PROPERTY SUMMARY - Gentry Mills Capital · SECTION II PROPERTY AND MARKET INFORMATION Property • Hampton Inn & Suites – Lake Mary, Florida 4 • Aerial - Map 5 Market • Lake

PROPERTY SUMMARY

The Hampton Inn & Suites – Lake Mary, Florida

www.gentrymillscapital.com

The information contained herein has been obtained from sources believed to be reliable; however, Gentry Mills Capital makes no representation or warranty as to the accuracy of such information.

Hampton Inn & Suites – Lake Mary

Hampton Inn & Suites, 850 Village Oak Lane, Lake Mary, Florida

TABLE OF CONTENTS


TABLE OF CONTENTS

SECTION I EXECUTIVE SUMMARY

• Overview 1

SECTION II PROPERTY AND MARKET INFORMATION

Property

• Hampton Inn & Suites – Lake Mary, Florida 4

• Aerial - Map 5

Market

• Lake Mary, Florida 6

• Colonial Town Park 8

• Lake Mary Economy

Industry 9

Incentives to Entice Business 9

Opportunity Zones 1,2,3,4,5 10

Healthcare 11

Public Transportation 12

Education 13

Demographics 15

Employers, College, Hospitals Close to the Hotel 16

Top Employers – Orlando-Kissimmee-Sanford Metropolitan Statistical Area and Top Employers Seminole County 17

• Competitive Set 19

SECTION III PROJECT TEAM

• Peachtree Hotel Group – Project Partner 21

• Peachtree Hospitality Management – Hotel Management Group

23

Overview

EXECUTIVE SUMMARY


1

The Hampton Inn & Suites Lake Mary at Colonial Townpark is located at 850 Village Oak Lane in Lake Mary, Seminole County Florida. Lake Mary, known as the “City of Lakes”, is a suburb of Orlando and part of the Orlando-Kissimmee-Sanford Metropolitan Statistical Area that had an estimated population of 2.2 million as of 2012. The 130-room hotel was constructed in 2003 and is a limited service hotel with services that include: a breakfast area that serves a free hot breakfast, outdoor swimming pool and whirlpool, 24-hour fitness center, 24 – hour self-service business center, free WiFi, snack shop, convenience store, free self parking, laundry facility, gift shop/newsstand and a 912 square foot meeting room sub-divisible into two rooms. The hotel will undergo a $3,095,000 property improvement plan (PIP) as required by Hilton; however, the hotel will remain open during the renovation process. The PIP is included in the overall capitalization of the offering.

About The Hampton Inn & Suites Brand Hampton® Hotels, part of Hilton Worldwide, Inc., is an award winning leader in the mid-priced hotel segment which include Hampton Inn, Hampton Inn & Suites and Hampton by Hilton. Hampton Hotels serve the value-conscious and quality-driven travelers with more than 2,000 properties totaling nearly 200,000 rooms in 16 countries. Hampton Hotels offers high-quality accommodations and amenities and delivers excellent customer service defined as “Hamptonality” which is backed by the 100% Hampton Guarantee. Hampton Hotels has been ranked No. 1 on Entrepreneur magazine’s 2015 Franchise 500 list for the 4th time in the past 5 years.

Overview Continued

About Lake Mary, Florida

Lake Mary, the City of Lakes, was rated the #4 “Best Place to Live in America” in the August 2007 issue of Money magazine and named one of the “Best Towns for Families” by Family Circle Magazine. Lake Mary is home to big name employers including AIG, Symantec, Wells Fargo Home Mortgages, AT&T Mobility, National Headquarters for AAA, Verizon Financial, Convergys, Chase, Digital Risk and Fiserv. Lake Mary is a major industrial and technology center with a $13.4 billion technology industry employing 53,000 people.

The City of Lake Mary strives for excellence and professionalism. They have received awards for their parks, recreational facilities, financial reporting and their commitment to the environment. Lake Mary (and it’s surrounding cities) has a great quality of life, has a pro-business attitude and a commitment to education that creates a productive workforce.

Lake Mary is located in Seminole County along with the cities of Oviedo (11 miles), the county seat of Sanford (5 miles), Winter Springs (8 miles), Casselberry (8.5) miles, Longwood (6 miles) and Altamonte Springs (10 miles). In 2013, Seminole County celebrated “a Century of Success” since its founding in 1913.


