4
Farmland Foods, Inc. P.O. Box 20121 Kansas City, MO 64195 PRSRT STD U.S. POSTAGE PAID Kansas City, MO Permit No. 443 Fall 2011 Operators, Once again, we’re proving that Farmland ® is what’s for breakfast. In this issue of OPERATOR, we’re giving you helpful ideas to capitalize on the ever-growing foodservice breakfast category. And we’re reminding you of other Farmland products that are just as perfect for breakfast as our famous bacon and sausage. Speaking of sausage, we are proud to introduce Dixie Skillet. This new product is spicier than our traditional sausage to appeal to the palates of the Southern states. With just one taste, you’ll be whistling Dixie. Make sure you try a case while we’re offering a fantastic rebate. But that’s not the only new product we’re sharing with you this quarter. Look inside for other new additions to our portfolio, including Farmland Fully Cooked Meatballs, Premium Deli Sliced Meats, Jalapeño Cheddar Hot Dogs & Smoked Sausage, and Farmland/Ember Farms Italian Sausage & Brats. And don’t miss the award-winning dessert recipe on the back cover. Fall never sounded so good. Have a safe and profitable season! Jerry Lamb Vice President Foodservice Sales Farmland Foods, Inc. Introducing Dixie Skillet from Farmland. WANT TO JOIN OUR MAILING LIST? COMMENTS? SUGGESTIONS? PLEASE CONTACT US AT: FARMLAND FOODSERVICE MARKETING, P.O. BOX 20121, KANSAS CITY, MO 64195 OR 1-888-FARMLAND (327-6526) OR www.farmlandfoodservice.com The O’Neel Family — Friend, NE One of the many American Farm Families of Farmland ® Chocolate Bacon Pretzel Crunch 1. Cook bacon until crisp; drain. Chop 6 slices cooked bacon and combine with toasted nuts. Chop remaining bacon; set aside. 2. Grease baking sheet. In large, heavy saucepan, combine brown sugar, corn syrup, water and butter. Bring to a boil over medium heat, stirring occasionally. Heat to 280 o F. on candy thermometer. 3. Stir combined macadamia nuts and bacon, and vanilla into saucepan. Continue heating until temperature reaches 300 o F. Stir in baking soda; immediately pour onto greased baking sheet. Let cool. Break into very small pieces. 4. Line 13 x 9 x 2-inch baking pan with plastic wrap. Melt milk chocolate in double boiler. Stir broken brittle and crushed pretzels into melted chocolate; spread evenly in baking pan; chill. 5. Melt dark chocolate in double boiler. Remove from heat and let stand until it reaches room temperature. Add whipping cream; beat until thickened. Stir in reserved chopped bacon. Spread over top of nut mixture. Cover and refrigerate until set. Cut into serving pieces with warm knife. Makes 2 dozen 1½ lb. Farmland ® GM Double Smoked Bacon 1 cup chopped macadamia nuts, toasted 1 cup brown sugar ½ cup corn syrup 1 4 cup water 1 4 cup butter ½ teaspoon vanilla 1 teaspoon baking soda 1½ cups crushed pretzels 1½ lb. milk chocolate 1 1 4 lb. dark chocolate 1½ cups heavy cream What began as an opportunity to expand our product portfolio resulted in Dixie Skillet, a full-flavored Southern-style breakfast sausage. This new product provides a spicier taste, thanks to extra sage, more red pepper and a different grind. Your customers will love every authentically Southern bite. Dixie Skillet is available in raw trimming sausage, raw whole hog sausage and fully cooked whole hog sausage. With 17 different SKUs including both patties and links, you’re sure to find the perfect fit for your operation. As if the combination of famous Farmland quality, Southern spices and no MSG wasn’t incentive enough to order, we’re offering a $2 rebate on every case ordered before July 1, 2012. Order Dixie Skillet today. Warm Sausage Breakfast Bagel Spread 1. Heat convection oven to 350 o F. In large skillet, cook sausage until brown; drain. In large bowl, mix sausage, mayonnaise, cream cheese, Italian cheese, sour cream, red peppers, spinach, garlic, and white pepper. 2. Spread sausage mixture into greased 12 x 10 x 2-inch baking pan. Bake at 350 o F. for 20 minutes or until evenly browned. 3. Serve warm with toasted bagels as a spread. Makes 24 (2.5-oz.) servings 2 lb. Farmland ® Dixie Skillet Whole Hog Sausage Patties, chopped 12 oz. mayonnaise 8 oz. reduced-fat cream cheese 8 oz. shredded Italian cheese 8 oz. sour cream with chives 3 oz. chopped roasted red pepper .75 oz. frozen chopped spinach, thawed and blotted dry 1½ teaspoons garlic powder 1 teaspoon white pepper “We use our passion for pork to bring goodness to every bite.” FARMLAND BACON RECIPE CONTEST DESSERT CATEGORY WINNER EXECUTIVE CHEF DOMINIC VACCARO HYATT REGENCY PHOENIX PHOENIX, AZ 1481-42092_FL_FallNewsletter2011_R04g.indd 1 8/16/11 3:15 PM

One of the many American Farm Families of Farmland ......7. Ham, Egg and Cheese Sandwiches — OK, we’ll leave this one as Ham. 8. Specialty Omelets and Frittatas — An Italian

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Page 1: One of the many American Farm Families of Farmland ......7. Ham, Egg and Cheese Sandwiches — OK, we’ll leave this one as Ham. 8. Specialty Omelets and Frittatas — An Italian

Scale 1” = 1” LastSavedBy: jodie_martin

Job#:1481-42092 TrimSize: 17” x 11” 17” x 11” StudioArtist: Jodie Martin

Size:1 Version:None BleedSize: 17.25” x 11.25” 17.25” x 11.25” ArtDirector: Bart Ashford

LiveArea: None 17” x 11” PrintProduction:Lora Mertz

Built@100% Output@None Color:4C

PantoneColors:

