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Oklahoma’s Most Circulated Magazine325,000 plus subscribers and more than 975,000 monthly readers
2018 Media Kit
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Contact Us
c. 405-641-3640o. 405-607-0169
Oklahoma Living Magazine P.O. Box 54309 Oklahoma City, OK 73154
Advertising:
Macey Turley [email protected]
www.okl.coopwww.oaec.coop
Subscribe to Oklahoma Living Magazine
You can subscribe online by visiting:www.okl.coop/magazine/subscribe/
Oklahoma Living has served Oklahoma’s rural electric cooperative members by supplying information about their local electric cooperatives, the innovative use of electricty and Oklahoma’s rural lifestyle.
What began as a tabloid-style newspaper in 1948 has evolved into an award-winning publication that captures the stories of resilient Oklahomans throughout the state.
Through the years, our readership has grown to more than 975,000, making us the largest monthly publication to serve the state of Oklahoma.
With content that captures the attention of all readers, Oklahoma Living is a monthly publication that is widely anticipated from one issue to the next.
Oklahoma Living markets to an audience that is difficult to reach and ready to buy. Our readers are engaged with the publication and interact with all facets of Oklahoma Living, including our various social media platforms as well as our digital presence.
We invite you to join our 70-year-old brand and market your business to our constantly growing audience of rural readers.
WE’RE READY
BUSINESSTO BUILDyour
Welcome to Oklahoma Living,“We are proud to be Oklahoma’s most cost-effective source for delievering your
message straight to consumers.” — Sid Sperry, Publisher of Oklahoma Living
Oklahoma Living’s editorial content is vibrant, local and meaningful to readers across the state. Our staff and professional freelancers passionately produce both energy-related content as well as
feature stories about our neighbors and local communities. To top it off, our publication is enhanced each month with reader-submitted materials ranging from photos, recipes, events and much more!
From the youngest to the oldest, there’s something for everyone in OKL!
Prairie Flavors
An OKL reader favorite— for ‘delicious’ reasons! Prairie Flavors provides readers
with fun, tasty and unique recipes for every occasion, as well as helpul tips.
Table Talk
Our Table Talk stories feature the owners, patrons and delicious food found
only in Oklahoma’s best eateries. To add an extra ‘flavor’, engaging videos
accompany these stories - you’ll have your mouth watering!
Powerful Living
Find energy-saving tips, energy industry trends and information on how your electric cooperative is looking out for you and your
community.
Oklahoma Outside
Providing tips on landscaping, gardening, irrigation and much more, Oklahoma Outside helps Oklahomans
summon their inner-gardeners.
Oklahoma Events
Providing readers with a detailed calendar of events every month, Oklahoma Events features every event from live theatre to
festivals and craft shows.
Okie Snaps
A popular OKL tradition, the Okie Snaps features a new photo theme each month and a prize going out to the best photo, selected
by our readers.
DEMOGRAPHICS
Male 46%Female 54%Married 74%Employed 47%Retired 41%Homemaker 12%Farmer/Rancher 17%Attended college 67%
Our Audience
35% Planned a trip or attended an event as a result of OKL
68% Have remodeled/upgraded their home in the last 12 months
79% Made an energy efficient upgrade in the last 12 months
55% Own recreational vehicles or boats
28% Purchased automotive products in the last year
20% Own motorhomes/campers or trailers
70% Use local or community banks
81% Have internet at home
13% Own a vacation or weekend home
55% Own more than 3 acres of land
46% Spent more than $2,000 on vacations in the last year
84% Are pet owners
76% Ordered a product online
90% Own their home
Our Readers Are Big Time Consumers
Mean Household Net Worth
Mean Combined Household Income
$206,900
$70,500
86% Took action as a result of reading OKL
79% NEVER miss reading an issue
39 Average minutes spent reading each issue of OKL
38% Saved articles/advertisements for future references
An Extremely Loyal and Engaged Audience
49.3% Have bought/ordered, recommended, and/or requested more information on a product or service as a result of reading OKL
RATES & EDITORIAL CALENDAR2018MAGAZINE RATES (1-month rate)
2018EDITORIAL CALENDAR & DEADLINES
Front Inside Cover* Back Inside Cover*
Please contact Macey for pricing.
WEBSITE RATES
Leaderboard (728 X 90 pixels) $50
Premium Rectangle (270 X 347 pixels) $325e-Newsletter (270 X 347 pixels) $25
www.okl.coop
*limited availability
Back Cover*Spread Ad Full PageTwo Thirds PageHalf PageThird PageQuarter PageSixth PageTwelfth Page Twenty-Fifth Page
DISCOUNTSAD BUY RATE GROSS DISCOUNT3X 5%
6X 10%
12X 1 5%
AGRICULTURE & LEGISLATIVE
TRAVEL
COMMUNITY
ELECTRICAL SAFETY
TECHNOLOGY & HOME IMPROVEMENT
OUTDOORS & FITNESS
EDUCATION
OKLAHOMA HISTORY & FOOD
CO-OP MONTH & ENERGY GUIDE
HONORING VETERANS
HOLIDAYS & SHOP LOCAL
BEST OF OKLAHOMA LIVING
ISSUEDATE
RELEASEDATE
CONTRACT DEADLINE
ADDEADLINE
THEME
FEBRUARY 2/1/18 1/10/18 1/18/18
3/1/18 2/9/18 2/19/18
4/1/18 3/9/18 3/15/18
5/1/18 4/11/18 4/19/18
6/1/18 5/14/18 5/21/18
7/1/18 6/13/18 6/20/18
8/1/18 7/11/18 7/19/18
9/1/18 8/10/18 8/10/18
10/11/18 9/11/18 9/20/18
11/1/18 10/10/18 10/18/18
12/1/18 11/9/18 11/15/18
1/1/19 12/10/18 12/18/18
MARCH
APRIL
MAY
JUNE
JULY
AUGUST
SEPTEMBER
OCTOBER
NOVEMBER
DECEMBER
JANUARY
$7,475$7,475
call for pricing$13,455
$5,175$4,025$2,585$2,015$1,295$1,025
$500$225
1/6 Horizontal
1/12 Horizontal
1/12 Vertical
1/251/2 Vertical
1/6 Vertical 1/4 Page
1/2 Horizontal
1/3 Horizontal
2/3 Horizontal
1/3 Vertical 2/3 Vertical
Printing MechanicalsPrinting method: OffsetBinding method: Saddle stitch300 dpi body, 350 dpi coverBody stock: 33 lb. # SCACover stock: 80 lb. #3 text gloss
Press-Ready ArtworkAll artwork must be submitted in a press-ready format. Adobe PDF is preferred. Please embed all fonts and images. All images should be placed at 100%.