EXECUTIVE SUMMARY

2

About Hilton Worldwide Hilton Worldwide operates 12 brands in 93 countries with 4,265 hotels, resorts and timeshare properties comprising 705,196 rooms making them one of the world’s leading hospitality companies. For 95 years, Hilton Worldwide has been dedicated to continuing its tradition of providing exceptional guest experiences. Hilton’s Brand portfolio ranges from iconic luxury properties to innovative focused-service hotels and is one of the highest performing and most diverse in the industry. Brands included in the Hilton portfolio are: Waldorf Astoria, Conrad, Canopy by Hilton, Curio – A Collection by Hilton, DoubleTree, Embassy Suites, Hilton Garden Inn, Hampton Inn & Suites, Homewood Suites, Home 2 and Hilton Grand.

Central Park at City Hall


EXECUTIVE SUMMARY

3

Peachtree Hotel Group Peachtree Hotel Group, LLC (“PHG”) is Gentry Mills Capital’s project partner on the Hampton Inn & Suites Lake Mary project. PHG will also manage hotel operations. Peachtree Hotel Group, LLC (www.peachtreehotelgroup.com) is a fully integrated investment and management organization specializing in premium branded, limited and select service hotels. PHG’s full spectrum of services includes hotel investment into properties and debt, property and asset management, and development and renovation management services. PHG’s executive offices are located at Two Premier Plaza, 5607 Glenridge Drive, Suite 430, Atlanta, Georgia 30342.

Property Management Company: Peachtree Hospitality Management Peachtree Hotel Group, through its management arm, Peachtree Hospitality Management, has developed and tested its systems and people on its own properties and extends that success as a third-party manager with the same passion and attention to detail for a growing list of owners nationwide. An approved operator by all the major, premium hotel brand groups, the company’s management expertise encompasses virtually every flag under the Marriott, Starwood, Hilton, Hyatt, Choice, Wyndham and InterContinental Hotels Group banners. The company’s proven, cutting-edge, proprietary operating systems give Peachtree a leg up on its competitive set.

Overview Continued

http://www.peachtreehotelgroup.com/





The Hampton Inn & Suites Lake Mary at Colonial Townpark


PROPERTY AND MARKET INFORMATION

Property Information

4

Hotel Amenities • 24-hour fitness facilities • 24-business center • Accessible bathroom • Accessible parking • Accessible path of travel • Coffee/tea in lobby • Laundry facilities • Free self parking • Free Wi-Fi • Free hot breakfast • Snack bar/deli

• In-room accessibility • Outdoor pool • Meeting rooms/conference space • Multilingual staff • Number of buildings/towers - 1 • Number of floors - 5 • Total number of rooms – 130 • Gift Shop/newsstand

As discussed in the Overview, the Hampton Inn & Suites Lake Mary at Colonial Townpark is located at 850 Village Oak Lane in Lake Mary, Seminole County Florida. Lake Mary, known as the “City of Lakes”, is a suburb of Orlando and part of the Orlando-Kissimmee-Sanford Metropolitan Statistical Area that had an estimated population of 2.2 million as of 2012. The 130-room hotel was constructed in 2003 and is a limited service hotel with services that include: a breakfast area that serves a free hot breakfast, outdoor swimming pool and whirlpool, 24-hour fitness center, 24 – hour self-service business center, free WiFi, snack shop, convenience store, free self parking, laundry facility, gift shop/newsstand and a 912 square foot meeting room sub-divisible into two rooms. Room mix is 40 King, 39 Double Queen, 20 King Studio, 22 Double Queen Studio, 1 One-bedroom Suite, and 8 Handicap making a total room count of 130. The hotel will undergo a $3,095,000 property improvement plan (PIP) as required by Hilton; however, the hotel will remain open during the renovation process. The PIP is included in the overall capitalization of the offering.



5

Property Information Continued

Maps and Aerial



6

Market Information

Lake Mary, Florida Lake Mary is positioned between Interstate 4 and Highway 417 in Seminole County, Florida. It is approximately 20 minutes (18 miles) from Orlando and about a 45 minute drive to Daytona Beach. Two of Lake Mary’s premier locations for business are the High-Tech Corridor, located just off I-4, and the Downtown Development District. Lake Mary is known as the “City of Lakes” because it is situated within an area of four lakes; West Crystal lake, East Crystal Lake, Big Lake Mary and Small Lake Mary. Situated on the shore of West Crystal Lake is the pinnacle of the Downtown redevelopment area; the Lake Mary Events Center. Its beautiful view provides a setting for weddings, receptions, banquets, parties, retreats and business meetings. Lake Mary’s focus is on promoting a sense of community and a quality of life where people can live, work and play in a safe and friendly environment. The crime rate in Lake Mary is one of the lowest in Florida due to a pro-active, community based Police Department. They boast a skilled Fire Department that is ready to deal with any emergency as well as rapid response and rescue. Lake Mary Entertainment Downtown Lake Mary, located just off of Lake Mary Boulevard, is a “walkable community” and is a large part of the City’s redevelopment effort. Downtown is home to fine dining, sandwich shops, clothing boutiques, offices, a beautiful park and gazebo shaded by huge oaks and City Hall. Every Saturday hundreds come to enjoy the Lake Mary Farmer’s Market and the first Wednesday of each month they attend WineART Wednesday. The event includes food trucks, a wine/beer garden, artists, live music, shopping, restaurants and more. Recreation Lake Mary has a natural beauty which you can appreciate on the Rinehart Trail that is part of the Cross Seminole Trail system that runs through Lake Mary. You can bike, run, walk or rollerblade through this trail system. The Parks and Recreation facilities are well maintained and offer something for everyone.



