Pharm Management

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    Pharmaceutical

    ManagementBSc Hons3 years full-time

    M A K I N G K N O W L E D G E W O R K

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    THE UNIVERSITY OF BRADFORD - CONFRONTING INEQUALITY : CELEBRATING DIVERSITY

    The University has a comprehensive policy on equal opportunities, and is committed to

    promoting and supporting it across all aspects of University activity.

    Pharmaceutical ManagementDean of the School of Life Sciences

    Professor Barry Winn

    BSc PhD Glas., MCOptom

    School of Pharmacy Head of Department

    Professor Brenda CostallBPharm PhD DSc Brad.

    Course Co-ordinator

    Dr John A Smith

    BPharm PhD Lond. MRPharmS

    Admissions Tutor

    Dr Michael C Bonner

    BSc PhD Belfast MPSNI MRPharmS

    If you are dialling from outside the UK,

    please use the code +44 1274 before the

    final six-figure number

    General Course Enquiries

    Enquiries OfficeTel: 01274 233081

    Fax: 01274 236260

    Email: [email protected]

    Please address all enquiries to:

    Dr Michael C BonnerAdmissions Tutor

    Pharmaceutical Management

    School of Pharmacy

    University of Bradford

    Richmond RoadBradford BD7 1DP

    Tel: 01274 234712

    Fax: 01274 235600

    Email: [email protected]: www.bradford.ac.uk/acad/pharmacy

    CONTENTS

    The BSc Hons in Pharmaceutical Management 1

    Special features 2

    Course content 3

    Your questions answered 6

    Admission 7

    Course structure diagram 8

    Your career in pharmaceutical management 10

    A graduate view 11

    The student view 12

    The University campus 14

    The City of Bradford 17

    How to find us Back Cover

    This booklet is available on request in Braille, large print and on

    tape or disk from the Disability Office Tel: 01274 233739

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    1

    Our BSc in Pharmaceutical Management, a unique course in the UK, combines pharmaceutical science

    with studies in management techniques and an optional European language.

    The innovative programme provides students with a flexible and exciting opportunity to combine

    scientific and management skills that will satisfy a range of rewarding careers in either the

    pharmaceutical industry or healthcare services.

    The aim of the course is to provide

    graduates with the skills to take up

    positions as scientifically-aware

    managers within the pharmaceutical or

    related industries. On completion of

    the degree you will have

    significant skills in science and

    management, while taking one

    of the languages offered could

    give a European dimension to

    your future career options. High

    graduate employment in areas ofmarketing, health care and retail

    management, reflects the breadth

    of knowledge and the wide range

    of skills provided by the course.

    With the NHS being the largest

    employer in the country and the

    UK pharmaceutical industry

    being one of the most

    successful in the world, the

    opportunities for graduates

    with good management skills

    and a breadth of knowledge

    in the pharmaceutical

    sciences are wide and varied.

    Within the pharmaceutical

    industry, scientists may

    undertake management roles

    and responsibilities without necessarily

    any feel for the financial or human

    aspects of their work, or alternatively

    other graduates may be qualified

    managers, but have little

    appreciation for the

    scientific nature or

    constraints for their product. The aim

    of the Pharmaceutical Management

    programme is to provide you with skills

    in both areas and to develop those

    personal qualities that are vital to an

    effective management culture.

    THE BSc HONOURS IN PHARMACEUTICAL MANAGEMENT

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    SPECIAL FEATURES

    TOP RATED DEPARTMENT

    The School of Pharmacy at the University

    of Bradford is the ideal choice for

    studying for a Pharmaceutical

    Management degree. In the latest

    Teaching Quality Assessment, the School

    of Pharmacy was awarded the top grade

    of excellent, indicating that your learning

    experience will be of the highest quality.

    In addition, a significant proportion of

    your studies will be undertaken at the

    Universitys internationally renowned

    School of Management.

    UNIQUE COMBINATION OF

    SCIENCE AND MANAGEMENT

    The course is unique in the UK and is

    ideal for anyone interested

    in a scientific, health-

    related degree that

    offers routes into

    management.

    If you want a challenging career in

    either of the areas of health care or

    management, then Pharmaceutical

    Management is an excellent choice.

    If you do not have the necessary

    science qualifications for direct entry to

    the first year, you can apply via the

    Science Foundation Year course.

    COURSE FLEXIBILITY

    Pharmaceutical Science is concerned with

    the science underpinning drugs and

    medicines. It involves physiology and the

    effects of drugs on the human body, drug

    chemistry and medicine formulation. You

    may focus on one or more of these

    different aspects and will also be

    introduced to disciplines concerned with

    marketing, organisational psychology,

    economics and resource planning.

    Importantly, youll also develop good

    communication, team working, time

    management and leadership skills.

    Our degree course is designed to give

    you considerable flexibility of choice.

    After the first year you can build on

    your personal strengths and interests

    for the second and final years. In

    consultation with your tutors,

    you choose the balance

    between the specific

    scientific and

    managerial

    components of

    your course and

    decide whether or not to

    include or develop further

    language studies. Finally, the course

    offers the option of a year out on

    industrial placement between the

    second and final year. This valuable

    practical experience with either a major

    pharmaceutical company or NHS

    hospital will improve your

    understanding of final-year material

    and enhance your employability.

    FOCUS ON IT SKILLS

    By the end of the degree you will be

    able to make full use of information

    technology, including areas such as

    data retrieval, manipulation and

    presentation and e-commerce.