None Publications:

Links:ONeel_Friend_NE.eps(CMYK; 1352 ppi; 22.19%), JLambSig.tif(Gray; 2369 ppi; 50.65%), FL_wBnr_w1959K_4C.ai(42.84%), DixieBreakfastSkillet_20298_4C_HR.tif(CMYK; 1075 ppi; 27.9%), 1481-Spring10masthead.ai(100%), DixieSkillet_4C.ai(63.5%)

Farmland Foods, Inc.P.O. Box 20121Kansas City, MO 64195

PRSRT STDU.S. POSTAGE

PAIDKansas City, MOPermit No. 443

Fall 2011Operators,

Once again, we’re proving that Farmland® is what’s for breakfast. In this issue of OPERATOR, we’re giving you helpful ideas to capitalize on the ever-growing foodservice breakfast category. And we’re reminding you of other Farmland products that are just as perfect for breakfast as our famous bacon and sausage. Speaking of sausage, we are proud to introduce Dixie Skillet. This new product is spicier than our traditional sausage to appeal to the palates of the Southern states. With just one taste, you’ll be whistling Dixie. Make sure you try a case while we’re offering a fantastic rebate. But that’s not the only new product we’re sharing with you this quarter. Look inside for other new additions to our portfolio, including Farmland Fully Cooked Meatballs, Premium Deli Sliced Meats, Jalapeño Cheddar Hot Dogs & Smoked Sausage, and Farmland/Ember Farms Italian Sausage & Brats. And don’t miss the award-winning dessert recipe on the back cover. Fall never sounded so good. Have a safe and profitable season!

Jerry LambVice President Foodservice SalesFarmland Foods, Inc.

Introducing Dixie Skillet from Farmland.

WANT TO JOIN OUR MAILING LIST? COMMENTS? SUGGESTIONS? PLEASE CONTACT US AT:FARMLAND FOODSERVICE MARKETING, P.O. BOX 20121, KANSAS CITY, MO 64195 OR 1-888-FARMLAND (327-6526)

OR www.farmlandfoodservice.com

The O’Neel Family — Friend, NEOne of the many American Farm Families of Farmland®

Chocolate Bacon Pretzel Crunch

1. Cookbaconuntilcrisp;drain.Chop6slicescookedbaconandcombinewithtoastednuts.Chopremainingbacon;setaside.

2. Greasebakingsheet.Inlarge,heavysaucepan,combinebrownsugar,cornsyrup,waterandbutter.Bringtoaboilovermediumheat,stirringoccasionally.Heatto280oF.oncandythermometer.

3. Stircombinedmacadamianutsandbacon,andvanillaintosaucepan.Continueheatinguntiltemperaturereaches300oF.Stirinbakingsoda;immediatelypourontogreasedbakingsheet.Letcool.Breakintoverysmallpieces.

4. Line13x9x2-inchbakingpanwithplasticwrap.Meltmilkchocolateindoubleboiler.Stirbrokenbrittleandcrushedpretzelsintomeltedchocolate;spreadevenlyinbakingpan;chill.

5. Meltdarkchocolateindoubleboiler.Removefromheatandletstanduntilitreachesroomtemperature.Addwhippingcream;beatuntilthickened.Stirinreservedchoppedbacon.Spreadovertopofnutmixture.Coverandrefrigerateuntilset.

Cutintoservingpieceswithwarmknife.Makes 2 dozen

1½lb.Farmland®GMDoubleSmokedBacon1cupchoppedmacadamianuts,toasted1cupbrownsugar½cupcornsyrup1⁄4cupwater1⁄4cupbutter½teaspoonvanilla1teaspoonbakingsoda1½cupscrushedpretzels1½lb.milkchocolate11⁄4lb.darkchocolate1½cupsheavycream

Whatbeganasanopportunitytoexpandourproductportfolioresultedin

DixieSkillet,afull-flavoredSouthern-stylebreakfastsausage.Thisnewproduct

providesaspiciertaste,thankstoextrasage,moreredpepperandadifferent

grind.YourcustomerswillloveeveryauthenticallySouthernbite.

DixieSkilletisavailableinrawtrimmingsausage,rawwholehogsausageand

fullycookedwholehogsausage.With17differentSKUsincludingbothpatties

andlinks,you’resuretofindtheperfectfitforyouroperation.

AsifthecombinationoffamousFarmlandquality,SouthernspicesandnoMSG

wasn’tincentiveenoughtoorder,we’reofferinga$2rebateoneverycase

orderedbeforeJuly1,2012.OrderDixieSkillettoday.

Warm Sausage Breakfast Bagel Spread

1. Heatconvectionovento350oF.Inlargeskillet,cook

sausageuntilbrown;drain.Inlargebowl,mixsausage,

mayonnaise,creamcheese,Italiancheese,sourcream,

redpeppers,spinach,garlic,andwhitepepper.

2. Spreadsausagemixtureintogreased12x10x2-inch

bakingpan.Bakeat350oF.for20minutesoruntil

evenlybrowned.

3. Servewarmwithtoastedbagelsasaspread.

Makes 24 (2.5-oz.) servings

2lb.Farmland®DixieSkilletWholeHogSausagePatties,chopped12oz.mayonnaise8oz.reduced-fatcreamcheese8oz.shreddedItaliancheese8oz.sourcreamwithchives3oz.choppedroastedredpepper.75oz.frozenchoppedspinach,thawedandblotteddry1½teaspoonsgarlicpowder1teaspoonwhitepepper

“We use our passion for pork to bring goodness to every bite.”

