Porto MaravilhaPorto Maravilha

CDURP

The urban reform debate on old centres areas

History and Architecture Preservation

Build an alive Centre (mix housing and commercial)( g )

Mix of social class occupation

Health urban and environmental occupation

Sustainable urban reform funding mechanism (who g (

will pay the bill?)

1

STRATEGIC LOCATION CDURP

Tom Jobim International

Airport

11 km

Atlantic Ocean

Maracanã Santos Dumont

2 km

Maracanã Santos Dumont Airport5 km

7 km 6 km

CorcovadoSugar Loaf

8 kmPetrópolis

Angra Búzios Copacabana

Rio de Janeiro

dos Reis Búzios

Paraty

HISTORICAL RELEVANCE FOR THE CITY CDURP

Castelo Hill Pedra do SalConceição Hillç

PrainhaSão Bento Hill1608

Bishop´s Palace São Francisco da Prainha Chapel

São Francisco da Prainha Square

1710São Bento MonasteryRua da Vala

1817

Salt WarehouseRua da Prainha (Acre)

Rio Branco 1Rio Branco 1 Building

Perimetral Elevated Highway

2002Píer Mauá Federal Police

▪CURRENT SITUATION CDURP

1 million square meters underutilized and degraded1 million square meters underutilized and degraded

HISTORIC RELEVANCE FOR THE CITY

“A Noite” Building San Bento Monastery

Conceição Hill

São Franciscoda Prainha

Gamboa Railway Warehouses

Dom João VI Palace

NEXT TO RIO´S MAIN TRANSPORTATION HUBS

InternationalInternational Airport

M iti P

Novo Rio Bus

Operational Docks

Maritime Passenger Terminal

Terminal

Bus

Future High Speed Train Terminal

Santos Dumont Airport

Future Subway Station

Terminal

Central do Brazil Train

Station

WITH PRESENCE OF IMPORTANT COMPANIES

Multiterminais

Libra

TriunfoMoinho

FluminensePíer Mauá S.A.

INTINPI

Xerox do Brasil

INT

Metrô Rio

Cia. Docas do Rio

SocicamLojas

Americanas

Light

Embratel

CITIES WORLDWIDE HAVE REVITALIZED THEIR PORT AREAS, CREATING NEW ECONOMIC AND SOCIAL ALTERNATIVES (2/2)

1986 1992

CREATING NEW ECONOMIC AND SOCIAL ALTERNATIVES (2/2)

Barcelona

PORTO MARAVILHA STRATEGY CDURP

Infrastructure

Commerce and Services

Culture and Entertainment Services

HousingHousing

THE PORT AREA OCCUPATION WILL EVOLVE ACCORDING TO THE VOCATIONAL REINFORCEMENT OF EACH AREATO THE VOCATIONAL REINFORCEMENT OF EACH AREA

Tourism and Entertainment

Arts and

Housing

Housing

Arts and Culture

Social TypeHabitati

on

Business/ services

NEW CONSTRUCTION POTENCIAL SECTORS ▪CDURP

URBAN AND ENVIROMENTAL PARAMETRES ▪CDURP

Rules for the new buildings in the area:

Limitations for land U f iLimitations for landocupation

(minimum distanceamong buildings)

Use of savingwater consume

resourcesUse of Solar

energy

Use of Green roofUse of greencertificatedmaterials

Bike faciliteis Access

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URBAN OPERATION FUNDING MECHANISM CDURP

TheThe lawlaw authorizeauthorize thethe constructionconstructiont ti lt ti l ii ii i li l bb InspirationInspiration::

ZonesZones

potentialpotential increaseincrease inin specialspecial urbanurbanareaarea;;

TheThe privateprivate investorsinvestors buybuy buildingbuilding Zones Zones D’AmpenagementConcerte D’AmpenagementConcerte ––

ZAC experience from France in ZAC experience from France in 1970’1970’

TheThe privateprivate investorsinvestors buybuy buildingbuildingpermitpermit toto buildbuild newnew andand modernmodernbuildingsbuildings;;

ThTh f df d i di d t t llt t ll li dli d ttTheThe fundsfunds raisedraised areare totallytotally appliedapplied totorehabilitaterehabilitate thethe urbanurban infrastructureinfrastructure ofofthethe areaarea;;

▪▪Increased Increased building permit building permit

▪▪Funds for Funds for urban urban rehabilitationrehabilitation

▪▪Original Original building permitbuilding permit

PORTO MARAVILHA INOVATIONS CDURP

The first Urban Operation in Rio de JaneiroThe first Urban Operation in Rio de Janeiro

Special company created to run the operation

Offer state land for new uses

Use funding market mechanismg

First formal PPP of Rio de Janeiro

SUMMARY OF THE URBAN RENOVATION CDURP

700 km of public networks for different services700 km of public networks for different services

4 km of tunnels

70 km of roads

650 km² of sidewalks

17 km of bike path

7 000 f l7.000 of pole

15.000 of trees 5 000 o t ees

PERIMETRAL VIADUCT DEMOLITION

Rodrigues Alves

New Tunnels

Binário do P A

gAve. level

Porto Ave.

LAW 5.128/2009: TAX BENEFITS

▪ Property tax (IPTU) exemption of 10 years for new buildings since it gets construction license up to 36 months

▪ Transaction tax (ITBI) exemption for constructions of new buildings since it gets construction license up to 36 months

▪ Services tax (ISS) exemption for the construction activities for a period of 36 months

▪ Service tax (ISS) reduction rate from 5% to 2% for Hotel, Education and Entertainment activities*

▪ Cancel of past IPTU tax debits, for buildings with historical, cultural or ecological interest, since they are restored up to 36 months

* Except for Presidente Vargas Ave. and Rio Branco Ave

ONGOING PROJECTS IN THE AREA CDURP

AquaRio

Approved Commercial Buildings

AquaRio

Central Bank’s New Headquarters

Olympic Museum

GVT INT New B ildi

Underground Garage

Center of Fashion and Design

Building

“A Noite” buildingC l biEMERJ

and Design

Comitê Organizador Rio 2016 and

Instituto Rio 2016 / CDURP

F d l P li

São Francisco da Prainha’s church restoration

“A Noite” building retrofit and

recovery

Providência Hill Reurbanization

Columbia University Studio-X

EMERJ Rio 2016 and APO

Federal Police New Building

Cidade Nova´s new subway

station

Barão de Mauá Technology Park

Historic & Cultural Patrimony Recovery ▪CDURP

▪3% of CEPACs saled will be used to recovery the Patrimony

P

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SOCIAL HOUSING COMPONENT ▪CDURP P

20

SOCIAL HOUSING COMPONENT ▪CDURP

▪21

SOCIAL DEVELOPMENT COMPONENT ▪CDURP

22

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CDURP▪THANKS

THANKSTHANKS

www.portomaravilhario.com.br