    LANGUAGE OPTION

    In addition, you may choose to study a

    European language. With increasing

    globalisation in commerce the ability to

    communicate in another language willwiden your opportunities even further.

    A FRIENDLY ATMOSPHERE

    With an intake of around 30

    undergraduate students per year, you

    can be sure of a close-knit group and

    an atmosphere conducive to serious but

    enjoyable study. Should you have any

    problems, your personal tutor will be on

    hand to help out.

    2

    q TOP RATED DEPARTMENT

    q UNIQUE COMBINATION OF SCIENCE AND MANAGEMENT

    q COURSE FLEXIBILITY

    q FOCUS ON IT SKILLS

    q LANGUAGE OPTION

    q A FRIENDLY ATMOSPHERE

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    COURSE CONTENT

    The course is designed on a modular

    basis with the academic year divided

    into two semesters. In each semester

    you study six modules (or equivalent),

    twelve in a year, making a total of

    thirty-six modules over the three years

    of the course. With advice from your

    personal and year tutors, you can

    choose your own pathway through the

    course. This will be dependent on your

    initial qualifications, the selection of

    appropriate modules that are obligatory

    prerequisites for modules in later years,

    and timetabling restrictions.

    SCIENCE FOUNDATION YEAR

    If you do not have adequate science

    qualifications for direct entry to the first

    year of the course, then you can apply

    to our Science Foundation Year. This

    will give you a basic grounding in

    subjects such as chemistry and biologythat you will need before progressing to

    the first year of the course.

    WHAT ARE THE MODULE

    CHOICES?

    Your initial module choices in the first

    year will determine your eventual

    pathway through the course. At the

    outset, you will choose a pharmaceutical

    science pathway. Most students select

    biology- orchemistry-based science

    modules on the basis of their previous

    experience. If you have biology and

    chemistry at GCE A level (or equivalent)

    you may be able to choose science

    modules of either type. In addition, you

    will take four management modules and

    two in communication skills.

    In the second year you will continue with

    your pharmaceutical science pathway and

    choose further management modules

    dependent on your first-year choices. You

    will also take core modules in Statistics

    and Career and Personal Development.

    If you wish to pursue a language in the

    second year, French, German or Spanish is

    offered at beginner, post-GCSE level or

    post-GCE A level.

    Your module choices in the final year

    will consolidate your science and

    management pathways according to

    your personal strengths and career

    aspirations. In addition, you will

    undertake an extended piece of work in

    the form of a dissertation. This will

    enable you to develop your skills in

    critical analysis and produce a

    professional presentation that you

    might like to present to prospectiveemployers.

    FIRST YEAR

    Pharmaceutical science modules

    In the first year, you take six modules

    devoted to the fundamentals of

    pharmaceutical sciences. These include:

    Cell biology, Pharmaceutical

    microbiology

    The Cell biologymodule covers the

    structure and function of cells and tissues

    and the concepts of gene structure.

    Pharmaceutical microbiologyoutlines the

    properties of microbes that are relevant

    to pharmaceutical sciences. You are also

    introduced to basic laboratory techniques

    used in microbiology.

    Biochemistry 1, Human anatomy

    and physiology

    Students choosing a biological pathway

    take Biochemistry 1 as an introductory

    course to the physicochemical principles

    of biochemistry. You also begin to

    consider the physiology of major body

    systems such as the cardiovascular and

    respiratory systems. Changes to these

    systems that occur in disease states are

    also covered.

    Pharmaceutical chemistry, Product

    technology 1

    For students choosing a chemical

    pathway, a first semester module

    introduces organic and physical

    chemistry, with particular relevance to

    pharmaceutical products. You will

    study features of organic chemistry,

    essential to drug action, in more depth

    in the second semester. Producttechnology 1 examines the use of

    microbes to make pharmaceutically

    useful materials, such as vaccines and

    antibiotics.

    Key skills

    Communication skills

    There are two core modules on

    communication skills in the first year.

    These modules are intended to develop

    your written and oral communication

    skills, the use of information technology

    and to assess your use of your Personal

    Development file for your learning.

    Teamwork skills are also developed in

    these modules through small task-based

    group work. These skills are all vital in

    the competitive market for employment.

    3

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    COURSE CONTENT

    Management modules

    You will take four modules that are

    devoted to the fundamentals of

    management. Current modules include:

    Business economics

    This is an introduction to key economic

    concepts. With subjects such as

    globalisation and perfect competition

    and monopoly you are encouraged to

    develop an awareness of key economic

    policy debates from the perspective of

    business decision makers.

    Production/operations management

    concepts 1 (POM concepts 1)

    This module introduces you to the role

    of production/operations management

    within an organisation. Topics such as

    delivery system management,

    operating system design and product

    service design and variety will enableyou to understand the need for

    addressing management problems in a

    structured manner.

    Organisational psychology,

    Foundations of marketing

    In these two modules you examine the

    behaviour of people at work and the

    behaviour of consumers. You will

    consider how psychological theories can

    be applied in practice and be

    introduced to the concepts and

    principles of marketing. Alternatively,

    you may study Foundations of

    accountingas an alternative to

    Organisational psychology.

    SECOND YEAR

    Pharmaceutical science modules

    From the second year onwards,

    pharmaceutical science pathways are

    normally based upon either biology or

    chemistry. The most popular choices

    are outlined below:

    Introduction to pharmacology,

    Systematic pharmacology 2,

    Immunology and immunopathology

    Modules in the biological pathway carry

    forward the knowledge of physiological

    systems gained in the first year and

    examine the effect of drug action on

    the major physiological systems of the

    body. Additionally, you may study one

    module examining the immune system.