Farmland Bacon recipe contest dessert category WinnerExECUTIvECHEFDOMInICvACCAROHYATTREGEnCYPHOEnIxPHOEnIx,AZ

S:17”S:1

1”

T:17”T:1

1”

B:17.25”B

:11

.25

”F:

5.5

FS:5

.25

F:5.5

F:8.5”

FS:8.25”

F:8.5”

1481-42092_FL_FallNewsletter2011_R04g.indd 1 8/16/11 3:15 PM

Page 2: One of the many American Farm Families of Farmland ......7. Ham, Egg and Cheese Sandwiches — OK, we’ll leave this one as Ham. 8. Specialty Omelets and Frittatas — An Italian

Scale 1” = 1” LastSavedBy: jodie_martin

Job#:1481-42092 TrimSize: 17” x 11” 17” x 11” StudioArtist: Jodie Martin

Size:1 Version:None BleedSize: 17.25” x 11.25” 17.25” x 11.25” ArtDirector: Bart Ashford

LiveArea: None 17” x 11” PrintProduction:Lora Mertz

Built@100% Output@None Color:4C

PantoneColors:

None Publications:

Links:APPL_FP_LN_038-1.tif(CMYK; 451 ppi, -431 ppi; 66.38%, -69.77%), SausageSpread2-HiRes.jpg(CMYK; 187ppi; 160.25%), FL_wBnr_w1959K_K.ai(59.62%, 59.59%), DixieBreakfastSkillet_20298_4C_HR.tif(CMYK; 2131 ppi; 14.08%), JalapeñoCheddar_HotDogsNSausage_21403-ReBuild-R1_4C_HR.tif(CMYK; 2190 ppi; 13.7%), Cafe-009596_Build-SM_4C_HR.tif(CMYK; 912 ppi; 32.87%), MeatBall_Samich_18830_4C_HR.tif(CMYK; 2060 ppi; 14.56%), PC_ItalianSausageLinks_18799_RT_4C_HR.tif(CMYK; 2110 ppi; 14.22%)

The most important meal of the day is getting even more important.

There’s more to breakfast than bacon and sausage.

It’strue.Farmlandhassomeofthebestbaconandsausagearound.Butwehaveotherdeliciousproductsthataregreatforbreakfasttoo.Giveyourmenuaninnovativetwistwiththesehelpfulideas:AppleCinnamonPorkLoin:Greatslicedasbreakfastporkchopsoruseitasthefoundationforauniqueandtastybreakfastsandwich.SmokedPulledPork:Addtoyourlistofomeletingredientsoruseitforawesomebreakfastburritoswithegg,roastedredpeppersandcheese.

Assalesofbreakfastitemscontinuetogrow,sodoesyouropportunitytoprofit.

AccordingtoMintel,thefoodservicebreakfastmarketisexpectedtoexpand

13%through2014.Belowarethetoptenfastest-growingbreakfastitemswith

menuconceptsfeaturingFarmland®DixieSkilletBreakfastSausagetohelpyour

operationstarttheday.1.Breakfast Pizza —Scrambledeggswithcreamcheeseoversourdough

pizzacrust,toppedwithSausage,appleandarugula.

2.Scrambled Egg Bruschetta —ToastedbaguetteslicestoppedwithscrambledeggscookedwithSausage,bellpeppers,redonionandbasil.

3.Bagels with Spread —WarmItaliancheesedippackedfullofSausagecrumbles,spinachandroastedredpeppers,servedwithtoastedbagels.Checkouttherecipeonthebackofournewsletter!

4.Specialty Breakfast Starches —TwoSausage Linkswrappedinlight,flakeypastrydough,brushedwithsageandgarlicbutter.

5.Egg/Egg and Cheese Sandwiches —CornbreadwafflesandwichfilledwithSausage,friedeggandsausagegravy.

6.Oatmeal —ServewithasideofSausage.

7.Ham, Egg and Cheese Sandwiches —OK,we’llleavethisoneasHam.

8.Specialty Omelets and Frittatas —AnItalianfrittatawithSausage,mushroomsandonions,toppedwithroastedredpepperdrizzle.

9.French Toast —Layersofcubedsweetdoughcoveredineggcustardandbaked,servedwithwarmPralineSausageSyrupontheside.

Sausage Biscuit Sandwich —HomestylebuttermilkbiscuittoppedwithSausage,sharpCheddarcheeseandfoldedomelet.

FormoreinformationonFarmlandproducts,promotions,recipesormarketingmaterials,contactyourFarmlandRepresentative/BrokerorcalltheHelpLineat1-888-FARMLAnD(327-6526)orvisitwww.farmlandfoodservice.com.

Operation Name _______________________________________Email Address ________________________________________ Street Address _________________________________________City ____________________________ State ____ ZIP _________Telephone ____________________________________________Distributor ____________________________________________

ON SALES OF THE FOLLOWING FARMLAND® PRODUCTS FROM July 4, 2011, through July 1, 2012.*$100 FOR EACH OF FIVE CAtEgORIEs.

Complete this coupon, attach copies of invoices dated July 4, 2011, through July 1, 2012, verifying purchase of Farmland products (valid item codes listed on back) and send to the address shown below.

RECEIVE UP TO AMAXIMUM OF $500*

Effective Dates: July 4, 2011, through July 1, 2012.Request must be postmarked no later than August 1, 2012.

NEW ITEMS from Farmland® Foods.