7

Market Information Continued

Entertainment – Attractions Colleges & Airports

Miles

Colonial Townpark Shopping Mall .1

Amstar Theaters .1

Golfing 1.0

Bicycling 2.0

Driving Range 2.0

Hiking Trail 2.0

Putting Green 2.0

Central Florida Zoo 4.0

Golf Course 4.0

Bill Heard Soccer Complex 5.0

Historical Downtown Sanford 5.0

Lake Sylvan Sports Complex 5.0

Seminole Towne Center Mall 5.0

St. John’s river 5.0

Wekiva State Park 5.0

Basketball 5.0

Bowling 5.0

Fishing 5.0

Horseback Riding 5.0

Tennis Court 5.0

Entertainment – Attractions Colleges & Airports

Miles

Riverwalk 7.0

Orlando-Sanford International Airport 8.0

Rivership Romance 10.0

St. John’s Riverwalk 10.0

Sanford Historical Stadium 12.0

Sanford Museum 12.0

Seminole Community College 12.0

Downtown Orlando – Citrus Bowl 15.0

Stetson University 18.0

City Center 20.0

Rollins College 20.0

University of Central Florida 20.0

Beach 25.0

Universal Studios Resort 28.0

Universal 30.0

Sea World 30.0

Daytona Beach Speed World 35.0

Daytona Beach 39.0

Walt Disney World Resort 36.0

Walt Disney World 45.0

Additional Recreational Opportunities

City Hall Grounds



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Colonial Townpark Colonial Townpark, 200 acres on Highway 46A at Interstate 4, is the ideal business community designed to give companies the competitive edge they need to grow and succeed. This mixed-use development offers 825,000 sq. ft. of existing class A office space, 40,700 sq. ft. of Office above Retail, a 450-unit upscale apartment community (Colonial Grand at Townpark Reserve), an 88-unit apartment building including loft apartments and retail which includes a 12-screen stadium seating theater, Hampton Inn & Suites, SunTrust Bank, Chase Bank, Publix grocer, upscale shops, and restaurants to include: Ruth’s Chris Steak House, Dexter’s, Liam Fitzpatrick's Irish Pub, Crispers, Amura Japanese Steak House, Subway, Papa Joes Pizza, and more. Colonial Townpark was planned with the pedestrian in mind. It’s easy to walk to a movie, restaurants, a movie, town square or other Lake Mary attractions from the Hampton Inn & Suites Lake Mary at Colonial Townpark. Townpark offers access to walking trails and a community park. Banking, retail and restaurants are within walking distance. On-site Conference Center and Fitness Center with separate men’s and women’s showers. Only 10 minutes from the Sanford Amtrack Station and the Sanford International Airport and 35 minutes from Orlando International Airport.

Colonial Townpark Mall



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Industry Lake Mary has a “business-friendly” attitude as shown by the incentives supplied by the City of Lake Mary, Seminole County and the State of Florida. Lake Mary is already the home to several prominent employers such as AT&T, Verizon Wireless, Symantec, SunGard, FARO Technologies, ABB, Blue Cross Blue Shield, Axium Healthcare and many others. Lake Mary has a high concentration of professional, educational and business services that reflect the City’s commitment to education. The four largest industries are: (1) Education, Health, Social Service; (2) Professional, Scientific, Management; (3) Retail; and (4) Finance, Insurance, Real Estate. The City offers strategic partnerships with Seminole County, the Metro Orlando Economic Development Commission, and Enterprise Florida providing incentive programs that will make bringing a business to Lake Mary much easier. The tax base is well split between residential and commercial uses, there are low property taxes, and there is no state income tax. Lake Mary has the lowest ad valorem tax rate in Seminole County. Incentives are essential to attracting great business. Through Lake Mary’s strategic partnerships, they are able to provide incentives and funding that will save a business money and improve its transition into the community. Lake Mary Incentives Lake Mary Jobs Growth Incentive Program: The City provides up-front, performance-based, cash incentives to qualifying targeted industries that create high-value job opportunities and significant capital investments in the city. Lake Mary Incentive Partnering: The City of Lake Mary has established partnerships with Seminole County and the State of Florida and will participate with County and State incentive programs (local matches, etc.) on a case-by-case basis. Lake Mary permit Assistance and Expedited Permitting: Permit-streamlining is achieved through a commitment among the State’s regulatory agencies and local governments to provide quicker, less costly and more predictable permitting processes for significant economic development projects without reducing environmental standards. State of Florida Incentives • Qualified Target Industry Tax Refund (QTI) • Capital Investment Tax Credit (CITC) • Economic Development Transportation fund (Road Fund) • High Impact Performance Incentive Grant (HIPI) • Qualified Defense Contractor Tax Refund (QDC) • Quick Response Training Incentive (QRT) • Incumbent Worker Trainer (IWT) Incentive

