National Association of Chronic Disease Directors General
Member Call June 23, 2011 3:00-4:00pm ET
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Agenda TimeTopicSpeaker 3:00 3:10Welcome and Introductions
Opening Remarks John Robitscher, MPH CEO, NACDD Jennie Hefelfinger,
MS Project Director, ACHIEVE 3:10 3:15Overview of ACHIEVE as a
successful model to build state and community capacity for policy,
environmental and infrastructure change Jennie Hefelfinger 3:15
3:35Learning from Successful Communities and States: Multnomah, OR
Salamanca, NY Allentown, PA Oregon State Health Department Rachael
Banks, 2009 Coach Deb Nichols, 2008 Coach Tina Amato, 2008 Coach
Luci Longoria, State Health Department Expert Advisor 3:35
3:45Building in Sustainability through: Peer Learning/Mentoring
Evaluation Social Media Ali Patty, MSPH, CHES Project Coordinator,
ACHIEVE Ann Ussery-Hall, MPH, CHES Project Evaluator, ACHIEVE
Jaclyn King, MPH, CHES Project Coordinator 3:45 3:55Question and
Answer SessionALL 3:55 -- 4:00Closing CommentsJennie
Hefelfinger
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Welcome and Introductions John Robitscher, NACDD Chief
Executive Officer Jennie Hefelfinger, ACHIEVE Project Director
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NACDD ACHIEVE Staff Ali Patty, Project Coordinator Ann
Ussery-Hall, Project Evaluator Jaclyn King, Project
Coordinator
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What is ACHIEVE? Action Communities for Health, Innovation and
EnVironmental ChangE National and state partnership that provides
training and technical assistance to empower communities to find
local solutions and to take local action to prevent and control
chronic disease.
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Communities working in partnership to create healthier places
where people live, work and play. Focusing on promoting and
implementing policies, systems and environmental changes that
support and sustain healthy living. What is ACHIEVE?
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123 communities creating local solutions to change the
landscape to improve health and the environment
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NACDD ACHIEVE TEAMS Over 3,328,000 people now have increased
access to lead healthy lifestyles $10,000,000 leveraged in
additional funds over the past two years to support community
efforts 53 strategies now in communities to support people being
healthy (08 only) (2008, 2009 and 2010 teams)
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Partnerships are Critical to Success and Sustainability
National NACDD, Y-USA, NRPA, NACCHO, SOPHE, and CDC State Heath
Department Chronic Disease Prevention Programs Community
Coalitions-- CHARTs
NACDD Supports Communities through: Training and skill
development to help make the healthy choice the easy choice
Linkages to national and state resources and expertise Funding to
support collaboration and partnership Referrals to other resources
and funding opportunities
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To read this and more NACDD Success Stories please visit NACDD
website.
http://www.chronicdisease.org/policy/state-success-stories
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Successes Where they live Healthy Communities Over 35,000
residents now live in communities with Complete Streets policies in
place Bike racks have been added to communities, allowing 7,000
community members to chose biking over driving Over 7,000 people
have better access to fresh fruits and vegetables because their
local farmers markets accept senior and WIC vouchers 200,000 people
live in a community where healthy choices are now highlighted on
restaurants menus
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Successes Where they learn Healthy Schools 17,000 students can
safely walk to school because their communities have implemented
Safe Routes to School efforts Over 1,000 students are receiving an
extra 50 minutes of physical activity weekly Over 4,000 students
now attend schools that have an active recess policy, 1,230
students have healthy smoothies and healthy meals-to-go options to
purchase at school
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Successes Where they work Healthy Worksites 15,000 employees
have healthier items to chose from in the vending machines at work
4,000 workers have physical activity options at their workplace
More than 4,000 employees have indoor and/or outdoor walking paths
where they can safely be physically active 1,500 county employees
are protected from second-hand smoke by a tobacco-free workplace
policy
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Lessons from the field Multnomah, OR Salamanca, NY Allentown,
PA Oregon State Health Department
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2009 ACHIEVE Community Portland, Oregon Rachael Banks, Program
Supervisor Community Wellness and Prevention Program Multnomah
County Health Department (503) 988-3663 ext. 22975
[email protected] http://www.multco-itstartshere.org Yugen
Rashad [email protected][email protected] 503 988-3663
Ext. 27205
Keys to Success Build on past efforts Engage community
Coordinate with other coalitions and initiatives Focus on policy;
link to other efforts Build a legacy and have fun!