    Pharmaceutical chemistry,

    Pharmaceutical biochemistry

    These modules in the chemistrypathway include topics such as the

    principles of biochemistry and the study

    of how drugs interact with the bodys

    metabolic pathways. You are also

    introduced to the principles of nucleic

    acid and protein synthesis.

    Dosage form design, Product

    technology 2

    In Dosage form designyou consider the

    physicochemical properties of materials,

    and how these properties affect the

    formulation of medicines. The

    principles of pharmaceutical processing

    and solid dosage form production are

    also considered.

    Health, society and pharmacy

    In this module you will be introduced

    to medical sociology, healthcare policy

    and health promotion.

    Key skills

    Two core modules are taken in the

    second year, Career and Personal

    Developmentand Statistics. The first of

    these modules is provided by the

    careers department within the

    University of Bradford and develops

    your expertise in employment

    application including CV preparation

    skills, interview technique and

    understanding of psychometric testing.

    The latter module introduces you to the

    critical evaluation of pharmaceutical

    data and develops your skills in

    numeracy.

    Management modulesYou may choose four management

    modules from a number of options

    based upon your preference and

    progress. This may include the

    following modules:

    Marketing management and

    strategy, Marketing communications

    These modules build on the earlier

    marketing module. You consider the full

    range of marketing management and

    strategy frameworks and the role of

    integrated marketing communications.

    Using case studies you will begin to

    apply marketing management and

    strategic concepts to practical business

    situations.

    4

    Slava Kovalchuk Final year BSc (Hons) Pharmaceutical Management

    I was always interested in

    healthcare management and thebusiness side rather than the actual research.

    It gives you a perspective into the research andmanagement side of the pharmaceutical industry.

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    COURSE CONTENT

    Psychology at work, Customer

    behaviour

    In Psychology at workissues such as

    recruitment, training and development

    of employees are studied. Customer

    behaviourexamines factors affecting

    consumer behaviour and the process of

    decision making. These concepts will

    then be placed in the context of

    marketing management.

    Resource planning

    Themes introduced in POM concepts 1,

    such as quality management and

    capacity management, will be extended,

    and the application of operations

    management in both manufacturing and

    service environments will be explored.

    Language modules

    You may choose to take two optional

    language modules, one in each semester.The languages currently available are

    French, German and Spanish. These may

    be taken at a level corresponding to

    beginner, post-GCSE or post-GCE A level.

    AN INTERCALATED YEAR IN WORK

    Between the second and third year of

    the course, you may opt for a year out in

    the pharmaceutical industry, hospital

    service or other related industries.

    About 20% of Pharmaceutical

    Management students take this

    opportunity each year in a major

    pharmaceutical company or NHS

    hospital. This valuable experience

    provides you with numerous

    opportunities to put the concepts and

    theories learnt in the first two years into

    practice and enables you to enter the

    final year with much greater confidence.

    See page 13 for the experiences of one of

    our students who did a placement year.

    FINAL YEAR

    Pharmaceutical science modules

    As in the second year you select science

    modules based upon either biology or

    chemistry pathways according to your

    earlier preferences.

    Pathological basis of medicine, Care

    of the young, Common diseases and

    their treatment

    These biologically-based modules

    consider a range of topics, such as the

    effect of disease on physiological

    systems, paediatric medicine and a study

    of minor ailments and their remedies.

    Medicinal chemistry, Drug discoveryand design, Product technology 3

    In the chemistry-based modules you

    examine areas such as mechanisms of

    drug action at a molecular/biochemical

    level, a study of how therapeutically active

    molecules may be developed into superior

    derivatives and more sophisticated

    formulations such as tablets designed to

    provide slow-release of drugs.

    Project management for

    pharmaceutical development, Drug

    regulations, Clinical data

    management

    These modules, developed with

    pharmaceutical industry managers,

    bring together the disciplines of

    pharmaceutical science and

    management. Project management for

    pharmaceutical developmentexamines

    the stages involved in the development

    of a new drug with emphasis on cost

    minimisation. In Drug regulationsthe

    systems and procedures for the

    regulatory control of drugs are studied.

    Clinical data managementexamines

    how data on the efficacy of drugs is

    collated and evaluated.

    Key skills

    In the third year, you will write an

    independent dissertation on a topic

    chosen with your supervisor. This takes

    the form of an extended essay or

    project report; it is equivalent to two

    modules and runs throughout the

    whole year.

    Management modules

    Your choice of management modules inthe third year will build upon those

    studied in previous years. A wide range

    of options include: Retail marketing,

    where the fundamental concepts of

    marketing are applied to various retail

    sectors; Human resource management,

    where the organisation and deployment

    of personnel is studied; and E-

    commerce, which is the study of

    business transactions carried out via the

    World Wide Web. See pages 8 and 9

    (course structure diagram) for current

    range of management modules.

    Language modules

    You may take two further language

    modules, as in the second year of the

    course.

    5

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    YOUR QUESTIONS ANSWERED

    HOW IS THE COURSE TAUGHT?

    Each module on the course represents

    100 hours of study time of which up to

    40 hours is taken up by formal

    teaching, which may be lectures,

    laboratory classes or tutorials

    depending on the nature of the

    module. You are then expected to

    complete the remainder of the 100

    hours by private study, completion of

    coursework and directed reading. The

    content of some modules continues on

    from previous modules, and these can

    only be taken if you have satisfactorily

    completed the appropriate prerequisite

    module. Other modules are classed as

    double modules, which carry double

    the weighting. Those modules which

    develop key skills (such as

    Communication skillsorCareer and

    personal development), are compulsory

    and must be taken by every student.

