31
www.perodua.com.my PRODUCT INFORMATION (EMBARGOED UNTIL 23 NOVEMBER 2009) Car One Moment, MPV The Next.

Perodua Alza

  • Upload
    paul

  • View
    1.052

  • Download
    3

Embed Size (px)

Citation preview

Page 1: Perodua Alza

www.perodua.com.my

PRODUCT INFORMATION(EMBARGOED UNTIL 23 NOVEMBER 2009)

Car One Moment, MPV The Next.

Page 2: Perodua Alza

Message from the Managing Director

Perodua Alza: Versatile As You

The Malaysian family dynamics have changed significantly over the past decade, with the number of family members shrinking from an average of 6 to 4.

The needs and tastes of modern Malaysian families are also evolving and in meeting with this new trend, we are introducing the Perodua Alza. This compact multi-purpose vehicle, the first for Perodua, meets the ever-changing Malaysian lifestyle.

The Perodua Alza ‘a car when you want it and an MPV when you need it’, simply describes the versatility of this model. Whether it is for transporting 7 people or carrying bulky or long items, the Perodua Alza, with its flexible second and third row seats, is up to the task when the need arises. The Perodua Alza is very practical for everyone!

The Perodua Alza is both affordable and reliable and we believe that it will appeal to many Malaysians who are looking for a car that could provide good performance and a sense of style - all within their means.

It is targeted at young families and singles looking to own a ‘big car’. The Perodua Alza, with its competitive pricing, is set to fulfil the requirements of such customers, which before this was just out of their reach.

Success of the Perodua Alza sales will be instrumental in helping Perodua maintain its position as the No.1 car manufacturer in Malaysia.

We hope that this product information will enrich your knowledge about the Perodua Alza.

Happy motoring!

Managing DirectorPerusahaan Otomobil Kedua Sdn Bhd

Message from the Managing Director 1

Page 3: Perodua Alza

69

65 67 7580

65 4951

59

227

76

MPV

B-HB

Total Industry Volume (x1,000 u/year)

MPV Sales Ratio

15% 13%10% 9%

11%

Big Gap

Next Purchase Consideration (%)

75

25

23.022.8

22.328.5

MPV

HB

MPV Market Overview

MPV Market Overview

Page 4: Perodua Alza

Therefore, we are introducing the ideal MPV to:Cater to current customers’ demandsOffer the most affordable MPV in the marketRetain existing Perodua customers wishing to upgradeKeep our position as the leading automotive company in

Malaysia

The number of 3-4 persons in a Malaysian family is now increasing. With that in mind, customers’ needs for an MPV are evolving. Customers now rate ‘style, price and fuel efficiency’ higher than ‘roominess’.

MPV Market Overview 3

Family members of potential MPV customers Customers’ preference for an MPV

<2persons

3-4persons

>5persons

35 36 39 39

10 10 8 9

FuelConsumption

Price Style

90%

40%Roominess

2008

2005

73

5656

65

53

63

61

77

55 54 53 52

2005 2006 2007 2008

Page 5: Perodua Alza

Product Concept

4 Product Concept

StylishStylishly designed, suitable for young families and singles. Convenient

Its ideal size makes it easy to manoeuvre, while the flexible seating arrangements offer greater comfort and storage space.

AffordableThe lowest priced MPV also comes with excellent performance.

Versatile Compact MPVThe Perodua Alza has the sleek, stylish and dynamic design of a car with the practicality and versatility of an MPV. It is the ideal choice for the modern Malaysian family.

Page 6: Perodua Alza

Target Customers

Main Young families in their 30s looking for an economical vehicle with good riding comfort and easy handling.

Sub Urban singles

Target Customers 5

Page 7: Perodua Alza
Page 8: Perodua Alza
Page 9: Perodua Alza

Stylish

8 Stylish (Exterior)

Hood &Chrome Grille Give a premium

look and add a touch of elegance.

Front Bumper with Fog Lamps

give the Perodua Exterior

FIRSTin National

MPV

Projector Headlamps

Page 10: Perodua Alza

Stylish (Exterior) 9

Electric Side Mirrors with Side Turn Signals

Flexible Bee-stingType Antenna

15” Alloy Rims

Side View

Page 11: Perodua Alza

Stylish

10 Stylish (Exterior)

Rear Bumper with Reflectors

Rear Combination Lamp

Rear Spoiler

Rear View

Exterior

Page 12: Perodua Alza

Interior

Instrument Panel

Bench-type Front Seat with Foldable Armrest (AT only)

Stylish 11

FIRSTin National

MPV

Page 13: Perodua Alza

Dimensions & Packaging

12 Dimensions & Packaging (Exterior Measurements)

Based on a survey, 53% of respondentsclaimed that the Perodua MPV is the ideal size.

