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Omni-channel digital signage platform for communication with customers at the Points Of Sale Audience insights and content efficiency measurement Centralized content and devices management Promotional offers to the target audience

Omni-channel digital signage platform for - Addreality · Addreality unique advantages Our system is open for implementation of integrated projects Customer experience management,

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Page 1: Omni-channel digital signage platform for - Addreality · Addreality unique advantages Our system is open for implementation of integrated projects Customer experience management,

Omni-channel digital signage platform for communication with customers at the Points Of Sale

Audience insights and content efficiency measurement

Centralized content and devices management

Promotional offers tothe target audience

Page 2: Omni-channel digital signage platform for - Addreality · Addreality unique advantages Our system is open for implementation of integrated projects Customer experience management,

The best technical innovationin DOOHDAS Digital Signage Awards 2017,

United Kingdom

The best solution with Digital Signage technologies according

to Pro Integration Awards

100 +High-profile

clientsand partners

20 000 +Digital solutionswith Addreality

17Languagessupported

2 000 +Automatizedpoints of sale

30Countries

of presence

Page 3: Omni-channel digital signage platform for - Addreality · Addreality unique advantages Our system is open for implementation of integrated projects Customer experience management,

Omni-channel platformfor client experience management

Age and gender

Audience involvment

MAC-addressof the smartphone (WiFi)

Spotlight

Digital Signage.Centralized contentmanagement

Audience measurement

Page 4: Omni-channel digital signage platform for - Addreality · Addreality unique advantages Our system is open for implementation of integrated projects Customer experience management,

Centralized managementof any digital format

Interactive mirrorsAnd fitting rooms

Video wallscreens

Shelf displays

LED storefrontand decoration

Interactivepanels&tablets

Information displaysand kiosks

Background soundand audio advertising

Interactivetouch tables

Page 5: Omni-channel digital signage platform for - Addreality · Addreality unique advantages Our system is open for implementation of integrated projects Customer experience management,

How does the platform work?

Setup a digital promo campaign

Choose one of design templates, download audio and video files,images and text.Choose the broadcasting points and conditions

Manage your advertisementin one system

Set the schedule and add the other digital devices.Manage the content and hardware

Analyze efficiency andtarget promotional offers

Use the statistical data on the campaigns, views and audience. Increase conversion rate and minimize marketing spends

1 2 3

Page 6: Omni-channel digital signage platform for - Addreality · Addreality unique advantages Our system is open for implementation of integrated projects Customer experience management,

Built-in analytics module collects real-time data

Age and genderAudience involvment MAC-address of the smartphone (WiFi)

Spotlight

Page 7: Omni-channel digital signage platform for - Addreality · Addreality unique advantages Our system is open for implementation of integrated projects Customer experience management,

Physical and virtual communicationwith brand and product

Create interactive scriptsfor communication with customers.

Engage them andcollect the feedback

Page 8: Omni-channel digital signage platform for - Addreality · Addreality unique advantages Our system is open for implementation of integrated projects Customer experience management,

Constantly engage, qualify and motivate your employees.Right at the points of sales.

Qualify your employees by interactive lessons and tutorials

Spotlight the aqctual key performance indicators

Maintain their levelof professional competenceby tests and questionnaires

Provide helpful informationfor your sales consultantsand managers

Motivate your employeesby displaying leaderboardsand KPI growth

Synchronize the employees knowledge base withthe advertising at the pointsof sales

Page 9: Omni-channel digital signage platform for - Addreality · Addreality unique advantages Our system is open for implementation of integrated projects Customer experience management,

Brands and retail Banks and finance institutions Shopping centers and cinema theatres

In order to win a competition for customers attention our clients more and more often choose digital solutions.

Gas stations and car services Restaurants and cafes Medical centers

— Video and graphic content broadcasting

— Triggers Face detection and Face recognition

— Fast content change

— Latest news ticker

— RSS channel: weather forcast, currensy rates

— Offline working

— Background sound

— Playlists creating

— Audio advertising and TV broadcasting

— Video and graphic content broadcasting

— Promotional offers displaying

— Latest news ticker

— Service quality evaluation

— User-friendly interface for project creating

— Promotional offers displaying

— Service quality evaluation

— Interactive catalog

— User-friendly interface for project creating

Page 10: Omni-channel digital signage platform for - Addreality · Addreality unique advantages Our system is open for implementation of integrated projects Customer experience management,

Client Benefits

Reduces costs

of POS-materials

production, transporting

and installation

New quality level

of communication with

customers and employees

Real-time content efficiency

measurement

Page 11: Omni-channel digital signage platform for - Addreality · Addreality unique advantages Our system is open for implementation of integrated projects Customer experience management,

Addreality unique advantages

Our system is open for implementation of integrated projects

Customer experience management, full communication scripts, ROI calculation

Complete solution for interactive and targeted content

Digital Signage and analytics

Independencefrom infrastructure

Hardware and OS

Page 12: Omni-channel digital signage platform for - Addreality · Addreality unique advantages Our system is open for implementation of integrated projects Customer experience management,

addreality.ru

[email protected]

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