    HOW IS THE COURSE ASSESSED?

    Each module is normally assessed

    during the semester in which it is

    taught. Transfer to the second and

    third years of the programme is

    dependent upon successful completion

    of the previous year. Your module

    marks in the second and third years will

    then contribute to your final degree

    classification.

    The form of assessment varies between

    modules: most modules use a

    combination of end-of-semester

    examinations (either short answer,

    multiple choice or essay questions) and

    coursework such as practical reports,

    computer assignments or essays.

    Modules based on transferable skills

    may also be assessed by an individual

    or group presentation. A dissertation, a

    report of approximately 6,000 words,forms a substantial component of the

    final-year assessment. Your degree

    award, therefore, is based on a mixture

    of assessment styles giving a reliable

    indication of your all-round ability.

    WHAT IF I HAVE DIFFICULTIES?

    At the beginning of the course, you will

    be allocated to a member of academic

    staff who acts as your personal tutor

    throughout the course. Your tutor will

    give you advice on any problems which

    you may have that affect your studies.

    If appropriate, they will direct you to

    the specialist welfare resources of the

    University to ensure that serious

    problems can be dealt with so that they

    have the minimum effect on your

    studies.

    Personal tutors also monitor your use of

    a Personal Development File, which

    assists you with your learning process

    and helps develop your transferableskills to strengthen your academic and

    career development. In addition, a year

    tutor is assigned to each year

    group of Pharmaceutical

    Management students, to

    assist them with module

    selection and progress,

    and offer a further

    listening ear should you

    need someone to turn

    to for advice.

    6

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    ADMISSION

    Since the BSc in Pharmaceutical

    Management is a broad-based Honours

    degree programme, we particularly

    welcome applications from students

    with a mix of subjects, although a

    science component is necessary.

    If you are taking the new Curriculum

    2000 qualifications you must offer at

    least one science GCE Advanced level

    (preferably chemistry or biology) plus a

    combination of other A and AS levels.

    In any case, English language and

    mathematics are required at GCSE,

    grade C or above. Our normal offer is

    240 points (C,C,C).

    You can also qualify with a BTEC in a

    physical or biological science, with one

    distinction in a relevant subject, plus at

    least four merits. If you are taking a 12-

    Unit VCE Double Award in Science, youwill need a grade A overall. Other

    acceptable qualifications include five C

    grades or above in Scottish Highers or

    the Irish Leaving Certificate. Scottish

    and Irish candidates should ideally offer

    two passes in science subjects.

    International Baccalaureate candidates

    should offer at least one group 3

    (experimental science) subject at the

    higher level.

    We are also happy to consider

    applications from mature applicants,

    especially those with some relevant

    management or pharmaceutical

    experience. Entrance to the course is

    also possible via the Bradford Science

    Foundation Year course, which is

    especially suitable for those students

    with arts and humanities GCE A-level

    subjects. In any case, if you have any

    questions on your qualifications or

    course content, you are most welcome

    to contact the Admissions Tutor for

    further information.

    Students with disabilities

    The Department has always encouraged

    applications from students with

    disabilities, whose applications are

    considered on the same academic

    grounds as are applied to all

    candidates. We make special provisions

    to provide a suitable learning

    environment wherever possible. When

    you enquire we will try to arrange an

    interview for you with a specialist from

    our Disability Office to discuss your

    particular requirements. You will

    receive information about our facilities,and on the Disabled Students

    Allowance (DSA). For more

    information, help and advice, please

    contact the Disability Office.

    Tel: 01274 233739

    Minicom: 01274 235094

    Fax: 01274 235340

    Email: [email protected]

    ADMISSIONS POLICY

    We expect to admit twenty to thirty

    students each year. Our offers are

    made on the basis of the information

    on your UCAS form. If we intend

    making you an offer, you are invited to

    a Departmental Open Day to give you

    the opportunity to meet some of the

    staff, look at the facilities and the

    campus and talk to current students.

    You are also welcome to come to

    Bradford before you apply. University

    Open Days are held around Easter, in

    July and September and we will gladly

    provide information on these.

    Applications for our course must be

    made through UCAS. The UCAS code

    for Bradford is BRADF B56 and the

    course code for Pharmaceutical

    Management is

    B2N2 BSc/PM (2002 entry),

    B2N1 BSc/PM (2001 entry)

    7

    ADMISSION

    Admissions Tutor

    Dr Michael C Bonner

    Pharmaceutical ManagementSchool of Pharmacy

    University of Bradford

    Richmond Road

    Bradford BD7 1DP

    Tel: 01274 234712

    Fax: 01274 235600

    Email: [email protected]

    Website: www.bradford.ac.uk/acad/pharmacy

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    COURSE STRUCTURE DIAGRAM

    Biochemistry 1

    Human anatomy and physiology (double module)

    Introduction to pharmaceutical chemistry

    Pharmaceutical analysis

    Pharmaceutical chemistry 3

    Product technology 1

    Business economics

    Foundations of marketing

    Production/operations management concepts 1

    Either:Organisational psychology

    Or:Foundations of accounting 1

    Communication skills 1 and 2 (2 modules)