Raw Trimming Sausage

Dixie Skillet Sausage Patty, 1.5 oz 70247 175457

Dixie Skillet Sausage Patty, 2 oz 70247 175467

Dixie Skillet Sausage Patty, Wide, FMX, 2 oz 70247 175477

Dixie Skillet Sausage Link, 1 oz 70247 175487

Dixie Skillet Sausage Link, 2 oz 70247 175497

Raw Whole Hog Sausage

Dixie Skillet Whole Hog Sausage Patty, 1.5 oz 70247 175337

Dixie Skillet Whole Hog Sausage Patty, 2 oz 70247 175347

Dixie Skillet Whole Hog Sausage Patty, Wide, 2 oz 70247 175357

Dixie Skillet Whole Hog Sausage Link, 1 oz 70247 175367

Dixie Skillet Whole Hog Sausage Link, 2 oz 70247 175377

Fully Cooked Whole Hog Style Sausage

Dixie Skillet Fully Cooked Sausage Patty, 1 oz 70247 175387

Dixie Skillet Fully Cooked Sausage Patty, 1.5 oz 70247 175397

Dixie Skillet Fully Cooked Sausage Patty, 2 oz 70247 175407

Dixie Skillet Fully Cooked Sausage Patty, 1.4 oz 70247 175567

Dixie Skillet Fully Cooked Sausage Patty, Wide, 2 oz 70247 175417

Dixie Skillet Fully Cooked Sausage Link, 20:1 70247 175427

Dixie Skillet Fully Cooked Sausage Link, 10:1 70247 175437

Dixie Skillet Sausage by Farmland

GM Jalapeño Cheddar Smoked Sausage, 5/1, 6", 10#, Z 70247 175227

GM Jalapeño Cheddar Hot Dog, 5/1, 6", 10#, Z 70247 821487

Farmland Jalapeño Cheddar Hot Dog & Smoked Sausage

Farmland Premium Deli Sliced Meats

FL Premium Deli Sliced Roast Beef, VP, 6/2# 70247 921440

FL Premium Deli Sliced Turkey Breast, VP, 6/2# 70247 921450

FL Premium Deli Sliced Ham, WA, VP, 6/2# 70247 921460Farmland Fully Cooked Meatballs

Farmland Italian Sausage Link, Mild, 4/1, 10#, Z 70247 175167

Farmland Fully Cooked Brat, 5/1, 10#, Z 70247 175507

Farmland Fresh Brat, 4/1, 10#, Z 70247 175517

Farmland/Ember Farms Italian Sausage & Brats

QUALIFYING CATEGORIES # of CASES X $2.00 TOTAL

FARMLAND ITALIAN SAUSAGE & BRATS X $2.00

FARMLAND DIXIE SKILLET SAUSAGE X $2.00

FARMLAND FULLY COOKED MEATBALLS X $2.00

FARMLAND JALAPEÑO CHEDDAR HOT DOG & SMOKED SAUSAGE X $2.00

FARMLAND PREMIUM DELI SLICED MEATS X $2.00

TOTAL PAYMENT

GM Fully Cooked Italian Meatball, w/printed label, .5 oz, 10#, Z 70247 175237

GM Fully Cooked Italian Meatball, w/printed label, 1 oz, 10#, Z 70247 175257

GM Fully Cooked Beef Meatball, w/printed label, .5 oz, 10#, Z 70247 175267

GM Fully Cooked Beef Meatball, w/printed label, 1 oz, 10#, Z 70247 175277

BM Fully Cooked Italian Meatball, w/printed label, .5 oz, 10#, Z 70247 175247

BM Fully Cooked Italian Meatball, w/printed label, 1 oz, 10#, Z 70247 175287

10.

S:17”S:1

1”

T:17”T:1

1”

B:17.25”B

:11

.25

”F:

5.5

FS:5

.25

F:5.5

F:8.5”

FS:8.25”

F:8.5”

1481-42092_FL_FallNewsletter2011_R04g.indd 2 8/16/11 3:15 PM

Page 3: One of the many American Farm Families of Farmland ......7. Ham, Egg and Cheese Sandwiches — OK, we’ll leave this one as Ham. 8. Specialty Omelets and Frittatas — An Italian

Scale 1” = 1” LastSavedBy: jodie_martin

Job#:1481-42092 TrimSize: 8.5” x 11” 8.5” x 11” StudioArtist: Jodie Martin

Size:2 Version:None BleedSize: 8.75” x 11.25” 8.75” x 11.25” ArtDirector: Bart Ashford

LiveArea: None 8.5” x 11” PrintProduction:Lora Mertz

Built@100% Output@None Color:4C+OA GL AQ

PantoneColors:

Fall Newsletter 2011 Insert Publications:

Links:FL_wBnr_w1959W_4C.ai(59.07%)

Operators Mail-In CouponFall 2011 Corporate PromoShipping Dates:August 29, 2011–October 30, 2011

Item Code Product Description Item Code Product Description Item Code Product Description

FARMLAND® GOLD MEDAL SINGLE SLICED BACON70247 123240 FL GM SS BACON, GF, 18/2270247 125237 FL GM SS CERTIFIED BACON, 14/16, Z70247 125467 FL GM SS LS BACON, 18/22, Z70247 157250 FL GM SS BACON, GF, 14/1870247 171850 FL GM SS APPLE CIDER BACON, GF, 18/2270247 171860 FL GM SS APPLE CIDER BACON, GF, 14/1870247 171960 FL GM SS APPLE CIDER BACON, GF, 10/1470247 174717 FL GM SS EXTRA SMOKE BACON, 22/26, Z70247 175050 FL GM SS APPLEWOOD SMOKED BACON, GF, 6/8,

2/10 #70247 123257 FL GM SS BACON, 14/18, Z70247 123297 FL GM SS BACON, 18/22, Z

FARMLAND GOLD MEDAL HRI BACON70247 158637 FL GM DOUBLE SMOKE HRI BACON, 14/18, Z70247 158647 FL GM DOUBLE SMOKE HRI BACON, 18/22, Z70247 159337 FL GM HRI PEPPER BACON, 14/16, Z70247 159960 FL GM DOUBLE SMOKE HRI BACON, 10/14

