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OUR MISSION
The Office of University Relations communicates:goals, objectivespriorities
to various external and internal constituencies
The office promotes information about faculty, staff, students, alumni and friends, research, scholarship, activities and community outreach.
Beginning with a broad communications plan is your most effective way to communicate your message. University Relations can help you develop your communication goals, create the message, conduct research, develop a timeline and determine the right communications tools—print, Web, traditional media, social media, video, multimedia and more.
OUR TEAMS
Executive DirectorTo Be Determined
ADMINISTRATIVE SUPPORT: Kelly Baker and Betty Moore
CREATIVE SERVICES MANAGER: Marybeth Bianchi
PUBLIC RELATIONS MANAGER: Dana Fischetti
STRATEGIC COMMUNICATIONS MANAGER: Mark Hurt
NEW AREA: UNCW-TV MANAGER: Dustin Miller
SPEECHWRITING FOR THE CHANCELLOR
Basic Necessities for a SpeechDate, time and location of speechLength of speaking time (such as 1-2 minutes, 3-5 minutes, 5 or more minutes)Type of speech (i.e., welcome remarks, closing remarks, keynote, other)Type of audience
students and familiesalumni and friendsfaculty and staffboard members and other volunteerslocal organizationselected and appointed officialsbusiness leadersa combination of several types of audience members
Approximate size of the audience (for example: small group discussion setting or large auditorium)
SPEECHWRITING FOR THE CHANCELLORAdditional helpful informationWhich key messages do you think the speech should convey? UNCW’s key messages include:
Emphasis on the journey of learning for students and the connections that students form with faculty and staffEmphasis on a “sense of place” and the university’s commitment to Southeastern North CarolinaCommunity partnerships of many types and their value to both the university and the communityInnovation and entrepreneurship and how efforts under these two umbrellas benefit the university and the community
Are there special audience members who should be recognized during the speech or key announcements/facts that should be included in the speech?What do you hope the speech will accomplish?
Encourage more support for your program/UNCWEncourage more participation/involvement by your audienceInform your audience about the universityServe as a specific call to action – if yes, then what action do you want the audience to take?
About deadlinesThe Chancellor prefers to receive speeches and bullet points 5-7 days before events. Please submit speech requests as soon as possible to expedite preparation of remarks.QuestionsContact Andrea Weaver, speechwriter, ext. 2-7631 or [email protected]