    8

    PHARMACEUTICALSCIENCE

    FIRST YEAR SECOND YEAR

    Biology-based

    modules

    Chemistry-based

    modules

    Pharmaceutical

    management

    modules

    Management

    modules

    Key skills

    Language

    modules

    Introduction to pharmacology

    Systematic pharmacology 2 (double module)

    Immunology and immunopathology

    Dosage form design

    Fundamentals of pharmaceutical biochemistry

    Pharmaceutical biochemistry and analysis

    Pharmaceutical chemistry 4

    Product technology 2

    Toxicology

    Health, society and pharmacy

    Career and personal development

    Statistics and experimental design

    French, German or Spanish (beginner, post-GCSE or post-GCE A level)

    (up to 2 modules)

    optional you may take additional science modules instead

    Four modules from:

    Business finance

    Customer behaviour

    Management of service operations

    Marketing communications

    Marketing management and strategy

    Psychology at work

    Resource planning

    Core modules:

    Cell biologyPharmaceutical microbiology

    Fourtosixmodulesfrom:

    Choosefourmodules,inadditiontothetwo

    coremodules,from:

    A total of 12 modules must be selected each year

    Nabila Akram Final year BSc (Hons) Pharmaceutical Management

    How often do you hear people say I have studied

    accounting, economics,SOCIAL PHILOSOPHY,

    psychology,

    marketing,immunology,

    pharmacology, PHARMACEUTICAL CHEMISTRY,physiology,

    dosage form design, andFrench all under one degree title!

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    COURSE STRUCTURE DIAGRAM

    Care of the young

    Common diseases and their treatment (double module)

    Pathological basis of medicine (double module)

    Travel medicine

    Drug discovery and design

    Medicinal chemistry 1

    Product technology 3

    Clinical data management

    Drug regulations and quality assurance

    Medicines management

    Project management for pharmaceutical development

    Dissertation (2 modules)

    French, German or Spanish: advanced level, or a second language

    (up to 2 modules)

    optional you may take additional science or management modules instead

    9

    FINAL YEAR

    Fourtosixmodulesfrom:

    Possibilityofanintercalatedyearinaworkplacementinthep

    harmaceuticalindustry,

    hospitalserviceorother

    relatedindustries

    Four to six modules from:E-commerce

    Human resource management: relations and reward

    Human resource management: resourcing and development

    International business environment

    International business strategy

    POM concepts for world class operations

    Retail and services marketing

    Social philosophy

    Understanding strategic management

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    YOUR CAREER IN PHARMACEUTICAL MANAGEMENT

    This course will provide you with a mix

    of knowledge and skills ideal for a career

    in management positions within the

    pharmaceutical, biotechnological or

    other health-related industries. You will

    be more suited to management teams in

    these industries than graduates qualified

    only in either science or management.

    The pharmaceutical, biotechnological

    and food industries in the UK are

    expanding, and recruit graduates from a

    variety of backgrounds. The mix of skills

    on the course means that you will have a

    unique contribution to make to

    management teams in these areas.

    In addition, new concepts in the

    management of healthcare provision are

    being introduced in the NHS and in the

    private sector. This course will provide

    opportunities to enter healthmanagement both in hospitals and in

    the community. The inclusion of

    language study will allow you to take

    full advantage of the opportunities

    available throughout the European

    Union.

    You should note, however, that the

    course does not lead to a professional

    qualification as a pharmacist.

    As a graduate you could find yourself

    involved in clinical trials for a new

    medicine, assisting in product

    development at any stage of the

    research and development programme,

    working in drug regulation or marketing

    departments. A fast-expanding area is in

    the field of management of healthcare

    provision, both within and outside the

    National Health Service. Hospitals are

    developing management services

    devoted to the delivery of cost-effective

    healthcare services. Other management

    careers are possible within the Civil

    Service (for example, the Department of

    Health) or in the European Commission.

    Students who have undertaken the

    industrial placement year in work have

    been particularly successful in gaining

    good jobs following graduation. Two

    Pharmaceutical Management students

    in recent years have won outstanding

    awards for being among the best

    placement students at two major

    pharmaceutical companies in their year.

    The majority of our recent graduates

    have taken jobs in the pharmaceuticalindustry in such areas as clinical trials,

    drug regulations, quality assurance,

    medical sales and marketing,

    pharmaceutical advertising and retail

    management. Some have obtained

    positions in private and NHS hospitals

    whilst others have pursued careers

    based on their management skills in

    banking, insurance, stock trading and

    sales management. A few graduates

    have pursued further training at the

    Masters level in physiotherapy,

    education, human resource

    management, marketing and computing.

    A 1999 survey of Pharmaceutical

    Management graduates showed that

    their average starting salary in their first

    job was over 16,800.

    10

    Damien Bove 2000 graduate, now working as a ResearchAssistant at Covance Consultant Practice in Leeds

    Im still getting invited for

    interviews,forjobs

    I applied for months ago!

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    A GRADUATE VIEW

    I havent been here that long but its a

    really great job. My role involves

    researching all aspects of the

    pharmaceutical industry including

    scientific and market-based research

    and I then present my findings to

    consultants.

    The knowledge gained from my degree

    is definitely an advantage, especially

    the science side. Its quite amazing how

    much of what I learnt has come in

    useful, even in new areas which I

    havent covered in depth before, I have

    found Ive had a head start so Im not

    learning it from scratch.

    My job also involves an amount of

    strategic planning so the business side

    of the degree comes in very useful

    there.

    Im currently studying with the Open

    University for an MSc in the Frontiers of

    Medical Science and the knowledge I

    gained from my degree has prepared

    me very well for this further study.