Lake Mary Economy



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Entrepreneurial Services Start-Up Business

Florida High Technology Corridor

Since it was created in 1996 by the Florida State Legislature, the Florida High Tech Corridor Council has focused on one mission: to attract, retain, and grow the high-tech industry in the 21-county region of the Corridor. This accomplished through university research initiatives, the creation of workforce development projects, and joint marketing of the region with economic development, community colleges and industry partners. In any given year, the Council funds dozens of research projects, and even greater number of workforce, marketing and industry initiatives.

The Florida High Tech Corridor Council is a strategic partner with the City of Lake Mary and assists the City with marketing and development of Seminole Way (a strategic economic development initiative focused on attracting high-value jobs and businesses to Seminole County).

The Council serves a geographic region encompassing the service area of the University of Central Florida and the University of South Florida. This high-tech area boasts six distinct sectors: aviation and aerospace, information technology, medical technology, microelectronics, modeling and simulation, and optics and photonics.

Florida Virtual Entrepreneur Center

The Virtual Entrepreneur Center is a web portal designed to provide a robust and easy-to-use resource for local entrepreneurs to find information and services to support their new or growing business. Developed in partnership with the Florida High Tech Corridor Consortium, the Virtual Entrepreneur Center provides useful links to service providers, local government, and other agencies to support starting up a business, expanding a business, or relocating businesses to Central Florida.

GrowFL

The Florida Economic Gardening Institute’s mission is to cultivate growth companies across the state. The program, funded by the Florida Legislature at the University of Central Florida and operated by UCF, involves a host of partners committed to local delivery of statewide services to help second-stage companies achieve their potential. Available to Lake Mary companies and companies throughout the State of Florida, GrowFL provides, at no charge, a suite of high-end, high-speed technical assistance and business resources to companies that have grown beyond the startup phase and need access to information and decision-making tools typically only available to larger companies. A team of highly trained and experienced analysts will be deployed to function not as consultants, but as an extension of the business. Consider them elite staff at a company’s disposal to take the company to the next level. GrowFL draws on the strength of its unique partnerships, which include the Florida Economic Development Council, enterprise Florida, Workforce Florida, the Florida High Tech Corridor Consortium and others, to help second-stage companies grow.

Future Development

The City of Lake Mary Economic Development Department has designated 5 “Opportunity Zones” showing parcels available for future development for commercial, industrial, and mixed use projects. The Zones are:

Opportunity Zone 1: Rinehart Business Center – Currently home to many office buildings, most located in master planned office parks. Located at Primera Blvd. and Rinehart Road with easy access to I-4 and State Road 417. Features 17 parcels totaling 339 acres of commercial and industrial land.

Opportunity Zone 2: Downtown Lake Mary – Zone 2 spans from Central Park and City Hall to the greater SunRail development area. This zone is part of a master-planned area for mixed use development West of the SunRail station is the heart of Downtown with room for general commercial use. East of the SunRail station is largely undeveloped and is ideal for mixed-use multi-family residential, commercial and loft-style residential units.

Lake Mary Economy Continued



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Future Development Continued Opportunity Zone 3: Lake Mary Midtown – Spans Lake Mary Blvd from Longwood-Lake Mary Road to the Lake Mary Downtown. Currently home to retail and undeveloped land for offices, commercial and mixed uses. There are five parcels identified totaling 42 acres. Opportunity Zone 4: International Parkway Industry Zone – Located off International Parkway, parallel to Interstate 4 on Business Center Drive. This zone is the City’s most walkable neighborhood after Downtown and is surrounded by high-end office space, Uptown Lake Mary and Heathrow. It has quick access to Interstate 4 from both ends of International Parkway. There hundreds of thousands of sq. ft. of Class-A office space, 472 high-end residential apartment units, shops, restaurants/bars and other support retail uses. There is just over 8.5 acres of land available and undeveloped that is targeted for high-density urban development centering on office and light retail space. This zone is near the Heathrow Campus of Seminole State College on AAA Drive. Opportunity Zone 5: High-Tech Corridor – on Lake Emma Road, south of Lake Mary Blvd. Offers easy access to Interstate 4 via Lake Mary Blvd. and Lake Mary’s neighboring city, Longwood. Currently Class-A office space, manufacturing, warehousing, medical and corporate headquarters are located here. There is currently a parcel of 33.28 acres of developed land with an existing 566,000 sq. ft. facility with 62,500 sq. ft. of Class-A office space in addition to industrial and warehousing space targeted for light industrial or office use. The 4 parcels in this zone comprise 104 acres zoned for intensive commercial use. Parcel 36 containing 22.5 acres and is the last significant parcel offering high visibility on an Interstate 4 interchange in the vicinity.