FARMLAND SILVER MEDAL SINGLE SLICED BACON70247 157650 FL SM SS BACON, GF, 18/2270247 158247 FL SM SS BACON, 14/18, Z70247 158240 FL SM SS BACON, 14/1870247 158257 FL SM SS BACON, 18/22, Z70247 158250 FL SM SS BACON, 18/2270247 158267 FL SM SS BACON, 22/26, Z70247 158260 FL SM SS BACON, 22/2670247 170300 FL SM SS NW BACON, 14/1870247 170317 FL SM SS NW BACON, 18/22, Z70247 171370 FL SM SS BACON, 9/1270247 171567 FL SM SS CRUISE BACON, 18/22, Z70247 171777 FL SM SS CRUISE BACON, 14/18, Z70247 171957 FL SM SS APPLE CIDER BACON, 14/18, Z70247 171950 FL SM SS APPLE CIDER BACON, 14/1870247 172010 FL SM SS CIDER HOUSE® BACON, 18/2270247 173540 FL SM SS BACON, GF, 14/1870247 174267 FL FARMER'S CUT, SS, BACON, 9/11, Z70247 181580 FL SM SS NE BACON, GF, 18/2270247 174837 FL SM APPLEWOOD SMOKED SS BACON, 14/18, Z70247 174847 FL SM APPLEWOOD SMOKED SS BACON, 18/22, Z

FARMLAND SILVER MEDAL HRI BACON70247 123380 FL SM SHGL BACON, 14/1870247 123390 FL SM SHGL BACON, 18/2270247 159707 FL SM HRI BACON, 14/18, Z70247 159717 FL SM HRI BACON, 18/22, Z70247 170090 FL SM HRI BACON, NW, GF, 14/1870247 170100 FL SM HRI BACON, NW, GF, 10/1470247 170120 FL SM HRI BACON, NW, GF, 18/2270247 170587 FL DRAFT, HOTEL STYLE BACON, 18/1# DRAFTS, Z70247 171990 FL SM APPLE CIDER HRI BACON, GF, 14/1870247 172517 FL SM HRI DOUBLE SMOKED BACON, 18/22, Z70247 172527 FL SM HRI DOUBLE SMOKED BACON, 14/18, Z70247 172767 FL SM HRI DOUBLE SMOKE BACON, 10/14, Z70247 174210 FL SM+ HONEY CURED BACON, HRI, 14/16, GF

FARMLAND BRONZE MEDAL SINGLE SLICED BACON70247 159557 FL BM SS BACON, 16/22, Z, 25#70247 170010 FL BM SS BACON, 16/22, 15#70247 170017 FL BM SS BACON, 16/22, Z, 15#

FARMLAND SILVER MEDAL SAUSAGE PATTY 70247 130917 FL SM SAUSAGE PATTY, 1.5 OZ., 58% LN, 12#, Z70247 130927 FL SM SAUSAGE PATTY, 2 OZ., 58% LN, 12#, Z70247 133357 FL SM SAUSAGE PATTY REG., 2 OZ., 58% LN, FMX, 12#, Z70247 134307 FL SM SAUSAGE PATTY, 4 OZ., 58% LN, FMX, 12#, Z70247 134697 FL SM SAUSAGE PATTY WIDE, 2 OZ., FMX, 12#, Z70247 138297 FL SM SAUSAGE PATTY, SOUTHERN, 1.5 OZ., 58% LN, FMX, 12#, Z70247 139007 FL SM SAUSAGE PATTY, HOT, 2 OZ., 12#, Z70247 140437 FL SM SAUSAGE PATTY, FMX, 58% LEAN, 4 OZ., W/ PRINTED

LABEL, 12#, Z70247 140447 FL SM SAUSAGE PATTY, FMX, 58% LEAN, 2 OZ., W/ PRINTED

LABEL, 12#, Z

FARMLAND BRONZE MEDAL SAUSAGE PATTY 70247 130297 FL BM MORNING SAUSAGE PATTY, 2 OZ., FMX, 12#, Z70247 131317 FL BM MORNING SAUSAGE PATTY, 1.5 OZ., FMX, 12#, Z70247 137987 FL BM HOMESTYLE MORNING SAUSAGE PATTY, 4 OZ., FMX, 12#, Z

FARMLAND GOLD MEDAL WHOLE HOG SAUSAGE LINK 70247 135157 FL GM WH HG SKIN-ON SAUSAGE LINK, 1 OZ., 10#, Z70247 137837 FL GM WH HG SKINLESS SAUSAGE LINK, 2 OZ., 10#, Z70247 138827 FL GM WH HG SKINLESS SAUSAGE LINK, 1 OZ., 10#, Z

FARMLAND GOLD MEDAL WHOLE HOG SAUSAGE PATTY70247 135787 FL GM WH HG SAUSAGE PATTY, 1.5 OZ., 10#, Z70247 135797 FL GM WH HG SAUSAGE PATTY, 2 OZ., 10#, Z70247 135887 FL GM WH HG WIDE SAUSAGE PATTY, 2 OZ., 10#, Z

FARMLAND FULLY COOKED SAUSAGE70247 137617 FL SM FULLY COOKED SKIN-ON SAUSAGE LINK, 20/1, 10#, Z70247 137627 FL SM FULLY COOKED SKIN-ON SAUSAGE LINK, 10/1, 10#, Z70247 139077 FL SM FULLY COOKED SKIN-ON SAUSAGE LINK, .8 OZ,

W/ PRINTED LABEL 10#, Z70247 140727 FL SM FULLY COOKED SKIN-ON SAUSAGE LINK, 1.4 OZ, 10#, Z70247 138177 FL SM FULLY COOKED SKINLESS SAUSAGE LINK, 20/1, 10#, Z70247 138187 FL SM FULLY COOKED SKINLESS SAUSAGE LINK, 30/1, 10#, Z

70247 138607 FL SM FULLY COOKED,SKINLESS RLRGRILL, SAUSAGE LINK, 2.9 OZ., 10#, Z

70247 138907 FL FULLY COOKED BEEF SAUSAGE LINK, .8 OZ, 2/5#, Z70247 140407 FL SM FULLY COOKED SKINLESS SAUSAGE LINK, 20/1,