    The varied nature of the course meant

    that when I finished my degree there

    were lots of career opportunities open

    to me. Personally I wanted to keep

    involved in the science side of things,

    but there are loads of jobs out there.

    Im still getting invited for interviews,

    for jobs I applied for months ago!

    I did a placement year in my degree for

    Glaxo SmithKline, which was really

    useful in preparing me for employment

    and I would recommend any student to

    take the placement option if they can.

    The year out also helped to keep

    everything fresh and helped me enjoy

    my final year.

    I also received a Silver Impact Award

    from Glaxo SmithKline for my

    placement year, which acted as a big

    boost to my career.

    Bradford is a great place to go to

    University. Youve got to make sure you

    get involved in University life and really

    make the most of it. Theres loads to do

    and I even managed to join the canoe

    and squash clubs, which were great

    ways of integrating with other students.

    Bradford is definitely a growing area,

    particularly up near the campus and

    Leeds is really close by as well.

    The workload on the course was never

    too bad for me and I never had to

    struggle too much. There was of course

    some intense revision for my finals and

    some of the modules on the course do

    require a lot of reading.

    The staff were excellent, you couldnt

    hope for more friendly people. A

    definite big thumbs up from me!

    I would definitely recommend it to

    anyone, its a really useful course.

    11

    Damien Bove2000 graduate, now working

    as a Research Assistant at

    Covance Consultant Practice

    in Leeds

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    THE STUDENT VIEW

    One of the things which most appealed

    to me about this course was the

    different routes you can choose within

    the course. Im not the type of person

    who likes to stick to just one thing, so

    the variation is great.

    At the end of this year I have a place at

    Leeds where I will be doing my PGCE

    and then Ill hopefully go on to be a

    science teacher. I know that because of

    the variety of the course, if for any

    reason that idea doesnt work out, I can

    always go into another, related field.

    One of the most useful modules was

    career and personal development,

    where you are taught how to create the

    tailored CV that was guaranteed to get

    you your goal! This subject is a really

    good preparation for real life work.

    Before this course I could never havestood up in front of a group to give a

    presentation, but I now feel quite

    confident doing that.

    Personally Ive concentrated on the

    biology side as I hope to teach biology

    A level. But how often do you hear

    people say I have studied accounting,

    economics, social philosophy,

    psychology, marketing, immunology,

    pharmacology, pharmaceutical

    chemistry, physiology, dosage form

    design, and French all under one

    degree title!

    I have also been involved in planning a

    conference, completed a student

    tutoring scheme (which is run by the

    University), and have also been a

    summer school assistant.

    There have been many instances where

    I have been involved in group projects;

    these prepare you for project

    development in pharmaceutical

    industries. Our coursework was based

    on major companies such as Direct Line,

    Roche Pharmaceuticals, AA, and Citie

    Bank Greece.

    The workload of the course in the first

    year was no problem, in the second

    year you really find out youre at

    University! The third year has been hard

    as well, but as long as you put the

    hours in and do the work, youll be

    alright. The staff have been excellent as

    well and are all really helpful.

    The facilities are also really good, a labis always available. There is some

    travelling to do to get to the School of

    Management, but its a good chance to

    meet new people.

    I would definitely recommend the

    course to anyone, there arent that

    many universities that do this course

    and I have found it to be really good. I

    think that students studying this course

    should be prepared to undertake a

    challenging three years.

    12

    Nabila AkramFinal year BSc (Hons)

    Pharmaceutical Management

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    THE STUDENT VIEW

    Although I went to the open days of

    four or five different universities,

    Bradford stood out among the rest. I

    had to stay overnight and I ended up

    playing pool in the bar with someone I

    met during the day. Whereas a lot of

    other universities are spread out,

    Bradford has everything close by and is

    quite compact. In addition, you do not

    get the amount of traffic as you would

    in bigger cities. It is nice to be able to

    walk around campus or the town and

    bump into people you know. That

    makes a lot of difference when you are

    here for four years. When I first started

    at the University, the people in Halls

    were really friendly. You get to know

    everyone very quickly, not only in your

    own block, but also in others.

    I originally studied Biomedical Sciences,

    but changed courses after six months.Although I was interested in learning

    about diseases, I had always had an

    interest in the management side.

    However, it wasnt something I had

    really looked into, so I did not realise

    Bradford did the Pharmaceutical

    Management course until I arrived here.

    I had a friend who was doing the

    course and he told me all about it.

    With the help of one of the lecturers I

    was able to change he organised

    everything for me. I managed it

    because the first year is quite basic so I

    was able to catch up on the work I had

    missed. I definitely feel I made the right

    decision. I was always interested in

    healthcare management and the

    business side rather than the actual

    research. But if you are interested in

    both, this course is flexible enough to

    allow for that. It gives you a perspective

    into the research and management side

    of the pharmaceutical industry.

    During your first year, and for part of

    your second, you are required to

    reproduce information. Later in the

    second year, you start to analyse data

    and apply the knowledge you have

    learnt. It does become more difficult

    but you are introduced to the work

    gradually.

    I spent my placement year at

    SmithKline Beecham, now called

    GlaxoSmithKline, in Essex. It was a

    great year. I was working for the

    Alliance and Technology Group, and I

    found it really useful. I grasped anunderstanding of how a pharmaceutical

    company works. Rather than it being

    about research and making tablets, I

    realised there are many more issues

    involved, such as administration and

    the management working with other

    companies. I think future employers will

    look favourably on the fact that I spent

    a year in industry, as well as giving me

    the chance to earn a bit of money, as

    well.