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2008 ACHIEVE Community Salamanca, NY Deb Nichols Public Health
Educator, Public Information Officer Cattaraugus County Health
Department [email protected]
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Salamanca, NY Demographics American Indian 15% Hispanic 3%
African American 1% Asian 1% 2 or more races 3% White 77%6.2 square
miles (city) 43.7 square miles (Res) 22.2% residents below poverty
level compared to 14.6% NYS 41.7% children living below poverty
level compared to 19.1% NYS Median family income = $32,004 compared
to $56,003 NYS Salamanca HS ranked 120 out of 133 schools in
WNY
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Salamanca ACHIEVE PROJECTS: Youth Possession of Tobacco
Products Prohibits use of tob products by minors Tob products are
confiscated/destroyed NO arrests or penalties; education only Young
Lungs @ Play (YLAP) NO smoking allowed in public parks
Self-enforced Reclamation of the PENNSY Trail Annual Clean-up Day
Adopt-a-Trail program Brochures project
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2008 ACHIEVE Community Allentown, PA Tina Amato, Nutrition and
Physical Activity Manager Chronic Disease Programs Allentown Health
Bureau [email protected]
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Supplemental ACHIEVE Grant Funding
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Overall Positive Changes Lesson length increased at all three
(3) schools Active Time(MVPA) increased in 2 of 3 schools
Incorporating activity into the roll-taking process Changed their
warm-ups Introducing more co-ed activities at the upper levels
Stopped using "elimination games Common Barriers Space/Facilities
Class Size Separation of Grade Levels (high schools)
Scheduling
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Oregon State Health Department Expert ACHIEVE supports state
and local coordination as key to success ACHIEVE complements
existing efforts for local capacity building for policy advocacy
ACHIEVE develops leadership in public health staff and partners
ACHIEVE reinforces effectiveness and accountability in engagement,
assessment, planning, policy development, and sustainability
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Health Promotion & Chronic Disease Prevention Luci
Longoria, MPH Community Programs Team Lead Oregon Public Health
Division 971-673-1064 [email protected][email protected] 30
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NACDD Services and Resources In support, NACDD provides
technical assistance and support for: Technical assistance and
training Coalition development and maintenance Project
sustainability Peer to peer learning opportunities Evaluation
strategies Communications and social media
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Technical Assistance and Training Face to face meetings to
provide training and technical assistance (Coaches Meeting and
Action Institute) One on one conference calls Group conference
calls Site visits to communities Webinars
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Technical Assistance and Training Topics such as: Coalition
development and maintenance Assessment and data collection Policy,
systems and environmental strategies Developing an Community Action
Plan Evaluation Communication planning Using Social Media Project
sustainability
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Peer Learning Network (PLN) For whom? Leaders/coaches working
to support local Healthy Community efforts What? Opportunity to
learn and share experiences and best practices with other
leaders/coaches How? Teams meet over facilitated conference call
and are provided additional opportunities to connect over email and
phone
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NACDD: Evaluation Resources Assessment processes and tools
Evaluation plans Data analyses and reporting Sharing data and
results
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Assessment processes and tools CHANGE Photovoice Surveys Focus
groups Environmental scans
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Other Assessments
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Evaluation Plans Logic models Goals and objectives Data sources
Reporting schedules
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Goal By December 2012, increase physical activity in 100% of
schools from 30 to 150 minutes/week Strategy Active recess policy
Objective By December 2011, increase the physical activity minutes
from 30 to 150 in 10 elementary schools Data source Kentucky
Department of Educations Nutrition and Physical Education Report
Card Annual Report Evaluation Plan: Example
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Data analyses and reporting Process and outcome Progress
updates Summary data Local, state and national data
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Sharing data and results Summary reports Success stories
Presentations Abstracts Articles
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Why Use Social Media for Public Health? Fundamental shift in
the way we communicate Reach people when, where, and how they want
to receive health messages Leverage social networks to encourage
participation, conversation, and community Spread key messages and
influence decision making Variety of social media tools can be used
as part of an integrated health communications plan Source: CDC The
Health Communicators Social Media Toolkit available at:
http://www.cdc.gov/healthcommunication/ToolsTemplates/SocialMediaTool
kit_BM.pdf
http://www.cdc.gov/healthcommunication/ToolsTemplates/SocialMediaTool
kit_BM.pdf
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NACDD ACHIEVE Expands Communication Strategy; Creates Social
Media Network Podcasts Facebook Twitter YouTube Flickr
LinkedIn
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Communities Continue to Spread the ACHIEVE Message
NACDD is ready to assist you on Community Transformation Grants
Coalition/Capacity Building Peer Learning Networking and Mentoring
Using Social Media to Build Momentum Community-based Evaluation
Strategies Policy, Systems and Environmental Change Academy State
Technical Assistance and Review (STAR) Program State Success
Stories EBPH State Based Program State Chronic Disease Academy
Technical Assistance in Developing and Implementing Evaluation
Programs
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Questions??
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Thank you for your participation today. For more information
about ACHIEVE please visit: www.chronicdisease.org
www.achievecommunities.org www.achievecasts.com
www.achievecasts.com/retro
