available now you could do it for low or nothing out of pocket and
you may end up with lower payments then you are paying now.>
<<John>, There’s just one catch. Hurry in before December 31,
as this offer will expire. Remember, this is an invitation-only event.
Don’t miss the opportunity to take advantage of this unique buying
position.>
<2006>
<Acura>
<300>
<$7,560>
<$9,072*>
<www.dukky.com/preferredcustomer>
<1-888-888-8888><1234567>
1
23
45
67
8
<$9,072.00*>
<UP TO NINE THOUSAND SEVENTY TWO AND 00/100***************>
<2006 Acura 300>
<1
23
45
67
8>