    Over the last four years, I have really

    enjoyed university life and meeting so

    many new people. Bradford is great

    everything is within easy reach. Even

    when you live off campus, you do not

    need transport to get you to your

    classes. I have a friend at another

    University and it takes him one-and-a-

    half hours to get there from his house.

    Here, not only are you close to the

    University but it only takes 10 minutes

    to walk into town.

    13

    Slava KovalchukFinal year BSc (Hons)

    Pharmaceutical Management

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    THE UNIVERSITY CAMPUS

    Bradford is a city with lots on offer and

    plenty to do - but the fact is that you

    could quite easily spend all your time

    on the campus.

    Whether you want to party till the early

    hours or go to the Computer Centre at

    3am, the University offers all the

    facilities you could need on the

    surprisingly green, open campus, all

    within a few minutes walk of the halls

    of residence, and the city centre.

    Library and Computer Centre

    The Library and Computer Centre are

    based together in the J B Priestley

    building, just a few minutes walk from

    all the main campus buildings.

    The Library houses around 500,000

    volumes, over 2,000 periodical titles

    and over 1,000 electronic journals. The

    Library computer is accessible from any

    PC or workstation connected by

    network or modem 365 days a year, 24

    hours a day.

    You can access CD-ROM and online

    databases with expert staff always

    available to answer any of your queries.

    There are subject specialist librarians

    who have an in-depth knowledge of

    your subject area and can help if you

    have difficulties in obtaining books or

    information.

    The Computer Centre offers a host of

    facilities and has been highly praised

    for the Internet access it offers: the

    Student Book universities guide found

    the University of Bradford one of the

    best in the UK at getting students

    online.

    Accommodation

    A place in University accommodation is

    guaranteed for all first-year students

    who need it. This will mean your own

    single study-bedroom, in a self-catering

    hall. All the rooms have a network point

    where, once you have a modem, you

    can plug your PC into the University

    network and access all the available

    facilities, including free Internet access.

    In subsequent years most students

    choose to live in furnished houses, flats

    or bed-sitters in the city. Studentaccommodation is cheaper, easier to

    find and more conveniently located in

    Bradford than in most other university

    cities. Many students live within five

    minutes of their lectures! The

    Universitys Private Accommodation

    Office provides information and advice

    on how to find a place to live.

    Students Union

    The SU is at the heart of most student

    activities, and is there to represent all

    students at the University of Bradford.

    You get the chance to vote for who you

    want to represent you and all students

    are actively encouraged to get involved.

    14

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    THE UNIVERSITY CAMPUS

    You can enjoy four bars around the

    campus, each with its own atmosphere.

    The Biko Bar is one of only a handful of

    student bars in the country to be listed

    in the CAMRA Good Beer Guide

    (Campaign for Real Ale), while JBs,

    Escape and Colours offer three

    completely different venues, all in the

    same building!

    JBs serves a full range of drinks, and

    with a big screen and pool tables

    galore, you wont be short of something

    to do. Escape is literally that during the

    day, offering food and soft drinks in

    pleasant surroundings - a perfect place

    to unwind from your studies. In the

    evening its hired out to clubs and

    budding DJs and is also available for

    private parties.

    The Colours bar has one of the longestbars in Britain, and is home to the

    famous, or infamous, FND (Friday Night

    Disco), offering numerous promos and

    cheap beer. Colours bar is situated in

    The Basement, which can hold 1300

    and has played host to names such as

    The Stereophonics, DJ Dave Pearce and

    comedians including Graham Norton.

    The Students Union runs its own radio

    station RamAir and magazine Scrapie,

    as well as over 70 clubs and societies,

    both sporting and non-sporting -

    covering interests as diverse as cult TV,

    environmental pressure groups, and role

    playing.

    The University has its own theatre, the

    Theatre in the Mill, providing some of

    the best theatre and dance in the region,

    including student shows, where anyone

    is welcome to get involved. There is also

    the Tasmin Little Music Centre, with

    good practice facilities and opportunities

    to become involved at many levels in all

    kinds of music-making.

    Sporting Facilities

    You can enjoy some excellent sports

    facilities, catering for most indoor and

    outdoor activities. There is a 25-metre

    swimming pool, climbing wall,

    numerous halls and a state-of-the-art

    fitness suite.

    The University has also recently become

    a designated National Centre of

    Cricketing Excellence. There are over 50

    sporting clubs in Sports and Societies(part of the Students Union).

    Student Support Services

    Should you encounter any problems

    while at University, be they

    academic or personal, you can

    be sure that there will be

    ample support from the

    Universitys health and

    welfare system.

    The University Health

    Service provides free,

    confidential and

    comprehensive medical

    facilities, with four doctors

    and friendly support staff.

    Free, confidential counselling is available

    to all students. The counselling team

    specialises in understanding student

    problems, and can deal with a wide

    range of personal issues.

    The Universitys nursery caters for

    children between the ages of six months

    and five years. You can apply for a place

    and get more information from the

    Nursery Officer-in-Charge. The Nursery is

    situated next door to one of the main

    halls of residence and is just a few

    minutes walk from the main campus.

    Disabled students

    The University of Bradford positively

    welcomes applications from disabled

    students. Our Disability Office works

    with the Library and the Computer

    Centre with regard to access to

    information, and liaises closely withacademic departments to meet the

    support needs of disabled students.