Future Hotel Development Per the Lake Mary Appraisal, no new permits have been issued to construct a new hotel. And, the Peachtree Hotel Group is not aware of any new, or pending permits.

Healthcare Within Seminole County there are 3 acute care hospitals within 6 to 10 miles from the hotel. The Central Florida Regional Hospital is a 226-bed acute care hospital and accredited chest pain center serving Seminole and west Volusia counties and located within 6 miles of the hotel in the city of Sanford. The hospital employees more than 970 employees. In June of 2013, Central Florida Regional Hospital opened The Rehabilitation Center, the only facility of its find in Seminole County that offers rehabilitation for patients with complex conditions that may include stroke, spinal cord injury, amputation or brain injury. The 206-bed acute care hospital, Orlando Regional South Seminole Hospital is located just 6 miles from the hotel in Longwood. The hospital has a 30-bed emergency department and is able to accommodate over 60,000 patients annually. Smart Care services for minor emergencies is available. Another specialty is its reputable behavioral health center for adult and youth counseling and has an 80-bed inpatient department providing comprehensive care for adults, adolescents and children with mental health diagnoses. South Seminole Hospital is proud to be home to Seminole County’s only permanently based trauma helicopter ready to provide immediate access to the region’s only level one trauma center at Orlando regional Medical Center.

Florida Hospital – Altamonte has provided healthcare to the community since 1973. The 341-bed hospital cares for more than 183,000 patients a year, including 73,062 emergency patients and 22,087 inpatients, and oversees more than 2,200 baby deliveries annually. An additional 36-bed inpatient unit dedicated to spine and orthopedic patients is being added to the hospital along with four additional operating rooms and The Baby Place that will double the current size of the infant unit. Florida Hospital – Altamonte is located within 10 miles of the hotel.




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Public Transportation

SunRail Commuter Rail Transit System

In the Spring of 2014, Sun Rail began operating its commuter rail transit system. SunRail operates along a 32-mile route with 12 stations serving commuters from DeBary to Sand Lake Road. The 12 stations are: DeBary Station, Sanford Station, Lake Mary Station, Longwood Station, Altamonte Springs, Maitland Station, Winter Park Station, Florida Hospital Health Village, Lynx Central Station, Church Street Station, Orlando Health/Amtrak Station and Sand Lake Road Station.

In 2015, construction is expected to begin on an additional 29-mile segment linking Sand Lake road in Orange County to Pionciana in Osceola County, and DeBary to DeLand in Volusia County. This segment will have 5 stations and is expected to be up and running by 2017. Stations along this segment will be Deland Station, Meadow Woods, Tupperware Station, Kissimmee Amtrak and Poinciana Station.

SunRail is expected to move as many people as one lane of Interstate 4 during peak travel times (about 2,000 cars per hour), at a cost less than building a single lane of I-4. Orlando Sanford International Airport

Sanford International Airport is situated on approximately 2,000 acres in Sanford, Florida which is located in the northwestern section of Seminole County, 18 miles northeast of Orlando. New to the airport in 2013 was the 787 Dreamliner service into the state of Florida. Beginning with an inaugural flight from Manchester, United Kingdom, the Dreamliner which carries 291 passengers, flew to Orlando Sanford on long-haul routes from three additional UK airports (London Gatwick, East Midlands and Glasgow). In 2014 flights from Birmingham, Edinburgh and Newcastle began and brought the total to seven cities.




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Orlando International Airport

The Orlando International Airport (MCO) is Orlando's primary airport and currently the second busiest airport in the state of Florida closely behind Miami International Airport. The airport serves as a secondary hub and corporate headquarters for AirTran Airways and a focus hub city for Southwest Airlines, JetBlue Airways and Frontier Airlines. The airport serves as a major international gateway for the mid-Florida region with major foreign carriers including Lufthansa, Air Canada, British Airways, Air France, WestJet, Virgin Atlantic, Aer Lingus, TAM, and Aeromexico.