Ideal Body Size & Minimum Turning Radius

Exterior Measurements

Best in FF Category

Body Size (m2)(Length x Width)

Alza

7.1

MPV 1

8.3

MPV 3

6.7

MPV 2

7.4

4205 1695 1620

LengthWidthHeight(mm)

4592 1809 1691

4420 1690 1590

4120 1635 1695

TurningRadius (m)

WheelDrive Type FF FR

Alza

5.2

MPV 3

4.7

MPV 2

5.2

MPV 1

5.4

MPV 1

MPV 3

MPV 2

Alza

10 64 26

8 53 37 2

2 38 49 10

14 56 26 4

5.2m

Page 14: Perodua Alza

Interior Measurements

F

EJ

K

G

I

A - Interior width: 1415mmB - Track (front): 1475mmC - Track (rear): 1465mmD - Overall width: 1695mm

E - Interior height: 1310mmF - Interior length: 2540mmG - From dashboard to 2nd row*: 1910mmH - Couple distance 1st to 2nd row: 880mmI - Couple distance 2nd to 3rd row: 750mmJ - Overall height: 1620mmK - Overall length: 4205mm

B & C

A

D

H

* The length from the dashboard to the 2nd row (when seats are pushed all the way back) is longer than the interior length of the Sedan (national car).

Dimensions & Packaging 13

Interior Length (mm) Interior Width (mm) Interior Height (mm)

Sedan Sedan Sedan

MPV 3

Alza

MPV 2

MPV 1

2,540

MPV 3

MPV 1

MPV 2

1,415Alza

MPV 3

MPV 1

MPV 2

1,310Alza

Page 15: Perodua Alza
Page 16: Perodua Alza

d 7-Passenger Mode

c 5-Passenger Mode

b 3-Passenger Mode

Convenient

PS 11002136 MPV_MM_Rev&Print/Page 15Size: A4 (29.7cm(W) x 21cm(H)

FA Approval Form

FA ARTIST: STUDIO HEAD ART DIRECTOR

COPYWRITER_1 COPYWRITER_2

DESIGNER

DATE :

GROUP HEAD

BRAND MANAGER BIZ UNIT HEAD CLIENT

REMARKS

Naga

KEANE LOW

Page 17: Perodua Alza
Page 18: Perodua Alza

895m

m

300m

m

1,8

10m

m

Convenient (Luggage Area) 17

Luggage Space Dimensions (mm)

Height of door opening

Width of door opening (the widest point)

Luggage room loading height

Length: 2nd & 3rd row seats folded

Length: 3rd row seats folded

Length: normal (all rows up)

Alza

858

1330

660

1810

895

300

MPV 1

980

1300

680

1970

1090

370

MPV 2

1225

1311

230

1800

890

388

MPV 3

808

1235

605

1700

718

540

Luggage Area

Page 19: Perodua Alza

Convenient

18 Convenient (Extra Comfort & Easy to Get In and Out)

Optimum Seating Height

Wide Rear Door Opening

door

Extra Comfort & Easy to Get In and Out

Alza MPV 1 MPV 2 MPV 3

FIRSTin National

MPV

Sliding 2nd Row Seats

Page 20: Perodua Alza

i) AverageFuel

Consumption

ii) Max. Travelling

Range

Features 19

Features

Alza MPV 1 MPV 2 MPV 3 Alza MPV 1 MPV 2 MPV 3 Alza MPV 1 MPV 2 MPV 3Alza MPV 1 MPV 2 MPV 3

Centre-mounted Meter Panel

Multi-info Display Gear Shift Lever onInstrument Panel(AT only)

Foot Parking Brake(AT only)

FIRSTin National

MPV

FIRSTin National

MPV

FIRSTin

Perodua

Note: Values shown are for illustration purposes only.

Page 21: Perodua Alza

20 Features

Features

Steering Wheel with Audio Switches (Premium only)

Audio System Power Windows(4 doors)

12V Power Socket

FIRSTin

Perodua

Page 22: Perodua Alza

Features 21

Integrated Seat Height Adjuster (Premium only)

Tilt Steering Wheel Adjustable Seat Belt Anchor

Page 23: Perodua Alza

Note: Values shown are for illustration purposes only.

