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TRACKST1

Marketing Analytics

T2 Emerging Analytics

Applications

T3 Revenue Mgmt.

& Pricing

T4 2017 Franz Edelman Award Competition

T5 Supply ChainApplications

T6 INFORMS Prizes & Special Sessions

T7 Analytics Process

T8 Predictive Analytics

T9 Decision &

Risk Analytics

T10 Technology

Tutorials

T11 Technology

Tutorials

T12 Technology

Tutorials

ROOM OCTAVIUS 1,2,3 OCTAVIUS 5 & 6 OCTAVIUS 9 & 10 FLORENTINE I & II OCTAVIUS 13 & 14 OCTAVIUS 15 & 16 OCTAVIUS 17 OCTAVIUS 18 OCTAVIUS 19 OCTAVIUS 21 OCTAVIUS 22 OCTAVIUS 23

9:10–10:00am

Potential & Pitfalls of Machine Learning in Programmatic AdvertisingClaudia Perlich, Dstillery

Finding Online Extremists in Social NetworksTauhid Zaman, MIT

The New Frontier in Price OptimizationDavid Simchi-Levi, MIT

Implementation of Platform-based Product Development at BarcoBarco

Aircraft Engine Maint. Forecasting & Opt. at American AirlinesMei Zhang, American Airlines

2016 INFORMS Prize Reprise Michael Harbaugh & Jonathan H. Owen, General Motors

Building Analytics Teams at Memorial Sloan KetteringIsaac Wagner, Memorial Sloan-Kettering Cancer Center

Reinventing Cadent’s Unwired Network Michael Zargham, Cross MediaWorks

Sit Room to Board Room: Leveraging Intell. Analytic Tools to Identify & Manage RiskJay Grusin, The Analytics Edge

An Introduction to ODH-CPLEX & Recent Comput. Results Optimization Direct

Solving Large Nonlinear Least-Squares Models with the Artelys Knitro Opt. SolverArtelys Corp.

Analyzing Unstruct. Text Data with JMP 13 Text ExplorerSAS-JMP

10:30–11:20am

Optimizing Mailing Lists & Content in Direct MarketingDan Putler, Alteryx

Democratizing Opt.: The Role of Algorithm Marketplace in AnalyticsDaniel Hulme, Satalia

Vegas Predicts: How the Prophets of Gaming Called the Trend for Profit Opt.Tammy Farley, The Rainmaker Group

The DICE Simulation Model Unlocks Significant Value fora Large Greenfield Mining ProjectBHP Billiton

Our Peculiar Ways (& How They Benefit Science & Engineering)Deepak Bhatia, Amazon

2016 Daniel H. Wagner Prize Reprise Mikael Rönnqvist and Gunnar Svensen

Proving & Improving Steelcase’s Workplace Insights with IoT, Digital Exhaust, & Exper.Michael Bloem, Steelcase, Inc

Credit & Profit Scoring in P2P Lending: Techniques, Challenges, & Proposed SolutionsKaveh Bastani, Recovery Decision Science

Third Party Compliance Risk Analytics with Incomplete DataJonathan Yan, Dun & Bradstreet

How to Deployyour Analytic Models to Empower Non-technicalBusiness UsersFICO

anyLogistix: Integrating Analytical & Dynamic Sim. Meth. for Precise Supply Chain Design & Analysis AnyLogic North America

Building & Solving Opt. Models with SASSAS Institute, Inc.

11:30am–12:20pm

Voice-of-customer Analytics: Evolving from Descriptive to Prescriptive Anthony Volpe, QuantWorks

Applying Cognitive Intel. to Real-world Use CasesSteve DeAngelis, Enterra Solutions

Prac. Approaches using Customer Web Behav. to Maximize Hospitality & Gaming RevenuesKirby Bosch and Pavan Kapur, Nor1

Revenue Management Provides Double-Digit Revenue Lift for Holiday RetirementHoliday Retirement with Prorize, LLC

Appl. of Machine Learning for Asset Failure Prediction to Improve Supply Chain PerformanceAdam McElhinney, Uptake

Where Does Data Sci. Go Next?Walter Frick, Harvard Business Review; Hilary Mason, Fast Forward Labs & Kalyan Veeramachaneni, MIT

Creating CompetitiveAdvantage using Analytics Peter Bell, Ivey Business School, Western University

Innov. in Forecasting Impact of Price Changes in a Portfolio of Prod. with Appl. to Food Service Indust.Erik Jensen, Pricing Solutions

Addressing the Gender Pay Gap with AnalyticsMargrét V. Bjarnadottir, University of Maryland College Park

Combining Predictive & Prescriptive Models in Gurobi: A Simple Case StudyGurobi

Opt. Modeling Tools from LINDO Lindo Systems, Inc.

Text Analytics SoftwareProvalis Research

2:10–3:00pm

Online Matching & Allocation in Advertising Markets Aranyak Mehta, Google

Marketplace EngineeringGarrett van Ryzin, Columbia University & Uber Technologies

It Shouldn’t Be This Complicated, But It IsLori Sinn, American Airlines

A Novel Movement Planning Algorithm for Dispatching TrainsGE with Norfolk Southern

Global Supply Network Modeling & Opt. at Caterpillar’s Assurance of Supply CenterAnthony Grichnik, Caterpillar

Growing an Analytics TeamZahir Balaporia, FICO; Linda Burtch, Burtch Works; Tim Jacobs, Amazon; Juergen Klenk, Deloitte; Olga Raskina, Juno Therapeutics

Imagining Predictive Analytics in HealthcareDenise White, University of Cincinnati

A Multidiscip. Analytics Effort to Support Public Health Pol. against Cervical Cancer Epidemics in ColombiaIvan Mura, Univ de los Andes

How to Safely Release a New Feature for Mobile App? A Staged Rollout Framework with Comparative AnalyticsZhenyu Zhao, Uber

Oper. Analytics in the Age of Big DataWebbMason

AMPL in the Cloud: Using Online Services to Develop & Deploy Opt. App. through Algebraic ModelingAMPL

Effectively Leveraging a Small Opt. Team across a Large OrganizationAIMMS

3:00–3:40pm

3:05–3:55p The Off-Hours Delivery Project in New York CityNYC DOT with RPI

Poster Session, Exhibits, and Refreshment Break - Octavius Ballroom

3:50– 4:40pm

Four Common Research MistakesRobert Peterson, University of Texas

A Tutorial for Deep LearningMustafa Kabul, SAS

Scalable Analytics in Interconnected Retail Xingchu Liu, BlackLocus

4:00–4:50pmARC Uses Analytics-based Methods to Improve Blood Collection Oper.American Red Cross with Georgia Tech

Opt. Delivery Time Windows at a Grocery Store Chain Luís Guimarães, University of Porto

Guide to Analytics Body of KnowledgeTerry Harrison, Penn State & James Cochran, University of Alabama

Winning at Litigation: Decision Analysis at Stanford MedicineJohn Celona, Decision Analysis Associates LLC

HP’s Instant Ink Delivers One-of-a-kind IoT Business ModelCara Curtland, HP, Inc

DC Water Pipeline Mgmt. w/Risk Analysis & Machine LearningCraig Daly, Pure Technologies

Deploying Machine Learning & Opt. on the Opalytics Cloud PlatformOpalytics

Creating Interactive Analytics on the Web with Forio EpicenterForio

No Session