Education Public School System Seminole County Public Schools is one of the highest-rated school systems in the nation. With a standout high school, two middle schools, and three elementary schools, Lake Mary offers public K-12 education, as well as several private and parochial education options. The close proximity to Seminole State College, the University of Central Florida and several private colleges also provides many local opportunities for continuing education. The students of Seminole county Public Schools are annually recognized for their performance in academics and their participation in academic competitions, athletics, performing and visual arts as well as student government.




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The University of Central Florida

The University of Central Florida (UCF) is a “metropolitan” public research university located approximately 20 miles from the Hampton Inn & Suites Lake Mary Colonial Townpark hotel. The university was founded by the Florida Legislature in 1963, and opened in 1968 as Florida Technological University with the mission of providing personnel to support the growing U. S. space program at the Kennedy Space Center and Cape Canaveral Air Force Station on Florida’s Space Coast. As the academic scope expanded beyond its original focus on engineering and technology, Florida Tech was renamed the University of Central Florida in 1978.

Initial enrollment was 1,948 students and as of 2014 enrollment consists of 59,770 students from over 140 countries, all 50 states, Puerto Rico and Washington D.C. making it the 3rd largest University in the nation. UCF is a space-grant university and has made noted research contributions to optics, modeling and simulation, digital media, engineering and computer science, business administration, education, hospitality management, and the arts. It is considered an up-and-coming university by U. S. News & World Report.

Seminole State College

Seminole State College opened its doors in August of 1966 with 800 students in portable classrooms. Today, the college has more than 31,000 students and six sites throughout Seminole Country. The college offers 192 college degrees, certificates and programs including five bachelor’s degrees and is the eighth largest institution in the public Florida College System with campuses in Altamonte Springs, Heathrow, Sanford/Lake Mary and Oviedo. Courses are offered on campus and online. The Seminole State college is located less than 7 miles from the Hampton Inn & Suites Lake Mary Colonial Townpark.




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Educated Workforce

Lake Mary has a robust commitment to education and has an even stronger workforce. The concentration of high-school diplomas and bachelor’s degrees is higher than that of Seminole County and the State of Florida. Forty three percent (plus) of the resident population hold bachelor’s degrees or higher. The region also has the nation’s third largest university and research hub – the University of Central Florida. Seminole State college of Florida has one of its 4 campuses in Lake Mary. Both of these local, higher-education institutions provide more than 200 degree programs and continue to feed an industry-ready workforce. Private colleges, including Rollins and Stetson, only a short drive away, provide another alternative. These private options both provide about 70 degree programs that also feed into the accelerated workforce of Central Florida.

City of Lake Mary Demographics With access to higher education, connected public transportation with SunRail to Orlando, as well as many new homes and apartments, Lake Mary provides one of the best places to live (rated #4 “Best Place to Live in America” by Money Magazine and one of the “Best Towns for Families” by Family Circle Magazine). A walkable downtown with excellent shopping, dining and events creates an authentic urban feel within a relaxed hometown environment. Median Age: Lake Mary is 42 years, slightly higher than Seminole County and the State of Florida. The population of Lake Mary broken out by age: 32% are 45-64, 24% are 25-44, 14% are 65+, 17% are 0-14 and 13% are 15-24 (Source: Metro Orlando EDC, 2013 estimates). Educational Attainment: Based on the Metro Orlando EDC 2013 estimates, 43% of the population of Lake Mary have a Bachelor’s Degree or higher, 93% have a High School Degree or higher. In Seminole County, 34% of the population have a Bachelor’s Degree or higher and 90% of the population have a High School Degree or higher. In the State of Florida, 26% of the population has a Bachelor’s Degree or higher and 86% of the population has a High School Degree or higher. Median Household Income: Lake Mary’s median household income is $76,037, Seminole County’s medium household income is $58,577 and the State of Florida’s medium household income is $45,309. Median Home Value of Owner-Occupied Units: Lake Mary - $271,300, Seminole County - $204,000 and State of Florida - $170,800.

Office Building Located within the Rinehart Business Center




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Property Miles from Hotel No. of Employees