22 Features

Features

Luggage Room LampProvides illumination and

better visibility when loading or unloading items from the luggage area.

Map LampProvides sufficient brightness

in the first row cabin area.

Assist GripConvenient to hold when

getting out of the car. For easy exit, especially for

children, pregnant women and the elderly.

Indicators

equipped with the following indicators: - ABS & EBD (Premium only) - Airbags (Premium only) - Door ajar - Seat belt - Buzzer warnings:

Key remindLight remindParking brake

Reverse Sensor

when reversing for easier parking.

Indicators, Warnings & Sensors

91%

UV Protected Glassabout 91%

lower UV transmittance than normal green glass.

skin from harmful UV rays. Also prevents rapid deterioration of cabin material such as colour fading or cracking.

Page 24: Perodua Alza

Air Conditioning System

Air Conditioning Testing Criteria:All windows closedPassengers: 7 adultsStarting temperature:

55ºC (12pm Malaysian weather in cabin)

Driving conditions: a) Cool down: at the speed of 40km/h (4th gear) with a/c at maximum level for 11 minutes. b) Cruising: a/c set to level 2 and drive at 65km/h for another 20 minutes.

Air Conditioning System

Air Conditioning System 23

Cool Down(Avg. 3rd Row SeatsTemp. After 11min)

Cruising(Avg. 3rd Row Seats Temp. After 20min)

Air Flow Speed In 3rd Row Seats

(m/s)

Air Conditioning Performance

Alza Single Unit 27.2ºC 24.4ºC 0.32

MPV 2

MPV 3 U

MPV 1 U

Page 25: Perodua Alza
Page 26: Perodua Alza

Performance

Performance 25

Engine TechnologyThe high performance 1.5L DVVT, DOHC with EFI engine delivers excellent fuel economy, smooth pick-up and acceleration, and cleaner gas emissions with minimal vibration noise.

Better Power to Weight Ratio Equipped with a 1.5L engine with 76kW/6000rpm (max. output) and 136Nm/4400rpm (max. torque) in a lightweight body, the Perodua Alza is engineered to deliver better performance and lower fuel consumption.

Manual Transmission

Alza = 15.5km/l BESTin its

Class

Alza(1.5L)

10.7

17.3

14.0

Per km(sen)

16.5

16.2

16.8

BESTin its

Class

Fuel ConsumptionAutomatic Transmission

Fuel price: 1 litre = RM1.80 (RON 95) Method: Perodua internal testing - mix mode Note: Higher figure = better fuel consumption

10.4

12.7

10.9

11.1

(km/l)

Sedan(National Car

1.6L)

MPV 3(1.5L)

MPV 2(1.6L)

MPV 1(1.6L)

Page 27: Perodua Alza

Safety & Security

26 Safety & Security

Collision-resistant BodyBody structure absorbs and minimises impact from all angles to protect the vehicle’s occupants.Blue: Frontal collision Yellow: Side collision

Crash TestThe car body has been tested repeatedly to ensure a high level of safety. Meets Japan Domestic Regulation standards.

Dual SRS Airbags (Premium only)Protect the driver and front passenger from impact against the steering wheel and instrument panel during collision.

WithABS

Loaded (without EBD)

Loaded (with EBD)

WithoutABS Braking

point

Brakingpoint

ABS (Anti-lock Braking System) with EBD (Electronic Brake Distribution) and BA (Brake Assist) (Premium only)Prevents wheels from locking during emergency braking.

Page 28: Perodua Alza

Child Safety LockPrevents the door from being accidentally opened from the inside.

Steering LockLocks overall steering movement.

Anti-theft SystemImmobiliser and alarm keep intruders away.

Brake Pedal Intrusion Reduction MechanismDesigned to reduce injury caused by the brake pedal striking the driver’s leg during a frontal collision.

Collapsible Steering Shaft MechanismSpecially designed to collapse during extreme frontal impact to safeguard the driver.

