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pleasanthillrec.com pleasanthillrec.com
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
Team Neelay Bha) Vice President [email protected] Nick Deardorf Consultant [email protected] Brayton McClure Consultant [email protected]
PLEASANT H I L L RECREAT ION & PARK D I STR ICT
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
NaFonal, full-‐service management consulFng and planning firm specializing in government and not-‐for-‐profit agencies Helped agencies in 45 states and 7 foreign countries through 900+ projects Worked all over California over several years
Full-‐service Consul;ng Prac;ce
• Master Planning • Strategic Planning • Community Needs Assessment
• OperaFons, Maintenance and OrganizaFonal Development
• Financial Planning and Management
• Feasibility Studies and Business Planning
• Revenue & Partnership Development
• Land Use and Sustainable PracFces
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
RHA Landscape Architects Planners, Inc.
Doug Grove Landscape Architect [email protected]
ETC Ins;tute
Chris Tatham Chief ExecuFve Officer [email protected]
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
• Master Plan Process • Demographic and Trends Analysis
• Next Steps • Open Comment
Agenda
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
• Site & facility assessments • Programs & service assessments • Park classificaFon and level of service standards • Related plans review
Where Are We Today?
• Community outreach • StaFsFcally-‐valid survey • Online survey • Demographics and trends analysis
• Stakeholder interviews and focus groups
Where Are We Going Tomorrow? • Needs prioriFzaFon
• Management standards • Capital improvement planning • Funding and revenue planning • Strategic acFon plan
How Do We Get There?
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
www.PleasantHillBigPic.com
pleasanthillrec.com pleasanthillrec.com
Master Plan Engagement Website
PLEASANT H I L L RECREAT ION & PARK D I STR ICT
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
Strengths
Weaknesses OpportuniFes
Threats (SWOT)
[Open Discussion]
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
What is the es;mated current popula;on?
A. 41241 B. 45401 C. 34601 D. 42891
Polling results at Community Mee2ng
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
38,24541,241 42,755 44,792 46,688
1.12%
0.73%
0.95%0.85%
0.00%
0.50%
1.00%
1.50%
2.00%
0
5,000
10,000
15,000
20,000
25,000
30,000
35,000
40,000
45,000
50,000
2010 2017 2022 2027 2032
Total Population / Avg Annual Growth
PHRP District Population Average Annual Growth (%)
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
The largest age segment in the District currently is…
A. < 17 yrs B. 18-‐34 yrs C. 35-‐54 yrs D. 55-‐74 yrs E. 75+ yrs
Polling results at Community Mee2ng
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
19% 19% 18% 17% 17%
23% 23% 23% 23% 23%
29% 26% 25% 24% 22%
21% 24% 25% 27% 29%
8% 8% 9% 9% 10%
2010 2017 2022 2027 2032
Population by Age Segment0-‐17 18-‐34 35-‐54 55-‐74 75+
PHRP District
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
The Asian Popula;on in the District is…
A. 27% B. 17% C. 47% D. 37%
Polling results at Community Mee2ng
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
75% 71% 67% 65% 62%
14% 17% 19% 20% 22%
3% 3% 4% 4% 4%5% 6% 7% 7% 8%
2010 2017 2022 2027 2032
Population by RaceWhite Alone Black Alone American Indian AsianPacific Islander Some Other Race Two or More Races
PHRP District
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
12% 13% 14% 15% 16%
88% 87% 86% 85% 84%
2010 2017 2022 2027 2032
Hispanic / Latino PopulationHispanic / Latino Origin (any race) All Others
PHRP District
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
• Measured by Market Poten;al Index (MPI) • Na;onal average = 100 • Overall, Pleasant Hill exhibits high MPIs:
– Yoga (143) – Pilates (140) – Bicycling: Road (135) – Hiking (135) – Tennis (135)
– Mountain Biking (134) – Frisbee (133) – Jogging/Running (131) – Soccer (126) – Weight Liping (124)
Local Trend Analysis
List the Top 3 District FaciliFes You Par;cipate In The Most?