Wells Fargo Home Mortgage 2.70 571

Verizon 2.77 750

Fiserv 1.17 661

AAA National Headquarters 1.50 1,006

Convergys 2.25 1,771

Seminole State College 6.87 31,000 Students

Orlando Sanford International Airport 8.40

Central Florida Regional Hospital – Sanford 6

Florida Hospital Altamonte Springs 10

Orlando Regional South Seminole Hospital – Longwood

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Company Industry Employees

Walt Disney World Company Theme Parks and Resorts 69,000

Publix Super Markets Inc. Grocery Stores/Supermarkets 19,000

Florida Hospital Health Care 17,600

Universal Orlando Resort Leisure and Hospitality 17,300

Wal-Mart Stores, Inc. Discount Variety Store 16,757

Orlando regional Healthcare System Health Care 14,310

University of Central Florida Education 10,346

Winn-Dixie Store, Inc. Grocery Store/Supermarkets 9,500

McDonald’s Corporation Restaurants 8,000

Darden Restaurants Inc. Restaurants 7,000

Walgreen Co. Pharmacy/Drug Retailing 6,200

SeaWorld Orlando Leisure and Hospitality 6,032

Health First Health Care 5,800

Lockheed Martin Corporation Aerospace/Defense 5,774

Marriott International Inc. Hospitality 5,635

Central Florida Investments/Westgate Resorts Hospitality 5,323

Siemens Industrial Manufacturing 4,448

Rosen Hotels and Resorts Hospitality 3,963

Cox Enterprises, Inc. Media Conglomerate 3,931

Sears, Roebuck and Company Department Store Chain 3,927

Source: Florida Trend 2013; Orlando Business Journal 2014

Top Employers in Orlando-Kissimmee-Sanford Metropolitan Statistical Area


AAA National Headquarters Verizon



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TOP 50 SEMINOLE COUNTY PRIVATE EMPLOYERS

Company City Business Type Employees

Convergys Lake Mary Software 1771 Florida Hospital Altamonte Springs Medical 1671 Chase Bankcard Services Heathrow Financial Services 1634 Orlando Regional Healthcare Longwood Medical 1089 American Automobile Association Heathrow Service 1006 Embarq Altamonte Springs Service 986 Sears Home Improvement Products Longwood Home Improvement Products 924 Try City Electrical Contractors Altamonte Springs Electrical Contractors 803 Central Florida Regional Hospital Sanford Medical 786 Fiserv Lake Mary Software 661 BNY Investments Lake Mary Financial Services 650 AIG Marketing Inc Lake Mary Marketing 638 Symantec Software Global LLC Heathrow Software 621 Progress Energy Oviedo Electric Utility 618 Wells Fargo Lake Mary Financial Services 571 Del-Air Heating and Air Conditioning Sanford Service 550 Hancock Information Group Longwood Marketing 514 Wharton Smith Sanford Construction 512 Wiginton Corporation Longwood Service 491 Hartford Insurance Group Lake Mary Insurance 488 ABB Power Lake Mary Manufacturing 403 Mitsubishi Power Systems Lake Mary Manufacturing 374 Liberty Mutual Heathrow Insurance 366 SunGard THE Lake Mary Software 359 Curascript Lake Mary Specialty Pharmacy 348 Florida Extruders Sanford Manufacturing 341 CPH Engineering Sanford Service 308 Morton Electric Longwood Electrical Contractors 284 Insurance Office of America Longwood Insurance 270 Allegiant Air Sanford Airline 267 Delta Connection Academy Sanford Aviation 265 Traffic Control Devices Altamonte Springs Service 253 Invacare Corporation Sanford Manufacturing 245 Faro Technologies Lake Mary Manufacturing 216 Featherlite Motorcoach Sanford Manufacturing 200 Plus Communications Lake Mary Communications 181 Ideal Aluminum Products Sanford Manufacturing 180 Swissport USA Sanford Aviation 170 Institute of Internal Auditors Altamonte Springs Professional Association 169 Florida Stainless Fabricators Oviedo Manufacturing 163 AT&T Lake Mary Telecommunications 159 Business Objects Inc. Lake Mary Software 145 Comprehensive Energy Services Longwood Service 141 The Newport Group Heathrow Financial Services 140 Dearborn Electronics Inc. Longwood Manufacturing 139 Consolidated Label Company Longwood Manufacturing 136 Reynolds Inliner LLC. Longwood Manufacturing 124 American Door and Millwork Sanford Manufacturing 116

Source: Seminole County Regional Chamber of Commerce


Search..



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COMPETITIVE HOTELS

Hotel Year Built

Rooms Meeting Room

Fitness Center

Business Center

Pool F&B OCC ADR

Subject Hotel: Hampton Inn & Suites Lake Mary

2003 130 912 Y Y

Out N 84.5% $92.25

Courtyard Orlando Lake Mary North

1998 83 1318 Y Y Out Y 70% $90-$95

Hilton Garden Inn Orlando Lake Mary

1998 123 1,188 Y Y Out Y 75% $90– $95

Homewood Suites Lake Mary

1998 112 1,607 Y Y Out N 75% $95 - $100

SpringHill Suites Orlando North Sanford

2000 105 1,880 Y Y Out N 70% $85-$90

Marriott Orlando Lake Mary

2002 304 11,551 Y Y Out Y 70% $110-$115

Hyatt Place Orlando Lake Mary

2008 128 2,184 Y Y Out Y 80% $85 - $90

Total or Weighted Average 985 72% $98.57

Source: On-site managers, public websites, STR (taken from the Appraisal)

