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Overview of the Romanian Software and IT Services Industry. Forum IT Romania – Austria, Vienna, June 4-5. Valerica Dragomir Executive Director of ANIS. Agenda. About ANIS Software and IT Services in Romania Software and IT Services Ecosystem Romania’s Competitive Assessment. About ANIS. - PowerPoint PPT Presentation
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Overview of the Romanian Software and IT Services IndustryForum IT Romania – Austria, Vienna, June 4-5
Valerica Dragomir
Executive Director of ANIS
Agenda About ANIS Software and IT Services in Romania Software and IT Services Ecosystem Romania’s Competitive Assessment
About ANIS
About ANIS – who we are Association of software companies in Romania Established in 1998 +100 member companies, with national representation Members’ combined revenue represents +35% of the sector Members’ combined no. of employees is about 10,000 / 16%
of the sector
About ANIS – what we do Strategic mission: grow the Romanian software industry Strategic priorities:
• Promote Romania as a high value added software outsourcing destination
• Inform and assist member companies in developing new business models, including developing products, spin-offs, etc.
• Growing the domestic software market by promoting enhanced technology use towards SMBs
Software and IT Services in Romania
Romanian Technology Market in Brief Government is still among the biggest buyers, along
Manufacturing and Utilities sectors Local companies are taking the upper hand on large
international technology vendors Romania is a solid near-shore/ offshore services center
• Delivery for offshore/near-shore clients in the U.S., WesternEurope (France, Italy, Germany, Benelux, United Kingdom) and recently the Middle East• ~50 offshore centers – 30% IT services + 20% R&D centers• ~50.000 people working in this segment (2012 estimate)
*Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
IT in Romania – quick facts and figures• Romanian IT market - 2.1 billion EUR in 2012 (4.3% growth)• Overall projected growth for the next 3-5 years: 2.4%• Software projected growth for the next 3-5 years: 3.3%
70.30%
14.80%
14.90%
HardwareSoftwareIT Services
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
Software in Romania – quick facts and figures• Custom application development ~ 43M Eur in 2012 (10%
growth)• Packaged software in 2012: 312M Eur (7.5% growth)
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
52.25%
31.70%
16.00%Applications segmentSystem infra-structure soft-wareApplication and development software
Types of Packaged Software Developed
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
ERM Applic
ations
Operations a
nd Man
ufacturin
g applic
ations
CRM applic
ations
SCM ap
plicati
ons
Content applic
ations
eCommerce
Business
analytics
software
Collaborati
ve ap
plicati
ons
Engin
eering applic
ations
Consumer s
oftware
Storage
software
0%
10%
20%
30%
40%
50%
60% 54%
41% 38%33% 32% 31%
27% 24% 23% 22%
13%
Package Software Revenue Split by Verticals
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
Manufacturin
g
Finance
Retail &
Wholesal
e
Government
Business
& personal
service
s
Enterta
inment & m
edia
Healthcar
e
Constructi
on
Education
Teleco
m0%
2%
4%
6%
8%
10%
12%
14% 13% 13% 13%
11%10%
9%8%
6%5%
3%
Packaged software vs. Custom developmentNo. of companies: there is still focus on custom software development projects
11%
43%
46%
Development of commercial packaged soft-wareCustom software development for third partiesBoth commercial packaged software and custom devel-opment
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
Packaged software vs. Custom developmentRevenue split: proprietary software is more productive in revenue generation
30%
53%
16%
Sales of proprietary commercial packaged softwareCustom software development for third partiesProvision of other IT services
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
Software and IT Services Ecosystem
Software and IT Services EcosystemIntl. vendors Revenues derive from L&M
for own applications Production not localized in
Romania They do not contribute to the
local production Examples: HP, IBM,
Microsoft, Oracle, SAP, Siebel
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
International vendors
Software and IT Services EcosystemR&D Centers Revenues derive from L&M
for own applications They do not contribute to the
local production Production IS localized in
Romania, through captive R&D Centers
Examples: Adobe, Freescale, Intel, IXIA
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
International vendors R&D Centers
Software and IT Services EcosystemOutsourcing companies Revenue derives from
custom development for third parties
Contribute to the size of outsourcing business located in Romania
They do not contribute to the local production of software
Examples: companies present at the meeting
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
International vendors R&D Centers
Outsourcing companies
Software and IT Services EcosystemProduct companies Revenue derives from L&M
from their own applications Production of applications is
localized in Romania Contribute greatly to the local
production Examples: Bitdefender,
Gecad, Siveco, Total Soft, Wizrom
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
International vendors R&D Centers
Outsourcing companies
Product companies
Romania’s Competitive Assessment
Romania’s Competitive AssessmentRomania’s IT services offshore market 350 M Eur in 2012 (excluding the export of pure licenses)Structure of offshore/ near-shore market:
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
62%
29%
9%
IT services BPO ServicesR&D (engineering)
Romania’s Competitive Assessment - HR• Largest pool of human resources in CEE – 65.000 employees in
software and IT services companies in 2013 (estimate)• 300,000 tertiary education graduates/ year, of which +8000 are
pure computing graduates (source: DasCloud.ro study)• Technical studies distribution:
o Computer Science/ Automation ~30%o Mathematics/ Informatics ~29%o Engineering ~21%o Economic Studies ~9%o Other ~8%
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
Romania’s Competitive Assessment - HR• 44% of local companies expanded their teams over the last 3
years, while 64% will still expand for the next 3 years• Staff turn-over rates decreased in the last 3 years• Drawbacks: constant need of highly skilled specialists, salaries
and benefits are growing
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
Romania’s Competitive Assessment – Business Environment• Sectors with growing IT budgets in the next 5 years:
manufacturing, utilities, insurance, healthcare, education, business services
• Sectors with steady IT budgets in the next 5 years: transport, communications and utilities, finance, and the public sector
• SMB Sector will be forced into spending more on and outsource IT operations to be competitive
• The Public Sector will have projects openings, under the influence of the EU Digital Agenda 2020
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
Drivers for the Romanian Software Industry Going Mobile Hardware Usage Pent-up Demand EU Funds Increased Internet Penetration New Technology and Delivery Models
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
Main Factors Stimulating the Growth
Source: “Software and IT Services in Romania”, ANIS-IDC, 2013
Foreign investment in the local companies
increasing availability of IT skills
Specialized curricula in universities
Government incetives
Access to newer technologies
Increasing number of software development incubators
Industry events/ workshops
Improvements to IP legislation
0% 10% 20% 30% 40% 50% 60% 70% 80%
67%
61%
58%
57%
56%
46%
45%
44%
Software and IT Services in Romania - 2013
• Study on the development of the industry of software and IT services in Romania
• Commissioned by ANIS and rolled out by IDC• Published in November 2013• For more info: http://bit.ly/ITstudy
Romanian Software Outsourcing Index - 2013
• Catalogue of companies active in the outsourcing business• 55 detailed companies’ profiles• 1st edition was published by ANIS in October 2013• Accessible online at: www.anis.ro/rsoi
Nicolae Filipescu 39-41, 1st floor,sector 2, Bucharest, 020961+40-21-3121397www.anis.ro
www.facebook.com/anis.romaniawww.twitter.com/ANIS_RO
Valerica Dragomirexecutive [email protected]
Thank you !