Custom Ad CreationOKL can build your ad for you. OKL assumes no liability for errors that occur in ads after client approval. All images must be at least 300 dpi. Logos should be submitted in a vector format (.eps preferred) with all text converted to outlines. Scanning reproduced artwork is not recommended.
ImagesVisuals can be CMYK, RGB, TIF, JPG or PDF.All art must be 300 dpi.All ad sizes must adhere to the dimensions listed on this page.
File SubmissionSend files to [email protected] and [email protected]
Spreads and Double-Truck UnitsAny type crossing the gutter should be positioned .62” from the gutter on each page.
For Production Questions or to Advertise:
Macey Turley 405.641.3640
DISPLAY SPECIFICATIONS
Dimensions
Publication Trim Size 10x12”Full page with bleed 10.125” x 12.25”Full page without bleed 8.76” x 10.5”2/3 page horizontal 8.76” x 6.9445”2/3 page vertical 5.7845” x 10.488”1/2 page horizontal 8.76” x 5.1667”1/2 page vertical 4.2967” x 10.5”1/3 page horizontal 8.76” x 3.3889”1/3 page vertical 2.8089” x 10.488”1/4 (quarter) page 4.2967” x 5.1667”1/6 page horizontal 4.2967” x 3.3889”1/6 page vertical 2.8089” x 5.1667”1/12 page horizontal 4.2967” x 1.611”1/12 page vertical 2.0651” x 3.3889”1/25 page 1.6187” x 1.9667”
DIGITAL ADVERTISING
Monthly E-Newsletter
Subscribers: 3,708Open Rate: 24%Click Rate: 16%
OKL recently launched our monthly E-Newsletter with teaser materials
for our upcoming editions.
Rectangle:
270 x 347 pixelsRGB72 dpi
Leaderboard:
728 x 90 pixelsRGB72 dpi
This could be your business.
Logo:
RGB72 dpi
Rectangle:
270 x 347 pixelsRGB
72 dpi
Visitors: 64,060Unique Visitors: 49,968Average Visit Length: 3:59Women: 69%Men: 31%
With more than 325,000 subscribers and more than 975,000 monthly readers, Oklahoma Living is the most well-read magazine in Oklahoma, according to the
Alliance for Audited Media. The magazine is distributed to members of Oklahoma’s 27 distribution electric cooperatives.
TCECNorthwestern Alfalfa Kay
Indian
Verdigris Valley Northeast
Northfork
Cimarron Central
East Central
Lake Region Ozarks
Arkansas Valley
Cookson Hills
Kiamichi
Choctaw
People’s
Canadian ValleyOklahoma
RuralCotton
CKenergy
Harmon
Southwest RuralSoutheastern
Red River Valley
Alfalfa Electric 3,481Arkansas Valley Electric 3,408CKenergy Electric 14,337Canadian Valley Electric 17.410Central Electric 15,240Choctaw Electric 12,678Cimarron Electric 7,343Cookson Hills Electric 13.362Cotton Electric 14,756East Central OK Electric 23,093Harmon Electric 1,477Indian Electric 12,613Kay Electric 3,281Kiamichi Electric 15,803
Lake Region Electric 18,622Northeast OK Electric 28,193Northfork Electric 3,134Northwestern Electric 5,206Oklahoma Electric 28,957Ozarks Electric 8,327People’s Electric 3,344Red River Valley REA 10,148Rural Electric 5,626Southeastern Electric 9,707Southwest Rural Electric 3,642TCEC 10,845Verdigris Valley Electric 27,490
STATEWIDE DISTRIBUTION
“Oklahoma Living has become a staple in our annual marketing plan. They have been great partners in
helping us reach our desired audience at key seasonal times.”
-Jason RobinsonBig Cedar Lodge Director of Marketing
“Oklahoma Living is great advertising for my business. It’s a positive magazine that appeals to people from all
walks of life.I always get calls.”
-Eldon BrashearSmall Business Owner
“When I first started my business I spent lots of money on advertising. Oklahoma Living is the only advertising
outlet I’ve ever used that brought in more money than I spent.”
-Chris KenneyOwner of Red River Beef
“Oklahoma Living is a gold mine for business.”
-Eddie DaggettD Cross Barn Company President
Oklahoma’s Most Circulated Magazine2018 media kit
www.okl.coop
Macey TurleyAdvertising Manager
P.O. Box 54309 Oklahoma City, Oklahoma 73154Shipping Address: 2325 E. I-44 Service Rd, Oklahoma City, Oklahoma 73111
405.478.1455 | Fax: 405.478.0246