2. Hilton Garden Inn Orlando Lake Mary

1. Courtyard Orlando Lake Mary North 3. Homewood Suites Lake Mary

4. SpringHill Suites Orlando North Sanford

5. Marriott Orlando Lake Mary

6. Hyatt Place Orlando Lake Mary



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COMPETITIVE SET MAP

P Subject Hotel: Hampton Inn & Suites Lake Mary

1 Courtyard Orlando Lake Mary North

2 Hilton Garden Inn Orlando North Lake Mary

3 Homewood Suites Lake Mary

4 Spring Hill Suites Orlando North Sanford

5 Marriott Orlando Lake Mary

6 Hyatt Place Orlando Lake Mary


PROJECT TEAM

Project Partner

Peachtree Hotel Group (www.peachtreehotelgroup) is a hospitality investment and management organization dedicated to excellence, loyalty and value creation within its financial partners, team members, guests and communities. The company’s full spectrum of services include hotel investment into properties and debt, property and asset management, and development and renovation management services. With a total of more than 125 years of combined experience, Peachtree Hotel Group has created a solid platform for investing, operating and developing hotels throughout the Untied States. Through the years, the company’s senior leaders have been providing excellent returns for investors while delivering exceptional services and accommodations for hotel groups. PHG’s innovative and experienced leadership team is ready to exceed expectations for their investors, team members and guests. Since its inception, Peachtree has acquired or developed more than $300 million of hotels and first mortgage notes. Peachtree currently owns, operates, or is invested in approximately 40 hotels, comprising more than 3,500 guest rooms throughout the Untied Stated. Its management arm, Peachtree Hospitality Management, operates 30 hotels with more than 3,000 rooms.

Comfort Suites, Starkville, MS Courtyard Marriott, Gulf Shores, AL

Courtyard Marriott, Jacksonville, FL Hilton Garden Inn, Indianapolis, IN

PHG Property Portfolio

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http://www.peachtreehotelgroup/




Holiday Inn , Daytona Beach, FL Hyatt Place, Jacksonville, FL

PROJECT TEAM

Fairfield Inn & Suites, Montgomery, AL Fairfield Inn & Suites, Valdosta, GA

Homewood Suites, Durham, NC Hotel Indigo, College Park, GA

Courtyard Marriott, Columbus, MS Hampton Inn & Suites, Milledgeville, GA

PHG Property Portfolio Continued

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Hotel Management Group – Peachtree Hospitality Management

Hotels are a highly complex class of real estate that requires sophisticated operating systems and support. A successful hotel operator must focus on creating revenues and guest experiences while controlling expenses and protecting investor’s capital to ultimately produce returns. As mentioned in the Overview, Peachtree Hotel Group, through its management arm, Peachtree Hospitality Management, has developed and tested its systems and people on its own properties and extends that success as a third-party manager with the same passion and attention to detail for a growing list of owners nationwide. An approved operator by all the major, premium hotel brand groups, the company’s management expertise encompasses virtually every flag under the Marriott, Starwood, Hilton, Hyatt, Choice, Wyndham and InterContinental Hotels Group banners. The company’s proven, cutting-edge, proprietary operating systems give Peachtree a leg up on it competitive set. The company’s range of services include: Hotel Property Management Sales and Marketing E-Commerce Management Revenue Management Centralized Accounting Asset Management Pre-Opening Services and Technical Coordination Renovation Project management

The company’s business model is built on four pillars: 1. Guests – Peachtree’s core belief is that there is no hospitality experience without an engaged guest. The company

operates quality assets which result in a memorable stay, one guest at a time. 2. Team Members- Peachtree engages with its team members to create a living, breathing culture to consistently deliver a

work environment that provides an exceptional guest experience and builds a better bottom line. The company genuinely takes a family approach with its team, providing a professional, yet relaxed, atmosphere to help its people thrive and grow while empowering them to provide the best possible guest experience.

3. Financial Partners – The company stresses open, two-way communications with it stakeholders to build and deliver a winning business plan to meet the owner’s objective and deliver superior returns to its investors/partners.

4. Communities – A thriving hotel also must be a thoughtful, interactive, compassionate part of the community. Peachtree supports its communities both at the corporate and property levels, such as working with habitat for Humanity and supporting local parks and youth leagues in various markets.

PROJECT TEAM

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Documents

PROPERTY SUMMARY - Gentry Mills Capital · SECTION II PROPERTY AND MARKET INFORMATION Property • Hampton Inn & Suites – Lake Mary, Florida 4 • Aerial - Map 5 Market • Lake