W/ PRINTED LABEL, 10#, Z70247 175147 FL BM FULLY COOKED SKINLESS SAUSAGE LINK, .6 OZ, 10#, Z70247 139057 FL SM FULLY COOKED SAUSAGE PATTY, 1.5 OZ., W/ PRINTED

LABEL, 10#,Z70247 138147 FL SM FULLY COOKED SAUSAGE PATTY, 1.5 OZ., 10#, Z70247 138157 FL SM FULLY COOKED SAUSAGE PATTY, 2 OZ., 10#, Z70247 138167 FL SM FULLY COOKED SAUSAGE PATTY, 1 OZ., 10#, Z70247 138407 FL SM FULLY COOKED SAUSAGE PATTY, 2 OZ., 3.875" WIDE, 10#, Z70247 138837 FL GM WH HG FULLY COOKED SAUSAGE PATTY, 3.5" WIDE,

2 OZ., 10#, Z70247 138887 FL GM WH HG FULLY COOKED SAUSAGE PATTY, 1 OZ., 10#, Z70247 175157 FL BM FULLY COOKED SAUSAGE PATTY, .75 OZ, 10#, Z

BREAKFAST ACCELERATED PRODUCTS70247 404607 FL SAUSAGE & PANCAKE STICK, BULK, CN, 10#, Z70247 404597 FL SAUSAGE & PANCAKE NUGGET, CN, 10#, Z

FARMLAND BRONZE MEDAL HRI BACON70247 123190 FL BM HRI BACON, 18/22, 25#70247 123410 FL BM HRI BACON, 14/18, 25#70247 123880 FL BM HRI BACON, 10/14, 15#70247 123890 FL BM HRI BACON, 14/18, 15#70247 123900 FL BM HRI BACON, 18/22, 15#70247 173850 FL HRI BACON, 14/18, W/ PRINTED LABEL70247 173860 FL HRI BACON, 18/22, W/ PRINTED LABEL

FARMLAND SLICED SLAB BACON70247 123420 MR, SLICED SLAB BACON, 14/18, 30#70247 154680 MR, SLICED SLAB BACON, 18/22, 30#70247 158510 MR, SLICED SLAB BACON, 10/14, 30#

70247 123460 FL ST LOUIS BACON, 14/18

52076 171637 LAUREL SLICED SLAB BACON, 15#, Z

FARMLAND FULLY COOKED BACON70247 125000 FL FULLY COOKED BACON, 2/150 SL70247 157030 FL DELUXE FULLY COOKED BACON, 2/150 SL70247 157940 FL FULLY COOKED WAVY BACON, 2/150 SL70247 159840 FL FULLY COOKED ROUND BACON, 2/96 SL70247 170980 FL FULLY COOKED BACON PIECES, 2/5# BAGS70247 171050 FL SUPER DELUXE FULLY COOKED BACON, 2/150 SL70247 171780 FL NAT SMKD FULLY COOKED BACON, 2/150 SL70247 171790 FL DELUXE NAT SMKD FULLY COOKED BACON, 2/150 SL70247 172070 FL DICED FULLY COOKED BACON CHIPS, 2/5# BAGS70247 172330 FL BM FULLY COOKED BACON, 2/150 SL70247 172730 FL BM FULLY COOKED ROUND BACON, 2/96 SL70247 172870 FL FULLY COOKED BACON BITS, 2/5# BAGS70247 172880 FL FULLY COOKED FINE BACON BITS, 2/5# BAGS70247 173950 FL READY-TO-FINISH BACON, 2/150 SL70247 175100 FL FULLY COOKED APPLEWOOD SMOKED BACON, 2/150 SL70247 175110 FL FULLY COOKED DELUXE APPLEWOOD SMOKED BACON,

2/150 SL

FARMLAND ROLL SAUSAGE70247 134667 FL GROUND PORK, 2/6#, Z70247 130107 FL SAUSAGE ROLL, 58% LN, 2/6#, Z

FARMLAND SILVER MEDAL SKIN-ON SAUSAGE LINK 70247 131097 FL SM SKIN-ON SAUSAGE LINK, 1 OZ., 58% LN, 10#, Z70247 131707 FL SM SKIN-ON SAUSAGE LINK, 2 OZ., 58% LN, 10#, Z70247 138097 FL SM SKIN-ON MILD SAUSAGE LINK, 1 OZ., 58% LN, 10#, Z70247 138287 FL SM SKIN-ON SAUSAGE LINK, SOUTHERN, 1 OZ, 58% LN,

10#, Z70247 138877 FL SM SKIN-ON MAPLE SAUSAGE LINKS, 1 OZ., 10#, Z70247 138937 FL SM SKIN-ON SAUSAGE LINK, 70% LEAN, 1 OZ., 10#, Z70247 140417 FL SM SKIN-ON SAUSAGE LINK, 58% LEAN, 1 OZ,

W/ PRINTED LABEL, 10#, Z

FARMLAND BRONZE MEDAL SKIN-ON SAUSAGE LINK 70247 130307 FL BM SKIN-ON MORNING SAUSAGE LINK, 1 OZ., 10#, Z70247 133397 FL BM SKIN-ON SAUSAGE LINK, 1 OZ., 52% LN, 10#, Z70247 139067 FL BM SKIN-ON SAUSAGE LINK, 52% LN, 1 OZ,

W/ PRINTED LABEL, 10#, Z

FARMLAND SILVER MEDAL SKINLESS SAUSAGE LINK 70247 130327 FL SM SKINLESS SAUSAGE LINK, 1 OZ., 58% LN, 10#, Z70247 140427 FL SM SKINLESS SAUSAGE LINK, 58% LEAN, 1 OZ.,

