Outstanding MTR* Advertising Campaigns –October 2008

JCDecaux Transport

*Remarks: MTR System including Kwun Tong Line, Tsuen Wan Line, Island Line, Tung Chung Line, Tseung Kwan O Line and Disneyland Resort Line

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MTR* Advertising offers high creative flexibility w ith a diversity of formats, opening up unlimited possibil ities for innovative, interactive and effective advertisi ng campaigns.

We are pleased to share with you some of the outstanding campaigns in MTR* in October 2008.

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Advertiser: Pictet Asia LtdCreative: I-VogliaMedia: MediacomCampaign Period: 24 Sep - 14 Oct 2008Format: Poster On Wall with 3D Pop Up and Floor Vision

百達林木資源基金百達林木資源基金百達林木資源基金百達林木資源基金

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Advertiser: AIX Armani ExchangeCreative: AIX Armani ExchangeMedia: AX21 HK LtdCampaign Period: 11 - 31 Oct 2008Format: Central Luxury Zone with 12-sheet Scrolling Units, Panel Extension and Pillars

AIX Armani Exchange

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Advertiser: The Swatch Group (H.K.) Ltd – Swatch DivisionCreative: The Swatch Group (H.K.) Ltd – Swatch DivisionMedia: WE Communications (HK) LtdCampaign Period: 16 Oct – 05 Nov 2008Format: Digital Escalator Crown Bank with Poster Extension

Swatch Fall-Winter Collection 2008

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Advertiser: Swire Properties - CitygateCreative: Tula Media: MaxusCampaign Period: 17 Oct – 13 Nov 2008Format: Escalator Crown Bank with 3D Pop Up, Balustrade and Handrail

Citygate

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Touch screen to activate advertiser’s TVC, product review and store location maps

Advertiser: Chow Tai Fook Jewellery Co Ltd.Creative: DDB Ltd Media: PMP Advertising LtdCampaign Period: 22 Oct – 11 Nov 2008Format: Interactive Panel with 12-sheet Panel Extension, Floor Vision, 12-sheet, Poster On Wall and Escalator Crown

Sales Campaign

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Advertiser: Aviva Life Insurance Co LtdCreative: PublicisMedia: ZenithOptimediaCampaign Period: 23 Oct – 19 Nov 2008Format: Sticker Next to Saloon Window and Saloon Window

Aviva Life Insurance

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Advertiser: Amway - NutriliteCreative: Euro Media: MPG HKCampaign Period: 23 Oct – 26 Nov 2008Format: In-train Campaign

Amway Nutrilite "Organic" Train

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Advertiser: Macau Government Tourist Office – Experience MacauCreative: Urban Media LtdMedia: Urban Media LtdCampaign Period: 23 Oct – 19 Nov 2008Format: Digital Escalator Crown Bank with Poster Extension

Experience Macau

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Be the next outstanding one!

Call our sales team for enquiries on 2111 01112111 0111.