NADAguidesMarket InsightsPowersports Industry

2016 Q2

Industry OverviewPowersports Market Update

As we move from spring into summer,

the powersports market transitions from

the buying to selling season. This

practice usually keeps used prices

stable as powersports values see very

slight depreciation throughout the

summer.

Used values holding steady equates to

good news for both consumers as well

as dealers. Higher used unit prices can

drive many consumers to look at new

vehicles, as well as increased profit for

private party sales. As long as weather

conditions continue to cooperate in most

regions, values should remain fairly

static heading into the fall season.

Powersport ValuesAverage Retail Value by Category

Cruisers

Sportbikes

Powersport ValuesAverage Retail Value by Category

Utility Side By Sides

Sport Side By Sides

Powersport Values vs. TrafficAverage Retail Value and Traffic Views by Category

Cruisers

Sportbikes

Powersport Values vs. TrafficAverage Retail Value and Traffic Views by Category

Utility Side By Sides

Sport Side By Sides

Powersport CategoriesCategory Views Among Consumers, Dealers, and Finance & Insurance Institutions in 2016 Q1-Q2

Motorcycle BrandsNADAguides.com Top Researched Brands in 2016 Q1-Q2

Cruiser Brands

Touring Brands

Motorcycle BrandsNADAguides.com Top Researched Brands in 2016 Q1-Q2

Sportbike Brands

Off-Highway Brands

Off-Road Vehicle BrandsNADAguides.com Top Researched Brands in 2016 Q1-Q2

All-terrain Vehicle Brands

Side By Side Brands

Model YearsNADAguides.com Top Researched Model Years by Category

Cruisers

Utility Side By Sides

New ModelsNADAguides.com Top Researched New 2016 Models

Motorcycles

Side By Sides

Model Make Type1. FLHX Street Glide Harley-Davidson Touring2. FLHR Road King Harley-Davidson Touring3. FLHTCU Ultra Classic Electra Glide Harley-Davidson Touring4. FLSTC Heritage Softail Classic Harley-Davidson Cruiser5. FLHXS Street Glide Special Harley-Davidson Touring6. FLHTK Electra Glide Ultra Limited Harley-Davidson Touring7. XL1200C Harley-Davidson Cruiser8. FLSTF Fat Boy Harley-Davidson Cruiser9. FLHTCUTG Triglide Ultra Classic Harley-Davidson 3 Wheel Cycle10. XL883N Iron Harley-Davidson Cruiser

Model Make Type1. RZR XP 1000 (Electric Power Steering) Polaris Sport Side by Side2. Ranger XP 900 (Electric Power Steering) Polaris Utility Side by Side3. Ranger XP 900 Polaris Utility Side by Side4. Defender HD8 Can-Am Utility Side by Side5. RZR S 900 (Electric Power Steering) Polaris Sport Side by Side6. RZR XP 4 1000 (Electric Power Steering) Polaris Sport Side by Side7. Ranger 570 Polaris Utility Side by Side8. RZR 900 Polaris Sport Side by Side9. RZR 900 Trail (Electric Power Steering) Polaris Sport Side by Side10. Commander 1000 XT Can-Am Utility Side by Side

Web Traffic by RegionRegional Distribution of NADAguides.com Traffic

Motorcycles

All-terrain Vehicles

The NADAguides powersports data is based on national averages; however, our analysts

recognize the significance of regional variance by unit type. The following charts represent

consumer traffic based on four regions. Traffic percentages for 2014 and 2015 are offered

as a comparison to the year-to-date 2016 traffic.

Web Traffic by RegionRegional Distribution of NADAguides.com Traffic

Side By Sides

Snowmobiles

Fuel Price DataA view of the national average gasoline prices and year-over-year change is supplied to

provide support for longer-term strategic planning.

Regular Grade Gasoline Prices (All Formulations)

Economic Data

Unemployment & Labor Participation Rate (Seasonally Adjusted)

NADAguides

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