1. Sports Fields 2. Dog Park 3. Community Center 4. Senior Center 5. Teen Center 6. Pool 7. Bocce Courts 8. Walking Trails 9. Playgrounds 10. Picnic Area Polling results at Community Mee2ng
List the Top 3 FaciliFes / AmeniFes You Want The District To Provide More Of?
1. Sports Fields 2. Dog Park 3. Community Center 4. Senior Center 5. Teen Center 6. Pool 7. Bocce Courts 8. Walking Trails 9. Playgrounds 10. Picnic Area
Polling results at Community Mee2ng
1. Gym 2. Pool 3. Sports Fields 4. Bocce Courts 5. Playgrounds 6. Skate Park 7. BMX / Bike Park 8. Restrooms 9. Virtual Gaming /
eSports Area
List the Top 3 NEW Facili;es / Ameni;es You Want The District To Provide?
Polling results at Community Mee2ng
1. Sports Leagues 2. Preschool 3. Aperschool programs 4. Swim Lessons 5. Swim Team 6. Summer camps 7. Senior AcFviFes 8. Special Events 9. Picnic and Facility Rentals 10. Adult Enrichment and
Fitness Classes
List the Top 3 District Programs You Par;cipate In The Most?
Polling results at Community Mee2ng
1. Sports Leagues 2. Preschool 3. Aperschool programs 4. Swim Lessons 5. Swim Team 6. Summer camps 7. Senior AcFviFes 8. Special Events 9. Picnic and Facility Rentals 10. Adult Enrichment and
Fitness Classes
List the Top 3 Programs You Want The District To Provide More Of?
Polling results at Community Mee2ng
1. Performing Arts 2. New / Emerging Sports
(Lacrosse, Field Hockey etc.)
3. Gaming / eSports 4. Water Polo 5. Youth Outdoor
Adventure programs 6. Special Events 7. Races
List the Top 3 NEW Programs You Want The District To Provide?
Polling results at Community Mee2ng
How o[en do you use / a)end the District’s Parks, FaciliFes, Programs or Events?
1. Daily 2. Few Fmes / week 3. Once / week 4. Few Fmes / month 5. Once / month 6. Few Fmes / year 7. Once / year 8. Never
Polling results at Community Mee2ng
1. Come Together 2. Blues and Brews 3. Holiday FesFval 4. Wine, Women and Shoes 5. Trunk or Treat 6. EggCiFng Egg Hunt 7. Tinkers and Thinkers 8. Family CampOut 9. Derby Day
Choose your Top 3 Special Events that the District provides?
Polling results at Community Mee2ng
Choose your Top 3 Preferred Means of Communica;on from the District?
1. Social Media 2. Website 3. Printed Material 4. Email NewsleCer 5. Word of Mouth 6. Banners / Flyers 7. Radio 8. Text NoFficaFon 9. Postcards 10. Signs in Parks
Choose your Top 3 Preferred Means of Communica;on from the District?
Choose your Top 3 Barriers That Prevent Your From Par;cipa;ng More in the District’s Offerings?
A. No Time B. Lack of Parking C. Lack of Restrooms D. Too expensive E. Poor LocaFon F. Lack of awareness G. No ADA Access H. Too many choices I. Not enough choices J. Use alternate provider
Choose your Top 3 Barriers That Prevent Your From Par;cipa;ng More in the District’s Offerings?
Polling results at Community Mee2ng
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
District Strengths
[Open Discussion]
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
District OpportuniFes
[Open Discussion]
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
Top PrioriFes [Open Discussion]
pleasanthillrec.com pleasanthillrec.com PLEASANT H I L L RECREAT ION & PARK D I STR ICT
• Summarize stakeholder interviews and focus groups
• RecreaFon program assessment • StaFsFcally-‐valid community survey • Online survey • Park classificaFons and level of service analysis
Next Steps
pleasanthillrec.com pleasanthillrec.com
THANK YOU