W/ PRINTED LABEL, 10#, Z

FARMLAND BRONZE MEDAL SKINLESS SAUSAGE LINK70247 138107 FL BM SKINLESS SAUSAGE LINK MILD, 1 OZ., 52% LN, 10#, Z70247 133367 FL BM SKINLESS SAUSAGE LINK, 1 OZ., 52% LN, 10#, Z70247 134397 FL BM SKINLESS MORNING SAUSAGE LINK, 1 OZ., 52% LN, 10#, Z70247 139047 FL BM SKINLESS SAUSAGE LINK, 52% LEAN, 1 OZ.,

W/ PRINTED LABEL, 10#, Z

Bacon and Sausage

CONTINUED ON BACK

S:8.5”S:1

1”

T:8.5”T:1

1”

B:8.75”B

:11

.25

1481-42092_FallNwsLttr2011_Insert_RO2b.indd 1 8/16/11 3:08 PM

Page 4: One of the many American Farm Families of Farmland ......7. Ham, Egg and Cheese Sandwiches — OK, we’ll leave this one as Ham. 8. Specialty Omelets and Frittatas — An Italian

Scale 1” = 1” LastSavedBy: jodie_martin

Job#:1481-42092 TrimSize: 8.5” x 11” 8.5” x 11” StudioArtist: Jodie Martin

Size:2 Version:None BleedSize: 8.75” x 11.25” 8.75” x 11.25” ArtDirector: Bart Ashford

LiveArea: None 8.5” x 11” PrintProduction:Lora Mertz

Built@100% Output@None Color:4C+OA GL AQ

PantoneColors:

Fall Newsletter 2011 Insert Publications:

Links:FL_wBnr_w1959K_K.ai(58.73%, 58.7%), NewFlag.psd(CMYK; 2108 ppi; 14.23%), FL_wBnr_w1959W_4C.ai(59.07%)

C h e C k w i l l b e m a i l e d t o t h e a d d r e s s s h o w n b e l o w . ( P l e a s e P r i n t . )

For more inFormation on Farmland ProduCts, Promotions, reCiPes or marketing materials, ContaCt your Farmland rePresentative/broker or Call the helP line: 1-888-Farmland (327-6526).

www.FarmlandFoodserviCe.Com

operation name ______________________________________________________________________________________________

contact name ________________________________________________________________________________________________

e-mail address ________________________________________________________________________________________________

operation address ____________________________________________________________________________________________

city _____________________________________________________________ state ___________ Zip _________________________

telephone number _______________________________________________ fax number _______________________________

distributor ___________________________________________________________________________________________________

P l e a s e C h e C k t h e m a r k e t s e g m e n t y o u r o P e r a t i o n / t y P e o F r e s t a u r a n t b e l o n g s i n :

Independent Local/Regional Chain National Chain

full service casual/theme

family upscale/fine dining

Qsr/sandwich convenience store hotel/motel/resort

commercial

college/university elementary/secondary schools business & industry healthcare recreational/entertainment transportation foodservice military/correctional

Contract Management/Vending

Self-Operated

noncommercial

are you a new farmland customer or current farmland customer ?

number of meals served per day: ____breakfast ____lunch ____dinner

approximate dollar Volume of food & beverage purchased per year: ________

Please mail this CouPon with CoPies oF distributor invoiCes to:

Farmland FoodserviCe CouPon redemPtionP.o. box 2008oldsmar, Fl 34677-7008

Questions? Call 1-800-535-4268.

Terms and Conditions:Offer limited to foodservice operators only. Chain operators must participate as single units. Contracted chain and bid accounts cannot participate. This coupon may be redeemed for a minimum of $20 up to $250 per individual foodservice operator. Submit this rebate with copies of distributor invoices or distributor printouts verifying valid products were purchased between August 29, 2011, and October 30, 2011. DISTRIBUTOR PRINTOUTS OR INVOICES MUST INCLUDE THE FOLLOWING OPERATOR INFORMATION: Operator Name, Product Purchased, Number of Cases Purchased, Date the Product was Purchased, Invoice Number and Physical Address. Operators must fill out rebate coupon themselves. Distributor tracking reports do not qualify. Bulk redemptions by distributors and/or DSRs are not allowed. Request must be postmarked no later than November 29, 2011. Offer not redeemable in conjunction with any other offer. Operators may submit more than once until the maximum dollar amount is met; however, the initial submission must be for the minimum requirement of 10 cases. Allow 10–12 weeks for delivery. Incomplete or incorrect submissions will delay payment. Void where restricted, prohibited or banned.

TOTAL CASES ________ X $2.00/CASE = $________MINIMUM REBATE: $20 (10 CASES)

i n d i C a t e F a r m l a n d® C a s e s s o l d

____________________________________________________________________________________________________________________________________________________________________________________________________________________________

maximum Payout is $250.

Product Code # of Cases

CouPon Code: Fall11oPrnl

Operators Mail-In CouponFall 2011 Corporate PromoShipping Dates:August 29, 2011–October 30, 2011

EMBER FARMS SAUSAGE PATTY

25468 111007 EF FULLY COOKED ORIGINAL SAUSAGE PATTY, 2 OZ, CN, 10#, Z25468 111207 EF FULLY COOKED SAUSAGE PATTY, WIDE, 2 OZ, CN, 10#, Z25468 111057 EF FULLY COOKED ORIGINAL SAUSAGE PATTY, 1.5 OZ, CN, 10#, Z25468 111107 EF 1.3 OZ ORIGINAL PATTY25468 111157 EF FULLY COOKED ORIGINAL SAUSAGE PATTY, 1 OZ, CN, 10#, Z25468 111357 EF FULLY COOKED ORIGINAL SAUSAGE PATTY, 2 OZ, 2/10#, Z25468 111907 EF FULLY COOKED ORIGINAL SAUSAGE PATTY, 1.5 OZ, 5#, Z25468 121307 EF FULLY COOKED SELECT SAUSAGE PATTY, 1 OZ, 10#, Z 25468 121357 EF 1.3 OZ SELECT PATTY25468 121457 EF FULLY COOKED SELECT SAUSAGE PATTY, 2 OZ, 10#, Z25468 121477 EF FULLY COOKED SELECT SAUSAGE PATTY, 1.4 OZ, 10#, Z25468 121507 EF FULLY COOKED SELECT SAUSAGE PATTY, 1.5 OZ, 10#, Z25468 501127 EF FULLY COOKED ITALIAN SAUSAGE PATTY, 2.4 OZ, 10#, Z25468 711057 EF FULLY COOKED TURKEY SAUSAGE PATTY, 1.47 OZ, CN, 10#, Z