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    University of BradfordCampus

    Main Ent rances

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    Informat ion

    RICHMOND BUILDING

    Bradford College

    CHESHAM BUILDING

    COBDEN BUILDING

    WEST END BUILDING

    FORSTER BUILDING

    PHOENIX BUILDING

    LONGSIDE HALL

    KIRKSTONE HALL

    COMMUNAL BUILDING

    PEMBERTON BUILDING

    ASHFIELD BUILDING

    JB PRIESTLEY LIBRARY& COMPUTER CENTRE

    SPORTS & AMENITIES

    BRADFORDHALL UNIVERSITY

    HALL

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    To La is ter idge Lane s i te( inc luding Heal th Cent re)& Schoo l o f Heal th(Uni ty Bui lding)

    To Alhambra Theat re& C i ty Hal l

    To Schoo l o f Management ,Emm Lane

    (v ia A650) 3 k i lomet resLAISTERIDGE LANE SITE

    INTERNATIONAL HOUSE

    ALL WEATHER

    SPORTS PITCHES

    TRINITY HALL

    DENNIS BELLAMY HALL

    CHARLES MORRIS HALL

    NURSERY

    ALL SAINTS HALL

    REVIS BARBER HALL

    HEALTHCENTRE

    To Easby Road(No ent ry intoTr ini ty Road)

    To L i t t le Horton Lane& Unity Bui lding

    SCHOOL OF HEALTH STUDIES

    UNITY BUILDING

    To Bradfordci ty cent re

    F romLais ter idge Lane

    HORTON BUILDING

    The School of Pharmacy, in which Pharmaceutical Management is based, is located in the Richmond Building

    16

    More detailed maps of the University campus are available on our website at:

    www.bradford.ac.uk/university/gen/campus.html

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    THE CITY OF BRADFORD

    Your years at University will be some of

    the most important of your life, and

    where you study can be almost as

    important as what you study.

    Student life is something which should

    be experienced to the full. This means

    picking the right course, the right

    university and the right city - and

    enjoying all of them, and Bradford has

    certainly got plenty to enjoy!

    The fact that Bradford is one of the

    most affordable cities in the UK for

    students enables you to make your

    money go further.

    Bradford is a friendly, cosmopolitan city

    (even though it is one of the ten largest

    cities in Britain), compact enough to

    find your way around, yet offering all

    the facilities you would expect from amajor city.

    The University campus is situated in the

    heart of the citys west end - fast

    gaining a reputation as a student

    paradise - pubs, clubs and restaurants

    galore, and all within a few minutes of

    the halls of residence.

    Bradford can also offer a thriving

    cultural scene, including the National

    Museum of Photography, Film and

    Television, with its huge IMAX

    screen, as well as galleries

    and museums galore.

    Further information

    of all that is on offer in Bradford can be

    found on the Web at

    www.thisisbradford.co.uk and at

    www.bradford.gov.uk

    Eating and drinking

    As every student will soon discover,

    Bradford has earned the right to be

    famous for its curries. There are over 20

    curry houses within five minutes walk

    of the campus, where you can find a

    good meal for around 3. There are a

    wealth of other cuisines to try as well,

    with inexpensive restaurants, foodshops,

    and of course supermarkets, all on your

    doorstep.

    Sport

    Local sporting clubs are

    always keen to welcome

    student members, not

    forgetting theUniversitys own

    range of

    sporting teams

    and activities.

    (see page 15).

    If you enjoy watching rather than

    participating, theres top-class football

    at Bradford City and Rugby

    Superleague with Bradford Bulls.

    Spectacular surroundings

    Bradford is surrounded by some of the

    most spectacular and picturesque

    countryside anywhere in the country.

    The Pennines, Yorkshire Moors,

    Yorkshire Dales and Derbyshire Peak

    District, are all within easy travelling

    distance.

    You can take advantage of the host of

    outdoor sporting activities available in

    the area or just enjoy the peace and

    quiet.

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    HOW TO FIND US

    road Bradford is connected to the

    national motorway network via the M62

    and M606. Approximate distances are:

    London 200 miles (320 km)

    Edinburgh 200 miles (320 km)

    Birmingham 120 miles (192 km)

    Bristol 220 miles (352 km)

    Manchester 35 miles (56 km)

    Newcastle 95 miles (152 km)

    Leeds 8 miles (13 km)

    coach services connect most parts of

    the country to Bradfords Travel

    Interchange.

    rail Bradford Interchange and Forster

    Square stations have extensive rail links,

    though many involve changing at

    Leeds. Approximate journey times are:

    London, Kings Cross 3 hours

    Edinburgh 4 hoursBirmingham 3 hours

    Manchester 1 hour

    Leeds 20 minutes

    airThere are direct regular air services

    into Leeds/Bradford International

    Airport, 7 miles (11 km) from the

    University, from London Heathrow and

    also from Belfast, Dublin, and the Isle

    of Man. International connections can

    be made through London or

    Amsterdam, Brussels or Paris. You can

    get from the Airport to the University

    by taxi. Many internal and international

    flights can also be made into

    Manchester Airport, 50 miles (80 km)

    south-west of Bradford.

    M A K I N G K N O W L E D G E W O R K

    [ ]The contents of this publication represent the intentions of the University at the time of printing. The University reserves the

    right to alter or withdraw courses, services and facilities without notice and to change Ordinances, Regulations, fees and

    charges at any time. Students should enquire as to the up-to-date position when they need to know this. Admittance to the

    University is subject to the requirement that the student will comply with the University's registration procedures and will

    duly observe the Charter and Statutes and the Ordinances and Regulations of the University from time to time in force.

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