Safety & Security 27

Page 29: Perodua Alza

Technical Specifications

Engine type 3SZ-VEValve mechanism DOHC, 16V (4 valves per cylinder) with DVVTTotal displacement cc 1495Bore x stroke mm 72.0 x 91.8No. of cylinders 4Compression ratio 10Max. output (DIN) kW(PS)/rpm 76 (104)/6000Max. torque (DIN) Nm(kg.m)/rpm 136 (13.9)/4400Fuel system EFIFuel tank capacity Litres 42

ENG

INE

Alza

1.5 Standard 1.5 Premium SX EZ SXi EZi Transmission 5MT 4AT 5MT 4AT

Overall length/width/height mm 4205 x 1695 x 1620Interior length/width/height mm 2540 x 1415 x 1310Wheelbase mm 2750

Couple distance 1st row to 2nd row mm 880 2nd row to 3rd row mm 750Front seat height to ground mm 630

Track Front mm 1475

Rear mm 1465

Minimum road clearance Laden mm 133 Non-laden mm 155Kerb weight kg 1120 1140 1130 1150Seating capacity Persons 7Min. turning radius (tyre) m 5.2

DIM

ENSIO

NS &

WEI

GH

T

Transmission

Type Manual - MT 5MT 5MT

Auto - AT 4AT 4AT 1st 3.091 2.730 3.091 2.730 2nd 1.842 1.526 1.842 1.526 3rd 1.250 1.000 1.250 1.000Transmission gear ratio 4th 0.865 0.696 0.865 0.696 5th 0.750 - 0.750 - Reverse 3.143 2.290 3.143 2.290 Final gear ratio 4.643 4.032 4.643 4.032

PO

WER

TRA

IN

Steering type Rack and pinion

Main brake Front Disc brake with booster

Rear Drums (leading and trailing)Parking brake Mechanically operating on rear wheels

Suspension Front MacPherson strut with coil spring Rear Torsion beam with stabiliser barTyres 185 / 55 R15Spare tyre Temp. tyre T105 / 70D16

CH

ASSIS

28 Technical Specifications

Page 30: Perodua Alza

Features Table

Features Table 29

Front grille Chrome finishingHeadlamp Projector typeFront fog lamp Without WithSide mirrors With side turn signalUV protected glass With (all glass)Windshield Green (laminated)Outside door handle Body colourMud guard Front onlyDisc wheels 15” alloy rimsAntenna Roof typeRear spoiler Without WithRear defogger WithRear combination lamp LED typeRear reflector WithExhaust tailpipe Downward type

EXTE

RIO

R

Instrument panel Two-toneMeter panel Centre meter positionOptitron meter combination Amber illumination Blue illumination

Shift lever & parking brake Floor shift with centre lever With With Instrument panel shift with pedal type With WithSeat cover material Standard grade High gradeDoor trim Full trim, two-tone with fabricDoor armrest Material colour Silver paintedInside door handle Material colour Chrome finishingScuff plate With

First row seats Separated type With With Bench type With WithSecond row seats Foldable (50:50), recline & slideThird row seats Bench foldingHeadrest 6 detachablesGlove box WithUtility box With (instrument panel on driver’s side)Coin slot WithDoor pockets WithSeat back pockets Driver & passenger (1st row)Bottle holders 12 8 12 8Under seat tray With (passenger)Sun visor With holder (driver’s side) & vanity mirror (passenger’s side)12V power socket WithRoom lamp WithMap lamp WithLuggage compartment lamp With

INTE

RIO

R

Alza

1.5 Standard 1.5 Premium SX EZ SXi EZi Transmission 5MT 4AT 5MT 4AT

Page 31: Perodua Alza

Features Table

Alza

1.5 Standard 1.5 Premium SX EZ SXi EZi Transmission 5MT 4AT 5MT 4AT

Audio (flush type) Radio CD-player with MP3/WMA Radio CD-player with MP3/WMA, USB & Bluetooth

Speaker 4 speakers (FR & RR door trims)Air conditioner Manual typeDigital clock With (built-in audio)Multi-info display WithPower steering With (hydraulic power steering)Tilt steering column WithSteering wheel with audio switches Without With (leather-wrapped)Power windows 4 points (FR and RR door)Electric side mirrors WithWireless door lock & alarm WithCentral locking WithAdjustable seat belt anchor Driver & passenger (1st row)Seat height adjuster Without With (driver only)Centre armrest (integrated with seat) Without With (FR only) Without With (FR only)Assist grip Passenger side (1st & 2nd row)Stabiliser bar With (FR & RR)Reverse sensor With

CO

MFO

RT

Dual SRS airbags Without WithABS with EBD & BA Without WithAnti-theft device Alarm & immobiliserChild protector/safety lock WithDoor ajar warning WithSeat belt warning WithKey remind warning With (buzzer)Light remind warning With (buzzer)Parking brake warning With (buzzer)Fuel level warning With

SA

FETY

& S

ECU

RIT

Y

Carpet mat Standard grade High grade

Anti-slip mat With

Safety triangle With

Registration plate holder With

ACCES

SO

RIE

S

30 Features Table