EMBER FARMS SAUSAGE LINK

25468 211007 EF FULLY COOKED ORIGINAL SKIN-ON SAUSAGE LINK, 10/1, 10#, Z25468 211057 EF FULLY COOKED ORIGINAL SKIN-ON SAUSAGE LINK, 16/1, CN,

10#, Z25468 211107 EF FULLY COOKED ORIGINAL SKIN-ON SAUSAGE LINK, 20/1, CN,

10#, Z25468 211157 EF FULLY COOKED ORIGINAL SKIN-ON SAUSAGE LINK, 24/1, 10#, Z25468 211357 EF FULLY COOKED SKIN-ON SAUSAGE LINK, 20/1, 10#, Z25468 311207 EF FULLY COOKED ORIGINAL SKINLESS SAUSAGE LINK, 16/1,

CN, 10#, Z25468 311257 EF FULLY COOKED ORIGINAL SKINLESS SAUSAGE LINK, 20/1,

CN, 10#, Z25468 711707 EF FULLY COOKED SKINLESS TURKEY SAUSAGE LINK, 16/1, CN,

10#, Z25468 504657 EF FULLY COOKED SKIN-ON ITALIAN SAUSAGE LINK, 3.2 OZ,

10#, Z

DIxIE SKILLET RAW TRIMMING SAUSAGE

70247 175457 DIXIE SKILLET SAUSAGE PATTY, 1.5 OZ, Z70247 175467 DIXIE SKILLET SAUSAGE PATTY, 2 OZ, Z70247 175477 DIXIE SKILLET SAUSAGE PATTY, WIDE, FMX, 2 OZ, Z70247 175487 DIXIE SKILLET SAUSAGE LINK, 1 OZ, Z70247 175497 DIXIE SKILLET SAUSAGE LINK, 2 OZ, Z

DIxIE SKILLET RAW WHOLE HOG SAUSAGE

70247 175337 DIXIE SKILLET WHOLE HOG SAUSAGE PATTY, 1.5 OZ, Z70247 175347 DIXIE SKILLET WHOLE HOG SAUSAGE PATTY, 2 OZ, Z70247 175357 DIXIE SKILLET WHOLE HOG SAUSAGE PATTY, WIDE, 2 OZ, Z70247 175367 DIXIE SKILLET WHOLE HOG SAUSAGE LINK, 1 OZ, Z70247 175377 DIXIE SKILLET WHOLE HOG SAUSAGE LINK, 2 OZ, Z

DIxIE SKILLET FULLY COOKED WHOLE HOG STYLE

70247 175387 DIXIE SKILLET FULLY COOKED SAUSAGE PATTY, 1 OZ, Z70247 175397 DIXIE SKILLET FULLY COOKED SAUSAGE PATTY, 1.5 OZ, Z70247 175407 DIXIE SKILLET FULLY COOKED SAUSAGE PATTY, 2 OZ, Z70247 175567 DIXIE SKILLET FULLY COOKED SAUSAGE PATTY, 1.4 OZ, Z70247 175417 DIXIE SKILLET FULLY COOKED SAUSAGE PATTY, WIDE,

2 OZ, Z70247 175427 DIXIE SKILLET FULLY COOKED SAUSAGE LINK, 20:1, Z70247 175437 DIXIE SKILLET FULLY COOKED SAUSAGE LINK, 10:1, Z

PIZZA TOPPINGS

70247 140907 BEEF TOPPING, 3%TVP, 2/5#, 28 PC/OZ, Z70247 140887 PORK TOPPING, 3%TVP, 2/5#, 28 PC/OZ70247 140877 ITALIAN SAUSAGE, 3%TVP, 2/5#, 28 PC/OZ, Z70247 174797 SLICED PEPPERONI, 1.75" DIAMETER, POLY, BULK, Z70247 174807 SLICED PEPPERONI, 1.75" DIAMETER, BULK, Z

FULLY COOKED MEATBALLS

70247 175237 GM FULLY COOKED ITALIAN MEATBALL, W/ PRINTED LABEL, .5 OZ, 10#, Z

70247 175257 GM FULLY COOKED ITALIAN MEATBALL, W/ PRINTED LABEL, 1 OZ, 10#, Z

70247 175267 GM FULLY COOKED BEEF MEATBALL, W/ PRINTEDLABEL, .5 OZ, 10#, Z

70247 175277 GM FULLY COOKED BEEF MEATBALL, W/ PRINTEDLABEL, 1 OZ, 10#, Z

70247 175037 SM FULLY COOKED ITALIAN MEATBALL, W/ PRINTED LABEL, .5 OZ, 10#, Z

70247 174977 SM FULLY COOKED ITALIAN MEATBALL, W/ PRINTEDLABEL, 1 OZ, 10#, Z

70247 175247 BM FULLY COOKED ITALIAN MEATBALL, W/ PRINTED LABEL, .5 OZ, 10#, Z

70247 175287 BM FULLY COOKED ITALIAN MEATBALL, W/ PRINTED LABEL, 1 OZ, 10#, Z

Bacon and Sausage

Item Code Product Description Item Code Product Description Item Code Product Description

S:8.5”S:1

1”

T:8.5”T:1

1”

B:8.75”B

:11

.25

1481-42092_FallNwsLttr2011_Insert_RO2b.indd 2 8/16/11 3:08 PM